We bought two dresses and a few accessories, and everything looks absolutely beautiful and is such great quality! My girl feels like a real princess! The dresses are so flowy and look absolutely gorge... See more
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Review summary
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What people talk about most
Reviews shaping this summary
My daughter is an aspiring model and influencer. She does many photoshoots in which we are always looking for new designers and styles to try. This was her second dress from Joyfolie and it is quickl... See more
Company replied
I highly recommend this company! I've ordered multiple dresses and they're GORGEOUS. However, I am on the larger end of the size scale and have struggled with some of the sizing. But I reached out to... See more
Company replied
Excellent customer service. I was a first time buyer and a little wary with a new brand, just using size charts. Wendy emailed me back a considerable amount of information on a couple of their items I... See more
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Company details
Information provided by various external sources
Find new, stunning designs and style in Joyfolie! Our Girls & Women's clothing and accessories will wow you! Stop by and shop today.
Contact info
United States
- joyfolie.com
3.9
Great
292 reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 92% of negative reviews
Typically replies within 1 week
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Amazing customer service
Amazing customer service! So helpful and kind, answered all my questions about sizing.
September 3, 2026
Unprompted review
Reply from Joyfolie
We love knowing our Customer Care team could make choosing the right size a little easier! 💕 Thank you for highlighting their kindness and helpfulness. We’re always happy to answer questions and help you feel confident in your Joyfolie choice!
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Absolutely beautiful lace skirt
Absolutely beautiful lace skirt. Fits well and is very flattering. Best customer service responses on the internet. Highly recommend this company.
September 1, 2026
Unprompted review
Reply from Joyfolie
“Best customer service responses on the internet” is a compliment our team will be smiling about! 🤎 We’re equally delighted that your lace skirt fits beautifully and makes you feel amazing. Thank you for your wonderful recommendation!
First of all the customer service is…Outstanding
First of all the customer service is outstanding! The clothes are even better. They are gorgeous, well-made with premium materials and styled in such a way that you're guaranteed to look unique wherever you go. They also have great sales. Watch for them!
September 1, 2026
Unprompted review
Reply from Joyfolie
Gorgeous clothes, unique designs, great savings, and outstanding service, what a wonderful review to receive! 💕 We put so much care into creating pieces that feel special and stand apart, and we’re thrilled that has been your experience with Joyfolie. Thank you for sharing the love!
Low quality products and terrible customer service
I’ve purchased many Joyfolie products in the past from other sites (Gilt) and had good luck. However, I just purchased a pair of shoes straight from the company for my daughter to wear to a wedding. When they arrived they were way too big despite carefully measuring and following their sizing guide, and two gems were missing from one shoe. I immediately tried to exchange them through the website, but the returns/exchanges page was down. So I emailed stating my concern, and re-ordered the shoes in good faith with rush delivery so they’d get here before we leave. Three follow ups later I now have two pairs of shoes, one of which is defective, and haven’t heard a word from the company. Incredibly frustrating and I do not recommend. I should have read the reviews here first.
August 26, 2026
Unprompted review
Reply from Joyfolie
We’re sorry to hear about this experience, especially knowing the shoes were intended for an upcoming wedding. Receiving an item with missing gems is certainly not the experience we want for our customers, and we understand how frustrating this situation must have been when you were also trying to resolve a sizing concern within a limited timeframe.
After seeing your review, we carefully checked our customer service system to locate the correspondence you mentioned. However, we were unable to find any emails, conversations, or support tickets under the name associated with this review. This would explain why you did not receive the assistance or responses you were expecting, as we do not currently have a record of those messages reaching our Customer Care system.
We take product concerns seriously, particularly when an item arrives with a possible defect. Had we received your message regarding the missing gems, our team would have been able to review the issue and provide the appropriate assistance. We would never intentionally leave multiple customer follow-ups unanswered.
It is possible for an email to occasionally be filtered or flagged before successfully reaching our support system. For this reason, we recommend trying to contact us again using a different email address at info@joyfolie.com and including your order number in the message. This may help ensure your inquiry successfully reaches our Customer Care team and allows us to locate your order immediately.
If possible, please also include photos showing the missing gems or any other concerns with the shoes so our team can properly document and review the condition of the item without unnecessary delays.
We understand that you reordered another pair with expedited shipping because of the upcoming wedding, and we appreciate that you made that additional purchase in good faith while trying to resolve the situation quickly.
We would still like the opportunity to properly review what happened and assist with the original pair. Since we currently cannot locate the correspondence mentioned in your review, please contact us again at info@joyfolie.com, preferably from a different email address and with your order information, so our team can investigate and provide the appropriate next steps.
We hope this clarifies why you had not received a response despite attempting to reach us. Once your message successfully reaches our Customer Care system, we’ll be able to review your concerns and assist accordingly.
I appreciate that Joyfolie frequently…
I appreciate that Joyfolie frequently runs sales and shares coupons. The products are good quality and the customer service is very helpful. I’ve ordered from them multiple times and have only had positive experiences.
August 20, 2026
Unprompted review
Reply from Joyfolie
Having you choose Joyfolie time and again is such a wonderful compliment! ✨ We’re so glad you’ve consistently enjoyed both our products and the service you’ve received. Thank you for continuing to shop with us!
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Gorgeous dresses and beautiful packaging
We bought two dresses and a few accessories, and everything looks absolutely beautiful and is such great quality! My girl feels like a real princess! The dresses are so flowy and look absolutely gorgeous in person. Bonus — the camera really loves these dresses too! And the packaging is beautiful too — you can really tell how much care goes into every detail!
August 24, 2026
Unprompted review
Reply from Joyfolie
There’s nothing sweeter than hearing that a Joyfolie dress made her feel like a real princess! ✨ We love that the flowy silhouettes look just as beautiful in person as they do on camera. And we’re so happy the thoughtful packaging made the entire experience feel extra special!
Been a customer for 3 years
Been a customer for 3 years! We absolutely love Joyfolie for the quality, style, and fresh fits that bloom in every season! Joyfolie is our go-to shop for photo shoots & cute outfits for mom and sisters!
August 22, 2026
Unprompted review
Reply from Joyfolie
Three years of styling special moments together, what an incredible compliment! 💕 We love being your go-to for photoshoots, sister looks, and those extra-special mom outfits. Here’s to many more seasons of fresh Joyfolie favorites!
Joyfolie Never Disappoints! Beautiful Products and Excellent Customer Service!
Joyfolie never disappoints me! Every time I order from them, I’m always impressed by the quality, beauty, and attention to detail of their products. You can really tell that they put so much care into everything they create. The items are not only gorgeous and stylish, but they also feel well-made and worth the purchase.
What makes my experience even better is their amazing customer service. They are always helpful, responsive, kind, and professional whenever I have a question or concern. It’s so refreshing to shop with a company that genuinely seems to care about its customers and wants to make sure they have a positive experience from beginning to end.
I’ve ordered from Joyfolie multiple times, and they continue to exceed my expectations. Their products are beautiful, their quality is superb, and their customer service is just as wonderful. It’s rare to find a brand that consistently delivers both excellent products and excellent service, but Joyfolie does exactly that. I always feel confident ordering from them because I know I’m going to receive something special.
Joyfolie has definitely become one of my favorite brands, and I will continue to support and recommend them. If you’re thinking about ordering, I highly recommend giving them a try. From the gorgeous products to the exceptional customer care, they truly know how to make their customers feel valued. Another wonderful experience from Joyfolie, they never disappoint!
August 10, 2026
Unprompted review
Reply from Joyfolie
Thank you so much for taking the time to leave such a thoughtful review! 🥹💕
Your kind words truly mean the world to us. We're honored to hear that Joyfolie continues to exceed your expectations and that you've had such positive experiences with both our products and our customer service. Knowing that you feel valued as a customer is exactly what we strive for every day.
Thank you again for your continued support, your recommendations, and for being such a wonderful part of the Joyfolie family. We can't wait to serve you again! ✨💖
Shady
Im leaving another review so people are aware that this company has repeatedly tried to flag my bad review to have it removed. This is another example of how shady this company truly is. I left a completely honest review of my bad experience and they're trying to have it removed.
August 17, 2026
Unprompted review
Reply from Joyfolie
We’d like to clarify how the review reporting process works, as businesses do not have the ability to independently delete or remove reviews from Trustpilot.
Trustpilot provides reporting tools that allow content to be flagged when there is a concern that it may not comply with the platform’s guidelines. When a review is flagged, Trustpilot—not Joyfolie—reviews the content and independently determines whether it meets their guidelines and whether any action is appropriate. Flagging a review does not automatically result in its removal.
We fully recognize that customers are entitled to share both positive and negative experiences, and a review being negative alone is not a reason for it to be removed. At the same time, businesses are permitted to use the reporting tools provided by the platform when there is a concern about whether content complies with Trustpilot’s guidelines.
We believe it is important to distinguish between reporting content for independent review and having the ability to remove that content ourselves. The final decision regarding whether a review remains published belongs to Trustpilot.
We respect every customer’s right to express their experience and opinion, just as we reserve the right to respond, provide clarification, and appropriately use the tools made available to businesses by the review platform.
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Beware of returns policy
What it feels like talking to their Customer Service…..sorry but not sorry.
That’s pretty much what you get. I suggest you dont get the size wrong, don’t have any issues and don’t wait too long to return because they literally don’t seem to care at all. They took my money as a “DONATION” because the dress is unusable by me and no option to return or get a refund. The email they sent solved nothing. Left me with a a dress that is now as useful as a cloth paperweight that I feel makes me look like a sad child from the Middle Ages because it HANGS on you due to the size.….I felt completely gaslight by the response I got back.
Sadly, even though I have ordered with them before, I have no respect places with a very unreasonable return policy. As a business, you need to try and be somewhat accommodating with returns. I will spend money elsewhere. And trying to report my review multiple times to have it removed when I am simply comparing how it felt working with this company says all you need to know.
UPDATE:
I don’t even remotely have any interest in reading whatever they decided to write in response to this. They must know that their policies are not well communicated, I have even read on here other return stories that are similar. So I have no interest in their “We are so sorry”. NO THEY DON'T SEEM TO BE SORRY. The return and exchange policy does not offer much flexability to their customers. Half their items are on sale and the return section is extremely confusing for sale item returns, and then when people have a problem, they try to be as nice as possible, but still do not appear care. I pretty much have no use for the dress. It looks like a sack of potatoes on me.
Don’t take my word for it, on their website look at all of the teeny tiny separate specifications and details that they have for returns and exchanges. It’s absolutely ridiculous. It is almost impossible to decipher the stereo instructions that are their sales returns and exchanges. Which just tells you all you need to know.!!
UPDATE AGAIN:
I am just guessing here, because my review was not taken down anfter being reported, they edited their response. And once again, I do not care what they have to say to try to defend their returns policy. I will not read it and I suggest you don’t either. I feel It is not a customer friendly return policy and it is confusing. I feel personally, that is deceptive. If one who is reading this review was also to go to other places other than their website, and read reviews. I believe you would find similar complaints.
August 9, 2026
Unprompted review
Reply from Joyfolie
We understand that our return policy did not provide the flexibility you were hoping for, and we have reviewed your correspondence with our Customer Care team to provide additional context regarding your purchase.
While you have stated that you do not intend to read our response, we will still provide one. When concerns are raised publicly about our policies, customer service, and how a purchase was handled, we believe it is important to provide the relevant facts and context for transparency. Our intention is not to change your personal opinion, but to ensure the circumstances are accurately represented for anyone reading this review.
The dress purchased was designated as a Final Sale item, meaning it is not eligible for return or exchange. We understand that you feel this was not communicated clearly enough. However, the Final Sale designation appears on the product page directly below the Add to Cart button, making the item's status available before purchase. Complete terms regarding Final Sale, discounted, and promotional merchandise are also available on our dedicated Return Policy page.
Like other online retailers, we maintain a separate policy page because it is not practical to reproduce every return and exchange condition on every page of a website. Different purchase types have different eligibility requirements, which is why a comprehensive policy page exists. At the same time, important product-specific information such as the Final Sale designation is displayed directly on the applicable product page.
It is also important to explain why Final Sale merchandise has different terms. Final Sale items are significantly marked down, often to a fraction of their original retail price. In this case, the dress was offered for less than half of its original price. If it were being sold under our standard return and exchange terms, it would not have been offered at that same deeply discounted price. The reduced price and Final Sale restriction are therefore connected.
These guidelines allow us to offer deeper markdowns while maintaining consistent standards for customers who purchase under the same conditions. Making exceptions after a Final Sale purchase would mean applying different terms to customers who purchased merchandise under the same stated policy.
We recognize that the dress did not fit as expected. However, fit can vary between styles and individuals, and an item not fitting does not change the Final Sale terms under which it was purchased. To help customers make informed sizing decisions, each product has its own garment measurements available on the product page. Because measurements and silhouettes vary between designs, we recommend reviewing the specific garment measurements before ordering, particularly for Final Sale purchases. Our Customer Care team is also available to assist with sizing questions before an order is placed.
When you contacted us, our team reviewed your order and explained why the return could not be accepted. Providing that information was not intended to dismiss or minimize your concerns. While receiving an answer you disagree with can be frustrating, our team responded according to the terms associated with the purchase.
We also want to clarify that we did not take your payment as a “donation.” The dress was purchased at a significantly reduced Final Sale price and fulfilled as ordered. The fact that the fit ultimately did not work does not make an otherwise Final Sale purchase eligible for return.
The item's Final Sale status, garment measurements, and applicable return terms were available before purchase, and our Customer Care team provided the same information when you contacted us. We have followed the terms that applied to the item at the time of purchase and provided the available information and assistance accordingly.
Very responsive to questions and…
Very responsive to questions and helpful with sizing. Customer service is amazing.
August 14, 2026
Unprompted review
Reply from Joyfolie
Finding the right size can make all the difference, and we’re so glad our team could help! 🤎 Knowing you felt supported throughout your experience means so much to us. We look forward to helping you again anytime!
A wonderful support and customer team
A wonderful support and customer team, to say nothing of wonderful clothing, great sizing options and fast shipping. As an entry point into the Boho-chic aesthetic, it is perfect. The clothing quality is wonderful and the styles are unique.
August 9, 2026
Unprompted review
Reply from Joyfolie
Boho-chic with a little Joyfolie magic sounds like the perfect combination! 🤎 We’re delighted you’re enjoying the distinctive designs and quality of our clothing, along with a range of sizes that makes finding the right fit easier. Your kind words about our team mean so much!
Timeless Quality for Special Occasions and Everyday Wear
I cannot say enough good things about Joyfolie! I’ve been a customer for years, and I truly keep coming back because their designs are absolutely beautiful, the size range is fantastic, and their timeless style makes their pieces feel special.
The quality is incredible and I love that I can find beautiful styles for everyday wear, but also those extra-special pieces for holidays, events, photoshoots, and all of life’s big moments.
Joyfolie has become one of those brands I can always count on to make me feel excited about getting my daughter dressed. Beautiful, well-made, and lots of mother- daughter matches!
August 10, 2026
Unprompted review
Reply from Joyfolie
We love knowing Joyfolie has become one of those brands you can always turn to! 🤍 From everyday outfits to milestone moments, it’s so special to hear our pieces have been part of your daughter’s wardrobe for years. And of course, we’ll always have a soft spot for those mother-daughter moments!
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Stunning and whimsical!
These dresses are stunning, whimsical, and yet simple enough that you focus on the beauty of the person wearing the dress as much as the dress itself! They are perfect for my photography clients to feel their best in these timeless dresses.
August 9, 2026
Unprompted review
Reply from Joyfolie
This is exactly the kind of magic we hope our dresses bring to every session! 🤍 We’re delighted that our designs have become part of your photography wardrobe and help create those timeless, unforgettable images. Knowing your clients feel their best in Joyfolie makes it even more meaningful.
Whimsical Boho Dream
The variety of clothing is carefully curated, boho whimsical dreams! The packaging was also so thoughtful and beautiful. I stumbled across Joyfolie and will now keep coming back. Such a nice shopping experience with careful attentions to detail.
August 4, 2026
Unprompted review
Reply from Joyfolie
What a beautiful description of Joyfolie, Thank you! ✨ We're thrilled our collection and carefully packaged order made such a wonderful first impression. We truly appreciate your support and look forward to being part of many more of your shopping adventures. 💕
The $0 Return: How Joyfolie Erases Store Credit on Returned Items
If I could give this company 1 million negative stars I would. I returned physical items I paid real money for. Joyfolie issued "store credit," but quietly expired it after just 60 days. Now they’ve kept BOTH my returned merchandise and my money!
When called out, they claimed store credit on sale items is a "promotional credit" so they can delete your balance. Under the Federal CARD Act (12 CFR § 1005.20), store credits for returned goods cannot legally expire in less than 5 years.
Classifying customer return value as an expiring "promo" to keep people's money is a HUGE red flag! Do NOT shop with this company anymore! I shared my experience and they deleted every single comment, including other peoples comments.
August 4, 2026
Unprompted review
Reply from Joyfolie
We're sorry to hear that you remain disappointed with your experience. We have already addressed your concerns directly via email and provided a detailed explanation of our store credit policy.
We understand that you have a different interpretation of the laws you referenced. However, based on the applicable legal framework, including the guidance surrounding 12 CFR § 1005.20, we believe our policy complies with the laws that apply to our business. We would not implement or maintain a policy that we believe violates applicable federal or state regulations.
Although your store credit had already expired approximately 8 months ago, we reviewed your case once more and, as a gesture of goodwill, offered a one-time courtesy exception by temporarily reinstating your store credit so you would have another opportunity to use it. Since extending that exception, we have not received any further response from you via email regarding the offer.
We recognize that we may not agree on the interpretation of the applicable law, but we remain committed to applying our policies consistently and treating every customer fairly. We appreciate your feedback and the opportunity to review your concerns.
Gorgeous Products
The products this company has are amazing! The clothes are so beautiful that I have multiple articles in all the colors offered. They do offer good discounts once in a while. I have had to deal with their customer service a few times. They have always been friendly and helpful even tho I may disagree on some of their policies. If you're thinking about purchasing from them and have questions, reach out first, otherwise it may be difficult to return or exchange. They have always made it right or come close to that. I still purchase from them cause their clothes are gorgeous and of good quality.
July 27, 2026
Unprompted review
Reply from Joyfolie
Thank you for sharing such a balanced and thoughtful experience! ✨ We're delighted our designs have earned a place in your wardrobe and that our customer service team has been able to assist whenever needed. Your feedback helps us continue to improve, and we truly appreciate your continued support and loyalty. 💕
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Go to brand for girls
My daughter loves everything from them. It is one of her favorite brands. She always feels like a princess when wearing one of their dresses. She has received so many compliments!
July 27, 2026
Unprompted review
Reply from Joyfolie
What a joy to read! 🌸 We're delighted our dresses help your daughter feel confident and special, and it's wonderful to hear she's received so many compliments. Thank you for making Joyfolie part of her wardrobe!
Amazing quality and Style
My daughter loves wearing anything I purchase from joyfolie. She is always asking to see what is new and can count on it being on trend.
July 19, 2026
Unprompted review
Reply from Joyfolie
Hearing this truly means so much to us! ✨ We’re delighted your daughter enjoys wearing Joyfolie and loves discovering our latest designs. Thank you for letting us be part of her wardrobe, we can’t wait to bring you more beautiful styles! 💕
Love this brand!
Love this brand!! Super cute dresses that you can’t find anywhere else. High quality, beautiful and affordable. 🤎
July 15, 2026
Unprompted review
Reply from Joyfolie
This is such a lovely compliment, thank you! 🌸 We're delighted our dresses have become a favorite and that you love their unique style, quality, and affordability. We can't wait to share more beautiful pieces with you! 💕
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