Topdanmark Reviews 

47,810
TrustScore 4 out of 5

3.9

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Rated 1 out of 5 stars

Customer loyalty clearly means nothing to Topdanmark. I was a loyal customer for over 20 years with every single insurance policy placed with them, plus extra coverage for electronics and bikes, b... See more

Company replied

Rated 1 out of 5 stars

3 insurance cases – 3 rejections in 4 months, for both private and business. There is ALWAYS an excuse not to provide coverage. Companies like TopDanmark must be among the most dishonest in Denmark, a... See more

Company replied

Rated 5 out of 5 stars

I had a very great discussion with Top Denmark, they have explained me very finer details in a very simple yet proffesionel way.I was very happy with the conversation and finally I have opted for th... See more

Rated 5 out of 5 stars

Quick professional help. Reduces the bureaucracy and is there when I need them. I'm not switching to anyone else. Hurtig professionelle hjælp. Skærer igennem bureaukratiet, og er der når jeg mangle... See more

Company details

  1. Insurance Agency
  2. Pension Fund

About Topdanmark

Written by the company

Det er vigtigt for os at hjælpe dig når du har brug for det.
Du kan ringe til os på 70 13 7-9-13.

1 ud af 4 har erstatningen dagen efter anmeldelsen.

Topdanmark Forsikring

Written by the company


Contact info

3.9

Great

TrustScore 4 out of 5

48K reviews

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3.9

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(47,810)

3,878 reviews in the last 12 months

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Rated 1 out of 5 stars

Unrealistic offers

Unrealistic offers, the App with misleading data
Highly unrecommend

4 September 2026
Unprompted review
Topdanmark logo

Reply from Topdanmark

Hi

Thank you for your feedback.

I'm sorry to hear that this has been your experience. We always strive to provide clear information and a good customer experience, so it's disappointing to read that you feel our offers and app have been misleading.

Unfortunately, I have not been able to locate your details in our systems based on the information provided in your review. If you would like us to look into this further and better understand what went wrong, please feel free to contact us at hej@topdanmark.dk with some additional information about your situation.

We would very much appreciate the opportunity to investigate this further and learn from your experience.

Kind regards
Christoffer
Topdanmark - Part of If Skadeforsikring

Rated 5 out of 5 stars

I had a very great discussion with Top…

I had a very great discussion with Top Denmark, they have explained me very finer details in a very simple yet proffesionel way.I was very happy with the conversation and finally I have opted for there insurance.Next step is to see quality of service they will provide to me

Thanks

22 July 2026
Rated 1 out of 5 stars

Customer loyalty clearly means nothing…

Customer loyalty clearly means nothing to Topdanmark. I was a loyal customer for over 20 years with every single insurance policy placed with them, plus extra coverage for electronics and bikes, because those mattered to us. And how do they reward that? By canceling our insurance after filed legitimate claims. Apparently, paying extra for years buys you the right to be punished for using what you paid for.

Today, I spent 48 minutes on hold just to speak with a manager about this absurdity. I got nowhere. The agent Mads informed me ,with stunning honesty, that there are no managers available. Only complaint links. Only procedures. Only bureaucracy. No human beings, no accountability, no retention efforts.

So after 20+ years of premium payments and zero claims for the first two decades, we're left with one option: take our entire portfolio elsewhere. Topdanmark doesn't deserve loyal customers …and clearly, they don't want them either.

3 August 2026
Unprompted review
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Reply from Topdanmark

Hi Elly

Thank you very much for your review.

I’m sorry to hear about your experience with us. It is correct that the procedure is not to speak with a manager, as they do not have any additional authority to make further decisions in these cases.
This is why we always recommend writing to kundeklager@topdanmark.dk.
Your case will then go through the correct escalation process, where the right specialists review everything thoroughly and get back to you.

I would recommend that you write to them, and they will help you and go through the entire case.

All the best,
Patrick / Topdanmark - en del af If skadeforsikring.

Rated 2 out of 5 stars

Confusing onboarding and contradictory payment information

I did not choose to become a Topdanmark customer—my insurance was moved there as a result of the agreement between Coop Forsikring and Topdanmark.

Unfortunately, my first experience has been confusing. After being asked to select **MobilePay** and **annual payment**, I can see the payment is correctly set up in MobilePay. However, I also received a paper invoice for what appears to be the same payment, asking me to pay manually via an indbetalingskort.

To make matters more confusing, the paper invoice includes a **DKK 50 fee**, even though the information provided states that MobilePay payments cost **DKK 3 per payment**. In addition, although I selected annual payment, the invoice only covers the period from **1 August to 1 March** rather than a full year.

I have contacted customer service to ask for an explanation, but I have not yet received a response. I hope these issues can be clarified and resolved promptly.

As a new customer, this experience has unfortunately not given me confidence in the administration of my policy. If this matter is not handled satisfactorily, I will seriously consider moving my insurance to another company that provides clearer communication and a more reliable customer experience.

15 July 2026
Unprompted review
Topdanmark logo

Reply from Topdanmark

Hi Bardia

Thank you for taking the time to share your experience.

We are sorry to hear about the confusion regarding your payment setup and the lack of response to your inquiry so far.

We would also like to clarify that Coop Forsikring has now been closed at Topdanmark. However, the insurance products have been part of Topdanmark all along, until another company took over Coop Forsikring. We understand that this transition may add to the confusion, and we apologize if the communication around this has not been sufficiently clear.

We would very much like to look into this for you and review the details of your policy, payment agreement, invoice, and the fees mentioned.

Please send us an email at hej@topdanmark.dk, and we will be happy to help clarify the situation and review everything with you so we can find a solution.

Kind regards,
Christoffer
Topdanmark - En del af If Skadesforsikring

Rated 2 out of 5 stars

Billed for an insurance I never signed up to , CUSTOMER SERVIETTE useless.

I used to have a dog insurer with them (which I will now transfer to another provider) THUS when I bought a car on 06/07 and did the registration I chose TOPDANMARK in the list of insurances for my car since it was only logic for me to try and combine the two insurances in one provider. Upon checking prices and requesting a quote I was not satisfied with the price and thus NEVER continued with the purchase of it. Went to another provider and continued further with them.

SINCE THEN I have been receiving text messages and mails EVERY other day telling me my policy is ready and if I don’t sing up myself they will do for me automatically.
I called their customer support which is a mess and had no luck reaching an employee due to their “CHATBOT” . So I wrote to them on 07/07 that I DO NOT want to move forward and WITHDRAW the insurance policy(which also was my right for 14days ). In the meantime I contacted the other provider, which I have signed up with , and was also told that they have contacted Topdanmark on my behalf and have withdrawn the previous policy.

On the 15/07 I was called by an employee of their customer service telling me that HE has received my message ( the withdrawal) and that I won’t be contacted again about it , he will update the system and I will stop receiving messages or mails about the car policy.

Guess what??? AGAIN I received text messages telling me to sign the policy and mails. I call them AGAIN on the 21/07 wait 20min to reach an actual employee and he tells me he needs some time to see what he can do. I tell him I don’t have some minutes and ask him if I need to call back after a serious private meeting I had or if he will call me back after. He tells me HE WILL CALL ME BACK and actually ASKS me which time is good and I we make an agreement on it . GUESS WHAT ? He never called me back .

Shocker : I received again messages and mails and NOW I have been billed for the insurance and have received the policy in paper in my postbox!!
I have now WRITTEN to them again and wait to see what they will come up as an excuse for this kind of horrible customer service by not ONE but MULTIPLE parts .
PS:I have been billed by both insurance companies for the car insurance (the one I wish to use) and them which I have clearly not signed up to.
Update: After I ordered a phone appointment from them via their website I was contacted just now, by an employee named Anders who was kind helpful and finally send me ACTUALLY a confirmation of cancellation of the insurance policy and which I hope is enough for the company to stop sending me messages and mails about it. Sidenote(this is something that I again had to do my self and waste time to order a call from them , when all this could have been avoided by effective customer support from the start). Lastly, I won’t waste more of my time sending an email extra even though you “can not find my case”. I hope it is solved even though I had to take matters into my own hands.

26 July 2026
Unprompted review
Topdanmark logo

Reply from Topdanmark

Hi

Thank you for taking the time to share your experience. We are very sorry to read about the confusion, repeated communications, and the frustration this situation has caused you.

Based on the information in your review, I am unfortunately unable to identify your case in our systems. We would very much like the opportunity to investigate what has happened, review the entire process, and help get everything resolved as quickly as possible.

Please contact us at hej@topdanmark.dk and include your contact details and, if possible, any relevant policy or registration information. Our team will then look into the matter thoroughly and ensure that the necessary actions are taken.

We sincerely apologize for the inconvenience and appreciate you bringing this to our attention.

Kind regards,
Christoffer
Topdanmark – En del af If Skadesforsikring

Rated 1 out of 5 stars

Terrible customer service

Terrible customer service. Hard to reach and every time I talked with them, they made it only worse. Not worth your money and time

21 March 2026
Topdanmark logo

Reply from Topdanmark

Hi Thomas,

It’s really unfortunate to hear that you had trouble reaching us, and that each conversation left you feeling worse. That is not the service experience we want to deliver, and I completely understand your frustration when both time and effort don’t feel well spent.

We take your feedback seriously and will use it to improve our availability and guidance, so future interactions become clearer and more helpful.

Kind regards
Brian
Topdanmark - en del af if skadeforsikring

Rated 5 out of 5 stars

very kind to a foreigner who is new to…

very kind to a foreigner who is new to Copenhagen. It very convenience for me to get insurance only by two phone. the only problem is the company service phone is only by Danish which is very hard for me to select right number to get service.

27 June 2026
Rated 5 out of 5 stars

Very professional service

Very professional service, super attentive and really work hard to understand your situation.
Been with them for more than five years and always first class in handling any issues or a claim i had.

19 May 2026
Rated 1 out of 5 stars

Sell imaginary insurance coverage

3 insurance cases – 3 rejections in 4 months, for both private and business. There is ALWAYS an excuse not to provide coverage. Companies like TopDanmark must be among the most dishonest in Denmark, and it is an open secret that employees are trained to reject their customers – but that is probably why they only made 10.4 billion DKK in 2025.

9 June 2026
Unprompted review
Topdanmark logo

Reply from Topdanmark

Hello Jens

Thank you for your review.

We are genuinely sorry to hear about your experience and understand how frustrating it must feel to have multiple cases declined within a short period. That is certainly not the experience we aim to provide.

Unfortunately, we have not been able to identify you in our systems based on the information provided here. We would very much like to investigate your cases further and provide you with a more detailed explanation.

Please feel free to contact us at hej@topdanmark.dk and include your customer number or personal identification number, and we will take a closer look.

Kind regards
Christoffer
Topdanmark – part of If Skadesforsikring

Rated 3 out of 5 stars

Maybe it's a good insurance company

Maybe it's a good insurance company, but my experience is being not that good so far. When calling the support center it's very difficult to get to the right person. I cancelled some insurance policies, but nobody warned me that there's an early cancelation fine and I got a surprize direct debit of a substantial amount.

21 March 2026
Topdanmark logo

Reply from Topdanmark

Hi Shukhrat,

Thank you for sharing your feedback. We’re sorry to hear that reaching the right support and the cancellation process caused frustration.
You should always feel well‑informed about any fees, and we understand how unpleasant a surprise charge can be.

Kind regards
Brian
Topdanmark - En del af if skadeforsikring

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