Sonic Direct Reviews 

37,857
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 3,269 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the efficient delivery service, often noting quick, sometimes next-day, and free delivery options, with good communication about timings. The staff, both in-store and delivery teams, are frequently highlighted for being helpful, knowledgeable, and friendly, providing excellent advice without pressure. People appreciate the overall smooth service, including professional installation and removal of old appliances. Many also find the products to be of good value, often at competitive prices, making it a preferred choice for household electricals. This consistent positive feedback highlights a reliable and customer-focused approach.

What people talk about most

Delivery service

Reviewers mention positive feedback about delivery service, with many customers praising the speed and... See more

Staff

Customers had positive experiences with staff, frequently praising their helpfulness, friendliness, and... See more

Service

People report positive experiences with service, with many customers expressing overall satisfaction and... See more

Product

Clients share positive opinions on product, with many reviewers expressing satisfaction with the quality and... See more

Price

Customers consistently note positive experiences with price, often finding great and competitive pricing that... See more

Reviews shaping this summary

Rated 5 out of 5 stars

My family and I have used Sonic Direct before. Recently purchased a new Haier washing machine and the store sales person Razwaan was very knowledgeable and helpful. I'm happy with the purchase. The da... See more

Rated 5 out of 5 stars

I Ordered a Dyson Cool CF1 Fan From Sonic Direct At 4pm On 24th June and Was Switching It On At 11am On The 25th June The Price Was Right and The Delivery Was Free. Everything About This Company Was... See more

Rated 5 out of 5 stars

Ordered a fridge freezer on the Friday, it came the Sunday! Price matched. Very happy with the service. Delivery guys!... Absolutely superb! Even with my yappy dog 🤣 brought it right in. Explained... See more

Rated 5 out of 5 stars

Needed a New television as my old LG give up the ghost which was over 12 years old. Sonicdirect had a good selection of TVs and they was no pressure from the staff members who helped to find the right... See more


Company details

  1. Appliance Store
  2. Electronics Store
  3. TV store

Information provided by various external sources

Sonic Direct has grown to become one of the UK's largest independent electrical retailers. The business has achieved numerous accreditations, including Investors in People, and has often won industry awards for its high standards of customer service. Sonic Direct is also a Google Certified Shop with customers frequently rating the Company 5/5.

Sonic Direct .. Electrically Unbeatable !

Written by the company

Google Certified Shop & Trust Pilot
In recognition of our high standards of customer service, we are a Google Certified Shop & Rated 4.9/5 Excellent by Trust Pilot. As such, you can be sure that you’ll receive reliable dispatch and excellent customer service.
Trusted Shops
We have achieved Trusted Shops accreditation. Trusted Shops offers a comprehensive service for the benefit of the consumer, which encompasses accreditation, trustmark, buyer protection and customer service.
Euronics Retailer
As a member of Euronics, we are able to source fast moving, high demand lines and ultimately pass on the benefit of being part of a £500m national buying group.
Investors in People
As a recognition of our continuous focus upon developing and reinvesting in our dedicated staff, we have achieved the Investors in People standard - the leading management benchmark.

Contact info

4.9

Excellent

TrustScore 5 out of 5

38K reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 98% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(37,857)

3,189 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Amazing

From choosing the products and very good price .Being served with respect and very plesant staff.
Delivary on time completed by Sandeep and Faisal who went above and beyond bringing my goods in the house
Thank you i will be back.

July 19, 2026
Rated 5 out of 5 stars

This rating is for the delivery drivers…

This rating is for the delivery drivers only, Sandeep n Maciej were really polite, courteous and helpful delivering a fridge freezer to my elderly aunt, they are fantastic, Shane the rest of my experience wasn’t as helpful as they were thank you two true gents

July 20, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service throughout …

The product was priced competitively and arrived on the day I selected. The delivery guys were respectful of my property and very friendly. They installed the product and removed the packaging as well as my old appliance for recycling. 1st class service throughout from ordering to delivery.

July 17, 2026

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