Hockeystore Reviews 

420
TrustScore 3.5 out of 5

3.4

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Rated 3 out of 5 stars

I've bought a list of products at the physical store in DK under good guidance. In ordering additional items online, I've gotten good guidance on the phone (Danish store phone number) The e... See more

Rated 1 out of 5 stars

Ordered a stick on August 5th with a promised delivery time of 10–15 days. It has now been almost a month, and I still haven’t received it. I’ve contacted customer service several times. Initia... See more

Rated 5 out of 5 stars

Im from ireland where there is no hockey shops and one ice rink, we dont get the chance to try on any products or test out anything, albin here at the hockey store made it easy to decide to choose hoc... See more

Company replied

Rated 5 out of 5 stars

Amazing shop with excellent service. We received beautiful packed order with double wrap:) without any damage! Skates are the best for our son. We really recommend this shop!!! We will order more... See more

Company details

  1. Hockey Store

Written by the company

Welcome to Hockeystore, your one-stop destination for all things hockey. We are the ultimate online resource for avid players, devoted fans, and everyone in between. Our mission is to provide you with the highest quality hockey equipment, apparel, and accessories—all carefully curated to meet your needs and elevate your game. Why Choose Hockeystore? Premium Selection: From top-of-the-line skates and sticks to the most reliable safety gear, our catalog features only the best from trusted brands. Expertise: Our team consists of passionate hockey professionals committed to offering you expert advice and personalized service. Whether you're a beginner or a seasoned pro, we've got you covered. Fast & Reliable Shipping: We understand that you can't wait to hit the ice. That's why we offer speedy delivery options that get your order to you when you need it. Step into the future of hockey shopping with Hockeystore. Experience the difference quality makes today!


Contact info

3.4

Average

TrustScore 3.5 out of 5

420 reviews

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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 37% of negative reviews

Typically replies within 1 month

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3.4

All reviews

(420)

63 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service! My request was handled quickly and smoothly. The cancellation and refund were confirmed without any problems. Many thanks to Adam and the HockeyStore team for their fast and helpful support.

2 September 2026
Unprompted review
Rated 1 out of 5 stars

Ordered a stick on August 5th with a…

Ordered a stick on August 5th with a promised delivery time of 10–15 days. It has now been almost a month, and I still haven’t received it.

I’ve contacted customer service several times. Initially, I received replies, but my last two emails have been completely ignored.

According to the tracking information, the package was accepted by bpost in Belgium on August 22nd, but was then suddenly handed over to DHL in Germany. Since then, there has been no clear information about where the package actually is.

Paying €10 for shipping and then waiting almost a month without any proper communication is absolutely unacceptable. Very disappointing service and definitely not what you would expect from a professional company.

2 September 2026
Unprompted review
Rated 3 out of 5 stars

Good Guidance on Phone and in Physical store (in DK). Online order delivery is slow, faulty and with long response times.

I've bought a list of products at the physical store in DK under good guidance.
In ordering additional items online, I've gotten good guidance on the phone (Danish store phone number)

The experience of ordering products online is completely different though.
Products have long delivery times even though they are listed as 'in stock'. This is apparently because they order products from the vendor's stocks. Which they are then waiting for.
This is not even dependable. I've experienced that after 15 days they suddenly realize that they cannot get items from the vendor due to errors in stock. This should not take 15 days to realize. Because I then had to order a different product - with another 15 days delivery. I know of others who had experienced similar.

Otherwise communication about the order is poor. I don't have any idea if an order is sent, before it is suddenly in some random package shop. Often the wrong one because I got no opportunity to change this. I am also not told that the order is split and sent separately.
When contacting via email about orders response time is at least a week.

Ultimate I have received my orders or have the products not in stock refunded. However, the process is far from smooth. I am definitely considering alternatives in the future.

1 September 2026
Unprompted review
Rated 5 out of 5 stars

I had an issue with my order due to a…

I had an issue with my order due to a lost shipment, but the customer service team handled the situation excellently. They quickly investigated the problem, created a replacement order, and shipped the missing items at no extra cost.

Communication was always prompt, polite, and professional, and the issue was completely resolved.

Thank you to the entire Hockey Store team for the excellent support. I will definitely order from them again!

6 August 2026
Unprompted review
Rated 1 out of 5 stars

I ordered a stick and cancelled…

I ordered a stick and cancelled straight away as I had selected the wrong curve. They shipped the stick anyway from Sweden to the UK meaning I now have to return it to Sweden. I contacted them and they said they would send me a return form for free, but it has now been over a week and there is still no form.

I have tried called numerous times throughout that week, and their customer service team have not answered. They are also not answering emails.

Poor service all round, while I also wait for the stick I actually want to be shipped!

17 July 2026
Unprompted review
Rated 3 out of 5 stars

Really good prices

Really good prices, but long delivery times and not clear what goods are in the stock and how many pieces. At least, the customer service seems to solve the problems effectively, though it depends on the person you get.

5 June 2026
Unprompted review
Rated 3 out of 5 stars

Good selection, but poor service

Pros: competitive prices, good choice of equipment.

Cons: very slow delivery and absolutely unhelpful customer service!

On 5 June I ordered two sticks. The shop didn’t dispatch them until 10 June, and even then only after I had sent them another email asking them to cancel my order due to the delay in delivery. Today is 15 June and I still have not received my order!
I pointed out to customer service that I needed to receive my order as soon as possible; I even indicated that if they can't provide fast delivey I would rather cancel the order – but I didn’t receive any clear answer regarding the delivery time. So when I tried to cancel the order, they finally dispatched the items.
After reading other reviews I realised that fast delivery and good service are a thing of the past.

5 June 2026
Unprompted review
Rated 1 out of 5 stars

Missing major key items!

Absolutely shocking! Terrible customer service taking atleast a week to respond! Large Missing items from order they seem to have no understanding or interest in helping. The order is now well over a month and a half late.

They can not refund, assist or even provide tracking details!

Do not go due to the fact they are so unreliable!

23 May 2026
Unprompted review
Rated 5 out of 5 stars

Very nice custom service

Very nice custom service! We had a complaint regarding a backpack. Hockeystore responded immediately and very accomodating.
Thanks a lot.
Ron from Germany

8 June 2026
Unprompted review
Rated 5 out of 5 stars

One stop hockey shop

Very wide range of goods of various sizes, offering all necessary hockey equipment of mainstream hockey brands, custom apparel and gloves, wide range of sticks and skates, complete retail stick patterns (also p90tm etc.) own product line of bottles and socks, wide range of accessories, regular discounts and price reductions associated to number of purchased items, customer service.

28 May 2026
Unprompted review
Rated 1 out of 5 stars

Absolutely awful experience

Absolutely awful experience. I ordered (and paid) two items and after a month and countless urges was told they are not in stock. Zero communication / empathy. Avoid!!!

1 April 2026
Unprompted review
Rated 3 out of 5 stars

Ok, but not great.

Ok but not great. Ordered some hockey skates and requested that they were sharpened. Delivery time was 10 to 15 days. Not the fastest but was happy to wait. I got the order confirmation on ordering but on the 12th day I was still awaiting a dispatch notice. I sent an email to see what was happening and got no reply. I sent another email on the 15th day again with no reply.

On the 17th day I filled out a contact card on the website to which they replied stating the 15 day delivery notice was for delivery to them, not what was stated on the website. They went on to say the items would be with them soon and they would dispatch on arrival. A few days later I got the dispatch notice and the skates were with me soon after. What annoyed me most was after that wait they had not even bothered to sharpened the skates. 👎

18 February 2026
Unprompted review
Rated 2 out of 5 stars

Very expensive returns

Not the slowest customer service but be sure what you order! Return costs 30-45 e depending on the product. Do not recommend ordering anything that might not fit well, like skates or any other hockey gear.

4 March 2026
Unprompted review
Rated 1 out of 5 stars

Avoid

AVOID

They lie about everything:

Fast delivery – LIE
I ordered 3 weeks ago. Over a week ago, I contacted support for the first time. Until today, I have only received a promise that my order will be shipped within 48 hours — and guess what? That was a lie. Support has simply stopped replying to my emails.

Support gets back to you within 24 hours – LIE
They respond quickly when they want to promise something. But when you ask when your order will actually be shipped, they disappear.

4.7 customer rating – LIE
Check the rating on Trustpilot, HockeyStore. 33% of the reviews are negative.

They took my money, they don't ship my order and ignore my emails, isn't that what is called SCAM?

AVOID!

13 February 2026
Unprompted review
Hockeystore logo

Reply from Hockeystore

Thank you for sharing your feedback. We are very sorry to hear about your experience and understand your frustration regarding the delays and lack of communication. This is certainly not the service we want our customers to experience.

We want to clarify that we always aim to process and ship orders as quickly as possible and respond to all inquiries in the order they are received. Occasionally, delays can occur due to high demand or logistical issues, and we sincerely apologize if this caused any confusion or frustration.

If you still have not received your order or require assistance, please contact us directly at support@hockeystore.com, and we will prioritize your case to ensure it is resolved promptly.

We take all feedback seriously and are constantly working to improve our communication and service.

Rated 5 out of 5 stars

There’s always a solution

After great communication by email, so much patients and so well willing to help, we came to a fine solution. Thank You HockeyStore for having such a nice and kind employee: Felix

11 February 2026
Unprompted review
Hockeystore logo

Reply from Hockeystore

Hi Yvonne,

Thank you so much for your kind words! 😄
We’re thrilled to hear that Felix was able to help and that you were happy with the solution. Your feedback really means a lot to us!

We look forward to assisting you again in the future. 🏒✨

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