Ordering process is a swift. Delivery is fast! Size is consistent with the rest of Aimn tops I already owned, except the one shoulder top which is half a size too small. Also, the bra pads are really... See more
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Review summary
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What people talk about most
Reviews shaping this summary
Fantastic quality, material and designs. They dont hang or slip like the stax and crz yoga brands do. Ive bought from aimn a few times. Their tights are my go too. And its also warm yet breathable,... See more
Company replied
I bought pair of gold earrings and necklace - it says waterproof but the earrings tarnished so I bought another pair as I love them otherwise. The necklace is defs waterproof and hasn’t tarnished — ha... See more
Company replied
The products are great and are well-made. However, if you are in the US, you need to know that they will charge you the full price of the tariffs, which can add significantly to the cost. I find thi... See more
Company replied
Company details
Written by the company
aim'n is the creative expression of our childhood dreams and values. It´s a devotion to positivity to empower women worldwide to believe in themselves and their potential. aim'n is a Swedish activewear and athleisure brand that was founded with the dream of motivating and activating women to a healthy lifestyle and to follow their dreams and listen to their hearts. We create innovative and durable products - to be worn 24/7, both for everyday life and training. Shop activewear for women online, tights, sports-bra, tops, leggings and much more at aimn.com.
Contact info
Sweden
- hello@aimn.com
- aimn.com
3.2
Average
854 reviews
Asks customers to review
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Replied to 100% of negative reviews
Typically replies within 1 week
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Reply from aim'n
Hi Christine,
Thank you for sharing your feedback with us.
To clarify your case, these duties are calculated and applied automatically at checkout before the order is confirmed and it affects all customers from US. These costs is not controlled by aim'n, and unfortunately, it is something we have no influence over.
The prices you see on site is already included taxes and can not be removed afterward.
We completely understand that unexpected fees are frustrating. We still hope you love your aim'ns!
Kind regards/aim'n crew
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I love this store
I love this store. The best compression, comfort, quality! The shipping to Canada was fast, and cisterns service was great. I just bought 5 new items from here but had some pants and biker shorts I bought about 3 years ago. No pilling , they fit the same, in perfect condition and I wear them a lot!
May 22, 2026
Reply from aim'n
Hi Liberty,
Thank you for your feedback! We are so glad to hear that you found some new pieces from us, and we hope you will love them just as much as your previous items.
We hope our clothes will accompany you on many more adventures to come!
You are always welcome back.
Kind regards/aim'n crew
stressful
I would not recommend ordering from this store.
The return process is extremely frustrating and unnecessarily complicated. There is a lot of back and forth by email, but I keep receiving the same generic response instead of any real help. It feels like they are not properly addressing the issue.
Returning items is also very inconvenient. You have to print the return label yourself, which is annoying and outdated. The whole process takes too much time and creates unnecessary stress, especially if you simply want to send something back.
The return period is only 30 days, and with the slow and difficult email communication, this makes the experience even more stressful.
May 26, 2026
Unprompted review
Reply from aim'n
Hi,
Thank you for sharing your feedback with us.
We have thoroughly reviewed your communication with our support team, and we are sorry to hear that you feel our replies haven't been helpful.
To clarify what happened, a size exchange was accidentally requested in our portal, even though this was not your original intention. This exchange was processed automatically after a return was received, and the new item was shipped out to you.
To receive a refund for this accidental exchange order, the item needs to be returned to us. Unfortunately, our carrier for your region (UPS) requires a printed return label.
Since you are currently away and unable to print the label, we have offered you a special exception: you are welcome to return the item as soon as you get back, if no one else at home is able to drop it off for you. Additionally, we have offered you a free return as a gesture of goodwill.
We are truly sorry that this has affected your experience. From our side, we have only wanted to help and have done our best to explain how we can solve this together.
Kind regards,
aim'n crew
Fast delivery to US
Fast delivery to US, good quality of clothing, improved return experience.
May 9, 2026
Reply from aim'n
Hi Marina
Thank you for sharing your feedback.
Nice to hear you had a good experience purchasing from us.
You are always welcome back :)
Best regards/aim'n crew
I love everything that I bought
I love everything that I bought. Had to change my pants because of the length and wonderful Sarah helped me to arrange it very quick and with same discount I bought my other pants at sale. I for sure will buy more from them.
April 28, 2026
Unprompted review
Reply from aim'n
Hi Natalia
Thank you for sharing this feedback and glad we could guide you to the perfect length.
We hope you find something more you like from us. Always welcome back <3
Love/aim'n crew
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Very poor quality
I've ordered a sweatshirt, a pair of sweatpants, and a jacket from aim'n, and while I love the design, the quality has been very disappointing. For the price you pay, I expected top-quality sportswear, but it turned out to be of similar quality to what you can buy at any mass-market store for a fraction of the price. After several washes, the sweatshirts and pants look worn and old. I won't order from them again.
Update: I replied to your request with the information you requested, but I haven’t heard back. Here are the numbers of the orders: NL2137794 and
NL2127722.
March 27, 2026
Unprompted review
Reply from aim'n
Hi Aleksandra,
Thank you for sharing feedback with us.
We are very sorry to hear about this experience.
We have reached out to you previously to request your order details so we can look into this further and see which specific items you’ve purchased, but we haven't heard back yet. We would love the chance to investigate if something went wrong during the production of your specific items or if we can provide any guidance on care instructions to help them last longer.
Quality is our top priority, and we truly value your input as it helps us improve. Please feel free to get back to us at hello@aimn.com with your order number, and we will do our best to assist you.
Thank you again,
Kind regards/aim'n crew
Reply from aim'n
Hi Antoi,
Thank you for reaching out! We are sorry if there was any confusion regarding your order and the delivery details.
We have just replied to your request via email with all the information on when and how your parcel was delivered. According to our records, the UPS delivery should have arrived as planned.
We hope you will love your new aim'ns!
Kind regards/aim'n crew
Great Communication
Great Communication, always replies to queries straight away.
The product is good quality and great styles. Bought several jackets and tops and love them all.
February 26, 2026
Reply from aim'n
Hi Amanda,
Thank you for sharing your feedback. Lovely to hear you liked your aim'ns and hope you will continue finding pieces you like. Always welcome back :)
Wish you the best! / aim'n crew
Reply from aim'n
Hi Melissa
Thank you for sharing this feedback.
Always welcome back to find more aim'n pieces you like.
Kind regards/aim'n crew
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Fantastic quality but shaping of tops could be tweaked
Fantastic quality, material and designs. They dont hang or slip like the stax and crz yoga brands do. Ive bought from aimn a few times. Their tights are my go too.
And its also warm yet breathable, especially their mid and 3/4 tights.
**My only feedback is the longsleeve top and the black and white jumper hugs around the neck too much which isnt comfortable. A V shape near the neck would be much better where it still covers the whole chest without hugging around the neck. **
February 17, 2026
Unprompted review
Reply from aim'n
Hi Em,
Thank you for sharing your feedback! It means a lot to us to hear that you appreciate your aim'n pieces.
We truly hope you’ll continue to find favorites in our upcoming releases and that our future designs will suit you even better. Your input is very important to us
Enjoy your day!
Kind regards/aim'n crew.
please please look into the paddings
Ordering process is a swift. Delivery is fast! Size is consistent with the rest of Aimn tops I already owned, except the one shoulder top which is half a size too small. Also, the bra pads are really too thin. I can see my n*****s through them.
February 2, 2026
Reply from aim'n
HI :)
Thank you for your feedback.
Sorry if one top felt smaller or see-through in this lighter color. The fabric is designed to be slightly more compressive than the other models to ensure it stays in place, given the one-shoulder design.
We always want your aim’ns to be a perfect hit!
Kind regards/aim'n crew
Fantastic fit
I’ve been a Lululemon fan for many years but the set I just bought from Aim’n beats it. The shape seamless leggings are a fantastic fit that offer great shaping to the booty and abdomen. And the long length is perfect for me as a tall woman. And this activewear not only looks great but is super comfortable. Very happy with my purchase!
February 8, 2026
Unprompted review
Reply from aim'n
Hi Jennifer,
Thank you so much for this lovely feedback!
Hearing that our Shape Seamless is your new favorites, truly made our day.
It’s also great to hear that the extra length works perfectly for you. Thank you for choosing aim’n.
Enjoy your new favorites and keep shining!
Kind regards/aim'n crew
I’m genuinely disappointed.
I’m genuinely disappointed.
I love the product itself, but the customer support completely ruined the experience and made sure I won’t be ordering again.
I made a mistake with the delivery address (auto-filled from my card) and contacted support as soon as I realised it. Instead of any real help, I received a polite-but-cold reply saying they can’t change anything, that it’s not their responsibility, and that if the parcel is returned, the shipping costs will be deducted from my refund.
So basically: no solution, no attempt to help, no ownership — just a reminder that I might lose both the product and part of my money. Wrapped in emojis and “have a lovely day”.
What’s most frustrating is that contacting support actually made things worse. I would have been better off staying silent and just hoping for the best. That’s a terrible sign for customer experience.
Mistakes happen. Good brands help you fix them. This one clearly doesn’t.
Great product. Very poor service. I won’t be buying again.
February 2, 2026
Unprompted review
Reply from aim'n
Hi Alice,
Thank you for sharing your feedback. We sincerely apologize that your experience with us did not meet your expectations.
While we generally cannot change addresses on confirmed orders, we overlooked that your order was a Budbee Home delivery. We truly regret that we didn't catch this in time and we have also apologized for this mistake in our previous correspondence with you.
Please note that if a parcel is returned to us due to an incorrect address, we always issue an immediate refund for the products.
Our goal is always to treat our customers with genuine kindness and a solution-oriented mindset. We fully understand that mistakes can happen when placing an order. In some cases, there are limited solutions available, which may result in the package being returned to us instead.
We wish you a pleasant day, The aim'n crew
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Can’t believe it I have spent over $200…
Can’t believe it I have spent over $200 on my order I received only the confirmation email of my order and nothing else it’s been over a week so I email still no reply I find aimns number ring them had to deal with the rudest worker in my life she did not want to help me at all come to find out my parcel has been delivered (I don’t have my parcel) I have had no dispatch email no tracking number no delivery email nothing the number I rang for aimn told me there’s nothing they can do and I have to wait for aimn to email me back iv been waiting 3 days still nothing iv lost over $200 and have no clothing that I ordered what a rip very disappointed who will remedy this situation because iv have never ever brought off line and had no dispatch or tracking number
January 27, 2026
Unprompted review
Reply from aim'n
Hello Jade,
It is, of course, disappointing to hear about your negative experience.
However, we have requested more information regarding your order and have also asked Trustpilot to investigate this feedback further.
Several details in your review do not align with our standard procedures. For instance, we do not offer customer support via phone, and we automatically send all the notifications that you claim not to have received. If a parcel is lost we always assist our customers.
Please ensure that you placed your order through aimn.com (or your specific local market) and that you have been in contact with us via hello@aimn.com.
If this is not the case, you may have unfortunately purchased from a company that does not sell authentic aim’n products. If so, we kindly ask you to redirect this review to the correct company. Thank you.
Kind regards/aim'n crew
Aimn awesome.
Super fast shipping, arrived within 24 hours. Great points/voucher system. Quality comfortable clothing. Have purchased many items from here.
January 23, 2026
Unprompted review
Reply from aim'n
Hi Shan,
Thank you for sharing this feedback. Glad you liked your aim'ns and also see the benefits in our Society club.
Very welcome back soon!
Kind regards/aim'n crew
Poor quality, not worth the price
Ordered a ski jacket; the pink puffer, and the quality was so poor... For that price you would have expected it to be much ticker and with better lining, but the material felt really cheap and wasn't warm at all. Every other ski brand would be better: protest, roxy, lutha, nikkie, goldbergh, brunotti. Just don't go for this one... Cheap and not worth it.
January 12, 2026
Unprompted review
Reply from aim'n
Hi Jennifer,
We have requested additional information to confirm that this order was placed via aimn.com but with no reply.
If you purchased our pink puffer jacket, we are sorry it did not meet your expectations.
This jacket was released as part of our ski collection, but this particular style has more limited technical features compared to what is usually required or expected for skiing.
We always recommend reviewing the product description carefully if you are looking for specific performance features. It can certainly be worn while skiing, but depending on weather conditions, it may require additional insulating layers to perform well in colder or wetter climates.
We do hope you will enjoy the jacket for everyday wear. If you are looking for a jacket specifically designed for skiing, we can warmly recommend our Cortina Jacket or Verbier Jacket, which offer more technical features suited for time on the slopes.
Kind regards/aim'n crew
The products are great but there is a catch for US buyers.
The products are great and are well-made. However, if you are in the US, you need to know that they will charge you the full price of the tariffs, which can add significantly to the cost. I find this a bit deceitful because it doesn't show up until checkout. Also, if you need to return something, there is a restocking fee. And if you want to exchange it because of the wrong size, their website only has the option of return because it was damaged. Oh, and they want a picture of the damage before you send it. In other words, it is not easy to exchange or return, so be sure of your size, color, etc.
December 26, 2025
Reply from aim'n
HI :)
Thank you for your feedback — it is important to us. We truly appreciate that you like the quality of our products, and we also want the delivery experience to feel smooth and positive.
There is an additional cost applied to orders, which is displayed at checkout. The checkout is our primary point of communication regarding your order and provides a full summary of the total costs before purchase.
Regarding what you describe about the return, this sounds like a delayed registration. A return can be registered as a claim/complaint only after 30 days and this requires uploading images.
If we can help you clarifying something we are happy to help and you can always contact our support team.
Kind regards/aim'n crew
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The rain boots are also good in the snow!
I bought the rain boots and they are very cool to be honest and they look super nice! I am living in The Netherlands and I have been using in the snow and they were super good! So, I’m impressed 🤩
January 5, 2026
Unprompted review
Reply from aim'n
Hi Ayelen,
Thank you so much for sharing this feedback. We’re very happy to hear that you both like the design, and it’s wonderful to know that you can even use them in the snow.
We hope you’ll find many more lovely pieces with us!
Kind regards/aim'n crew
Aim’n jewellery
I bought pair of gold earrings and necklace - it says waterproof but the earrings tarnished so I bought another pair as I love them otherwise. The necklace is defs waterproof and hasn’t tarnished — happy 😊
December 6, 2025
Unprompted review
Reply from aim'n
Hi Jojo,
Thank you for your feedback. We're sorry to hear that you had bad luck with the earrings. They are designed to withstand water, so if they have become discoloured, it may be due to something else affecting them.
If you believe there is a fault with your product, please contact our support team at hello@aimn.com
and we’ll be happy to look into it and hopefully find a solution. :)
Regardless, we’re very happy to hear that you’re satisfied with our other products, and we hope you’ll continue to find many new favourites with us.
Kind regards/aim'n crew
Aim’n’s customer service is OUTSTANDING!
Aim’n’s customer service is OUTSTANDING, I’m so impressed with their speedy responses and customer focused approach to queries. Their focus is not on their pockets but on their customer’s experience. I rarely leave reviews and haven’t been asked to leave one but felt that compelled to write one for them.
Even though I live in the UK and have to pay import duties on top of the product based on the quality and their top tier service, I’ll gladly pay that extra tax to buy their products.
Thank you once again!
November 24, 2025
Unprompted review
Reply from aim'n
Thank you so much for your wonderful review! 💛
We are truly grateful that you took the time to share your experience.
Thank you as well for choosing aim’n all the way from the UK, even with the extra import duties and that you feel our products and service are worth it.
If you ever need anything in the future, we’re always here for you.
Thank you again for your kindness and support! ✨
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