| Authenticating brand activism: Negotiating the boundaries of free speech to make a change O Sibai, L Mimoun, A Boukis Psychology & Marketing 38 (10), 1651-1669, 2021 | 207 | 2021 |
| Reflections on “social media: Influencing customer satisfaction in B2B sales” and a research agenda D Nunan, O Sibai, B Schivinski, G Christodoulides Industrial Marketing Management 75, 31-36, 2018 | 165 | 2018 |
| Isolation in globalizing academic fields: A collaborative autoethnography of early career researchers M Belkhir, M Brouard, KH Brunk, M Dalmoro, MC Ferreira, B Figueiredo, ... Academy of Management Learning & Education 18 (2), 261-285, 2019 | 83 | 2019 |
| Social control in online communities of consumption: A framework for community management O Sibai, K De Valck, AM Farrell, JM Rudd Psychology & Marketing 32 (3), 250-264, 2015 | 74 | 2015 |
| Marketing as a means to transformative social conflict resolution: lessons from transitioning war economies and the Colombian coffee marketing system A Barrios, K De Valck, CJ Shultz, O Sibai, KC Husemann, ... Journal of Public Policy & Marketing 35 (2), 185-197, 2016 | 69 | 2016 |
| Overworked and isolated: the rising epidemic of loneliness in academia O Sibai, MC Ferreira, B Figueiredo The Conversation, 2019 | 28 | 2019 |
| “Upload your impact”: Can digital enclaves enable participation in racialized markets? M Brouard, KH Brunk, M Campana, M Dalmoro, MC Ferreira, ... Journal of Public Policy & Marketing 42 (1), 56-73, 2023 | 21 | 2023 |
| Why online consumption communities brutalize O Sibai, MK Luedicke, K De Valck Journal of Consumer Research 51 (4), 775-796, 2024 | 15 | 2024 |
| Keyboard warriors in cyberfights: Conflict in online communities of consumption and its effects on community resources O Sibai, K De Valck, A Farrell, J Rudd Advances in Consumer Research 42, 685-686, 2014 | 13 | 2014 |
| Netnography O Sibai, K de Valck Wiley Encyclopedia of Management, 2015 | 4 | 2015 |
| Playful consumption: a physical perspective O Sibai Advances in Consumer Research 44, 625-625, 2016 | 3 | 2016 |
| We want drama! The effect of online conflict on social capital in online communities of consumption O Sibai, A Farrell, J Rudd, K de Valck | 3 | 2013 |
| Why Moderators Can’t Protect Online Communities on Their Own O Sibai, MK Luedicke, K de Valck | 1 | 2024 |
| Academic Careers in Management: How do We Get to Where the Grass Is Greener? A Bristow, MG Gonzalez-Morales, AD Huff, M Kraimer, M Pudelko, ... Academy of Management Proceedings 2019 (1), 15620, 2019 | 1 | 2019 |
| Detecting conflict on social media O Sibai, K De Valck, A Herbert, D Zhang Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | 1 | 2017 |
| Flipped experiential learning in digital and social media marketing O Sibai Flipping the Classroom with Experiential and Community-Engaged Learning in …, 2025 | | 2025 |
| Market-centric pathways for racial inclusion: the case of# MyBlackReceipt O Sibai, K Brunk, M Belkhir, M Brouard, M Campana, M Dalmoro, ... Advances in Consumer Research 50, 49-54, 2022 | | 2022 |
| Academic Careers in Management: How do We Get to Where the Grass Is Greener? M Ferreira, J Billsberry, T Koehler, A Bristow, MG Gonzalez-Morales, ... Academy of Management, 2019 | | 2019 |
| Keyboard warriors in cyberfights: conflict in online communities of consumption O Sibai Aston University, 2015 | | 2015 |
| Conflicts and Online Community Social Capital; The Influence of Conflict Management Practices. Proceedings of the 7th Consumer Culture Theory Conference, Said Business School … A FARRELL, J RUDD, K DE VALCK, O SIBAI | | 2012 |
Kristine DE VALCKProfessor of Marketing, HEC ParisVerified email at hec.fr
