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WO2019085371A1 - 一种虚拟种植的方法及系统 - Google Patents

一种虚拟种植的方法及系统 Download PDF

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Publication number
WO2019085371A1
WO2019085371A1 PCT/CN2018/079646 CN2018079646W WO2019085371A1 WO 2019085371 A1 WO2019085371 A1 WO 2019085371A1 CN 2018079646 W CN2018079646 W CN 2018079646W WO 2019085371 A1 WO2019085371 A1 WO 2019085371A1
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Prior art keywords
virtual
information
planting
user
health
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English (en)
French (fr)
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朱炯
卢吉
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Shenzhen Chunmuyuan Holdings Co Ltd
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Shenzhen Chunmuyuan Holdings Co Ltd
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the present invention relates to the field of virtual planting technology, and in particular to a method and system for virtual planting.
  • the present invention aims to solve at least one of the technical problems existing in the prior art or related art.
  • a first aspect of the invention is to propose a method of virtual planting.
  • a second aspect of the invention resides in a system for virtual planting.
  • a method for virtual planting comprising: receiving a virtual planting instruction, performing virtual crop planting; acquiring user behavior information within a preset period; and The health evaluation rule is preset, and the health degree information is generated; and the growth condition of the virtual crop in the preset period is controlled according to the virtual planting instruction and the health degree information.
  • the method for virtual planting provided by the present invention firstly receives a virtual planting instruction, and plantes a virtual crop obtained by a user in an online mall according to a virtual planting instruction; and then collects user behavior information within a preset period, such as a behavior of the user within one day.
  • the user behavior information reflects the life health condition of the user in the preset period, and based on the preset health degree evaluation rule, the user behavior information is evaluated to generate the health degree information, and the user is healthier in the preset period, according to the pre-prevention
  • the invention collects user behavior information and evaluates it to generate health degree information, controls the growth of the virtual crop planted in the online mall according to the health degree information, and reflects the behavioral health condition of the user by using the growth condition of the virtual crop, so that the user Through virtual crops to understand whether their living habits and behaviors are healthy, encourage users to maintain good and healthy living habits, and increase the viscous and fun of users using online malls.
  • the score is performed according to the growth condition of the virtual crop; and the offer information is determined according to the score condition and the preset preferential rule.
  • the growth of the virtual crop is scored, and the virtual crop growth in each preset period can be scored, or the virtual crop can be scored after the completion of the virtual crop, and based on the preset preferential rules and The rating of the growth situation determines the offer information, and the user can select to redeem the virtual crop, the coupon or the redemption item in the online mall according to the offer information.
  • the user's stickiness to the online mall is increased, and the shopping volume of the online mall is promoted.
  • the step of generating the health degree information according to the user behavior information and the preset health degree evaluation rule further includes: acquiring the environment information; and correcting the health degree information according to the environment information.
  • the environmental information is generated according to the geographical location information and the weather information, thereby comprehensively evaluating the user's health based on the user behavior information and the environmental information, so that the evaluation method is more rationalized and humanized. For example, the rainy road in the area is not conducive to travel, and the evaluation parameters can be appropriately adjusted to maintain the user's health at a normal level.
  • the method before receiving the virtual planting instruction and performing the step of virtual crop planting, the method further comprises: receiving a redemption instruction, and acquiring the virtual crop according to the redemption instruction.
  • the user can exchange virtual crops in the online mall by means of points, discounts, etc., and perform virtual planting, which increases the user's interest in shopping and browsing in the online mall, and increases user stickiness.
  • the user behavior information includes at least one of the following or a combination thereof: user motion information, user travel information, and user sleep information.
  • user motion information, user travel information, and user sleep information are collected by devices such as smart bracelets, and values such as walking, running, riding, and sleeping are assigned to generate health information. It comprehensively reflects the user's life and health, thus correlating health with virtual plant growth, encouraging users to exercise more, travel more green, and maintain good sleep habits.
  • a virtual planting system comprising: a planting unit for receiving a virtual planting instruction for planting a virtual crop; and a first obtaining unit for acquiring user behavior within a preset period The information; the health information generating unit is configured to generate health information according to the user behavior information and the preset health evaluation rule; the planting unit is further configured to control the virtual crop in the preset period according to the virtual planting instruction and the health information. growing situation.
  • the virtual planting system firstly receives a virtual planting instruction, and plantes a virtual crop obtained by a user in an online mall according to a virtual planting instruction; and then collects user behavior information within a preset period, such as a behavior of the user within one day.
  • the user behavior information reflects the life health condition of the user in the preset period, and based on the preset health degree evaluation rule, the user behavior information is evaluated to generate the health degree information, and the user is healthier in the preset period, according to the pre-prevention
  • the invention collects user behavior information and evaluates it to generate health degree information, controls the growth of the virtual crop planted in the online mall according to the health degree information, and reflects the behavioral health condition of the user by using the growth condition of the virtual crop, so that the user Through virtual crops to understand whether their living habits and behaviors are healthy, encourage users to maintain good and healthy living habits, and increase the viscous and fun of users using online malls.
  • the above-described virtual planting system according to the present invention may also have the following technical features:
  • the scoring unit is configured to perform scoring according to the growth condition of the virtual crop; and determine the preferential information according to the scoring situation and the preset preferential rule.
  • the growth of the virtual crop is scored, and the virtual crop growth in each preset period can be scored, or the virtual crop can be scored after the completion of the virtual crop, and based on the preset preferential rules and The rating of the growth situation determines the offer information, and the user can select to redeem the virtual crop, the coupon or the redemption item in the online mall according to the offer information.
  • the user's stickiness to the online mall is increased, and the shopping volume of the online mall is promoted.
  • the health information generating unit further includes a second acquiring unit, configured to acquire the acquiring environment information, and the health information correcting unit is configured to correct the location according to the environmental information. Describe health information.
  • the environmental information is generated according to the geographical location information and the weather information, thereby comprehensively evaluating the user's health based on the user behavior information and the environmental information, so that the evaluation method is more rationalized and humanized. For example, the rainy road in the area is not conducive to travel, and the evaluation parameters can be appropriately adjusted to maintain the user's health at a normal level.
  • the redemption unit is configured to receive the redemption instruction and receive the virtual crop according to the redemption instruction before receiving the virtual planting instruction, performing the virtual crop planting step.
  • the user can exchange virtual crops in the online mall by means of points, discounts, etc., and perform virtual planting, which increases the user's interest in shopping and browsing in the online mall, and increases user stickiness.
  • the user behavior information includes at least one of the following or a combination thereof: user motion information, user travel information, and user sleep information.
  • user motion information, user travel information, and user sleep information are collected by devices such as smart bracelets, and values such as walking, running, riding, and sleeping are assigned to generate health information. It comprehensively reflects the user's life and health, thus correlating health with virtual plant growth, encouraging users to exercise more, travel more green, and maintain good sleep habits.
  • FIG. 1 is a flow chart showing a method of virtual planting according to an embodiment of the present invention
  • FIG. 2 is a flow chart showing a method of virtual planting according to another embodiment of the present invention.
  • Figure 3 is a schematic block diagram of a system for virtual planting of one embodiment of the present invention.
  • FIG. 4 is a schematic block diagram of a system for virtual planting in accordance with another embodiment of the present invention.
  • FIG. 1 is a flow chart showing a method of virtual planting according to an embodiment of the present invention.
  • Virtual planting methods including:
  • Step 102 Receive a virtual planting instruction to perform virtual crop planting
  • Step 104 Acquire user behavior information in a preset period.
  • Step 106 Generate health information according to user behavior information and a preset health assessment rule.
  • Step 108 Control the growth of the virtual crop in a preset period according to the virtual planting instruction and the health degree information.
  • the virtual planting method provided by the present invention firstly receives a virtual planting instruction, and plantes a virtual crop obtained by a user in an online mall according to a virtual planting instruction, the virtual instruction includes a crop type and quantity; and then, collecting user behavior in a preset period.
  • Information such as the user's behavior within one day, the user behavior information reflects the user's life health in a preset period, and based on the preset health evaluation rules, the user behavior information is evaluated to generate health information, the user is preset The healthier the behavior in the cycle, the higher the health score obtained according to the preset health evaluation rule, and finally the virtual crop growth in the preset period according to the virtual planting instruction and the health information, and the higher the health score, the virtual The better the crop grows.
  • the invention collects user behavior information and evaluates it to generate health degree information, controls the growth of the virtual crop planted in the online mall according to the health degree information, and reflects the behavioral health condition of the user by using the growth condition of the virtual crop, so that the user Through virtual crops to understand whether their living habits and behaviors are healthy, encourage users to maintain good and healthy living habits, and increase the viscous and fun of users using online malls.
  • FIG. 2 is a flow chart showing a method of virtual planting according to another embodiment of the present invention.
  • the method of virtual planting includes:
  • Step 202 Receive a redemption instruction, and obtain a virtual crop according to the redemption instruction
  • Step 204 Receive a virtual planting instruction to perform planting of the virtual crop
  • Step 206 Generate health degree information according to user behavior information, environment information, and preset health evaluation rules.
  • Step 208 Acquire environmental information; and correct health information according to the environmental information
  • Step 210 Control the growth of the virtual crop in a preset period according to the virtual planting instruction and the health degree information
  • Step 212 performing a score according to the growth condition of the virtual crop
  • Step 214 Determine the preferential information according to the rating situation and the preset preferential rules.
  • the method for virtual planting further includes: in step 202, the user can obtain the mall credit after the online mall consumption, and when the mall credit meets the redemption condition, the user can exchange the virtual vegetable seed, exchange the virtual planting material, and select the planting. Modes, etc., for virtual planting, increasing the user's interest in shopping and browsing in the online mall, increasing user stickiness.
  • the environment information is generated according to the geographical location information and the weather information, so that the user's health is comprehensively evaluated based on the user behavior information and the environmental information, so that the evaluation method is more rationalized and user-friendly. For example, the rainy road in the area is not conducive to travel, and the evaluation parameters can be appropriately adjusted to maintain the user's health at a normal level.
  • step 212 and step 214 the growth of the virtual crop is scored, and the virtual crop growth in each preset period can be scored, or the virtual crop can be scored after the completion of the virtual crop, and based on the preset preferential rules.
  • the rating of the growth situation and the growth situation determine the preferential information, and the user can select to exchange virtual crops, coupons or redemption items in the online mall according to the preferential information.
  • the user behavior information includes at least one of the following or a combination thereof: user motion information, user travel information, and user sleep information.
  • user motion information, user travel information, and user sleep information are collected by devices such as smart bracelets, and values such as walking, running, riding, and sleeping are assigned to generate health information. It comprehensively reflects the user's life and health, thus correlating health with virtual plant growth, encouraging users to exercise more, travel more green, and maintain good sleep habits.
  • users can also share the virtual planting situation, ranking in the circle of friends, encouraging users to encourage each other to exercise, maintain good habits and sleep habits.
  • FIG. 3 shows a schematic block diagram of a virtual planting system of one embodiment of the present invention.
  • the virtual planting system 300 includes:
  • the planting unit 302 is configured to receive a virtual planting instruction for planting the virtual crop
  • the first obtaining unit 304 is configured to acquire user behavior information in a preset period
  • the health degree information generating unit 306 is configured to generate health degree information according to the user behavior information, the environment information, and the preset health degree evaluation rule;
  • the planting unit 308 is further configured to control the growth of the virtual crop in a preset period according to the virtual planting instruction and the health degree information.
  • the virtual planting system firstly receives a virtual planting instruction, and plantes a virtual crop obtained by a user in an online mall according to a virtual planting instruction; and then collects user behavior information within a preset period, such as a behavior of the user within one day.
  • the user behavior information reflects the life health condition of the user in the preset period, and based on the preset health degree evaluation rule, the user behavior information is evaluated to generate the health degree information, and the user is healthier in the preset period, according to the pre-prevention
  • the invention collects user behavior information and evaluates it to generate health degree information, controls the growth condition of the virtual crop planted in the online mall according to the health degree information, and reflects the behavioral health condition of the user by using the growth condition of the virtual crop, so that the user Through virtual crops to understand whether their living habits and behaviors are healthy, encourage users to maintain good and healthy living habits, and increase the viscous and fun of users using online malls.
  • FIG. 4 is a schematic block diagram of a system for virtual planting in accordance with another embodiment of the present invention.
  • the virtual planting system 400 includes:
  • the planting unit 402 is configured to receive a virtual planting instruction for planting the virtual crop
  • the first obtaining unit 404 is configured to acquire user behavior information in a preset period
  • the health degree information generating unit 406 is configured to generate health degree information according to the user behavior information, the environment information, and the preset health degree evaluation rule;
  • the planting unit 408 is further configured to control the growth of the virtual crop in a preset period according to the virtual planting instruction and the health degree information;
  • a scoring unit 410 configured to perform scoring according to the growth condition of the virtual crop; and determine the preferential information according to the scoring situation and the preset preferential rule;
  • the health information generating unit 406 further includes:
  • a second obtaining unit 426 configured to acquire environment information
  • the health information correction unit 446 is configured to correct the health degree information according to the environmental information
  • the redemption unit 412 is configured to receive a redemption instruction and receive a virtual crop according to the redemption instruction before receiving the virtual planting instruction, performing the virtual crop planting step.
  • the scoring unit 410 scores the growth of the virtual crop, can score the virtual crop growth in each preset period, or scores after the virtual crop is completed, and based on the pre- The discount rules and growth status are determined to determine the preferential information, and the user can select to exchange virtual crops, coupons or redemption items in the online mall according to the preferential information.
  • the second obtaining unit 426 acquires the geographical location information and the weather information to generate the environment information, and the health degree information correcting unit 446 comprehensively evaluates the user health degree based on the user behavior information and the environmental information, so that the evaluation method is more rationalized and user-friendly. For example, the rainy road in the area is not conducive to travel, and the evaluation parameters can be appropriately adjusted to maintain the user's health at a normal level.
  • the user can obtain the mall credits after the online mall purchase through the redemption unit 412.
  • the user can redeem the virtual crops with the points, perform virtual planting, increase the user's interest in shopping and browsing in the online mall, and increase the user. Sticky.
  • the user behavior information includes at least one of the following or a combination thereof: user motion information, user travel information, and user sleep information.
  • user motion information, user travel information, and user sleep information are collected by devices such as smart bracelets, and values such as walking, running, riding, and sleeping are assigned to generate health information. It comprehensively reflects the user's life and health, thus correlating health with virtual plant growth, encouraging users to exercise more, travel more green, and maintain good sleep habits.
  • users can also share the virtual planting situation, ranking in the circle of friends, encouraging users to encourage each other to exercise, maintain good habits and sleep habits.
  • the description of the terms “one embodiment”, “some embodiments”, “specific embodiments” and the like means that the specific features, structures, materials, or characteristics described in connection with the embodiments or examples are included in the present invention. At least one embodiment or example.
  • the schematic representation of the above terms does not necessarily refer to the same embodiment or example.
  • the particular features, structures, materials, or characteristics described may be combined in a suitable manner in any one or more embodiments or examples.

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Abstract

本申请提出了一种虚拟种植的方法及系统，虚拟种植的方法，包括：接收虚拟种植指令，进行虚拟作物的种植；获取预设周期内的用户行为信息；根据用户行为信息、环境信息及预设健康度评价规则，生成健康度信息；根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况。本申请通过采集用户行为信息，并对其进行评价生成健康度信息，根据健康度信息控制网上商城种植的虚拟作物的生长情况，使用户通过虚拟作物的生长情况了解自身的生活习惯和行为是否健康，鼓励用户保持良好健康的生活习惯，同时用户在种植结束后会获得商城优惠，增加了用户使用网上商城的黏性和趣味性。

Description

一种虚拟种植的方法及系统
本申请要求于2017年10月31日提交中国专利局、申请号为201711043503.7、发明名称为“一种虚拟种植的方法及系统”的中国专利申请的优先权，其全部内容通过引用结合在本申请中。
技术领域
本发明涉及虚拟种植技术领域，具体而言，涉及一种虚拟种植的方法及系统。
背景技术
随着电商的兴起，越来越多的商家建立网上商城，通过商城推送最新的产品和活动信息；用户足不出户，就可以在网上货比三家，买到称心如意的商品。商家为了吸引用户，经常会开展一些促销活动，如发放电子优惠券、打折卡等，但电子优惠券、打折卡属于短期促销活动，促销效果受促销力度的影响，此外，由于优惠券使用期的问题，很多领券用户领取优惠券后，还没来得及使用就过期了，现有的网上商城促销方案较为单一，用户对商城的黏性较差，不能达到促销的效果。
发明内容
本发明旨在至少解决现有技术或相关技术中存在的技术问题之一。
为此，本发明的第一个方面在于提出了一种虚拟种植的方法。
本发明的第二个方面在于提出了一种虚拟种植的系统。
有鉴于此，根据本发明的第一个方面，提出了一种虚拟种植的方法，包括：接收虚拟种植指令，进行虚拟作物的种植；获取预设周期内的用户行为信息；根据用户行为信息及预设健康度评价规则，生成健康度信息；根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况。
本发明提供的虚拟种植的方法，首先，接收虚拟种植指令，根据虚拟种植指令对用户在网上商城获得的虚拟作物进行种植；然后，采集预设周期内的用户行为信息，例如用户一天内的行为情况，用户行为信息反映了用户在预设周期内的生活健康情况，并基于预设健康度评价规则，对用户行为信息进行评价生成健康度信息，用户在预设周期内行为越健康，根据预设健康度评价规则得到的健康度评分越高，最后根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况，健康度评分越高，则虚拟作物长势越好。本发明通过采集用户行为信息，并对其进行评价生成健康度信息，根据健康度信息控制网上商城内种植的虚拟作物的生长情况，用虚拟作物的生长情况反映出用户的行为健康情况，使用户通过虚拟作物了解自身的生活习惯和行为是否健康，鼓励用户保持良好健康的生活习惯，同时增加了用户使用网上商城的黏性和趣味性。
根据本发明的上述虚拟种植的方法，还可以具有以下技术特征：
在上述技术方案中，优选地，根据虚拟作物的生长情况进行评分；根据评分情况及预设优惠规则，确定优惠信息。
在该技术方案中，对虚拟作物的生长情况进行评分，可以对每个预设周期内的虚拟作物生长情况进行评分，也可以在虚拟作物种植完成后再进行评分，并基于预设优惠规则和生长情况的评分确定优惠信息，用户可以根据优惠信息选择在网上商城兑换虚拟作物、优惠券或换购商品等。通过在网上商城虚拟种植，并根据虚拟作物生长情况获得商城优惠，增加了用户对网上商城的黏性，同时促进了网上商城的购物量。
在上述任一技术方案中，优选地，根据用户行为信息和预设健康度评价规则，生成健康度信息的步骤，还包括：获取环境信息；根据环境信息，校正所述健康度信息。
在该技术方案中，根据地理位置信息和天气信息生成环境信息，从而基于用户行为信息和环境信息综合评价用户健康度，使评价方式更加合理化人性化。例如该地区的当天下雨道路泥泞不利于出行，可以适当调整评价参数，使用户的健康度维持在正常水平。
在上述任一技术方案中，优选地，接收虚拟种植指令，进行虚拟作物种 植的步骤之前，还包括：接收兑换指令，并根据兑换指令获取虚拟作物。
在该技术方案中，用户可以在网上商城凭积分、优惠等方式兑换虚拟作物，进行虚拟种植，增加了用户在网上商城购物和浏览的趣味性，增加用户黏性。
在上述任一技术方案中，优选地，用户行为信息包括以下至少一种或其组合：用户运动信息、用户出行信息及用户睡眠信息。
在该技术方案中，将用户运动信息、用户出行信息及用户睡眠信息等通过例如智能手环等设备采集起来，对用户走路、跑步、骑行、睡眠等行为分别赋值，进而生成健康度信息，综合反映用户的生活健康情况，从而将健康度与虚拟植物生长情况进行关联，鼓励用户多运动、多绿色出行、保持良好的睡眠习惯。
本发明的第二个方面，提出了一种虚拟种植的系统，包括：种植单元，用于接收虚拟种植指令，进行虚拟作物的种植；第一获取单元，用于获取预设周期内的用户行为信息；健康度信息生成单元，用于根据用户行为信息及预设健康度评价规则，生成健康度信息；种植单元，还用于根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况。
本发明提供的虚拟种植的系统，首先，接收虚拟种植指令，根据虚拟种植指令对用户在网上商城获得的虚拟作物进行种植；然后，采集预设周期内的用户行为信息，例如用户一天内的行为情况，用户行为信息反映了用户在预设周期内的生活健康情况，并基于预设健康度评价规则，对用户行为信息进行评价生成健康度信息，用户在预设周期内行为越健康，根据预设健康度评价规则得到的健康度评分越高，最后根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况，健康度评分越高，则虚拟作物长势越好。本发明通过采集用户行为信息，并对其进行评价生成健康度信息，根据健康度信息控制网上商城内种植的虚拟作物的生长情况，用虚拟作物的生长情况反映出用户的行为健康情况，使用户通过虚拟作物了解自身的生活习惯和行为是否健康，鼓励用户保持良好健康的生活习惯，同时增加了用户使用网上商城的黏性和趣味性。
根据本发明的上述虚拟种植的系统，还可以具有以下技术特征：
在上述技术方案中，优选地，评分单元，用于根据虚拟作物的生长情况进行评分；以及根据评分情况及预设优惠规则，确定优惠信息。
在该技术方案中，对虚拟作物的生长情况进行评分，可以对每个预设周期内的虚拟作物生长情况进行评分，也可以在虚拟作物种植完成后再进行评分，并基于预设优惠规则和生长情况的评分确定优惠信息，用户可以根据优惠信息选择在网上商城兑换虚拟作物、优惠券或换购商品等。通过在网上商城虚拟种植，并根据虚拟作物生长情况获得商城优惠，增加了用户对网上商城的黏性，同时促进了网上商城的购物量。
在上述任一技术方案中，优选地，所述健康度信息生成单元，还包括第二获取单元，用于在获取获取环境信息；健康度信息校正单元，用于根据所述环境信息，校正所述健康度信息。
在该技术方案中，根据地理位置信息和天气信息生成环境信息，从而基于用户行为信息和环境信息综合评价用户健康度，使评价方式更加合理化人性化。例如该地区的当天下雨道路泥泞不利于出行，可以适当调整评价参数，使用户的健康度维持在正常水平。
在上述任一技术方案中，优选地，兑换单元，用于在接收虚拟种植指令，进行虚拟作物种植的步骤之前，接收兑换指令，并根据兑换指令获取虚拟作物。
在该技术方案中，用户可以在网上商城凭积分、优惠等方式兑换虚拟作物，进行虚拟种植，增加了用户在网上商城购物和浏览的趣味性，增加用户黏性。
在上述任一技术方案中，优选地，用户行为信息包括以下至少一种或其组合：用户运动信息、用户出行信息及用户睡眠信息。
在该技术方案中，将用户运动信息、用户出行信息及用户睡眠信息等通过例如智能手环等设备采集起来，对用户走路、跑步、骑行、睡眠等行为分别赋值，进而生成健康度信息，综合反映用户的生活健康情况，从而将健康度与虚拟植物生长情况进行关联，鼓励用户多运动、多绿色出行、保持良好的睡眠习惯。
附图说明
本发明的上述和/或附加的方面和优点从结合下面附图对实施例的描述中将变得明显和容易理解，其中：
图1示出了本发明的一个实施例的虚拟种植的方法流程示意图；
图2示出了本发明的另一个实施例的虚拟种植的方法流程示意图；
图3示出了本发明的一个实施例的虚拟种植的系统示意框图；
图4示出了本发明的另一个实施例的虚拟种植的系统示意框图。
具体实施方式
为了能够更清楚地理解本发明的上述目的、特征和优点，下面结合附图和具体实施方式对本发明进行进一步的详细描述。需要说明的是，在不冲突的情况下，本申请的实施例及实施例中的特征可以相互组合。
在下面的描述中阐述了很多具体细节以便于充分理解本发明，但是，本发明还可以采用其他不同于在此描述的其他方式来实施，因此，本发明的保护范围并不限于下面公开的具体实施例的限制。
本发明第一方面的实施例，提出一种虚拟种植的方法，图1示出了本发明的一个实施例的虚拟种植的方法流程示意图。虚拟种植的方法，包括：
步骤102，接收虚拟种植指令，进行虚拟作物的种植；
步骤104，获取预设周期内的用户行为信息；
步骤106，根据用户行为信息及预设健康度评价规则，生成健康度信息；
步骤108，根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况。
本发明提供的虚拟种植的方法，首先，接收虚拟种植指令，根据虚拟种植指令对用户在网上商城获得的虚拟作物进行种植，虚拟指令包括作物种类和数量；然后，采集预设周期内的用户行为信息，例如用户一天内的行为情况，用户行为信息反映了用户在预设周期内的生活健康情况，并基于预设健康度评价规则，对用户行为信息进行评价生成健康度信息，用户在预设周期内行为越健康，根据预设健康度评价规则得到的健康度评分越 高，最后根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况，健康度评分越高，则虚拟作物长势越好。本发明通过采集用户行为信息，并对其进行评价生成健康度信息，根据健康度信息控制网上商城内种植的虚拟作物的生长情况，用虚拟作物的生长情况反映出用户的行为健康情况，使用户通过虚拟作物了解自身的生活习惯和行为是否健康，鼓励用户保持良好健康的生活习惯，同时增加了用户使用网上商城的黏性和趣味性。
图2示出了本发明的另一个实施例的虚拟种植的方法流程示意图。
如图2所示，虚拟种植的方法，包括：
步骤202，接收兑换指令，并根据兑换指令获取虚拟作物；
步骤204，接收虚拟种植指令，进行虚拟作物的种植；
步骤206，根据用户行为信息、环境信息及预设健康度评价规则，生成健康度信息；
步骤208，获取环境信息；根据环境信息，校正健康度信息；
步骤210，根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况；
步骤212，根据虚拟作物的生长情况进行评分；
步骤214，根据评分情况及预设优惠规则，确定优惠信息。
在该实施例中，虚拟种植的方法还包括：步骤202中用户可以在网上商城消费后会获得商城积分，当商城积分满足兑换条件时，用户可以换取虚拟蔬菜种子，兑换虚拟种植材料，选取种植模式等，进行虚拟种植，增加了用户在网上商城购物和浏览的趣味性，增加用户黏性。
步骤208中，根据地理位置信息和天气信息生成环境信息，从而基于用户行为信息和环境信息综合评价用户健康度，使评价方式更加合理化人性化。例如该地区的当天下雨道路泥泞不利于出行，可以适当调整评价参数，使用户的健康度维持在正常水平。
步骤212及步骤214中，对虚拟作物的生长情况进行评分，可以对每个预设周期内的虚拟作物生长情况进行评分，也可以在虚拟作物种植完成后再进行评分，并基于预设优惠规则和生长情况的评分确定优惠信息，用 户可以根据优惠信息选择在网上商城兑换虚拟作物、优惠券或换购商品等。通过在网上商城虚拟种植，并根据虚拟作物生长情况获得商城优惠，增加了用户对网上商城的黏性，同时促进了网上商城的购物量。
在本发明的一个实施例中，优选地，用户行为信息包括以下至少一种或其组合：用户运动信息、用户出行信息及用户睡眠信息。
在该实施例中，将用户运动信息、用户出行信息及用户睡眠信息等通过例如智能手环等设备采集起来，对用户走路、跑步、骑行、睡眠等行为分别赋值，进而生成健康度信息，综合反映用户的生活健康情况，从而将健康度与虚拟植物生长情况进行关联，鼓励用户多运动、多绿色出行、保持良好的睡眠习惯。
另外，用户还可以分享虚拟种植情况，在好友圈里进行排名，促使用户之间互相鼓励多运动、保持良好的生活习惯和睡眠习惯。
本发明第二方面的实施例，提出一种虚拟种植的系统，图3示出了本发明的一个实施例的虚拟种植的系统示意框图。虚拟种植的系统300包括：
种植单元302，用于接收虚拟种植指令，进行虚拟作物的种植；
第一获取单元304，用于获取预设周期内的用户行为信息；
健康度信息生成单元306，用于根据用户行为信息、环境信息及预设健康度评价规则，生成健康度信息；
种植单元308，还用于根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况。
本发明提供的虚拟种植的系统，首先，接收虚拟种植指令，根据虚拟种植指令对用户在网上商城获得的虚拟作物进行种植；然后，采集预设周期内的用户行为信息，例如用户一天内的行为情况，用户行为信息反映了用户在预设周期内的生活健康情况，并基于预设健康度评价规则，对用户行为信息进行评价生成健康度信息，用户在预设周期内行为越健康，根据预设健康度评价规则得到的健康度评分越高，最后根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况，健康度评分越高，则虚拟作物长势越好。本发明通过采集用户行为信息，并对其进行评价生成健康度信息，根据健康度信息控制网上商城内种植的虚拟作物的生长情况， 用虚拟作物的生长情况反映出用户的行为健康情况，使用户通过虚拟作物了解自身的生活习惯和行为是否健康，鼓励用户保持良好健康的生活习惯，同时增加了用户使用网上商城的黏性和趣味性。
图4示出了本发明的另一个实施例的虚拟种植的系统示意框图。
如图4所示，虚拟种植的系统400包括：
种植单元402，用于接收虚拟种植指令，进行虚拟作物的种植；
第一获取单元404，用于获取预设周期内的用户行为信息；
健康度信息生成单元406，用于根据用户行为信息、环境信息及预设健康度评价规则，生成健康度信息；
种植单元408，还用于根据虚拟种植指令及健康度信息控制虚拟作物在预设周期内的生长情况；
评分单元410，用于根据虚拟作物的生长情况进行评分；以及根据评分情况及预设优惠规则，确定优惠信息；
健康度信息生成单元406，还包括：
第二获取单元426，用于获取环境信息；
健康度信息校正单元446，用于根据所述环境信息，校正所述健康度信息；
兑换单元412，用于在接收虚拟种植指令，进行虚拟作物种植的步骤之前，接收兑换指令，并根据兑换指令获取虚拟作物。
在该实施例中，评分单元410，对虚拟作物的生长情况进行评分，可以对每个预设周期内的虚拟作物生长情况进行评分，也可以在虚拟作物种植完成后再进行评分，并基于预设优惠规则和生长情况的评分确定优惠信息，用户可以根据优惠信息选择在网上商城兑换虚拟作物、优惠券或换购商品等。通过在网上商城虚拟种植，并根据虚拟作物生长情况获得商城优惠，增加了用户对网上商城的黏性，同时促进了网上商城的购物量。
第二获取单元426，获取地理位置信息和天气信息，从而生成环境信息，健康度信息校正单元446，基于用户行为信息和环境信息综合评价用户健康度，使评价方式更加合理化人性化。例如该地区的当天下雨道路泥泞不利于出行，可以适当调整评价参数，使用户的健康度维持在正常水平。
用户通过兑换单元412可以在网上商城消费后获取商城积分，当商城积分满足兑换条件时，用户可以凭积分兑换虚拟作物，进行虚拟种植，增加了用户在网上商城购物和浏览的趣味性，增加用户黏性。
在本发明的一个实施例中，优选地，用户行为信息包括以下至少一种或其组合：用户运动信息、用户出行信息及用户睡眠信息。
在该实施例中，将用户运动信息、用户出行信息及用户睡眠信息等通过例如智能手环等设备采集起来，对用户走路、跑步、骑行、睡眠等行为分别赋值，进而生成健康度信息，综合反映用户的生活健康情况，从而将健康度与虚拟植物生长情况进行关联，鼓励用户多运动、多绿色出行、保持良好的睡眠习惯。
另外，用户还可以分享虚拟种植情况，在好友圈里进行排名，促使用户之间互相鼓励多运动、保持良好的生活习惯和睡眠习惯。
在本说明书的描述中，术语“一个实施例”、“一些实施例”、“具体实施例”等的描述意指结合该实施例或示例描述的具体特征、结构、材料或特点包含于本发明的至少一个实施例或示例中。在本说明书中，对上述术语的示意性表述不一定指的是相同的实施例或实例。而且，描述的具体特征、结构、材料或特点可以在任何的一个或多个实施例或示例中以合适的方式结合。
以上所述仅为本发明的优选实施例而已，并不用于限制本发明，对于本领域的技术人员来说，本发明可以有各种更改和变化。凡在本发明的精神和原则之内，所作的任何修改、等同替换、改进等，均应包含在本发明的保护范围之内。

Claims (10)

  1. 一种虚拟种植的方法，其特征在于，包括：
    接收虚拟种植指令，进行虚拟作物的种植；
    获取预设周期内的用户行为信息；
    根据所述用户行为信息及预设健康度评价规则，生成健康度信息；
    根据所述虚拟种植指令及所述健康度信息控制虚拟作物在所述预设周期内的生长情况。
  2. 根据权利要求1所述的虚拟种植的方法，其特征在于，还包括：
    根据所述虚拟作物的生长情况进行评分；
    根据评分情况及预设优惠规则，确定优惠信息。
  3. 根据权利要求1所述的虚拟种植的方法，其特征在于，所述根据所述用户行为信息和预设健康度评价规则，生成健康度信息的步骤，还包括：
    获取环境信息；
    根据所述环境信息，校正所述健康度信息。
  4. 根据权利要求1所述的虚拟种植的方法，其特征在于，所述接收虚拟种植指令，进行虚拟作物种植的步骤之前，还包括：
    接收兑换指令，并根据所述兑换指令获取所述虚拟作物作物。
  5. 根据权利要求1至4中任一项所述的虚拟种植的方法，其特征在于，
    所述用户行为信息包括以下至少一种或其组合：用户运动信息、用户出行信息及用户睡眠信息。
  6. 一种虚拟种植的系统，其特征在于，包括：
    种植单元，用于接收虚拟种植指令，进行虚拟作物的种植；
    第一获取单元，用于获取预设周期内的用户行为信息；
    健康度信息生成单元，用于根据所述用户行为信息及预设健康度评价规则，生成健康度信息；
    所述种植单元，还用于根据所述虚拟种植指令及所述健康度信息控制虚拟作物在所述预设周期内的生长情况。
  7. 根据权利要求6所述的虚拟种植的系统，其特征在于，还包括：
    评分单元，用于根据所述虚拟作物的生长情况进行评分；以及
    根据评分情况及预设优惠规则，确定优惠信息。
  8. 根据权利要求6所述的虚拟种植的系统，其特征在于，所述健康度信息生成单元，还包括：
    第二获取单元，用于获取环境信息；
    健康度信息校正单元，用于根据所述环境信息，校正所述健康度信息。
  9. 根据权利要求6所述的虚拟种植的系统，其特征在于，还包括：
    兑换单元，用于在所述接收虚拟种植指令，进行虚拟作物种植的步骤之前，接收兑换指令，并根据所述兑换指令获取所述虚拟作物。
  10. 根据权利要求6至9中任一项所述的虚拟种植的系统，其特征在于，
    所述用户行为信息包括以下至少一种或其组合：用户运动信息、用户出行信息及用户睡眠信息。
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