| Online consumer review: Word-of-mouth as a new element of marketing communication mix Y Chen, J Xie Management Science 54 (3), 477-491, 2008 | 3223 | 2008 |
| Social Media Metrics—A Framework and Guidelines for Managing Social Media K Peters, Y Chen, AM Kaplan, B Ognibeni, K Pauwels Journal of Interactive Marketing 27 (4), 281-298, 2013 | 1274 | 2013 |
| Online social interactions: A natural experiment on word of mouth versus observational learning Y Chen, Q Wang, J Xie Journal of Marketing Research 48 (2), 238-254, 2011 | 1200 | 2011 |
| The role of marketing in social media: how online consumer reviews evolve Y Chen, S Fay, Q Wang Journal of Interactive Marketing 25 (2), 85-94, 2011 | 1159 | 2011 |
| The firm's management of social interactions D Godes, D Mayzlin, Y Chen, S Das, C Dellarocas, B Pfeiffer, B Libai, ... Marketing letters 16 (3), 415-428, 2005 | 1033 | 2005 |
| Does a firm's product-recall strategy affect its financial value? An examination of strategic alternatives during product-harm crises Y Chen, S Ganesan, Y Liu Journal of Marketing 73 (6), 214-226, 2009 | 731 | 2009 |
| Third-party product review and firm marketing strategy Y Chen, J Xie Marketing Science 24 (2), 218-240, 2005 | 600 | 2005 |
| 大数据背景下商务管理研究若干前沿课题 冯芷艳， 郭迅华， 曾大军， 陈煜波， 陈国青 管理科学学报 16 (1), 1-9, 2013 | 303 | 2013 |
| When do third-party product reviews affect firm value and what can firms do? The case of media critics and professional movie reviews Y Chen, Y Liu, J Zhang Journal of Marketing 76 (2), 116-134, 2012 | 298 | 2012 |
| 供应链管理理论与方法 沈厚才， 陶青， 陈煜波 中国管理科学 8 (1), 1-9, 2000 | 279* | 2000 |
| Commentary: Marketing and the Sharing Economy: Digital Economy and Emerging Market Challenges Y Chen, L Wang Journal of Marketing 83 (5), 28-31, 2019 | 185 | 2019 |
| Deciphering word-of-mouth in social media: Text-based metrics of consumer reviews Z Zhang, X Li, Y Chen ACM Transactions on Management Information Systems (TMIS) 3 (1), 1-23, 2012 | 154 | 2012 |
| Media Coverage of Climate Change and Sustainable Product Consumption: Evidence from the Hybrid Vehicle Market Y Chen, M Ghosh, Y Liu, L Zhao Journal of Marketing Research 56 (6), 995-1011, 2019 | 152 | 2019 |
| Social learning in networks of friends versus strangers J Zhang, Y Liu, Y Chen Marketing Science 34 (4), 573-589, 2015 | 131 | 2015 |
| Survival in markets with network effects: Product compatibility and order-of-entry effects Q Wang, Y Chen, J Xie Journal of Marketing 74 (4), 1-14, 2010 | 83 | 2010 |
| The phase transition of markets and organizations: The new intelligence and entrepreneurial frontier R Lusch, Y Liu, Y Chen IEEE Intelligent Systems, IEEE Intelligent Systems 25 (1), 71-75, 2010 | 75 | 2010 |
| User-generated content on social media: Predicting market success with online word-of-mouth Y Liu, Y Chen, R Lusch, H Chen, D Zimbra, S Zeng IEEE Intelligent Systems, January/February, 2010 | 66 | 2010 |
| The Impact of Product Photo on Online Consumer Purchase Intention: an Image-Processing Enabled Empirical Study. X Li, M Wang, Y Chen PACIS, 325, 2014 | 59 | 2014 |
| 企业数字化转型和管理: 研究框架与展望 黄丽华， 朱海林， 刘伟华， 窦一凡， 王今朝， 蔡莉， 陈煜波， 廖貅武， 吴晓波， ... 管理科学学报 24 (8), 26-35, 2021 | 39 | 2021 |
| How Is Mobile User Behavior Different?—A Hidden Markov Model of Mobile Cross-Application Usage Dynamics S Wu, Y Tan, Y Chen, YS Liang Information Systems Research 33 (3), 1002-1022, 2022 | 30 | 2022 |
Jinhong Xie （谢劲红）JC Penney Eminent Scholar Chair, Eminent Scholar & Professor of Marketing，University of FloridaVerified email at ufl.edu
