Ritani Reviews 

591
TrustScore 3.5 out of 5

3.6

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Rated 1 out of 5 stars

Two weeks ago i ordered 5 loose diamonds. I subsequently received an email indicating that the stones i had ordered were no longer available. I then placed an order for 5 more loose diamonds, as clo... See more

Rated 5 out of 5 stars

I ordered a 5 stone 2 ctw emerald cut ring in platinum. The ring is beautiful and has an incredible amount of sparkle to it. Communication was ok during order process but didn’t find out that the orde... See more

Rated 5 out of 5 stars

I have used this company 3+ times in the last 2 years. Each order has been white glove service. My latest is a beautiful diamond ring for my 15 year anniversary. Beyond happy with the experience o... See more

Rated 2 out of 5 stars

The first few times I purchased some thing from here, my experience was fine. But my last experience has been a chaotic s**tshow. Their delivery dates have not been accurate, they sent me emails sayin... See more

Company details

  1. Jewelry Store
  2. Clothing Store

Information provided by various external sources

Ritani is a high-end jewelry brand modernizing the way people purchase diamond engagement rings and jewelry.


Contact info

3.6

Average

TrustScore 3.5 out of 5

591 reviews

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No recent history of asking for reviews

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3.6

All reviews

(591)

13 reviews in the last 12 months

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Rated 5 out of 5 stars

Superb Diamond, Excellent Value and Truly Exceptional Customer Service

My experience with Ritani was outstanding from beginning to end.
After extensive comparison shopping, I purchased my wife a 4.02-carat round lab-grown diamond graded F color, VVS1 clarity and Ideal cut by IGI, mounted in Ritani’s Quinn six-prong 2 mm platinum solitaire setting. The finished ring is spectacular.

One of Ritani’s greatest strengths is its website. It was easy to navigate, provided an enormous selection of both natural and laboratory-grown diamonds, and allowed me to compare specifications and prices much more easily than many competing online jewelers. I felt the diamond I selected represented exceptional “bang for the buck” relative to many comparable four-carat stones I found elsewhere.

Ritani’s communication throughout production was equally impressive. Their online tracking page showed the ring progressing through diamond sourcing, gemological inspection, casting, polishing, diamond setting, quality assurance and shipping. Email updates accompanied the process, and the finished ring arrived one day earlier than the original estimated delivery date.
Customer service deserves special recognition. Danica C. was extraordinarily pleasant and helpful. Questions sent to Ritani customer service were answered extremely quickly—often almost immediately—which gave me great confidence making an important purchase online.

I also had the finished ring independently checked by a reputable local jeweler. Without being told the IGI number in advance, he quickly located the microscopic girdle inscription and confirmed that it matched the certificate. He then inspected the six-prong setting and confirmed that the diamond was straight and very securely seated.

Ritani exceeded my expectations in selection, pricing, craftsmanship, communication and customer service. Five stars and a very strong recommendation.

August 27, 2026
Unprompted review
Rated 5 out of 5 stars

I can’t say enough good things about…

I can’t say enough good things about Whitney at Ritani. We ordered a ring and loved it overall, but my wife wasn’t quite sold on the rose gold and the marquise diamonds. Whitney spent a couple hours on the phone with my wife, no rush, no pressure, and they worked out a new design together that my wife is genuinely excited to get. I basically just got out of the way and let the two of them figure it out.

Whitney handled everything like a true professional. There wasn’t a single moment in any of our conversations that felt awkward or businesslike, it was more like talking to a friend who happened to know everything about diamonds. On top of all that, the pricing was fair and honest the whole way through, no upselling, no games. Ritani is lucky to have her. If we buy another piece, it’ll be through Ritani, with Whitney, no question.

July 24, 2026
Unprompted review
Rated 1 out of 5 stars

Two failed orders for loose diamonds

Two weeks ago i ordered 5 loose diamonds. I subsequently received an email indicating that the stones i had ordered were no longer available. I then placed an order for 5 more loose diamonds, as close as possible to the first order. Several days later i received an email that my order had been cancelled. I did not cancel. Then i tried to reach Ritani on their 888 number and received a message asking me to leave a message because too much call volume etc. I also tried the chat and no chat available either. Despite favorable comments about Ritani online which led me to their website, i am beginning to believe that this is not a reliable business.

July 20, 2026
Unprompted review
Rated 5 out of 5 stars

I ordered a 5 stone 2 ctw emerald cut…

I ordered a 5 stone 2 ctw emerald cut ring in platinum. The ring is beautiful and has an incredible amount of sparkle to it. Communication was ok during order process but didn’t find out that the order was delayed until the day it was due to ship. It took about an extra 10 days beyond original estimate but was worth the wait. Ring seems to be good quality and I would probably purchase from them again.

June 10, 2026
Unprompted review
Rated 5 out of 5 stars

I have used this company 3+ times in…

I have used this company 3+ times in the last 2 years. Each order has been white glove service. My latest is a beautiful diamond ring for my 15 year anniversary. Beyond happy with the experience overall.

Last year I bought 2ct diamond earrings for an amazing price in comparison to the competition. I am a researcher and believe me, Ritani is the best.

Also, I did order a few other things that I ended up sending back and got refunded with no issues. I’ll continue buying my jewelry from them as long as it continues to be fairly priced and top notch service.

June 23, 2026
Unprompted review
Rated 1 out of 5 stars

Our overall shopping experience was…

Our overall shopping experience was heavily involved by the support agent Laura, and honestly it went from good to really bad very quick. We were constantly getting pulled the rug, and there are changes after changes after changes.

1. Unclear policies: we originally put payment authorization on twp diamonds and requested to view both in-person. Then the support agent Laura told us they could only ship 1 diamond for us to view in person "due to the substantial fees involved with this." This is after my payment authorization has been made and the order has been placed. It sounds like a made-up policy after they manually checked the shipping price manually.

2. Missed the diamond we really liked to view: even worse, while we were making the decisions to choose which one to view, the support told us one of the diamonds is gone for whatever reason. We can only view the less preferred one. This is also after my payment authorization/order has been placed. So essentially making a payment authorization and placing an order means literally no effort from Ritani to secure a diamond for you. Just you know.

2. Unprofessional offline diamond pro: the diamond pro seems to be a contractor hired by Ritani from a random place. What the diamond pro does is to close the deal at all cost without providing any help, at best providing a few tools. I don't think the diamond pro even viewed our diamond beforehand. He didn't speak about the clarity, color, shape, etc. And by the time we left, he handed his own company's flyer to us. A very strange situation. Obviously he is a part time contractor running his own business somewhere, the Ritani diamond pro job is a gig to him.

Btw, the diamond pro told us for the loose diamond we only have 15 days to return, which contradicts Ritani return policy online. We have to get clarification from the support agent.

3. Price negotiation: Ritani clearly told us that price is negotiable and the support agent Laura is the right person to talk to and ask if we can do wire transfer and blah blah. I told them that i wanted to see the diamond first, before talking about the price. And when we meet the diamond pro, he said "you can always make the payment and talk to Laura and ship it back if you want". Then after i made my payment, reaching out to Laura a few days later, she just changed her attitude to "no, the price is firm". It's a huge waste of time because the diamond is slightly over our budget, now we need to return it with all of the time wasted.

Takeaway:

If you are relatively new to the space, and haven't done a lot of homework, AVOID Ritani. They are not trying to help you to pick the right stone. They just want to close deals with minimal effort. Diamond Pros are useless. I am so glad my partner and I learned so many lessons from offline retailers (some of the good ones and bad ones) before shopping online.

Don't trust Ritani support, negotiate the price before you make a payment authorization/order. After you place an order, they treat it as you took the bait and they won't hold their words anymore.

Don't trust the Ritani order, it doesn't hold your diamond. I highly suspected it's just a diamond store that happens to have a website. Everything else is manual from the backend.

Diamond Pros are useless. It's a side gig for them, the only thing they do is to convince you pull out your credit card and pay for it without doing any homework themselves.

May 19, 2026
Unprompted review
Ritani logo

Reply from Ritani

Hi Mr. Gu, I am sorry this experience felt frustrating, and I appreciate you taking the time to share your feedback.
Ritani has been serving customers for many years, and we take concerns like this seriously. We continuously review customer feedback to improve our processes and ensure we provide the best possible experience.
I looked into your order and wanted to clarify a couple of points from our side.
The diamond you purchased had already been significantly discounted from its original listed price, and you received one of the best available pricing adjustments on the stone. While we always strive to offer competitive pricing and work with customers whenever possible, there are limits to the discounts we can provide. For that reason, an additional 5% wire discount was not available at that stage of the transaction. I understand this may have been disappointing, especially since pricing was an important factor in your decision.
There was also a mistake during the in-person appointment regarding the return window. The information provided was incorrect, and we have addressed that internally to help prevent similar misunderstandings in the future.
Regarding the Preview experience, our representatives work with customers every day to help evaluate diamonds and answer questions. The representative you met has been assisting Ritani customers for several years and has consistently received positive feedback. That said, we take your comments seriously and will review them internally to ensure we continue providing the level of service our customers expect.
We do appreciate that you liked the diamond itself, even though the overall experience clearly did not meet your expectations.
Thank you again for sharing your perspective. While we may not agree on every aspect of what occurred, your feedback is valuable and helps us identify opportunities to improve. We regret that your experience fell short of expectations, and we sincerely wish you all the best with your purchase and future jewelry needs.

Rated 5 out of 5 stars

I ordered a necklace for my wife around…

I ordered a necklace for my wife around the holidays. I was promised delivery by Christmas. Annia from customer service kept me informed and the gift arrived on time. Fast forward to February. The necklace broke near the clasp. Again Annia took care of me. Necklace repaired and returned in one week. My wife adores this necklace and we couldn’t be happier with the quality and service.

March 15, 2026
Unprompted review
Rated 1 out of 5 stars

NOT A DIAMOND NO RESPONSE FROM RITANI

Ring came and the setting was not what was ordered. Took it to a jeweler and a Gemologist inspected it and diamond tested it. NOT a Diamond. over $3000.00 and it is NOT a diamond. Called, emailed. NO response from company. Last email came back undeliverable. Phone number just rings no answer not voice message option. Please people, be VERY careful. This site BEWARE. ****site posted reply to review for me to contact them. I did reach out, numerous times to return and they do not reply. Instead they posted in trustpilot.****

January 7, 2026
Unprompted review
Ritani logo

Reply from Ritani

We take claims like this very seriously, as are a trusted company with certified, tested, and guaranteed diamonds and lab grown diamonds. Our records show that you kept the order, and we previously reached out for clarification but haven’t heard back—please contact us at care@ritani.com so we can assist and resolve this promptly.

Rated 4 out of 5 stars

Incorrect ring band, but......

I just received my FedEx box from Ritani and was so excited to open it only to find out the order was incorrect. I was very disappointed. I immediately emailed and called. It's the holidays so they sent me to voicemail, but Laura H did call me right back and she was able to get me a return label quickly, and advised she would do her best to expedite my exchange. The mistake turned out to be mine, but the website made it a bit confusing, regardless, Laura helped me and hopefully can get my ring back quickly.

December 22, 2025
Unprompted review
Rated 5 out of 5 stars

I bought a diamond for my…

I bought a diamond for my daughter-in-law’s ring. I got great value and an excellent buying experience. The website is great and email notifications keeps me informed every step of the way. I highly recommend Ritani.

August 25, 2025
Unprompted review
Rated 5 out of 5 stars

Excellent in every aspect. A plus

A+
This is my third purchases from Ritani. I love my stone and my earrings. Their customer service is excellent. I would not hesitate to shop with them. I highly recommend the quality of the their stones and settings.

November 18, 2025
Unprompted review
Rated 1 out of 5 stars

We bought a Ratani wedding set very…

We bought a Ratani wedding set very expensive with lifetime warranty.
We had stones falling out right away and bought it back to the jeweler we bought it through who sent it into Ritani .
Rattani ended up recasting the ring due to cracks under the Halo from bad casting.
Before they sent the new one back they let the jeweler know there was another bad casting and they would have to recast again and would be another couple weeks.
We finally got the ring back and it was beautiful, fast fwd 18 months. More stones falling out and cracks under the Halo.
We repeat the process of bringing it to the jeweler we got it through , who sends it back to Ratani .
1) Ratani says it’s where and tear now and they won’t warranty it this time.
2) Ratani comes back and says that they won’t warranty because the wedding set was soldered ( soldered exactly how it was the first time they warranty it)
They also kept are warranty cards that were sent in with the ring.
When asked about this, they say we don’t use them anymore. Then also say they never received them with the ring.

We have had multiple unbiased jewelers look at the ring after Ratani accused us of damaging it. The jewelers all said BAD CASTING without knowing the background story.

I would not recommend this company to anyone who is looking for a reliable ring.

October 10, 2025
Unprompted review
Rated 1 out of 5 stars

I received the wrong ring size

I received the wrong ring size. When I called to have it sized they wanted to charge me a fee of $65.
I instead decided to return the ring due to poor customer support and care for the satisfaction of their customers. Definitely not the luxury experience you’d like when making such a big purchase.

March 21, 2025
Unprompted review
Rated 1 out of 5 stars

Ritani is poor quality

I was gifted a 2-carat white gold diamond studs from RITANI who also appraised them for $2,695. However, I own 3 other pairs of real diamond studs. So, I thought I would give the Ritani pair back with their buyback program. Being that I have never worn them and they were recently purchased. I was told by Ritani, via email, that their own diamond does not meet the standard of their diamond buyback program! How are they claiming that their diamonds are quality, but they do not meet their own diamond standards???? DO NOT BUY FROM THEM!

March 21, 2025
Unprompted review
Rated 2 out of 5 stars

Disorganized and unreliable

The first few times I purchased some thing from here, my experience was fine. But my last experience has been a chaotic s**tshow. Their delivery dates have not been accurate, they sent me emails saying the item had already been delivered which it hadn't. Then they told me it would get delivered but then when I pushed back I found out they didn't even have the item. Honestly, I would probably stay away from this company because they seem highly disorganized and not at all well run.

March 10, 2025
Unprompted review
Rated 1 out of 5 stars

Would not fulfill a fully paid for order

I placed an order online, checked out and paid via PayPal. A few minutes later I received an email from Phil saying that there was a pricing error and if I wanted the order I had to pay $50 more.

This was my 3rd order with the company since December, when I bought my wife diamond studs. They don't care about repeat customers or understand the lifetime value of a customer. They burned me as a customer who had already spent $3K with them over their $50 mistake.

March 4, 2025
Unprompted review
Rated 1 out of 5 stars

Horrible experience with Ritani

Horrible experience with Ritani. My boyfriend got me diamond hoop earrings for Christmas. On the first night wearing them, one of the earrings fell out of my ear and was lost. We paid for a replacement earring to be sent. When it arrived, I noticed how much weaker the original earring closure was compared to the replacement. Unfortunately the stones in the earrings didn’t match, so I needed to return them in order to get them to match. When I called customer service I also told them about the weakened closure and that I thought this lead to losing the initial earring. I asked for them to please assess the old earring and strengthen the closure. Just received the earrings yesterday, and although the stones now match, they did absolutely nothing to fix the closure on the original earring.

December 5, 2024
Unprompted review
Rated 5 out of 5 stars

Ritani was recommended to me so I'm…

Ritani was recommended to me so I'm shocked to see all the negative reviews!

My experience was awesome. I ordered a wedding band that was delivered within a week and it is STUNNING. The customer service team was quick, thorough, and pleasant. I would definitely buy from this brand again.

January 15, 2025
Unprompted review
Rated 1 out of 5 stars

Very unprofessional behavior

Unfortunately my experience with Ritani is the worst i could possibly have…
Even though a girl working there sounded very sweet and eager to help on the first phone call, it was pretty obvious afterwards that she didn’t follow through on anything! Imagine they treated me that way and i was a customer who place back to back 3 orders, giving them more that $20k in a week!!!
I have asked them to send me a cost estimate that took them almost a month and a half to prepare.
They never replied to the emails i sent them and their unprofessionalism is on another level.
I wouldn’t recommend Ritani to anyone put there. Go spend your money on a company that would respect you as a customer.

December 17, 2024
Unprompted review

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