Smile Versicherung Reviews 

576
TrustScore 2 out of 5

1.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 1 out of 5 stars

Phone says I am the next client, and no one picks up not even a single person. I found this company on google because it was cheap but i am already regretting my decision after seeing the reviews, loo... See more

Company replied

Rated 1 out of 5 stars

No one answer the phone, no one answer the messages, the app does not work and you don't get any help but for sure you get invoice ILLEGAL AND USELESS, they just are a SCAM

Rated 2 out of 5 stars

Only way to contact them is a 0844 number and expect to spend a long time waiting for somebody to answer. 084x are shared-cost service numbers and have a maximum charge of CHF 0.075 per mi... See more

Company replied

Rated 5 out of 5 stars

Had a claim, the process was very straightforward, no issues. Another time, when changing car, I filled out an insurance request online. A nice lady rang me to tell me why she would recommend I take... See more

Company replied

Company details

  1. Insurance Company
  2. Auto Insurance Agency

Written by the company

Insuretech since 1994 Wir bei Smile gestalten die digitale Versicherungszukunft und scheuen uns nicht davor, Neues auszuprobieren. Das heisst: keine Umwege, keine verstaubten Prozesse, kein unverständliches Versicherungsblabla.


Contact info

1.9

Poor

TrustScore 2 out of 5

576 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 85% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

1.9

All reviews

(576)

280 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

No one answer the phone - SCAM

No one answer the phone, no one answer the messages, the app does not work and you don't get any help but for sure you get invoice
ILLEGAL AND USELESS, they just are a SCAM

2 September 2026
Unprompted review
Rated 1 out of 5 stars

Phone says I am the next client

Phone says I am the next client, and no one picks up not even a single person. I found this company on google because it was cheap but i am already regretting my decision after seeing the reviews, looks like a shitty company. It's 2:47pm, it working time and there are no people on the phone so what is happening?

24 August 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We're sorry that you had to experience this. We are currently working on improving our availability and accessibility to provide a better customer experience.

Rated 1 out of 5 stars

beware of casco premium treatment

1h01 waiting time on the phone saying "I am the next client in line" just to be hang up at my face. 0 support received. Plus they adapt your casco premium arbitrarily even when you had no accident. The worst insurance

25 June 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We’re sorry that you had to wait so long on the phone. We can see in our system that we contacted you today. If you still have any questions, please don’t hesitate to reach out to us again at any time.

Rated 1 out of 5 stars

Nonexistent customer support

All the reviews here about communications are pretty accurate: it's impossible to get any reply out of customer support, regardless of the channel used. And the replies from the company here about "oh no, but we're caring so much" is just as honest as any corporate communication nowadays. They made it very easy for me to choose another company, so that's a positive.

15 June 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Such long waiting times do not meet the standard we aim to provide to our customers. We are continuously working to improve our accessibility. We are sorry that you have decided to leave Smile.

Rated 1 out of 5 stars

Worst insurance company worldwide!!!

Most horrible insurance company world wide!!!!!

After trying to change my address several times over a course of month, finally someone reached out to change which worked. Now they send me again a bill for the whole insurance package although i already payed for the whole year! Again impossible to reach annyone

Worst experience possible!!! They should get out of business immediately, appologize and return all our money. This an absolute disgrace and junk service.

NEVER MAKE A DEAL WITH THEM!

5 June 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We’re sorry to read this. Please contact our customer service so that we can fix the issue. Thank you for your patience.

Rated 1 out of 5 stars

Unreachable

Unreachable. The chat is useless, call back inexistent, in WhatsApp they never respond, contact form remains unanswered - for months. They changed details of my contract without any prior notice and I have written then in all possible forms. They should not be called SMILE but SILENCE.

1 May 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We’re sorry that you had this experience. Thank you very much for your feedback, we take your comments very seriously.
If your request has still not been resolved as of today, we kindly ask you to contact our customer service again. Thank you very much for your patience.

Rated 2 out of 5 stars

Only way to contact them is a 0844…

Only way to contact them is a 0844 number and expect to spend a long time waiting for somebody to answer.

084x are shared-cost service numbers and have a maximum charge of CHF 0.075 per minute (+VAT, the maximum charge of a national call to the fixed network)

The useless Chatbot suggesting to write an email (which never gets answered) or to request a call-back (not possible) is also a joke...

EDIT:
Email enquiry was addressed at some points (weeks later) but the issue wasn't solved.

The customer reps are indeed very friendly and try their best to help (added one star for that). Still the wait time remains an issue.

29 April 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We’re sorry that you had this experience. Thank you very much for your feedback, we take your comments very seriously.
If your request has still not been resolved as of today, we kindly ask you to contact our customer service again. Thank you very much for your patience.

Rated 1 out of 5 stars

absolutely useless customer service

absolutely useless customer service - gave up after 20 minutes on the phone after sending an email and not getting a response for several days.

Edit: they replied here with their empty "we'd be happy to" before they responded to any call or message I sent them about my actual case.

From my experience, having an insurance policy through this company is itself a liability.

21 April 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Thank you for your feedback. We’re sorry that you haven’t been able to reach us recently and that you’ve had to wait so long for a response , this does not reflect the level of service we aim to provide.
We’ll be happy to review your request promptly. Please get in touch with us again directly so we can clarify the matter. Thank you for your patience.

Rated 1 out of 5 stars

Absurdly poor service

Impossible to reach them. Absurdly poor service. Looking at their replies to ratings over the past months, they are not in the least searching to improve either.

1 April 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We’re sorry that we weren’t easy to reach for you. In the meantime, your case should have been resolved. If you still have any questions, feel free to contact us anytime.

Rated 1 out of 5 stars

super bad customer service, does provide 0 trust

The chat function doesn't work during registration, and there's no legal notice on the homepage. What will happen in case of a claim? Looks more like a scam than an insurance company ;)

18 March 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We assure you that we are a fully legitimate company. Our legal information is available on our website, and we have been operating as an insurance provider for over 30 years ;)

Rated 1 out of 5 stars

Unreachable

After cancelling the contract three months ago, I have still not received the remaining amount. I contacted them four times by email, zero response. Calling is only possible using a premium number. Their chatbot is the most useless, antiquated piece of trash you can imagine. This is easily the worst customer service I have ever encountered. Avoid them!

Update: After following up and reaching out to all their channels, they responded, but sent the wrong amount. This experience raises further concerns about the organization in general.

11 March 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Please accept our apologies for not getting back to you sooner. We have now taken all the necessary steps and reached out to you via email."

Rated 1 out of 5 stars

A horrible company!!

A horrible company!!

I have left Switzerland since a year and have written to them sofar 5-6 emails that I do not live in Switzerland and they should cancel my insurances. However, they still send me reminders and receipts for paying the insurance fee!

6 February 2026
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

In the meantime, we have replied to you by email. If you still have any questions, please feel free to contact us again.

Rated 1 out of 5 stars

Avoid them!!!

If I could, I would give them -10!!! More than 50min distributed in 3 calls, no answer, 7 emails in different days, no answer, chatting through the website, no answer - UNACCEPTABLE, AVOID THESE PEOPLE!!! We were their clients for 4y and now we only need a non-claims certificate for our new insurance in Spain, but impossible to reach them… can’t imagine if you have a claim, good luck!

27 November 2025
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Thank you for sharing your experience. We understand how incredibly frustrating it is when you try multiple times to reach us by phone, email, or chat and don’t receive any response, especially after being a loyal customer for several years. That’s absolutely not the level of service we want to provide, and we’re sorry you’ve had to go through this.
If you still need your non‑claims certificate or support with anything else, feel free to contact us again, we’re here to help and make sure you get what you need.

Rated 1 out of 5 stars

Terrible service - Zero support

I had a car accident in mid-August and to this day, there is still no clear decision regarding liability. They quickly paid for the other driver’s repair but told me that since I had full coverage, I should pay my own costs first and “wait and see.”
I’ve managed to reach them twice by phone — but I got completely different answers depending on who I spoke to. Calls are almost impossible, and my emails from mid-August are still unanswered. The service is absolutely terrible. They advertise being “simple” and “transparent,” but the reality is total. I strongly do not recommend this company.

19 August 2025
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Thank you for sharing your experience. We understand how frustrating it is when a claim takes longer than expected and when the information you receive isn’t consistent. That’s definitely not the kind of service we want you to experience, and we’re sorry for the inconvenience this has caused.
If you still have open questions or need support with your case, feel free to reach out to us anytime — we’re here to help.

Rated 2 out of 5 stars

Not as advertised

Simple problems are made into major worries. There is unclear communication and unclear next steps. Highly unprofessional and full of blabla

26 September 2025
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Thank you for taking the time to share your feedback.
We're genuinely sorry to hear that your experience felt unclear and frustrating.
We take your comments seriously and are already looking into how we can simplify our communication and make next steps more transparent.
Our goal is always to be clear, helpful, and respectful of your time—and we clearly missed the mark here.
If you're open to it, we'd love the chance to make things right. Feel free to reach out directly to our support team.

Rated 1 out of 5 stars

They tried to bill me a whole year. If they do the same to you, cancel!

After 5 months, my payment method for August failed 4 times because there must have been an error in their system.
They sent me an email saying that I now have to pay a full year of insurance premium, all in one payment. Just because their payment system failed. Giuseppe from the italian customer service was extremely rude and unhelpful, and kept insisting that I pay a full year all at once. After a very long discussion, I found out that instead of paying the full year I could just cancel the insurance, pay the one month left, and get out of this hell.
So I did. They sent me a final invoice that was asking a wrong amount. I paid just to stop them from sending more invoices, which is the only thing they are good at. I am still waiting for a refund. Absolutely AVOID this company and most importantly if they ask you to pay the full year, just CANCEL! They will make you believe that you have to pay, but you don’t have to pay! Just cancel.

14 August 2025
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Hello, based on your information, we unfortunately cannot find you in our system and therefore cannot verify your request. Please contact us so that we can check and resolve this together. Thank you for your cooperation!

Rated 4 out of 5 stars

I had no problems

I had no problems, price/quality ratio was excellent, changing contract was simple and fast, no burocracy.

21 March 2025
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Thank you! Nice to hear that you are happy with Smile :)

Rated 5 out of 5 stars

Easy navigation in the app

Easy navigation in the app. Everything can be configured online.
Highly recommended 👍🏽 😀

27 February 2025
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Thank you! Nice to hear that you are happy with Smile :)

Rated 1 out of 5 stars

Awful customer service - Reimbursement pending since more than a month

Cancelled my subscription within the 14-days cancellation policy, after finding a better offer from a competitor. I anyway had paid already the annual premium, which should be now reimbursed to me. Over 1 month has passed, and I contacted customer service several times, but my reimbursement has not been processed yet. Customer service told me a couple of times that the reimbursement will be processed “within a week”. Then, after further complaining on my side, they shut down the chat assistance prompting me to call the customer service number instead (which is a paid number in Switzerland). Tried to contact them through email but no answer received. To this day I still haven’t seen my money. Awful experience and customer service, would absolutely not recommend.

4 November 2024
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

We're sorry to hear that. We have a lot of enquiries at the moment. We can see in the system that the money was transferred back to you on November 4th. So you should have it by now.

Rated 1 out of 5 stars

I do not recommend anyone use Smile Versicherung…

I do not recommend anyone use this insurance company Smile Versicherunge. They will overcharge you multiple times and then add further charges for very minor things. Service is overall bad compared to other insurance providers.

29 August 2024
Unprompted review
Smile Versicherung logo

Reply from Smile Versicherung

Thank you for sharing your feedback with us. Unfortunately, we were unable to find you in our system based on your information so that we could check your case.
We apologize for any inconvnience. We take such feedback very seriously and hope to provide you with better customer service in the future.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look