Very welcoming and helpful. I arrived at South West Optics unannounced as I was staying nearby on holiday. The showroom was in a secure building and I was guided to the sales area. I had previously vi... See more
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South West Optics is the ultimate destination for nature enthusiasts. Home to the widest selection of Binoculars and Spotting Scopes in the UK. Located in Torquay, Devon, South West Optics was established in 1996 by Steve Rogers an avid bird watcher and optical specialist. Since Steve's recent retirement, the business has been purchased by 4Wildlife Limited who have a clear vision of becoming one of the leading names in the UK's wildlife scene, catering specifically to the needs of bird watchers and nature lovers. SW Optics is an official main UK dealer of renowned brands such as Swarovski Optik, Carl Zeiss, Leica, Kowa, HIKMICRO, Hawke Optics, Opticron, Vector Optics, Athlon, Vortex Optics, Delta Optics, Manfrotto- and many more! We bring you the best and most trusted names in the industry. We ensure a diverse range of options to suit your specific needs. Our wide selection extends beyond binoculars to thermal and night vision optics as well as spotting scopes. We enable you to explore and appreciate the beauty of nature with clarity and precision in all light conditions.
Nicholson Road, TQ2 7TD, Torquay, United Kingdom
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You would find it difficult to find a shop or online seller better than this one. One day from order to delivery.
Reply from South West Optics
super service. I only ordered a small relatively inexpensive item and it arrived next day. Many thanks.
Reply from South West Optics
Reply from South West Optics
Excellent service from the first moment.
Easy website to navigate, clear communication, swift processing and dispatch of my order, along with a competitive price to begin with.
Very easy to recommend this company.
Reply from South West Optics
Reply from South West Optics
SW optics had a tripod that I had found hard to find. I placed the order, which was quickly confirmed and delivery soon followed.
Reply from South West Optics
Great price and speedy delivery, with a very professional service from Russell and Adrian - 5 stars 🌟
Reply from South West Optics
Great customer service. Spoke with one of their team at the national photography show in Birmingham as I was looking for a new tripod. Unfortunately they didn’t have one at the show that suited my needs but they did tell me about another model they had online. Ordered that night and was delivered a few days later. Great customer service and was kept up to date throughout the process
Reply from South West Optics
Russell spent time discussing my requirements and giving me a fee options. I came away very satisfied with my purchases. I will be back
Reply from South West Optics
Spoke to Russ regarding the purchase of a pair of Noctivid 10x25 ….
Not only was I given the specification , his own personal opinion but also we had a discussion of my intended use and expectations. All with absolutely no sales push. It genuinely appeared that Russ’s priority was getting me best for my requirements.
I made a purchase and the Noctivids were delivered within 24 hours !!!
A1 advice and 5 star service, well deserving of a 5 ***** review.
Thank you
Reply from South West Optics
Great service, albeit an online purchase but easy to navigate web shop, with decent prices and swift processing and delivery.
I wouldn’t hesitate to recommend or use again in the future.
Reply from South West Optics
Great company very helpful with any questions about product I purchased, very fast delivery would highly recommend, would purchase in near future.
Reply from South West Optics
The scope and tripod package I was after was not available on their website and I was unsure about the tripod and head to buy. Russell rang me after I left a message, a sign he cared, not always the case these days. He was very knowledgeable which helped me decide, and put together the package at a good price. I was nervous spending so much with an organisation I had only discovered recently, but the ordering and the delivery was efficient and quick. I had not handled the tripod beforehand, yet I am very pleased to say it functions as well as Russell described. Very pleased.
Reply from South West Optics
Reply from South West Optics
The company rang me back almost immediately and dealt with my questions in a full and friendly manner. Gave me frank and honest advice which led me to my purchase of the cheaper product (relatively speaking!)
Reply from South West Optics
Initially this was out of stock but Russell informed me as soon as they were available, great service and delivered the next day after ordering. The geared head is excellent.
Reply from South West Optics
I've just purchased a spotting scope and tripod from South West Optics. I was guided through my purchase patiently, helpfully and expertly by Russell over several phone calls. I can't recommend their customer care highly enough. Thank you!
Reply from South West Optics
Very happy with my Hawke Frontier APO 8x42 binoculars. Not only were they the cheapest I could see by far online, they were also delivered next day. Quality is excellent 👍
Reply from South West Optics
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