Reservations are Meaningless
I made reservations for a minivan to move out of an apartment. Moving only clothes and personal belongings, no furniture. I already scheduled my move out with everyone, so rescheduling was not easy or inexpensive. They called me just a little over an hour before pickup to tell me that they were overbooked. No offer to make things better by offering a future discount or anything other than telling me that I was left high and dry at the last minute. They did point to their truck rental company, but said that it was an independent company and would not be able to honor the price or transfer the reservation. They lost my future business.