smartphoto  Reviews 

42,977
TrustScore 4.5 out of 5

4.3

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See what reviewers are saying

Rated 2 out of 5 stars

I paid more money to receive it earlier, but actually received it later. Also, many of the photos had a crease in one corner.

Company replied

Rated 5 out of 5 stars

I made a book of photos and text covering the life of my 90 year old father in law for his birthday. It was hugely appreciated. I had tried to make the book in another platform/ another company and st... See more

Company replied

Rated 5 out of 5 stars

They were quite quick with delivering the product. Sadly, when it arrived, the delux chocolate I've ordered were shipped. After an easy errand with the Customer Support (very helpful, sent them p... See more

Rated 4 out of 5 stars

The photos were printed well on the wall tiles. However it would be nice if they came with self adhesive backing that was already attached to the tile rather than having to attach it manually.

Company replied

Company details

  1. Photo printing service
  2. Baby shop
  3. Gift shop
  4. Photography shop

Information provided by various external sources

smartphoto, tidigare ExtraFilm, är Europas ledande fotoproducent på nätet. Hos oss kan du skapa personliga fotoprodukter och presenter med dina egna foton, framkalla bilder, skapa fotobok, lägga foto på canvas, beställa förstoringar eller skapa en musmatta, fotomugg, fotoalmanacka eller något annat ur vårt stora och breda sortiment! Släpp lös din fantasi och beställ redan idag. Gör mer av dina bilder!

smartphoto Nordic AB

Written by the company

smartgaranti - 100% Nöjd Kundgaranti
Vi garanterar att du kommer att bli nöjd med dina produkter. Skulle du inte bli nöjd får du göra en ny likvärdig produkt utan kostnad detta är smartphoto´s unika garanti.
smartbonus på allt
Vi ger dig smartbonus på allt du handlar hos smartphoto. Varje kvartal ger vi dig en BONUSKOD baserat på dina köp de tre senaste månaderna. Med bonusen kan du köpa valfria produkter hos smartphoto.
smartservice - förstklassig kundservice
Varmt välkommen till vår kundservice - vi finns här för dig! Att uppleva smartphotos värld av bilder är enklare än du tror. Men ibland behövs lite guidning. Då finns Kundservice till din tjänst. Varje vardag kan du tala med en person för att få den hjälp du önskar. Det går även bra att maila oss. Vi hjälper dig och bidrar gärna med tips för att göra dina bilder bättre. Det ska kännas bra att vara kund hos oss – varmt välkommen att ha kul tillsammans med smartphoto!

smartgaranti

Vårt mål: 100% nöjd kundgaranti på våra produkter

Vi garanterar att du kommer att bli nöjd med dina produkter. Skulle du inte bli nöjd får du göra en ny likvärdig produkt utan kostnad detta är smartphoto´s unika garanti.

Contact info

4.3

Excellent

TrustScore 4.5 out of 5

43k reviews

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4.3

All reviews

(42,977)

3,772 reviews in the last 12 months

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Rated 2 out of 5 stars

I paid more money to receive it…

I paid more money to receive it earlier, but actually received it later. Also, many of the photos had a crease in one corner.

28 July 2026
smartphoto  logo

Reply from smartphoto

Thank you for your feedback, and I’m sorry to hear that the delivery took longer than expected and that some of the photos had a crease.

Please note that tracked shipping is usually faster than standard letter mail, and it is the tracking service itself that you pay for. That said, we understand your disappointment with the delivery experience.

If you are not satisfied with the quality of the product, please contact our customer service team. If you have not already been in touch with us, we will be happy to help you with a complaint and look into the issue further.

Regards,
Miia @smartphoto

Rated 1 out of 5 stars

I didn't receive my product

I didn't receive my product. It was the worst service I ever experienced. Very dissatisfied

24 June 2026
smartphoto  logo

Reply from smartphoto

Hi Sneha,

We are truly sorry that you did not receive your order and as I can see we have refunded the money to you and hopefully you have received the refund by now.

Regards
Miia @smartphoto

Rated 5 out of 5 stars

Quality service

Quality service, packaging and delivery were awesome.

23 June 2026
smartphoto  logo

Reply from smartphoto

Hi!
So lovely to read, thank you for your nice review. Ordering photo products should be smart, simple, and smooth- with a nice result. We are pleased that you are satisfied with your order and our service.
Sunny greetings
Miia @smartphoto

Rated 5 out of 5 stars
smartphoto  logo

Reply from smartphoto

Hi Nicklas,
So lovely to read, thank you for your nice review. Ordering photo products should be smart, simple, and smooth- with a nice result. We are pleased that you are satisfied with your order and our service.
Sunny greetings
Miia @smartphoto

Rated 5 out of 5 stars
smartphoto  logo

Reply from smartphoto

Hi Renata,
So lovely to read, thank you for your nice review. Ordering photo products should be smart, simple, and smooth- with a nice result. We are pleased that you are satisfied with your order and our service.
Sunny greetings
Miia @smartphoto

Rated 5 out of 5 stars

Quality was fine

Quality was fine. Delivery quite fast to Kiruna.

28 May 2026
smartphoto  logo

Reply from smartphoto

Hi Diego,

We are so pleased to hear you received your order quickly to Kiruna and were happy with the quality of the product.

Sunny greetings,
Miia @smartphoto

Rated 5 out of 5 stars

Fantastic 🔥

19 May 2026
smartphoto  logo

Reply from smartphoto

Hej Natalia,
Så härligt att läsa, stort tack för ditt härliga omdöme. Det ska vara smidigt, smart och skoj att beställa fotoprodukter – med ett fint resultat. Det glädjer oss att du är nöjd med din beställning och vår service.
☀️-iga hälsningar
Miia @smartphoto

Rated 5 out of 5 stars

Bra kvalite!

8 May 2026
smartphoto  logo

Reply from smartphoto

Hej Göran,
Så härligt att läsa, stort tack för ditt härliga omdöme. Det ska vara smidigt, smart och skoj att beställa fotoprodukter – med ett fint resultat. Det glädjer oss att du är nöjd med din beställning och vår service.
☀️-iga hälsningar
Miia @smartphoto

Rated 4 out of 5 stars

Good quality at competitive price

Description wasn't complete which led to the delivered product not meeting my requirements, but after talking with customer support I got a corrected product within a week.
If they also update their description of the product so that it is clear what limitations it has I'll change this rating to 5 stars.

The quality and price was excellent.

7 May 2026
smartphoto  logo

Reply from smartphoto

Thank you for your honest and constructive feedback.

We’re glad to hear that you’re happy with the quality and price of the product, and that our customer support team was able to resolve the issue quickly by providing a corrected version.

At the same time, we completely understand your concern regarding the product description. Clear and accurate information is essential, and your feedback helps us identify where we can improve. We will make sure to pass this on to the relevant team so we can review and clarify the product details and limitations.

Thanks again for taking the time to share your experience—it truly helps us improve.

☀️-iga hälsningar
Miia @smartphoto

Rated 2 out of 5 stars

Chose and paid for home delivery and it…

Chose and paid for home delivery and it still got delivered to a postpoint. Fairly sure the pictures are good as ever, but I picked ánd paid for home delivery for a reason.

30 April 2026
smartphoto  logo

Reply from smartphoto

Hi Rosa,
We appreciate you bringing this delivery issue to our attention. We understand your frustration with the delivery to a postpoint despite selecting home delivery. We are investigating this with PostNord to prevent it from happening again.
Best regards
Miia @smartphoto

Rated 1 out of 5 stars

I ordered 30 cards

I ordered 30 cards, they were 6 swedish kronor a piece, I payed 89 kronor , and then yhey delivered ONE card!! What have I payed for??!

11 May 2026
Unprompted review
smartphoto  logo

Reply from smartphoto

Hi Johanna,

I can see that you only ordered one card. Please contact our customer service team via our website: www.smartphoto.se/faq, and they will be happy to help you resolve this.

Best regards,
Miia
smartphoto.se

Rated 5 out of 5 stars

Quick and perfect

Quick and perfect. No problem with image quality.

11 March 2026
smartphoto  logo

Reply from smartphoto

Hello Ahmad,
Thank you for your nice review, it means a lot to us! We are so delighted to hear that you are happy with the service and the ordered products! Thank you! We hope to see you soon again!
Best regards
Miia @smartphoto

Rated 2 out of 5 stars

Poor detalisation of the print and…

Poor detalisation of the print and failed delivery deadlines.

4 March 2026
smartphoto  logo

Reply from smartphoto

Hi Ivan,
Thank you for your review and feedback — it’s very important to us. We’re sorry to hear that you’re not satisfied with your product. If the quality of your product isn’t as expected, please don’t hesitate to contact us. We’ll be happy to check whether something may have gone wrong during production, or assist you in using our smart promise.
You can reach us through the form here: https://www.smartphoto.se/kontaktaoss
We look forward to hearing from you.
Warm regards,
Miia @smartphoto

Rated 5 out of 5 stars

Satisfaction

I loved what I ordered and was satisfied

23 February 2026
smartphoto  logo

Reply from smartphoto

Hello!
We're so glad to hear you loved your order and that you were satisfied with your purchase! Thank you for your positive feedback.
Regards
Miia @smartphoto

Rated 4 out of 5 stars

Very good service

Very good service

4 February 2026
smartphoto  logo

Reply from smartphoto

Hi Jonathan,

Thank you for your nice words, they mean a lot to us! We are so delighted to hear that you are happy with the service! Thank you! We hope to see you soon again! 😊

Best regards
Miia @smartphoto

Rated 5 out of 5 stars

recommended

3 February 2026
smartphoto  logo

Reply from smartphoto

Hi
Thank you for kind words. We are happy to have you as our customer!
Warm regards
Miia @smartphoto

Rated 5 out of 5 stars

Det bästa av det bästa

Det bästa av det bästa, top notch!!!

29 January 2026
smartphoto  logo

Reply from smartphoto

Hej Elias!
Tack för ditt fantastiska omdöme. Det är alltid roligt att få återkoppling från nöjda kunder 🥰
Ha en fin dag!
Varma hälsningar,
Miia @smartphoto

Rated 5 out of 5 stars

Fast service

Fast service, good quality, responsive client service.

21 January 2026
smartphoto  logo

Reply from smartphoto

Hi Ivo!
So lovely to read, thank you for your nice review. Ordering photo products should be smart, simple, and smooth- with a nice result. We are pleased that you are satisfied with your order and our service.
Sunny greetings
Miia @smartphoto

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