I order regularly after buying the lash serum and finding it actually worked! I have found my 90’s overplucked brows are regrown and I can have a centre parting for the first time in a decade! I don’... See more
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Company details
- Beauty product supplier
- Beauty Products Wholesaler
- Beauty supply store
- Cosmetics Industry
- Cosmetics shop
Written by the company
As a female-owned business, Glow For It has always focused on empowering people to feel confident in their own skin. Our aim has always been to provide our customers with the perfect products to help their natural beauty glow. We want you to look and feel your best every day! Our products are for everyone - no matter your age, gender or ethnicity; an inclusive and empowered family is what our glowing community is all about. The Glow For It Serums are manufactured in the UK by a B-Corp manufacturer. Through this, Glow For It is able to lower its carbon footprint whilst creating more sustainable and ethically sourced beauty products. At Glow For It, we have always been proud to provide vegan, cruelty-free beauty products that are hormone-free and packed full of natural ingredients. Our formulas are also dermatologically tested and clinically proven to be kind and safe to skin. Our motto is ‘enhance not mask’ – we want to provide you with beauty products that enhance your natural beauty. Together, we can all grow and glow!
Contact info
1 Lyric Square, W30NB, London, United Kingdom
- hello@glowforitshop.com
- glowforitshop.com
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Replied to 77% of negative reviews
Typically replies within 2 weeks
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Glow for it lash serum is phenomenal
Glow for it lash serum is phenomenal!
I’ve use other lash serums in the past that made my lash liner darker. So thought I’d try this one.
Been using it nightly over a month to care for my lashes and get them longer before I get my Korean lash lift for holiday and not only are they longer. What I’m more surprised at is how much my lashes have multipled, become thicker & more dense at the lash line. And even more fluttery.
Now a beauty essentials for me and I can’t wait to get my Korean lash lift to truly see the results.
I don’t normally do reviews but had to share how genuine amazing this product is. Xx
My lashes have grown so much since…
My lashes have grown so much since using the serum and the mascara is 10/10 so much so I've bought double so I don't run out for a few months.
Not satisfied with customer service
I placed an order and immediately realised that I had given the wrong delivery address, so I emailed customer service straightaway as this was the only option at that time of day, asking them to amend it.
I got a reply the next morning to say that the item had already been shipped. However nearly two days later I still don’t have any tracking information for the order, so it clearly has not been shipped.
Amazing service I use glow for it for…
Amazing service I use glow for it for my hair its something ill continually purchase.
I order regularly, happily addicted
I order regularly after buying the lash serum and finding it actually worked!
I have found my 90’s overplucked brows are regrown and I can have a centre parting for the first time in a decade! I don’t understand how something that seems so benign can be so effective. It takes a while but I saw results with lash and brow serums in weeks. The hair serum took a little longer (I was in to bottle two) but the results are remarkable to me.
SORE EYES beware its horrible stuff
First one I received was dry second one made my eyes burn , do not buy it’s horrible stuff , 2 days later and my eyes are still red
LOVE the mascara
LOVE the mascara! And it helps grow your lashes too. I have it in both shades and have topped up multiple times. Excited for the new shades.
I’m obsessed with the brow and lash…
I’m obsessed with the brow and lash serums I have genuinely noticed a difference. Results don’t occur overnight and you do have to be consistent but when you are consistent WOW!! My lashes and brows have never been healthier and thicker! I had a slight issue with a delivery but I was so happy with how fast my issue was resolved by Cathy from the customer service team! She was so kind and understanding and resolved my issue within a day which I’m truly grateful for! She represents how this brand genuinely do care about the satisfaction and happiness of their customers and I couldn’t recommend the products and service more!
Reply from Glowforitshop
I thought i had found the one
I thought i had found the one, the mascara of my dreams, but no, itchy and flaky, smudges at the blink of an eye, , clumps, serum like water and itches like nettles, yet again another waste of £61:38..ordered 30th July 2026.
Reply from Glowforitshop
Lovvvve the mascara
Lovvvve the mascara! Lasts all day & amazing added benefit of it having the lash serum hidden inside. 100% recommend
Reply from Glowforitshop
The glow for it lash serum has worked…
The glow for it lash serum has worked miracles my lashes are so much longer,thicker and healthier! The customer service has always been amazing too! Will forever keep repurchasing 💘
Reply from Glowforitshop
Products that actually WORK
Products that actually WORK! I was so sceptical to try a lash serum at first but they have completely transformed my lashes. The fake lashes are now gone thanks to the insane growth the serum and mascara have given me and I get compliments on my lashes all the time! So in love with this brand!💖
Reply from Glowforitshop
The best lash serum around
The best lash serum around! I am a short, straight lashed girl and this has been amazing for me! Also obsessed with the mascaras!
Reply from Glowforitshop
LOVE LOVE LOVE my lash serum ❤️ They’ve…
LOVE LOVE LOVE my lash serum ❤️ They’ve also been really helpful when I’ve had queries on their products. So glad I found them!
Reply from Glowforitshop
Glow for it products are truly amazing
Glow for it products are truly amazing!
I have been using their lash serum for the last 2 years and have now also purchased their hair serum and mascaras.
All the products feel so premium and are super reasonable on price as well.
Reply from Glowforitshop
Been with glow for it since 2022…
Been with glow for it since 2022 they're amazing. Their products acctually work even on darker skin i was weary that I would experience some hyperpigmentation with the eyelash serum but I have had amazing results. The customer service has been nothing but supportive.
Reply from Glowforitshop
They’re doing everything right
They’re doing everything right in my opinion. Love the products. Thankfully they were able to help me with a small hiccup. Cathy was incredibly helpful and very polite. Great customer experience. Great company. Great people.
Reply from Glowforitshop
Love these products
Love these products, they really make a difference! My lashes are longer and stronger. I have tried other lash serums but this is the best.
Reply from Glowforitshop
Incredible customer service
I had a parcel that didn’t turn up and the glow for it team had an amazing response to my problem and got everything sorted for me and gave me 2 options of what I wanted to do, incredible customer service!!!
Reply from Glowforitshop
Amazing customer service
I had a small problem with shipment and delivery and the customer service was amazing, they were not hesitant to send me a new one. Many of my friends be used this serum and it’s shown progress - patience is key!
Reply from Glowforitshop
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