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Co-authors
Anne SouchonProfessor of International Marketing, Loughborough UniversityVerified email at lboro.ac.uk
Chanaka JayawardhenaProfessor of Marketing, University of SurreyVerified email at surrey.ac.uk
Cathryn HartLoughborough UniversityVerified email at lboro.ac.ukOlivier SibaiSenior Lecturer (Associate Professor), University of Bath, School of ManagementVerified email at bath.ac.uk
Kristine DE VALCKProfessor of Marketing, HEC ParisVerified email at hec.fr
Heiner EvanschitzkyAlliance Manchester Business School, The University of ManchesterVerified email at manchester.ac.uk
Paul HughesLancaster University Management SchoolVerified email at lancaster.ac.uk
João S. OliveiraSenior Lecturer in International Marketing, University of EssexVerified email at essex.ac.uk
Ekaterina NemkovaAssociate Professor, IESEG School of ManagementVerified email at ieseg.fr
Joanna Pokorska-ZareUniversity of BirminghamVerified email at bham.ac.ukDr Belinda DewsnapSchool of Business & Economics, Loughborough University, UK.Verified email at lboro.ac.uk
Vicky M. StoryProfessor of Marketing, Loughborough UniversityVerified email at lboro.ac.ukNathaniel BosoGordon Institute of Business Science, University of PretoriaVerified email at gibs.co.za
Michael Jay PolonskyAlfred Deakin Professor and Head of the Department of Marketing, Deakin University - AustraliaVerified email at deakin.edu.au
Joseph F. Hair, Jr.University of South Alabama, Cleverdon Chair of BusinessVerified email at southalabama.edu
Ian LingsProfessor of Marketing, Queensland University of Technology, Brisbane, AustraliaVerified email at qut.edu.au