Happy Howl Reviews 

5,687
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Considering 5,285 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptional quality of the products, noting that even the pickiest pets eagerly eat the meals and show remarkable overall health improvements. Consumers also deeply appreciate the very convenient, shelf-stable packaging that saves valuable storage space, alongside the consistently fast, dependable, and reliable delivery service provided. Some reviewers were not happy with customer service responses when attempting to resolve urgent account problems or inquiries. A few people additionally reported experiencing quite frustrating issues regarding missing items from their monthly shipments or receiving heavily damaged delivery boxes.

What people talk about most

Product

Reviewers mention positive feedback about product, noting that their dogs thoroughly enjoy the taste and... See more

Quality

Customers consistently note positive experiences with quality, highlighting that the pet food features... See more

Delivery service

Clients share positive opinions on delivery service, highlighting fast and on-time shipments that usually... See more

Order

Consumers have mixed feelings regarding their order experiences, highlighting both smooth processes and... See more

Customer service

Reviewers highlight positive aspects of customer service, describing it as top-notch, courteous, and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Pickiest dog in the entire world actually ate the beef stew. I'm in awe! Hoping she continues. I bought the samples. If she's consistent I'll subscribe. Don't love support or the website though.

Company replied

Rated 4 out of 5 stars

Please include the long plastic zip lock bags with order. I received these in previous orders, but not in any recent orders. They are the perfect size for storing opened dog food boxes in the refriger... See more

Company replied

Rated 4 out of 5 stars

Ordered a starter pack and it arrived quickly and my dogs will eat it but seem a bit reserved about it so I’m going to try another one for w]awhile that they seemed to like better but I may be coming... See more

Company replied

Rated 5 out of 5 stars

Our dogs love it and are thriving! We have tried all the other options…Ollie, Farmer’s Dog, Ziwipeak, etc., and HH is by far our favorite! We travel a lot and not having to refrigerate or freeze the... See more

Company replied


Company details

  1. #39 of 71 best companies in Pet Store

Written by the company

Where it started: Rocky changed everything and I never set out to start a dog food company. My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked. So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof. He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less. Colin Buckley – Founder


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

6K reviews

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4.3

All reviews

(5,687)

5,117 reviews in the last 12 months

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Rated 5 out of 5 stars

My dogs are very picky eaters

My dogs are very picky eaters! Turn their noses up at my own homemade food! So far they are eating Happy Howl and enjoying it! I got variety pack! Love packaging! This will be my break I hope, from continuing homemade meals!Fast delivery and good website!

August 27, 2026
Rated 1 out of 5 stars

I cancelled a subscription through HH…

I cancelled a subscription through HH website only to find out a week later that another order was on the way. Several emails explaining the situation was fruitless.
I suggest not subscribing because cancelling is an exercise in futility. They are quick to accept a subscription but after 3 days of trying, my subscription is now cancelled but I have $118 of food that my dog will not eat.

September 4, 2026
Unprompted review
Rated 5 out of 5 stars

My dogs love this food

My dogs love this food. I like the quality of the food and how easy it is to travel with the individual boxes. The design is SO clever to be able to open and seal the box easily.

August 12, 2026
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Reply from Happy Howl

Thank you so much for the fantastic review! We are so thrilled that your dogs are loving the food and that our clever packaging makes travel a breeze. We specifically designed our shelf-stable cartons to fold open and seal easily so you can feed fresh on the go without any mess or hassle. Thank you for being such an awesome part of the Happy Howl pack!

Rated 3 out of 5 stars

Seems good

Seems good, some digestion & diarrhea l switched to The pets table, dogs are picky

May 14, 2026
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Reply from Happy Howl

Thank you for sharing your feedback with us! Loose stools and diarrhea can definitely happen when transitioning to a fresh food like Happy Howl, as a pup's system needs time to adjust to such dense, rich ingredients. However, at the end of the day, it is all about what keeps your dogs happy and feeling their best! We are just glad you found a food like Pet's Table that works for your picky pups and supports their digestion. Thank you for giving us a try, and we wish your pack all the best!

Rated 5 out of 5 stars

Senior dog loves Happy Howl

My hound/pitt mix Meela is 14 years old. She can't have dry kibble anymore because her teeth are old, so I started feeding her Happy Howl; she absolutely loves it and gives tippy taps everytime I bring the bowl over. It's real food and looks and smells great.

August 21, 2026
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Reply from Happy Howl

We are smiling from ear to ear reading this! 14 years young and still doing tippy taps for her food—Meela is an absolute superstar! Providing soft, nutrient-dense fresh food that looks, smells, and tastes real is what we live for, especially for our amazing senior dogs. Thank you for making us part of Meela’s daily routine!

Rated 5 out of 5 stars

Dogs loves the food

Dogs loves the food! Good customer service

July 30, 2026
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Reply from Happy Howl

Thank you so much for the great review! Knowing your dogs are loving their food and that you had a wonderful experience with our customer service team means the world to us. We are so happy to have your pups in the Happy Howl family!

Rated 5 out of 5 stars

Good shelf life no freezing.

Good shelf life no freezing.

August 26, 2026
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Reply from Happy Howl

We love hearing this! Reclaiming your freezer space while still feeding fresh, healthy meals is the absolute best of both worlds. Thank you so much for the shoutout, and give your sweet pup a big pat on the head from all of us!

Rated 4 out of 5 stars

It is the best price I have found but still expensive.

It is the best price I have found. But it is still way too expensive. If I gave my black lab as much as they prescribe it would be more than I spend on my own food each month. They don't take into account that a lot of their customers are retired on a fixed income and don't have the money for the expensive dog food no matter how much they might want to purchase it for their pet.

August 26, 2026
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Reply from Happy Howl

Thank you so much for your honest feedback, and we completely understand where you're coming from. Feeding a large pup like a Black Lab high-quality nutrition can definitely add up, especially on a fixed income, and we want to make fresh food as accessible as possible. To help lower costs, we offer bulk case packs in 48 and 96 cartons for maximum savings. Many of our pet parents also opt for a 50% meal plan—mixing Happy Howl as a high-nutrient topper with their dog's current diet—to significantly boost nutrition while staying on budget. If you'd like to share your Lab's exact weight with us at support@happyhowl.com, our team would love to help you build the most affordable plan for your home!

Rated 5 out of 5 stars

I have to say once we opened each box…

I have to say once we opened each box she loved all three recipes. She had one each every other day. We will be placing an order this week.

August 29, 2026
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Reply from Happy Howl

We love hearing this so much! A 3-for-3 clean sweep on all three flavors is the ultimate victory! It sounds like she has incredible taste, and we are so excited that Happy Howl made such a great first impression. Thank you for giving us a try—we look forward to getting her next order shipped out to you this week! Give her a big pat on the head from us!

Rated 1 out of 5 stars

The delivery taking to long and I’m…

The delivery taking to long and I’m unable to figure out how to change my order to 30 boxes a month for a 1 time delivery !

August 1, 2026
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Reply from Happy Howl

Thank you for reaching out, and we are so sorry for any confusion or delay with your delivery! While we don't carry a 30-carton case size, we have a setup that might be the perfect fit: we can easily switch your subscription from a 24-pack every 2 weeks to our 36-pack of Beef shipped every 4 weeks. This gives you a single monthly delivery with plenty of food for your pup! If you would like us to update this for you right away—or assist with a one-time order—please reply directly to this message or email us at support@happyhowl.com and our team will get it handled instantly.

Rated 5 out of 5 stars

My boys are happy pups

My boys are happy pups! They love all the flavors!!

August 1, 2026
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Reply from Happy Howl

We love hearing this so much! A unanimous paws-up for all the flavors is the ultimate victory! Thank you for sharing the love, and give both of your happy boys an extra big pat on the head from the whole team!

Rated 5 out of 5 stars
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Reply from Happy Howl

We love hearing this so much! There is nothing quite like the comfort of a delicious beef stew, and we are beyond thrilled that your dogs are obsessed with it. Thank you for sharing the love, and give your sweet pups an extra big pat on the head from all of us!

Rated 5 out of 5 stars

This food has been an absolute…

This food has been an absolute game-changer for me and my little dog, Joey. I have re-ordered the 18-pak variety several times now. It is good stuff, my dog likes it, and it's the best fresh-food topper or mix-in with good quality dry food. Ordering/shipping is darn fast.

August 27, 2026
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Reply from Happy Howl

Hearing that Happy Howl has been a game-changer for you and sweet Joey brings the biggest smile to our faces! Mixing our nutrient-dense recipes as a topper or mix-in with high-quality kibble is such an awesome way to upgrade mealtime. We are so glad our fast shipping and 18-pack variety deliveries are serving you both so well—thank you for being such a loyal part of the pack!

Rated 5 out of 5 stars

Finally found a dogfood that’s healthy …

Finally found a dogfood that’s healthy for my dogs and they eat without any coaxing. I’m so grateful I found Happy Howl.

August 21, 2026
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Reply from Happy Howl

Thank you so much for the wonderful feedback! We are thrilled that your dogs are eagerly eating their meals without any coaxing and enjoying wholesome, healthy ingredients. We truly appreciate your support and look forward to keeping those bowls full for many meals to come!

Rated 4 out of 5 stars

Well it's the first wet dog food my…

Well it's the first wet dog food my little guy has liked. I'm really surprised he didn't like the lamb one.

August 23, 2026
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Reply from Happy Howl

Thank you for the awesome feedback! We are thrilled that your little guy is loving our food. Since he wasn't the biggest fan of the Lamb recipe, you might love our Beef and Turkey combo packs for your next delivery to keep his bowl full of flavors he adores. We appreciate your support and look forward to serving your pup!

Rated 5 out of 5 stars

My dog loves this food and I’m happy…

My dog loves this food and I’m happy knowing it’s so healthy for her!

August 27, 2026
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Reply from Happy Howl

That’s such a good feeling when mealtime is a win for both you and your pup! 🐾 We’re thrilled Happy Howl has become a favorite in her bowl. Thanks for trusting us to be part of her everyday routine! 💚
Warm Wags,
The Happy Howl Team

Rated 5 out of 5 stars

My dogs love this food

My dogs love this food. It's nice that it is shelf stable. Good product

August 27, 2026
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Reply from Happy Howl

We’re so glad Happy Howl has earned a spot in your pups’ mealtime routine! 🐾 And having a food that’s easy to keep on hand definitely makes life a little simpler. Thanks for being part of the Happy Howl family! 💚
Warm Wags,
The Happy Howl Team

Rated 2 out of 5 stars

Just received the variety pack

Just received the variety pack. So far, my dog is not liking the Beef Stew. I'll next try the lamb.

August 27, 2026
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Reply from Happy Howl

Sometimes our pups have a very clear favorite! 😂🐾 Hopefully the lamb gets a better review from your little food critic.
If your pup is used to kibble or frozen food, the softer, stew-like texture of Happy Howl can take a little getting used to. You can also try gently warming the food for about 10 seconds in a microwave-safe bowl to bring out the aroma.
And if you’d like a few more picky-eater tips, feel free to reach out to us anytime—we’re happy to help! 💚
Warm Wags,
The Happy Howl Team

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