Great and fun exeperience! Using both App and desktop versions was very convenient and user friendly. I prepared a book for our wedding ceremony after 11 years of being together. I also prepared anoth... See more
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Review summary
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Reviews shaping this summary
Great experience, I ordered Cat Christmas Books full of Cindy & Winston's pictures my cats from birth to now. "Merry Christmas 2016-2026" This was my first order I ordered seven books for family an... See more
Such high quality and stylish photo books - containing our family moments and memories. ❤️ Love the simple design - the books are objects which we don't storenin drawers but let them be the center of... See more
I recently bought a photo album from Once Upon and was completely blown away. The photos were perfect resolution, the paper quality was brilliant, and the service was faster than I could have expect... See more
Company details
Written by the company
We believe that life should be celebrated – always! The big things and the small. Everyday life as well as parties. The good and the not so good. We also believe in sharing and reliving memories together and that sharing stories strengthens relationships. Between siblings and parents, within families, between people.
Contact info
Trädgårdsgatan 7B, 931 31, Skellefteå, Sweden
- hello@onceupon.se
- onceupon.photo
4.6
Excellent
21K reviews
Asks customers to review
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Half of the book was empty white pages
Half of the book was empty white pages. Kinda disappointed for the price I paid.
October 21, 2026
Great experience
Great experience, best quality ever! 100% recommended and quick delivery
October 16, 2026
The quality of the pictures is great!
The quality of the pictures is great! Love how the book turned out and it was so easy to make.
October 21, 2026
Amazing final product!
This was the second time I had used this app. It was an overall great experience! I was able to move photos and add comments easily . The final product was amazing.
October 15, 2026
Amazing work
Amazing work! I will definitely get more. The quality is great and very well done. Delivery was about 2 weeks but worth the wait
October 20, 2026
Absolutely loved my photo book
Absolutely loved my photo book, everything was so easy to do on the app and delivery was quick and efficient, very pleased, have ordered my next book
October 20, 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Overpriced for the quality
Overpriced for the quality, there are many other competitors on the marker that offer a better product. If you are savvy and wait for sales on other higher end photo book websites, I would prefer to pay for their service, maybe even that little bit more expensive but get a better quality product.
October 19, 2026
Reply from Once Upon
We appreciate you taking the time to get in touch and share your thoughts with us, and we're so sorry to hear that we didn't get it right this time. We'll make sure to follow up and help you further - please keep an eye on your inbox. /Team Once Upon
I don’t think the binding was done well.
I don’t think the binding was done particularly well. The book makes a noise every time it is opened. The spine of the pages isn’t glued to the actual spine of the hardcover. It appears that the book is only held together by the front and back pages that are glued to the cardboard. Probably not explaining this very well but was disappointed in the overall quality.
October 19, 2026
Reply from Once Upon
Thank you for sharing your experience with us - we appreciate your feedback! We're really sorry to hear that your photo book didn't turn out as expected. We’ll get in touch with you to look into this and see how we can make things right, so please check your inbox and spam folder shortly. /Team Once Upon
I love the books that I have created
I love the books that I have created . I have like 10 books . I only do books to capture all vacations that we have taken throughout the years.
August 1, 2026
Great presentation
Great presentation, however, would have like to make font larger so easier to read
October 19, 2026
It is a nice photo book
It is a nice photo book. But I was very upset on how many photos look blurry, but on their website they didn't. More than half my book is blurry photos. Might try a different company for my other photos.
October 18, 2026
Reply from Once Upon
Thank you for sharing your experience with us - we appreciate your feedback! We're really sorry to hear that your photo book didn't turn out as expected. We’ll get in touch with you to look into this and see how we can make things right, so please check your inbox and spam folder shortly. /Team Once Upon
The photo book is a quality product
The photo book is a quality product. I was struggling to negotiate my way to place the photos in place & in their proper order. First try so will make another book at some stage. I like the fact it is produced locally.
November 1, 2026
Unprompted review
It’s nice but little expensive
I found it really nice. The quality is good and delivery. Timing was also good but it’s a little more priced I think for the first time customers the prices would be a little low so that they should be encouraged and motivated to try and next time they can make more.
October 16, 2026
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