YouGov Reviews 

120,591
•
TrustScore 4.5 out of 5

4.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

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Review summary

Created with AI, based on recent reviews

Evaluating 25,825 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently express how much they love sharing their opinions through engaging, interesting surveys and deeply appreciate receiving reliable rewards like gift cards and cash. Everyday consumers find the official platform remarkably easy to navigate, smooth to manage, and reassuring to know that payments are always safely delivered as promised for their valuable time. Some reviewers were not happy with survey timeframes and redemption processes, noting that reaching payout can occasionally take longer than expected. A few other people also felt that certain questions can feel repetitive, overly restrictive, or frustrating during completion.

What people talk about most

User experience

Customers had positive experiences with user experience, finding the platform fun, educational, and easy to... See more

Website

Customers consistently note positive experiences with website, describing the platform as easy and quickly... See more

Payment

Reviewers mention positive feedback about payment, noting that transactions are handled quickly and the... See more

Value for money

Consumers find value for money to be a satisfying and worthwhile experience, noting that useful gift cards... See more

Product

Users describe positive interactions with product, noting that sharing their views allows them to get great... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I love taking yougov surveys. Sometimes they are important, other times they are fluff but I understand companies of various types want to know how they are doing, who sees their advertisements, etc.... See more

Company replied

Rated 5 out of 5 stars

YouGov care about important issues and give you a voice that people listen to such as politicians on Sky News. They relentlessly day after day ask you for your views on these issues which find thei... See more

Company replied

Rated 5 out of 5 stars

Apparently ive been doing yougov surveys for two years now, seems like longer as over 20 years ive tried nearly all the survey sites... I have left all but two because i found the others exhausting &... See more

Company replied

Rated 5 out of 5 stars

I have done surveys for YouGov for many months. I immediately go to these surveys as soon as they are in my email. I feel like my opinion matters to better our country. You can get some great giftcard... See more

Company replied


Company details

  1. Market Researcher

About YouGov

Written by the company

Get Paid to Share Your Opinions

YouGov is a world-leading public opinion and data company with a global community of over 26 million panel members.

Our research is driven by our members, who share their opinions via YouGov surveys on a huge range of topics to earn points that can be redeemed for cash and gift card rewards.

Being a YouGov member is a great way to earn money online by taking our paid surveys.

Give Your Voice Real Power

It's also a great way to make your voice heard on the issues you care about, as the results of YouGov polls are frequently featured in the media and contribute to research that informs governments, major corporations, and brands on how to make better decisions.

Take Part in World-Class Research

The research we do is widely used because of its accuracy, which is owed to the great diversity of backgrounds found among our members, allowing our surveys to be answered by a representative sample of any given population. Therefore, our polls are extremely reliable in capturing public opinion on a topic, such as a country’s voting intentions, a demographic’s view of a company, or what the world thinks about current affairs and the biggest global news stories.

With YouGov, you get paid to shape the world.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

121K reviews

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Asks customers to review

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4.5

All reviews

(120,591)

28,805 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

I love your surveys!

I love your surveys! Creating, maintaining, and administering surveys is a big part of what I do in my job, and I definitely appreciate the way you craft your surveys. Thank you.

November 5, 2026

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