I loved how easy it was to purchase and I paid for. 2 day shipping it came on time! I was too eager to wait longer lol. It was so worth it I got so many compliments on this dress I went to dinner and... See more
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Review summary
Created with AI, based on recent reviews
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Reviews shaping this summary
Was initially skeptical of this site and the return policy, but was beyond thrilled with my order for my brothers engagement party. The dress was high quality, flattering, and arrived ahead of time, w... See more
Returns are only for store credit! But I will say once you initiate a return you can order new items then, and that helps if you need an outfit for an upcoming event. Quality is there!! I don’t recom... See more
Company replied
A fantastic experience from start to finish. I was a bit dubious about delivery. But DHL express had it here days earlier than expected. We ordered went to bed checked email the next morning. The d... See more
Company details
About Babyboo Fashion
Written by the company
BABYBOO Fashion is one of the world's iconic and fast-growing online retailers, selling women's clothing globally. We are your go to fashion brand, with NEW styles released every week, ranging from partywear to eveningwear, and stunning stand-out pieces for all babes around the world.
Having a solid 12+ years of operating, we have hit top ranks and want to make sure that we always deliver amazing customer service and beautiful, high-quality products that will make you look and feel amazing. We LIVE for our customers.
With over 1.3M+ social media followers and over 500,000 customers located all around the world, we are your go to for the hottest trends and styles.
Whatever the event, we have your outfit sorted! So, what are you waiting for boo? Shop now at www.BabybooFashion.com.
✔️ 24/7 CUSTOMER CARE
We have an incredibly hardworking online customer service team that works 24 hours round the clock, answering all your emails, messages, and comments across our social platforms. We aim to respond to all enquiries within 24 hours, but we appreciate your patience during busy sale periods. We are ALWAYS here to help you!
✔️ WORLDWIDE DELIVERY
Good news, we deliver to 100+ countries worldwide! Choose from either standard services or express delivery! Plus, we offer fast and free shipping for all AU orders over $150.
For all email enquiries, please contact us at contactus@babyboofashion.com
✔️ STAY UP TO DATE
Follow @babyboofashion on Instagram, Tik Tok, Facebook, Twitter, and Pinterest to stay up to date with the latest trends, collection drops and exclusive offers.
See you soon boo! 💋
Contact info
4.3
Excellent
18K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 5% of negative reviews
Typically replies within 2 weeks
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Great quality and accurate sizing
Great quality and super accurate sizing! I appreciate the consistency that Baby Boo has!!
2 November 2026
Unprompted review
"I am absolutely in love
"I am absolutely in love with this dress. The fit is incredibly flattering, the fabric feels high quality and comfortable, and I received so many compliments when I wore it."
22 October 2026
Unprompted review
Love the fast shipping and loved the…
Love the fast shipping and loved the dress
31 October 2026
Unprompted review
I have order serveral times from…
I have order serveral times from BabyBoo and the quality of their dresses is incredible. Not only that but i recently had an issue with a return and credit note, totaly a fault of my own but BabyBoo support team were quick and responsive and got the issue sorted literally in minutes. A great company and buisness! Will continue to use again and again!
4 November 2026
Unprompted review
Two orders: Very poor quality, FAULTY dresses
We bought dresses from BabyBoo twice and twice they arrived faulty. The fact that they do not provide refunds for a faulty product is atrocious. On top of that both dresses arrive all wrinkly staffed in a cheap plastic bag. It's very obvious that the dresses are cheaply made from very cheap materials - the stitching is off, with threads sticking out and uneven seams.
One dress was expensive - we paid full price $259.95 (i.e. $260!!!) and received something that I personally would not buy even for $20 if I saw it in a store.
Another dress in cream colour (paid $160) that we ordered a few months prior to that had dirty foot prints all over it, as it was on the floor and someone with dirty boots stepped on it. It was also incorrectly sewn which resulted in a hard to wear fit. The lace on that dress fell apart after 1 wear.
Overall, really disappointing experience. They rely on highly edited photos with beautiful models to look their cheaply made dresses look nice. When the dresses arrive it's like a bad joke - they do not look or sit like you see it on the photos.
15 October 2026
Unprompted review
Absolutely furious
Absolutely furious. Bought a dress for around $110. The strap snapped after I had been wearing it for 10 minutes … hadn’t even left the house. I returned it, they refused to credit me. I asked for them to send it back, they said they have recycled it …. Under no circumstances would I recommend buying from this store unless you want to throw your money away.
3 November 2026
Unprompted review
I cannot help but think the reviews…
I cannot help but think the reviews that were praising about the quality and style were paid scammers. I just got my outfit that I spent over £300 on and it’s made of cheap fabric with very poor tailoring. Why are so many online scamming companies like Babyboo and others like them getting away with scamming everyone’s hard earned money during such difficult times?? They are using models and fake videos to lure people in. Can people stop falling for this and help other trusting buyers from losing their money? The audacity of the website is that they do not do refunds??? I can see why. Their stuff is absolutely awful. Babyboo better get in touch with me. I have an event on the 13th of November and I have nothing to wear. I am going to stop shopping online from now on and I suggest everyone else do the same pronto. Hopefully it will deter these scammers.
2 November 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear that you've had this experience with us and that you're concerned in having nothing to wear for your event - we hope you understand this is important to us.
We take all reports of any quality concerns seriously and will always do our best to amend any situation in which you're not happy with the item you've received.
We understand how disappointing this experience must have been, and we'd really appreciate the opportunity to review your concerns and the outcome provided by our team.
Please reach out to us at contactus@babyboofashion.com with your order details so we can investigate this further and see how we can assist.
Thank you for bringing this to our attention!
I spent €94 on a top that came faulty…
I spent €94 on a top that came faulty it was sawed wrong and i cannot wear it. They refused to return and send me a new one as I removed the tag. Really not worth it and bad customer service.
1 November 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear about your experience and that your top hasn't met your expectations, particularly given your concerns around its quality.
We take reports of faulty items seriously, and while our standard returns policy has requirements around tags and garment condition, items reported as faulty are assessed separately in line with applicable consumer rights.
We understand how disappointing this experience must have been, and we'd really appreciate the opportunity to review your concerns and the outcome provided by our team.
Please reach out to us at contactus@babyboofashion.com with your order details so we can investigate this further and see how we can assist.
Thank you for bringing this to our attention!
They rob you.
My daughter returned a dress with the security tag in tact, they declined a refund said the security tag is broken, no refund, and they wont return the dress. They took her money and the dress. Be aware of this company they rob you.
1 November 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear about your daughter's experience and understand how disappointing it must be to have a return declined.
All returns undergo a quality inspection upon arrival at our warehouse, including checks of the garment's condition and security tag. Unfortunately, items that don't meet our returns policy requirements may be deemed ineligible for a refund or store credit.
We understand your frustration, particularly around the outcome of the return and what happens to items that are declined. We'd really appreciate the opportunity to review the inspection findings and previous correspondence to ensure everything has been assessed and communicated correctly.
Please reach out to us at contacts@babyboofashion.com with the order details so our team can look into this further.
Wish I had read all the negative…
Wish I had read all the negative reviews before buying . I place. an order 1 month ago . I never received my order . I have emailed several time with no response back am extremely disappointed there is no customer support this company straight up took my money did not deliver. I feel I was scammed .
3 October 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear about your experience, particularly that you haven't received your order and feel you've been unable to get the support you need.
We completely understand how frustrating and concerning it must be to have waited this long for your delivery, especially when you've already reached out to our team for assistance.
We take concerns around missing orders and customer communication very seriously, and we certainly never want anyone to feel unsupported or lose confidence in shopping with BABYBOO.
We'd really appreciate the opportunity to investigate your order and previous correspondence to understand what's happened and work towards a resolution. Please reach out to us at contacts@babyboofashion.com with your order details so we can look into this further.
Thank you for bringing this to our attention.
Won’t refund and won’t change a dress…
Won’t refund and won’t change a dress size - it’s actually disgusting behaviour from a company!!
31 October 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear about your experience and understand how disappointing it can be when a dress doesn't fit as expected.
While our standard returns policy offers store credit rather than refunds for change of mind returns, this allows our customers to use their credit to reorder their preferred style in a different size or choose something else they love!
We understand this wasn't what you were hoping for and we're sorry for the disappointment.
Thank you for sharing your feedback.
Order never arrived, refund refused for over a month
I ordered a dress on 13 September for a wedding, paying for express shipping and import duties upfront. The order wasn't even dispatched for over a week. I cancelled in writing before the event and asked for a refund. They refunded only the shipping. Since then I've been passed between six agents and an AI bot, told I can't cancel, warned I could lose my refund if I refused delivery, and finally told to sort out customs with DHL myself, even though I had already paid them the duties. Still no dress and EUR 232 not refunded more than five weeks later. I've filed complaints with consumer authorities. Avoid.
13 September 2026
Unprompted review
Reply from Babyboo Fashion
We're so sorry to hear about your experience, particularly the delays with your order and the frustration you've experienced trying to get a clear resolution from our team.
We completely understand how disappointing this must have been, especially as your dress was purchased for a special occasion and you had paid for express delivery.
We're also concerned to hear about the conflicting information you've received regarding your cancellation, refund and customs charges. This certainly isn't the level of service we aim to provide, and we appreciate how frustrating it must be to have to follow up multiple times.
We'd really like the opportunity to review your order history and previous correspondence to ensure your concerns are properly addressed. Please reach out to us at contacts@babyboofashion.com so we can investigate this further.
Thank you for bringing this to our attention.
she gon call me babyboo
30 October 2026
Unprompted review
Reply from Babyboo Fashion
And we love that for you! Thank you for the BABYBOO love! ✨
COMPANY WOULD NOT REFUND MY MONEY
COMPANY WOULD NOT REFUND MY MONEY
My daugter bought a dress for her formal, tried it on i zipped it up and was too small for her bust, i took it off and returned it at the post office….. they will not refund my $300! Apparently its damaged!
What a joke
18 September 2026
Unprompted review
Reply from Babyboo Fashion
We're truly sorry to hear about your experience, especially as the dress was purchased for such a special occasion.
We completely understand how disappointing it must be to have your return declined. All returned items undergo a quality inspection at our warehouse, and unfortunately, items found to have damage or signs of wear may not meet our returns policy requirements.
We appreciate that this wasn't the outcome you were expecting, and we'd really like the opportunity to review your concerns and ensure the reasons for the return outcome have been clearly communicated.
Please reach out to us at contacts@babyboofashion.com with your order details so our team can look into this further.
Thank you for sharing your feedback.
Absolutely terrible experience with…
Absolutely terrible experience with BABYBOO.
My order was marked as delivered, but I never actually received the parcel. Instead of properly resolving the issue, BABYBOO relied on courier GPS/delivery information and refused to refund me, even though I made it clear the order was missing.
What makes this worse is the lack of proper customer support and accountability. As a customer, I paid for an order that I did not receive, yet I was left having to chase the matter myself and look into disputing the payment through Klarna.
A delivery scan or GPS location does not change the fact that the parcel was not in my possession.
I would not order from BABYBOO again after this experience. Very disappointing service, poor handling of a missing parcel, and no proper resolution for the customer.
I strongly recommend being cautious before ordering, especially if anything goes wrong with the delivery.
13 October 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear about your experience and understand how frustrating and disappointing it must be when an order is marked as delivered but you haven't been able to locate your parcel.
When a delivery is reported as missing, our team reviews the available tracking information and works with our delivery partners to investigate what may have happened. While courier delivery confirmation and GPS information form part of this process, we understand that this doesn't take away from your concerns.
We're also sorry to hear that you've felt unsupported throughout this experience, as we certainly never want our customers to feel that their concerns aren't being taken seriously.
We'd really appreciate the opportunity to review your case and previous correspondence further. Please reach out to us at contacts@babyboofashion.com so we can look into this for you.
Thank you for sharing your feedback.
Express shipping is a lie
Odered a dress monday, and payed for express shipping (expensive shipping too!), Cause they Said I would get the dress in 2-5 days. Ended up telling me the delivery is friday THE WEEK AFTER??
So not Only is the estimate on their own webside for express delivery wrong, im also gonna receive a dress i cant use for anything, since i needed it for this saturday. Great..
28 October 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear about your delivery experience, especially as you purchased express shipping to receive your dress in time for a special occasion.
We completely understand how frustrating and disappointing it must be to receive an estimated delivery date outside the timeframe you were expecting, particularly when you've paid extra for express delivery.
While delivery timeframes are estimates and can occasionally be impacted by delays outside our control, we certainly understand your concerns and want to ensure our shipping information is as clear and accurate as possible.
We'd really appreciate the opportunity to look into your order and the delivery timeframe provided. Please reach out to us at contacts@babyboofashion.com so our team can investigate this further.
Thank you for bringing this to our attention.
NO REFUNDS OR CREDIT USED STRAIGHT AWAY
NO REFUNDS SUPPLIED TO CUSTOMERS WITH FAULTY ITEMS OR SIZING PROBLEMS!!!! SAVE YOUR MONEY DONT BOTHER THEY DONT CARE
27 October 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear about your experience and that you've been left feeling disappointed with BABYBOO.
While our standard returns policy offers store credit for change of mind returns, faulty items are handled separately in line with applicable consumer rights, and we're always happy to investigate any concerns around product quality.
We certainly never want our customers to feel that their concerns aren't being taken seriously, and we'd appreciate the opportunity to look into your experience further.
Please reach out to us at contacts@babyboofashion.com with your order details so our team can review your concerns and assist you further.
Thank you for sharing your feedback.
I returned a dress but refused a credit note
I returned a dress cause it was terrible on me but they refused to provide a credit note. It still had its security strap around the dress on and I tried it on for 1 minute. They said it had 'light staining' but did not provide a photo and so now am left out of pocket and without the dress try to and resell and recoup the money. Have been trying to engage with them and can't get a response so had to lodge a chargeback.
13 October 2026
Unprompted review
Reply from Babyboo Fashion
We're sorry to hear you're disappointed with the outcome of your return.
All returns undergo a quality inspection upon arrival at our warehouse, and items that show signs of wear, staining or damage may not be eligible for return under our policy. We understand this wasn't the outcome you were hoping for.
We're really sorry this wasn't the experience you were hoping for and we appreciate you sharing your feedback.
Sizing not right at all im normaly size…
Sizing not right at all im normaly size 10/12 M
But with babyboo i purchased size L and it still does not fit at all!!
10 October 2026
Unprompted review
Reply from Babyboo Fashion
We're really sorry to hear that the sizing wasn't quite right, especially after sizing up from your usual size. We completely understand how frustrating this must be!
We appreciate you sharing your feedback, and we'll be passing this along to our team as we continue to review and improve our sizing guidance.
We'd love the opportunity to help you find the right fit! Please feel free to reach out to us at contacts@babyboofashion.com, and our team would be more than happy to assist with sizing advice for future purchases.
Cara Maxi Dress- Lemon
Bought the Cyra Maxi dress in Lemon and it is absolutely stunning and such good quality, arrived very quickly as well. Best to go up a size, especially if you have a larger chest.
9 September 2026
Unprompted review
Reply from Babyboo Fashion
Thank you so much for your lovely review! We're absolutely thrilled to hear you're loving your Cyra Maxi Dress in Lemon! Such a stunning choice!
We're so happy you loved the quality and speedy delivery, and really appreciate you sharing your sizing advice with other customers. We hope you feel absolutely amazing wearing it and can't wait to have you shopping with BABYBOO again soon!
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