AZAZIE Reviews 

1,313
TrustScore 3.5 out of 5

3.3

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Review summary

Created with AI, based on recent reviews

Looking at 430 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently commend the high quality of products, especially the fabric and construction of dresses. Many find items beautiful and consistent with online descriptions, appreciating the extensive selection of colors and designs. However, some customers noted significant sizing discrepancies, with items often too large or small despite accurate measurements, and a few felt product colors frequently differed from website images. Additionally, some reviewers were not happy with customer service, citing unhelpful automated responses and lack of communication. Others encountered difficulties with the return process, including issues with labels, short windows, or orders not arriving as expected.

What people talk about most

Product

Reviewers mention ambiguous feedback about product quality and sizing. Many customers praise the beautiful... See more

Order

Reviewers highlight ambiguous aspects of order experiences, with many expressing significant frustration over... See more

Quality

Clients share positive opinions on quality, with many reviewers expressing satisfaction with the fabric,... See more

Customer service

Consumers find customer service to be ambiguous, with many reviewers reporting positive interactions,... See more

Return policy

Customers consistently note ambiguous experiences with return policies, with many reporting difficulties in... See more

Reviews shaping this summary

Rated 3 out of 5 stars

While they did give us an arrival date (1 month after ordering) of a suit needed for a wedding and the window came and went with no shipping updates or tracking information. The suit did indeed make i... See more

Company replied

Rated 3 out of 5 stars

I ordered the Geneva dress in custom sizing and it was way too big on me. I had myself measured by a professional so I know my measurements were accurate. Obviously it is non refundable so I had to pa... See more

Rated 4 out of 5 stars

I was really sceptical about ordering from Azazie but the quality is fab for the prices you pay. I would recommend attending a pop-up event which they hold across the UK to get a feel for sizes as t... See more

Rated 4 out of 5 stars

While I didn’t end up keeping the dress I purchased as it was too small (and ordered according to my accurate measurements so unsure why it didn’t fit, they must run small), I must commend Azazie... See more

Company replied


Company details

  1. Bridal Shop

Information provided by various external sources

Azazie is a leading fashion bridal party online store. The exclusive bridesmaid dresses, bridal gowns and more can be explored in this one stop boutique.


Contact info

  • East Brokaw Road 148, 95112, San Jose, United States

  • azazie.com

3.3

Average

TrustScore 3.5 out of 5

1K reviews

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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 76% of negative reviews

Typically replies within 1 week

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3.3

All reviews

(1,313)

653 reviews in the last 12 months

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Rated 1 out of 5 stars

Find somewhere else

I was extremely disappointed with my experience. I originally purchased a bridesmaid dress well in advance because I like to plan ahead. Unfortunately, I later became pregnant and needed a maternity dress instead. While I understand that the original dress was outside the 30-day return window and therefore not eligible for a refund, the situation only became more frustrating from there.

The maternity dress I ordered did not fit properly, so I had to exchange it for a larger size. Instead of receiving a refund for the returned dress, I was issued store credit. As someone who only needed a dress for a specific wedding, store credit is essentially useless to me. I have no reason to make future purchases from a bridal shop, so being forced into store credit felt unfair and incredibly frustrating.

Life circumstances change, and pregnancy is certainly one of them. I felt there was very little flexibility or consideration for my situation. While the staff may have been polite, the return and exchange policies left me feeling stuck with money tied up in a store I have no intention of shopping at again. Unfortunately, because of this experience, I would not recommend this shop to others.

May 15, 2026
Unprompted review
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Reply from AZAZIE

Hello Chelsea,
I’m really sorry to hear about your experience, that’s never how we want anyone to feel. I tried to look into this for you, but I wasn’t able to find any CS contacts under your name related to this situation. If you’re willing to share an order number or the email used at checkout, I can review everything directly and see what options we have. You can send those emails via a private message in TrustPilot.

While we may not always be able to accept a return outside policy, we can absolutely help find solutions that work for you, and I’d really like the chance to do that.

Whenever you’re ready, just send over the details and I’ll take care of the rest.

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Rated 1 out of 5 stars

I ordered a couple of dresses and chose…

I ordered a couple of dresses and chose the rushed delivery iption as i wanted the dresses to be here in good time so that i could have them altered if necessary. The dresses never arrived, infact to this day they still havent even been shipped but yet, this is now 5 weeks ago. My money has been taken and the will not cancel the order and refund my money.

June 24, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Hello Leah,

Thank you for sharing your order details. I see you are working with our Customer Service team who can help with the return and refund.

We’re so sorry for the delay you experienced, that’s not the level of service we want for you. I do see the package was delivered today, and we’ll be reviewing this situation with our logistics team to understand what went wrong.

If you need anything else or have any concerns with the items, we’re here to help.

Rated 1 out of 5 stars

Do not shop here

I recently purchased two dresses from this website. The sizing is very strange with all of the A's, however, I was sure to take my measurements before purchasing.
I ended up having to purchase two dresses as the first dress did not fit... but then neither did the second, larger size. At this point I gave up.
Attempting to return the dresses has not been easy. I requested the return labels, not realising I would have to find somewhere to print them myself (they did not provide a barcode to scan at a returns post, you have to print it yourself). Not easy when you don't own a personal printer but fine.
However, I noted there was a returns charge from the UK of £4.99 for a dress. Again, not a great way to keep a customer, but fine.
As I paid in installments, I made two seperate payments to Azazie of just over £32 each. Meaning a total of £64 minimum. I understood a total of £8.98 would be kept from my refund by Azazie as this is the cost to return two items from the UK. What I did not expect, was receiving a total refund, both dresses included within this, to be £21.09.
I am very interested to know where the remaining £34.65 is? I have reached out to their customer service team who I am sure will find any and every excuse not to refund what I am owed.
The shipping fee (which I am sure will not be refunded) was only £3.99 for each dress. So even with that in mind, my refund total should at least be £26.67, not £21.09 for TWO DRESSES.
I will NEVER purchase from this company again, they purposefully make returns difficult to find, understand and do. And when you finally have the chance to send it all back, they keep most of the money for themselves.
I would recommend that you avoid this company because should you need to return something, they will keep your money for themselves.
Disgraceful.

June 23, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Hello Leanne,
I’m really sorry for the frustration you’ve experienced. I can understand how upsetting it is when the numbers don’t seem to add up. I’ve reviewed your case again, and I can confirm that the full refunds for both of your returned dresses were issued on our side and I see the customer service team has responded and broken down the numbers. Because the orders were paid through Klarna installments, the refund is handled by Klarna directly, and they apply it toward any remaining payments before sending anything back to your bank account. That’s why the amount you saw was different from what you expected.

I know this process wasn’t clearly explained earlier, and I’m sorry for the confusion it caused. If anything still looks off after checking with Klarna, please let me know. I’m here to help make sure everything is sorted out for you.

Rated 1 out of 5 stars

My dress is late and nobody can give me…

My dress is late and nobody can give me any anawers. The shipper( with a valid shipping code) knows nothing and Azazie says to contact the shipper. WHERE IS MY DRESS??
SUsan

June 22, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Hello Susan,
I’m really sorry your dress is running late, I know how stressful that is. I can see that you reached out to our customer service team today and they responded today as well. They’re actively working on your case, and we’ll make sure this gets straightened out for you.

Thank you for your patience while we sort this out.

Rated 5 out of 5 stars

Stunning dress!

When we started looking for a prom dress Azazie had the exact one that met my daughter’s requirements but I was reluctant to order it. What if I couldn’t return it? What if it took ages to arrive? What if the quality wasn’t great? How can the have all the styles and all the colours? What if it’s a scam?
So we ordered about ten different dresses from ten different places.. ASOS, Coast, Reiss etc.. we went to the fancy (extortionate!) prom dress shops but nothing hit the mark. So I bit the bullet and ordered the Azazie dress.
Yes it did take ages to come but when it arrived we were blown away. We had been very careful with the measurements and it fit like a glove, it didn’t even need taking up. The quality and material were amazing. It was perfect. Best of all it was less than £100.
Obviously we didn’t have to do a return so I can’t comment on that but I would definitely order from them again. My daughter had her prom last night and looked stunning!

June 18, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Thank you so much for sharing this! We’re thrilled to hear the dress fit perfectly and that the quality exceeded your expectations. It’s wonderful to know your daughter felt amazing on her prom night. We truly appreciate your kind words and your trust in us.

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Rated 5 out of 5 stars

amazing

I ordered the Amyra dress - custom size - and it is just wow! Better than expected really. Very high quality material :) The shipping took like 4/5 weeks but i already knew it would take so long before placing the order.

April 16, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Thank you so much, Eli! We’re thrilled to hear your custom‑size Amyra dress exceeded expectations. The fit and quality matter so much to us, and it’s wonderful to know you loved both. We appreciate your patience with the production time and your kind words!

Rated 5 out of 5 stars

Good rapport between quality and price…

Good rapport between quality and price and excellent customer service. Would recommend!

May 31, 2026
Unprompted review
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Reply from AZAZIE

Thank you so much, Heather! We’re delighted to hear you found the quality, price, and customer service all excellent. We truly appreciate your recommendation!

Rated 5 out of 5 stars

I highly recommend Azazie⁠

I highly recommend Azazie⁠ to anyone looking for beautiful dresses and excellent customer support. Thank you for providing such great products and service! ❤️I am very happy with my experience with Azazie. Their dresses are beautiful, well-made, and available in a wide variety of colors and styles. The fit was great, and the quality of the fabric exceeded my expectations. The attention to detail and craftsmanship made the dresses look elegant and feel comfortable to wear, what impressed me the most was their outstanding customer service. The team was friendly, professional, and quick to respond. They went above and beyond to make sure I was satisfied and had a positive experience.

June 2, 2026
Unprompted review
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Reply from AZAZIE

Thank you so much, Luisana! We’re thrilled to hear how much you loved the dresses and that our team made your experience such a great one. Your kind words truly mean a lot to us! 💛

Rated 5 out of 5 stars

I was really impressed with Sharmaine's…

I was really impressed with Sharmaine's customer service, there was a short delay in response and she apologised for this and made sure my issue was dealt with promptly and made it very clear what the next steps were. I had a family issue which caused a delay in my actions and Sharmaine was so understanding and even sent her condolences saying she hoped my family issues are all well! Brilliant, caring service and will definitely be purchasing the final dresses after trying the at home try on dresses, brilliant service from her! Thank you again Sharmaine

June 5, 2026
Unprompted review
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Reply from AZAZIE

Thank you so much, Mel! We’re thrilled to hear how well Sharmaine supported you. Her kindness, clarity, and care truly shine through, and we’re so glad she could make this experience easier during a difficult time. We appreciate your trust in us and can’t wait to help you with your final dresses!

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Rated 1 out of 5 stars

Not professional and not available

Careful because the team might ruin your event by giving the WRONG address to the delivery crew. Not letting you change the address of course, that would be too easy. When you write to them asking what you should do when THEY got the wrong address even if YOU put the right one, they don’t bother to answer you. So don’t buy there if you don’t want your EXPENSIVE clothes given to strangers 😹

June 9, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Hi Adeline,

We’re sorry for the frustration you experienced. This should have been a smoother process. We’ve reached out to you with a solution and to ensure you're supported.
Thank you for your feedback.

Rated 1 out of 5 stars

Extremely disappointed with my…

Extremely disappointed with my experience.
My first order arrived in the incorrect size, despite ordering carefully for an important event. While I eventually received a refund, the mistake caused unnecessary stress and inconvenience.
I decided to give Azazie a second chance and placed another order for my bridesmaid dress, paying extra for express shipping as my sister's wedding is on 20 June. Unfortunately, my order is still showing as not shipped, leaving me extremely concerned that it will not arrive in time.
As someone living in a remote area of Western Australia, shipping delays have an even greater impact. I specifically paid for express delivery to avoid this situation, yet I am now facing uncertainty once again.
A bridesmaid dress is not just another online purchase—it's for a once-in-a-lifetime family event. After experiencing both an incorrect order and now potential shipping delays, I am very disappointed with the level of service and communication provided.
I hope Azazie takes responsibility for these issues and improves its quality control and customer service processes moving forward.

June 8, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Hello Nikitta,

We’re very sorry for the stress this has caused, especially with such an important event coming up. I do want to clarify that the first dress you received was the correct Australian size, but the internal tag displayed the US size, something we’re actively working to make clearer for our international customers.

Your replacement dress has already completed production and is currently in transit. It’s still scheduled to arrive ahead of your June 20 event, and you’ll receive tracking updates as soon as it clears customs and is handed off to the final carrier.

We understand how important this is and truly apologize for the inconvenience you experienced. Thank you for giving us the chance to make this right.

Rated 5 out of 5 stars

Would highly recommend!!

I ordered my wedding dress on the 12th of April and received it in perfect condition on the 4th of May. I live in Denmark so I was really nervous about the whole process but everything went so smoothly and I received updates regarding the shipping and could also follow my order on the website.
The dress was beautiful and amazing quality for the price. People couldn’t believe it didn’t cost more. Literally this was my dream wedding dress and I felt SO beautiful.

June 6, 2026
Unprompted review
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Rated 1 out of 5 stars

A scam

I ordered a dress which fits completely differently than on the picture. Not flattering at all, the fabric seems completely different. I feel like I've been scammed.

June 7, 2026
Unprompted review
Rated 1 out of 5 stars

I have bought multiple things in the…

I have bought multiple things in the sale from this website and know these are non refundable, the sizing is absolutely shocking! My bridesmaid who is a UK 8/10 couldn’t fit into a size 18 from this company. This made us travel 4 hours down to Liverpool for the “pop up”
We arrived first thing, first people in the room actually! the selection was shocking, definitely not as described via the website or email. There was maybe one dress in the colour I was looking for and no other designs. I was hoping to see the colour I was interested in, in different materials - there was no opportunity for this.
I then thought they would have swatches available of all the different colours and materials, again this was not the case!
When asking staff about this not one of them knew what they were talking about and quite frankly extremely rude, as a member of staff was talking to us another member of staff approached and starting aggressively discussing how she was working alone down at returns and needed someone to do something - very unprofessional.
So this was a very wasted trip, wasted a full weekend, fuel money, parking money and hotel money all for disappointment which has now made me not want to order from this website when I was originally very keen.

June 6, 2026
Unprompted review
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Reply from AZAZIE

We’re really sorry to hear about your experience at the pop‑up, and we appreciate you sharing this feedback. We’ve passed your comments along to our Pop‑Up team so they can review the selection, staffing, and overall setup for future events.

Rated 5 out of 5 stars

Quality dresses and easy returns

The best mass produced bridal shop.
I bought quite a few dresses from this company in preparing for my best friends wedding (I was MoH). Tried some early styles and then bought again my final selections once I knew my correct sizing. Yes, the P&P and returns can be costly so the "try before you buy" options are great and I would even advise getting the swatches first off too to ensure the correct colour.

Everything about their process is clear on the website and the quality of the dresses were sensational. I even bought the matching tie for my partner from Azazie.

Do not buy from Stacees or Flormiss, I'll be using Azazie every time.

April 3, 2026
Unprompted review
Rated 4 out of 5 stars

The dress arrived with a zipper that…

The dress arrived with a zipper that would not unzip especially by the gathering under chest. It also had several tiny snags so disappointing. We tried the chat but AI answers were extremely frustrating. Finally we called the Call Center and got Allysa who was Fabulous!! She took her time answering all our questions. Helped us return the dress in a super easy manner at Ulta Beauty and reversed the charges. We have ordered the same dress again and hope we have better luck next time. Giving a four rating due to her extraordinary service!

June 3, 2026
Unprompted review
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Rated 1 out of 5 stars

Received used, damaged dress

If you purchases a dress, they will send a used, damaged, and extremely wrinkled and deformed dress. I’m so disappointed. The at home try on dresses were better quality than when you actually decided to purchase a dress. The wedding I’m attending is in less than 3 weeks and I keep emailing them to please send me one rush shipping and a return label for this dress and their customer service will talk in circles and waste time and only offer a $25 refund. Now I’m stuck trying to find a new bridesmaids dress with only 3 weeks and no time for alterations. I highly advise not to trust this company to purchase anything whatsoever.

May 30, 2026
Unprompted review
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Reply from AZAZIE

Hello Mary,
Thank you for your order information and sorry for the circles you were experiencing, appears you were in an AI loop... though AI has been helpful there are kinks being worked out.

I took a look at your ticket and looks like a solution was found and hope we can turn your experience around.

Rated 4 out of 5 stars

While I didn’t end up keeping the dress…

While I didn’t end up keeping the dress I purchased as it was too small (and ordered according to my accurate measurements so unsure why it didn’t fit, they must run small), I must commend Azazie for their customer service. During my initial try on, the eyelet hook at the back popped off as it wasn’t sewn on very securely, and I was petrified I wouldn’t be able to return it. I have limited time and a limited budget to find a bridesmaid dress and couldn’t afford to lose what I’d paid for this.

Fortunately, Azazie recognized my concerns and issued a full refund upon return, saving me further stress and expense during an already stressful/expensive time. It did take them a little while to come back to me, but working in customer service myself I appreciated their consideration and confirmation of the full refund as soon as they could.

I would reorder in the future despite this dress not fitting, safe in the knowledge they will be supportive and resolve any issue.

May 20, 2026
Unprompted review
AZAZIE logo

Reply from AZAZIE

Hello Madeleine,

Thank you so much for taking the time to share your experience with us. We’re sorry to hear the dress didn’t fit as expected and that the eyelet hook wasn’t securely attached that’s not the quality we aim for. But we’re truly glad our team was able to support you and make the return process stress‑free, especially during such a busy and important time.

We really appreciate your patience while waiting for the response, and it means a lot that, despite the fit issue, you’d consider ordering from us again. Your feedback helps us continue improving both our products and our service.

Wishing you all the best with the upcoming wedding, and we’re here anytime you need us.

Rated 2 out of 5 stars

I ordered three try-on dresses at £15…

I ordered three try-on dresses at £15 each (£45 total) and decided to keep one that I loved. After purchasing it, I carefully stored the dress in its original packaging and didn’t take it out again until about a month later, just a few days before my wedding. When I did, I discovered that the seams had come loose and the dress was essentially ripped.

I contacted customer service and, to their credit, they were helpful and I did receive some compensation. However, discovering this issue only days before my wedding caused a huge amount of unnecessary stress.

One thing I was not aware of when ordering is that try-on dresses have already been worn by other customers. Perhaps I wrongly assumed they would be sent brand new, but I feel this should be clearly stated. Had I known they were previously tried on, I may not have chosen this option due to concerns about marks, smells, wear and tear, or damage.

I also don’t feel the pricing structure is fair. Customers are not offered a genuine discount on try-on dresses. While there is a complimentary 15% discount if you purchase one of the try-on dresses, this doesn’t feel like much of a benefit when anyone can already receive 10% off simply by signing up to the website. Since the £15 try-on fee isn’t refunded or deducted from the final purchase price, the overall saving is minimal.

I am disappointed to have spent hundreds of pounds on a service that wasn’t fully explained. The dress itself is beautiful, the fabric quality is lovely, and the customer service team did their best to resolve the issue, which is why I am giving 2 stars rather than 1.

As feedback for future improvement, I would suggest:

* Clearly stating that try-on dresses are not brand new and may have been worn by multiple customers.
* Explaining that minor marks, scuffs, wear, or damage may be present.
* Offering a more meaningful discount on try-on dresses, particularly if customers are purchasing dresses that are not in brand-new condition.
* Extending the return or warranty period for bridal purchases, especially when customers can provide proof of their wedding date.

Most brides purchase their dresses months in advance. In my case, I only tried the dress on when it arrived and then didn’t take it out again until three days before my wedding. As a result, quality issues that aren’t immediately obvious can easily go unnoticed within a 10-day return window.

If try-on dresses are not going to be clearly labelled regarding their condition and potential quality issues, then the returns policy and warranty period should be extended accordingly.

Overall, the dress was beautiful, but the lack of transparency around the try-on process and the issue I experienced left me feeling disappointed.

June 2, 2026
Unprompted review

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