Rakuten.ca Reviews 

13,344
•
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Evaluating 508 reviews, reviewers overwhelmingly had a genuinely great experience with this company. Active customers consistently love earning cash back on everyday purchases, which makes their online shopping journey genuinely rewarding. Shoppers frequently find the browser extension very helpful, noting that the payment options and automatic notifications make saving money completely effortless. Some reviewers were not happy with missing payouts or persistent cashback tracking issues after completing their larger orders. Consumers also mentioned that trying to appeal uncredited purchases and dealing with customer support agents was extremely frustrating. A few people stated that promotional referral credits sometimes completely failed to process correctly on their personal accounts.

What people talk about most

User experience

Customers consistently note positive experiences with user experience, highlighting how reliable and simple... See more

Refund

Consumers find refund to be ambiguous, with some reviewers praising the process as real, consistent, and very... See more

Website

Clients share ambiguous opinions on website, with many reviewers praising the user-friendly interface,... See more

Discount

Users describe positive interactions with discount, noting it is easy to use and provides great opportunities... See more

Payment

People report ambiguous experiences with payment, as consumers frequently praise the reliable cash back,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I love to shopping, so being able to earn money while doing something I already enjoy is a huge plus. Rakuten make it really easy to get cash back on everyday purchases, and the process is simple... See more

Rated 5 out of 5 stars

Been using this app for a few years now and have no issues so far. The cash back is real and consistent. Although Rakuten does take out some stores from time to time, their coverage of stores (now inc... See more

Rated 5 out of 5 stars

First time rakuten user while buying a laptop. Required support, made a reddit post and a rakuten employee responded to my post promptly and assisted me in solving the issue. Received $500 deposited i... See more

Rated 5 out of 5 stars

I never shop on line now without checking to see if any additional discounts are available. It does add up and love receiving cash back from stores that have this option. I love up to 15% cash back on... See more


Company details

  1. Cashback Provider

Written by the company

Since launching in 2012, Rakuten.ca (previously Ebates.ca) has helped its members - 8 million and counting - earn over $70 million in Cash Back at their favourite stores.

Written by the company

Since launching in 2012, Rakuten.ca (previously Ebates.ca) has helped its members - 7 million and counting - earn over $70 million in Cash Back at their favourite stores.

Where it Pays To Shop Online!

By connecting shoppers with over 750 top stores, everyone is bound to find one of their favourite stores, or discover something new on Rakuten.ca


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

13K reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 26% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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4.3

All reviews

(13,344)

512 reviews in the last 12 months

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Rated 1 out of 5 stars

Beware!!!! Have been with them for years and in…

Have been with them for years and in the last couple if years they try to not pay out larger amounts of cashback earned so they cheat customers out of their money. Extremely dissapointed in this Canadian website because the US SITE this dosent happen! People… use the US site

July 17, 2026
Unprompted review
Rated 2 out of 5 stars

I ordered an egiftcard on the Rakuten gift card store and it was a pain

I ordered an egiftcard on the Rakuten Gift Card store for a birthday present. It said it would take 24-48 hours to be sent. After 4 days I still have not received it. When I contacted them they said I had to do an identification verification step involving sending my driver's license to their 3rd party partner. This step was not mentioned when I purchased the gift card. Not sure why their process is significantly more complicated that other websites. The headache was not worth the couple % cashback that I'm supposed to receive.

October 26, 2026
Unprompted review
Rated 1 out of 5 stars

Missing cash back & awful customer service

I've been waiting for over 2 months to receive a payment that was supposed to be issued in mid August. Customer service has been absolutely useless and only replies to my emails saying that they're "looking into the issue" but after months of emails have nothing else to say, no details on why my payment is missing, no estimate for when a resolution is expected.

There's no phone number available to call and talk to an actual person either, so be warned that Rakuten might just not send you your cash back that you earned and then you'll be stuck dealing with essentially nonexistent customer service.

October 20, 2026
Unprompted review
Rated 2 out of 5 stars

Doesn't always pay the advertised amount

Users beware...part of your cash back may be missing from your order when the cashback amount and percentage is high. Doesn't always pay the advertised amount

Within 3 months, I had two different orders in which they only partially paid the cashback because "this order was not automatically reported, we submitted a request for payment to XXX". This is absurd as parts of the order was paid out and the other parts wasn't. Both times I seek help from customer service and advised they are unable to provide the cashback and closing the inquiry. They quote common reasons that would not apply in my situation as part of my order was paid. Combined cashback would of totaled close to $50.00 for both the orders

Interestingly, it is always the largest portion of the order with the vendor that is missing the cashback.

YMMV.

October 15, 2026
Unprompted review
Rated 1 out of 5 stars

As a loyal Rakuten user for over a…years

As a loyal Rakuten user for over a year, I referred my family members, who met all the requirements for referral bonuses and cashback rewards. However, Rakuten denied their rewards and deactivated their accounts simply because I used my bank card to pay for their purchases.

What makes this particularly frustrating is that I regularly use my husband's card for purchases through my own Rakuten account without any issues. Despite raising this inconsistency, your customer service team has failed to provide a clear or reasonable explanation.

This unfair and inconsistent treatment is extremely disappointing. Rakuten profits from consumers like us, yet fails to provide fair solutions when problems arise. I will no longer use your platform. I expect a clear explanation of this decision and why different standards are being applied to similar situations.

October 14, 2026
Unprompted review
Rated 2 out of 5 stars

Used the referral three times

Used the referral three times, (waiting on the payout from the third) but the second time neither I nor the person I referred received the credit. The person had to reach out for the credit but I never got it.

September 30, 2026
Rated 4 out of 5 stars

Great service

Great service! Little issue for making purchase in a navigator, it is easier within the application

September 30, 2026
Rated 1 out of 5 stars

Disappointed with the Rakuten Referral Program

I’m disappointed with the Rakuten referral program because the promised cash-back has still not been deposited into my account.
I have contacted Customer Service twice but I’ve not received a satisfactory answer from them yet.

September 27, 2026

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