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WO2017036005A1 - Système et procédé de traitement de promotion de canal pour une alliance de services de santé en ligne-hors ligne - Google Patents

Système et procédé de traitement de promotion de canal pour une alliance de services de santé en ligne-hors ligne Download PDF

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Publication number
WO2017036005A1
WO2017036005A1 PCT/CN2015/098543 CN2015098543W WO2017036005A1 WO 2017036005 A1 WO2017036005 A1 WO 2017036005A1 CN 2015098543 W CN2015098543 W CN 2015098543W WO 2017036005 A1 WO2017036005 A1 WO 2017036005A1
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WO
WIPO (PCT)
Prior art keywords
alliance
merchant
merchant terminal
health service
terminal
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/CN2015/098543
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English (en)
Chinese (zh)
Inventor
张贯京
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Shenzhen Qianhaikangqiyuan Science And Technology Co Ltd
Original Assignee
Shenzhen Qianhaikangqiyuan Science And Technology Co Ltd
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Publication of WO2017036005A1 publication Critical patent/WO2017036005A1/fr
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/10—Office automation; Time management

Definitions

  • the invention relates to online to offline (Online to Offline, O2O) Health service field, especially related to an online and offline health service alliance channel promotion processing system and method.
  • the past promotion method of the merchant is to integrate the information of the merchant's health service product or service into a two-dimensional code, and promote the two-dimensional code to the customer through an agent (for example, a newspaper, an advertising company, an internet marketing company, etc.).
  • the customer obtains the information of the merchant's health service product or service by scanning the code on the mobile phone.
  • each business is promoted separately.
  • each is in a political position, which is not conducive to resource integration and optimization.
  • the main purpose of the present invention is to provide an online and offline health service alliance channel promotion processing system and method, which aims to solve the problem that a merchant can use the alliance two-dimensional code to separately promote online and offline health service, and cannot integrate resources and cannot guarantee information security. problem.
  • the present invention provides an online and offline health service alliance channel promotion processing system, which runs in a merchant alliance platform, and the merchant alliance platform is connected with a merchant terminal through a network, and the merchant terminal and the mobile terminal pass through a network. Connected, the system includes:
  • a receiving module configured to receive an affiliation request for a health service product sent by each merchant terminal
  • a parsing module configured to parse an affiliation request of each merchant terminal to obtain communication information of each merchant terminal and the provided health service product information
  • a generating module configured to generate and send an affiliate QR code to each merchant terminal according to the communication information of each merchant terminal and the provided health service product information, so that all merchant terminals form a digital alliance, and when the mobile terminal scans the digital alliance The mobile terminal acquires the alliance two-dimensional code of the merchant terminal when the two-dimensional code of the merchant terminal is used;
  • the receiving module is further configured to: when the mobile terminal completes the electronic payment by using the alliance two-dimensional code in any merchant terminal in the digital alliance, receiving the alliance two-dimensional code and the electronic payment from the merchant terminal that completes the electronic payment Amount
  • a calculation module configured to calculate a quantity of the alliance two-dimensional code received by the merchant terminal from the mobile terminal and a total amount of the electronic payment within a preset time period
  • an adjustment module configured to adjust the health provided by each merchant terminal in the alliance QR code according to the number of the alliance two-dimensional code received by the merchant terminal from the mobile terminal and the total amount of the electronic payment within a preset time period Service product information.
  • the joining request is converted into a specific format, wherein the joining request is converted into a specific format as follows:
  • the number to be converted is converted in the binary code according to the position of the number to be converted, so that the two numbers alternate with each other.
  • the parsing module obtains the communication information of the merchant terminal in the affiliation request by obtaining a binary code of a specific format, wherein the parsing of the binary code of the specific format is as follows:
  • the converted number is restored to the original number in the binary code of the particular format based on the location of the converted number.
  • the name of the health service product information health service product the profile of the health service product, the discount rate of the health service product, the consumption location of the health service product, the quantity of the health service product, the price of the health service product, and the usage rule.
  • the mobile terminal acquires the alliance two-dimensional code from the merchant terminal
  • the merchant terminal adds an acquisition label to the alliance two-dimensional code, and the acquisition label indicates from which merchant the alliance two-dimensional code is from. Terminal acquisition.
  • the present invention further provides an online and offline health service alliance channel promotion processing method, which is applied to a merchant alliance platform, where the merchant alliance platform is connected with a merchant terminal through a network, and the merchant terminal is also connected to the mobile terminal through a network.
  • the method includes the following steps:
  • the health service product information provided by each merchant terminal in the alliance two-dimensional code is adjusted according to the number of the alliance two-dimensional code received by the merchant terminal from the mobile terminal and the total amount of the electronic payment within a preset time period.
  • the franchise request is converted into a specific format, wherein the merging request is converted into a specific format as follows:
  • the number to be converted is converted in the binary code according to the position of the number to be converted, so that the two numbers alternate with each other.
  • the obtaining the communication information of the merchant terminal in the affiliation request is obtained by parsing the binary code of the specific format, wherein the method for parsing the binary code of the specific format is as follows:
  • the converted number is restored to the original number in the binary code of the particular format based on the location of the converted number.
  • the name of the health service product information health service product the profile of the health service product, the discount rate of the health service product, the consumption location of the health service product, the quantity of the health service product, the price of the health service product, and the usage rule.
  • the mobile terminal acquires the alliance two-dimensional code from the merchant terminal
  • the merchant terminal adds an acquisition label to the alliance two-dimensional code, and the acquisition label indicates from which merchant the alliance two-dimensional code is from. Terminal acquisition.
  • the technical solution of the present invention adopts the above technical solution, and the technical effect of the online offline health service alliance channel promotion processing system and method of the present invention can form a digital alliance when multiple online business terminals perform online and offline health services.
  • Any one of the merchant terminals can be consumed through the alliance QR code, and the merchant terminals in the digital alliance cooperate with each other to avoid the situation of individual affairs, and improve the efficiency of promoting the health service products provided by the merchants.
  • the resource configuration of each merchant terminal is adjusted, and the resource configuration of the merchant terminal in the digital alliance is optimized.
  • the specific format conversion of the data in the alliance two-dimensional code improves the information security of the alliance two-dimensional code.
  • FIG. 1 is a schematic diagram of an application environment of a channel promotion processing system of the online and offline health service alliance of the present invention.
  • FIG. 2 is a block diagram of a preferred embodiment of the online offline health service alliance channel promotion processing system of the present invention.
  • FIG. 3 is a flow chart of a preferred embodiment of the online offline health service alliance channel promotion processing method of the present invention.
  • FIG. 4 is a schematic illustration of a preferred embodiment of the location of each digit in the binary code of the present invention.
  • Figure 5 is a schematic illustration of a preferred embodiment of the present invention for converting binary code to a particular format.
  • FIG. 1 is a schematic diagram of an application environment of a channel promotion processing system for an online and offline health service alliance according to the present invention.
  • the online and offline health service alliance channel promotion processing system 10 in the present invention runs on the merchant alliance platform 1.
  • the merchant alliance platform 1 and one or more merchant terminals 2 (illustrated by taking three as an example in FIG. 1) are connected through a network (not shown in FIG. 1).
  • Each merchant terminal 2 can be connected to one or more mobile terminals 3 (illustrated by way of example in FIG. 1) through a network, as shown in FIG.
  • the network is preferably a wireless communication network, including but not limited to a GSM network, a GPRS network, a CDMA network, a TD-SCDMA network, a WiMAX network, a TD-LTE network, an FDD-LTE network, and the like.
  • Each merchant terminal 2 is maintained by a merchant (for example, a health management merchant).
  • the merchant alliance platform 1 is connected with four merchant terminals 2, which are respectively merchant terminals A (located in the first shopping mall, managed by the first health management).
  • Merchant maintenance merchant terminal B (located in the second mall, maintained by the second health management merchant), merchant terminal C (located in the third mall, maintained by the third health management merchant), merchant terminal D (located in the fourth mall Within, maintained by the fourth health management merchant).
  • the plurality of merchants can form a digital alliance, and the mobile terminal 3 can also be consumed by one merchant terminal 2 in the alliance, and other merchant terminals 2 can also obtain The consumption data of the mobile terminal 3 (for example, electronic payment amount, customer contact information, consumer goods category, consumption list, consumption name, etc.).
  • the consumption data of the mobile terminal 3 for example, electronic payment amount, customer contact information, consumer goods category, consumption list, consumption name, etc.
  • the merchant alliance platform 1 is configured to generate an associated two-dimensional code and a union two-dimensional code for the merchant terminal 2.
  • the associated two-dimensional code and the affiliate two-dimensional code can be directly sent to the merchant terminal 2.
  • the associated two-dimensional code includes at least a link address through which the website of the merchant alliance platform 1 can be accessed, an application provided by the merchant alliance platform 1 is downloaded, and the name of the merchant alliance platform 1 and the like.
  • the merchant terminal 2 may acquire a link address in the associated two-dimensional code by means of a camera scan code or receiving the associated two-dimensional code from the merchant alliance platform 1, and link to the The merchant alliance platform 1 (the application provided by the merchant alliance platform 1 can also be downloaded through the website link address), thereby becoming a member of the merchant alliance platform 1. It should be noted that when the merchant terminal 2 is linked to the merchant alliance platform 1, the merchant alliance platform 1 acquires communication information of the merchant terminal 2 (for example, a mobile phone number, an email address, an instant communication software account, etc.) information).
  • the merchant alliance platform 1 After the merchant alliance platform 1 and the merchant terminal 2 establish a communication connection through the associated two-dimensional code, the merchant alliance platform 1 generates a federation two-dimensional code and sends the same to the merchant terminal 2.
  • the merchant alliance platform 1 integrates all the health service product information (for example, chronic disease intervention service, medical image identification service, Chinese medicine treatment service, and the like) provided by the merchant terminal 2 connected to the merchant alliance platform 1 to generate and transmit the health care product information.
  • the alliance two-dimensional code is sent to all merchant terminals 2, and each merchant terminal 2 can send the alliance two-dimensional code to the mobile terminal 3, so that the mobile terminal 3 purchases the health provided in the alliance two-dimensional code.
  • Service products for example, including chronic disease intervention services, medical imaging identification services, Chinese medicine treatment services, and other medical services).
  • the alliance QR code includes at least the name of the health service product provided by each merchant terminal 2 corresponding to the merchant (for example, TCM physiotherapy neck conditioning service), and a profile of the health service product (for example, the specificity of the TCM physiotherapy neck conditioning service) Content), discount rate of health service products, location of health service products, price of health service products, usage rules (for example, use of a single account or mobile phone number, expiration date, non-refundable expired, specific items in health service products) Information such as communication information and other communication information of the merchant terminal 2 connected to the merchant alliance platform 1 is required.
  • the merchant alliance platform 1 periodically (for example, daily) pushes the affiliate QR code to the merchant terminal 2.
  • the merchant terminal 2 may also actively acquire the alliance two-dimensional code from the merchant alliance platform 1.
  • the alliance two-dimensional code includes communication information of all the merchant terminals 2 connected to the merchant alliance platform 1, when the alliance two-dimensional code is used by the mobile terminal 3, the merchant alliance platform 1
  • the association between the alliance two-dimensional code and the merchant terminal 2 can be known, for example, the merchant two-dimensional code used is obtained from which merchant terminal 2, the name of the merchant terminal 2, and the like.
  • the merchant terminal 2 may display the alliance two-dimensional code on the display of the merchant terminal 2, or print it into a paper printed matter, and post it to certain specific places (for example, a convenience store, a shopping mall, or the like). Bulletin board of the park, airport, railway station, bus station, bus stop, elevator room of office building, etc.).
  • the merchant alliance platform 1 transmits the consumption data of the mobile terminal 3 to all the merchant terminals 2.
  • the merchant alliance platform 1 is connected to four merchant terminals 2, which are a merchant terminal A (located in the first mall), a merchant terminal B (located in the second mall), and a merchant terminal C (located in the third mall).
  • the merchant terminal D (located in the fourth shopping mall), if the mobile terminal 3 completes the electronic payment through the merchant terminal A in the first shopping mall, acquires the alliance two-dimensional code associated with the merchant terminal A, and the merchant alliance platform 1 Transmitting the consumption data (for example, electronic payment amount, customer contact information, consumer category, consumption list, consumption name, and the like) of the mobile terminal 3 to the merchant terminals B, C, and D, and then if the mobile terminal 3 passes the
  • the affiliate QR code associated with the merchant terminal A can enjoy the electronic payment when the merchant terminal B in the second mall (or through the merchant terminal C in the third mall or through the merchant terminal D in the fourth mall)
  • the second mall (or the third mall, or the fourth mall) has an additional discount (ie, a discount) based on the discount itself.
  • the merchant alliance platform 1 is a server of a cloud platform or a data center, and can better manage and/or assist with the merchant through the data transmission capability and data storage capability of the cloud platform or the data center.
  • the merchant terminal 2 connected to the affiliate platform 1 is used to facilitate the promotion of the merchant's affiliate QR code.
  • the merchant alliance platform 1 may be located at a merchant business location or at other locations remote from the merchant business location. In order to avoid crowding the space of the business premises, the merchant alliance platform 1 is located at other locations away from the business premises.
  • the merchant terminal 2 is located in the business premises of the merchant, and is configured to scan the alliance two-dimensional code on the mobile terminal 3 when the customer holds the mobile terminal 3 to consume in the business premises, and according to the alliance two The code is electronically paid.
  • the merchant terminal 2 may be, but is not limited to, any other suitable barcode-capable cash register device (for example, a POS machine with a scanner).
  • the mobile terminal 3 can be, but is not limited to, any other suitable portable electronic device with a camera such as a smart phone, a tablet computer, a PDA, a personal computer, and the like.
  • FIG. 2 it is a block diagram of a preferred embodiment of the online offline health service alliance channel promotion processing system of the present invention.
  • the online and offline health service alliance channel promotion processing system 10 is applied to the merchant alliance platform 1.
  • the merchant alliance platform 1 includes, However, it is not limited to the online and offline health service alliance channel promotion processing system 10, the storage unit 11, the processing unit 12, and the communication unit 13.
  • the storage unit 11 can be a read only memory unit ROM, an electrically erasable storage unit EEPROM, a flash memory unit FLASH or a solid hard disk.
  • the processing unit 12 can be a central processing unit (Central Processing Unit, CPU), microcontroller (MCU), data processing chip, or information processing unit with data processing function.
  • CPU Central Processing Unit
  • MCU microcontroller
  • data processing chip or information processing unit with data processing function.
  • the communication unit 13 is a wireless communication interface with remote wireless communication functions, such as a communication interface supporting communication technologies such as GSM, GPRS, WCDMA, CDMA, TD-SCDMA, WiMAX, TD-LTE, and FDD-LTE.
  • a communication interface supporting communication technologies such as GSM, GPRS, WCDMA, CDMA, TD-SCDMA, WiMAX, TD-LTE, and FDD-LTE.
  • the online and offline health service alliance channel promotion processing system 10 includes, but is not limited to, a receiving module 111, a parsing module 112, a generating module 113, a calculating module 114, and an adjusting module 115.
  • the module referred to in the present invention refers to a module.
  • a series of computer program instruction segments that can be executed by the processing unit 12 of the merchant alliance platform 1 and that are capable of performing a fixed function, which are stored in the storage unit 11 of the merchant alliance platform 1.
  • the receiving module 111 is configured to receive an affiliation request for a health service product sent by each merchant terminal 2 (for example, an affiliation request regarding a health management service).
  • the affiliate request includes communication information (for example, a mobile phone number, an email address, an instant messaging software account, and the like) of the merchant terminal 2 and health service product information.
  • the health service product information includes, but is not limited to, a name of the health service product, a profile of the health service product, a discount rate of the health service product, a consumption location of the health service product, a quantity of the health service product, a price of the health service product, and Use rules.
  • the merchant terminal 2 acquires the associated two-dimensional code by means of scanning code, and when the merchant terminal 2 accesses the link address in the associated two-dimensional code, the merchant terminal 2 transmits communication information and
  • the health service product information is integrated into the affiliate request and sent to the merchant alliance platform 1.
  • the communication information belongs to the private information, in order to ensure information security, the communication information is integrated into the joining request (integrated by the command generator), and the encryption and decryption algorithm (for example, the MD5 encryption and decryption algorithm) is adopted. , RSA encryption and decryption algorithm, DES encryption and decryption algorithm, DSA encryption and decryption algorithm, AES encryption and decryption algorithm, etc.) encrypt the communication information.
  • the affiliate request can also be converted to a specific format and transmitted to the merchant alliance platform 1 in a specific format.
  • the affiliate request is converted into a binary code, and the binary code includes two numbers “0" and "1".
  • the affiliate request is converted to binary code 1001100111000000010111011.
  • the positions in the binary code are allocated in numerical order. As shown in FIG. 4, the first number “1" is the first position, the second number “0" is the second position, the third number “0” is the third position, and so on.
  • the position of the number to be converted is determined according to the conversion rules in which the two numbers alternate with each other. Specifically, as shown in FIG. 5, the underlined numbers in FIG. 5 are converted numbers according to mutually alternate conversion rules (the first number is predefined to be not converted) (for example, the converted numbers in FIG.
  • the number to be converted is converted in the binary code according to the position of the number to be converted, so that the two numbers alternate with each other. For example, taking the binary code 1001100111000000010111011 as an example, the underlined number in FIG. 5 is converted, thereby obtaining a binary code 101010101010101010101 of a specific format. It should be noted that the underlined numbers in FIG. 5 are only convenient for text description and drawing. In fact, the numbers of the binary code of the specific format are not underlined.
  • the conversion information is also recorded, and the conversion information is sent to the merchant alliance platform 1 together.
  • the conversion information includes information such as the position of the converted number.
  • the parsing module 112 is configured to parse the affiliation request of each merchant terminal 2 to obtain communication information of each merchant terminal 2 and the provided health service product information.
  • the parsing module 112 first parses the binary code of the specific format, and then according to the encryption and decryption algorithm (for example, the MD5 encryption and decryption algorithm, the RSA encryption and decryption algorithm, The DES encryption and decryption algorithm, the DSA encryption and decryption algorithm, the AES encryption and decryption algorithm, and the like decrypt the parsed affiliate request to obtain the communication information of the merchant terminal 2.
  • the encryption and decryption algorithm for example, the MD5 encryption and decryption algorithm, the RSA encryption and decryption algorithm, The DES encryption and decryption algorithm, the DSA encryption and decryption algorithm, the AES encryption and decryption algorithm, and the like decrypt the parsed affiliate request to obtain the communication information of the merchant terminal 2.
  • the parsing module 112 parses the binary code of a specific format as follows:
  • the position of the converted digit is the converted digit being the third location, the fourth location, the seventh location, the eighth location, and the tenth location , the eleventh position, the thirteenth position, the fifteenth position, the seventeenth position, the eighteenth position, the nineteenth position, the twentieth position, the twenty-second position and the twenty-fourth position
  • the conversion information is generated by the merchant terminal 2 when performing a specific format conversion on the affiliate request, and sent to the merchant alliance platform 1;
  • the converted number is restored to the original number in the binary code of the particular format based on the location of the converted number. For example, a binary code of 101101010101010101010101 of a specific format is converted into 1001100111000000010111011.
  • the generating module 113 is configured to generate and send a federation two-dimensional code to each merchant terminal 2 according to the communication information of each merchant terminal 2 and the provided health service product information, so that all merchant terminals 2 form a digital alliance.
  • the mobile terminal scans the alliance two-dimensional code of any merchant terminal in the alliance, the mobile terminal acquires the alliance two-dimensional code of the merchant terminal.
  • the generating module 113 generates the affiliate two-dimensional code by using the two-dimensional code generator installed in the merchant alliance platform 1 to transmit the communication information of each merchant terminal 2 and the provided health service product information.
  • the generating module 113 sends the affiliate QR code to the mobile phone number of the merchant terminal 2, and/or an email address, and/or an instant messaging software account.
  • the mobile terminal 3 acquires the alliance two-dimensional code of the merchant terminal 2 by scanning the alliance two-dimensional code of any merchant terminal 2. It should be noted that, when the generating module 113 generates the affiliate two-dimensional code including the communication information of each merchant terminal 2, the merchant terminal 2 connected to the merchant alliance platform 1 constitutes a digital alliance.
  • the merchant terminal 2 adds an acquisition label to the alliance two-dimensional code (may be a segment containing the merchant terminal 2)
  • the text of the name indicates, for example, "Union code obtained from the xxx merchant terminal"
  • the acquisition tag indicates from which merchant terminal 2 the affiliate QR code is acquired.
  • the receiving module 111 is further configured to: when the mobile terminal 3 completes the electronic payment by using the affiliate QR code in any merchant terminal 2 in the digitization alliance, receiving the alliance two-dimensional from the merchant terminal 2 that completes the electronic payment The amount of the code and electronic payment.
  • the calculating module 114 is configured to calculate the number of the affiliate two-dimensional code and the total amount of the electronic payment received by the merchant terminal 2 from the mobile terminal 3 within a preset time period (for example, one month).
  • the adjusting module 115 is configured to adjust the number of the alliance two-dimensional code received from the mobile terminal 3 and the total amount of the electronic payment according to each merchant terminal 2 within a preset time period (for example, one month). Health service product information provided by each merchant terminal 2 in the dimension code.
  • the adjustment module 115 is in the alliance two.
  • the health service product information provided by the merchant terminal 2 is added to the dimension code (for example, one or more health service product information is added to the alliance two-dimensional code, so that the business of the merchant terminal 2 is increased).
  • the merchant terminal 2 When the merchant terminal 2 receives the number of the affiliate two-dimensional code from the mobile terminal 3 within one month is lower than the second predetermined number (for example, 30 sheets) and the electronic terminal receives the electronic terminal 3 from the mobile terminal 3 When the total amount of payment is less than the second preset amount (for example, 30,000 yuan), it indicates that the business of the merchant terminal 2 is generally required, and the investment needs to be reduced. At this time, the adjustment module 115 is reduced in the alliance two-dimensional code.
  • the health service product information provided by the merchant terminal 2 (for example, reducing one or more health service product information in the affiliate QR code, thereby reducing or reducing the business of the merchant terminal 2).
  • the merchant terminal 2 When the merchant terminal 2 receives the number of the alliance two-dimensional code from the mobile terminal 3 within one month is lower than the second preset number and higher than the second preset number (for example, 30 sheets), in addition, the merchant terminal 2 When the total amount of the electronic payment received from the mobile terminal 3 is lower than the first preset amount (for example, 100,000 yuan) and exceeds the second preset amount (for example, 30,000 yuan), it is not in the alliance QR code.
  • the health service product information of the merchant terminal 2 is adjusted to maintain the status quo.
  • the digital alliance can increase or decrease the investment and dynamically adjust the resources according to each merchant terminal 2.
  • FIG. 3 it is a flow chart of a preferred embodiment of the online offline health service alliance channel promotion processing method of the present invention.
  • the online offline health service alliance channel promotion processing method is applied to the merchant alliance platform 1, and the method includes the following steps:
  • Step S11 The receiving module 111 receives an affiliate request (for example, an affiliate request regarding the health management service) sent by each merchant terminal 2 regarding the health service product.
  • the affiliate request includes communication information (for example, a mobile phone number, an email address, an instant messaging software account, and the like) of the merchant terminal 2 and health service product information.
  • the health service product information includes, but is not limited to, a name of the health service product, a profile of the health service product, a discount rate of the health service product, a consumption location of the health service product, a quantity of the health service product, a price of the health service product, and Use rules.
  • the merchant terminal 2 acquires the associated two-dimensional code by means of scanning code, and when the merchant terminal 2 accesses the link address in the associated two-dimensional code, the merchant terminal 2 transmits communication information and
  • the health service product information is integrated into the affiliate request and sent to the merchant alliance platform 1.
  • the communication information belongs to the private information, in order to ensure information security, the communication information is integrated into the joining request (integrated by the command generator), and the encryption and decryption algorithm (for example, the MD5 encryption and decryption algorithm) is adopted. , RSA encryption and decryption algorithm, DES encryption and decryption algorithm, DSA encryption and decryption algorithm, AES encryption and decryption algorithm, etc.) encrypt the communication information.
  • the affiliate request can also be converted to a specific format and transmitted to the merchant alliance platform 1 in a specific format.
  • the affiliate request is converted into a binary code, and the binary code includes two numbers “0" and "1".
  • the affiliate request is converted to binary code 1001100111000000010111011.
  • the positions in the binary code are allocated in numerical order. As shown in FIG. 4, the first number “1" is the first position, the second number “0" is the second position, the third number “0” is the third position, and so on.
  • the position of the number to be converted is determined according to the conversion rules in which the two numbers alternate with each other. Specifically, as shown in FIG. 5, the underlined numbers in FIG. 5 are converted numbers according to mutually alternate conversion rules (the first number is predefined to be not converted) (for example, the converted numbers in FIG.
  • the number to be converted is converted in the binary code according to the position of the number to be converted, so that the two numbers alternate with each other. For example, taking the binary code 1001100111000000010111011 as an example, the underlined number in FIG. 5 is converted, thereby obtaining a binary code 101010101010101010101 of a specific format. It should be noted that the underlined numbers in FIG. 5 are only convenient for text description and drawing. In fact, the numbers of the binary code of the specific format are not underlined.
  • the conversion information is also recorded, and the conversion information is sent to the merchant alliance platform 1 together.
  • the conversion information includes information such as the position of the converted number.
  • Step S12 The parsing module 112 parses the affiliate request of each merchant terminal 2 to obtain the communication information of each merchant terminal 2 and the provided health service product information.
  • the parsing module 112 first parses the binary code of the specific format, and then according to the encryption and decryption algorithm (for example, the MD5 encryption and decryption algorithm, the RSA encryption and decryption algorithm, The DES encryption and decryption algorithm, the DSA encryption and decryption algorithm, the AES encryption and decryption algorithm, and the like decrypt the parsed affiliate request to obtain the communication information of the merchant terminal 2.
  • the encryption and decryption algorithm for example, the MD5 encryption and decryption algorithm, the RSA encryption and decryption algorithm, The DES encryption and decryption algorithm, the DSA encryption and decryption algorithm, the AES encryption and decryption algorithm, and the like decrypt the parsed affiliate request to obtain the communication information of the merchant terminal 2.
  • the parsing module 112 parses the binary code of a specific format as follows:
  • the position of the converted digit is a third location, a fourth location, a seventh location, an eighth location, a tenth location, and an eleventh Position, thirteenth position, fifteenth position, seventeenth position, eighteenth position, nineteenth position, twentieth position, twenty-second position and twenty-fourth position
  • said conversion information is
  • the merchant terminal 2 generates and sends to the merchant alliance platform 1 when performing a specific format conversion on the affiliate request;
  • the converted number is restored to the original number in the binary code of the particular format based on the location of the converted number. For example, a binary code of 101101010101010101010101 of a specific format is converted into 1001100111000000010111011.
  • Step S13 The generating module 113 generates and sends the affiliate QR code to each merchant terminal 2 according to the communication information of each merchant terminal 2 and the provided health service product information, so that all the merchant terminals 2 form a digital alliance, and the mobile terminal When scanning the affiliate QR code of any merchant terminal in the alliance, the mobile terminal acquires the affiliate QR code of the merchant terminal.
  • the generating module 113 generates the affiliate two-dimensional code by using the two-dimensional code generator installed in the merchant alliance platform 1 to transmit the communication information of each merchant terminal 2 and the provided health service product information.
  • the generating module 113 sends the affiliate QR code to the mobile phone number of the merchant terminal 2, and/or an email address, and/or an instant messaging software account.
  • the mobile terminal 3 acquires the alliance two-dimensional code of the merchant terminal 2 by scanning the alliance two-dimensional code of any merchant terminal 2. It should be noted that, when the generating module 113 generates the affiliate two-dimensional code including the communication information of each merchant terminal 2, the merchant terminal 2 connected to the merchant alliance platform 1 constitutes a digital alliance.
  • the merchant terminal 2 adds an acquisition label to the alliance two-dimensional code (may be a paragraph containing a name of the merchant terminal 2)
  • the acquisition tag indicates from which merchant terminal 2 the affiliate QR code is acquired.
  • Step S14 When the mobile terminal 3 completes the electronic payment by any of the merchant terminals 2 in the digitization alliance through the alliance two-dimensional code, the receiving module 111 receives the alliance two-dimensional code from the merchant terminal 2 that completes the electronic payment. And the amount of electronic payment.
  • Step S15 The calculation module 114 calculates the number of the affiliate two-dimensional code and the total amount of the electronic payment received by the merchant terminal 2 from the mobile terminal 3 within a preset time period (for example, one month).
  • Step S16 The adjustment module 115 adjusts the alliance two-dimensional code according to the number of the alliance two-dimensional code and the total amount of the electronic payment received by the merchant terminal 2 from the mobile terminal 3 within a preset time period (for example, one month). Health service product information provided by each merchant terminal 2.
  • the adjustment module 115 is in the alliance two.
  • the health service product information provided by the merchant terminal 2 is added to the dimension code (for example, one or more health service product information is added to the alliance two-dimensional code, so that the business of the merchant terminal 2 is increased).
  • the merchant terminal 2 When the merchant terminal 2 receives the number of the affiliate two-dimensional code from the mobile terminal 3 within one month is lower than the second predetermined number (for example, 30 sheets) and the electronic terminal receives the electronic terminal 3 from the mobile terminal 3 When the total amount of payment is less than the second preset amount (for example, 30,000 yuan), it indicates that the business of the merchant terminal 2 is generally required, and the investment needs to be reduced. At this time, the adjustment module 115 is reduced in the alliance two-dimensional code.
  • the health service product information provided by the merchant terminal 2 (for example, reducing one or more health service product information in the affiliate QR code, thereby reducing or reducing the business of the merchant terminal 2).
  • the merchant terminal 2 When the merchant terminal 2 receives the number of the alliance two-dimensional code from the mobile terminal 3 within one month is lower than the second preset number and higher than the second preset number (for example, 30 sheets), in addition, the merchant terminal 2 When the total amount of the electronic payment received from the mobile terminal 3 is lower than the first preset amount (for example, 100,000 yuan) and exceeds the second preset amount (for example, 30,000 yuan), it is not in the alliance QR code.
  • the health service product information of the merchant terminal 2 is adjusted to maintain the status quo.
  • the digital alliance can increase or decrease the investment and dynamically adjust the resources according to each merchant terminal 2.

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Abstract

L'invention concerne un système (10) et un procédé de traitement de promotion de canal destinés à une alliance de services de santé en ligne-hors ligne. Le procédé comprend : la réception d'une demande d'alliance envoyée par chaque terminal marchand (2) (S11) ; lorsqu'un terminal mobile (3) achève un paiement électronique sur n'importe quel terminal marchand au sein d'une alliance numérique au moyen d'un code d'alliance à deux dimensions, la réception du code d'alliance à deux dimensions et de la somme du paiement électronique en provenance du terminal marchand achevant le paiement électronique (S14) ; et l'ajustement d'informations de produit des services de santé fournies par chaque terminal marchand dans le code d'alliance à deux dimensions selon le nombre de codes d'alliance à deux dimensions reçus par chaque terminal marchand en provenance du terminal mobile au cours d'une période prédéfinie et la somme totale du paiement électronique (S16). Au moyen de ce système et de ce procédé, une alliance numérique peut être formée lorsque plusieurs terminaux marchands mettent en œuvre des services de santé en ligne-hors ligne. De plus, la consommation peut avoir lieu sur n'importe quel terminal marchand au moyen du code d'alliance à deux dimensions, et les terminaux marchands de l'alliance numérique coopèrent les uns avec les autres pour la promotion. Enfin, la configuration de ressources des terminaux marchands au sein de l'alliance numérique est optimisée.
PCT/CN2015/098543 2015-08-28 2015-12-24 Système et procédé de traitement de promotion de canal pour une alliance de services de santé en ligne-hors ligne Ceased WO2017036005A1 (fr)

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WO2019000142A1 (fr) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Procédé de traitement sécurisé d'informations de promotion d'alliance multi-niveau d'une plateforme de commerce électronique
WO2019000136A1 (fr) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Procédé de traitement d'informations de franchisage de commerçant sur une plateforme de commerce électronique
WO2019000141A1 (fr) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Procédé de traitement d'informations promotionnelles d'alliance multi-niveau pour l'ajustement dynamique d'informations de rabais sur une plateforme de commerce électronique
WO2019000129A1 (fr) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Procédé de traitement d'informations de promotion d'alliance multi-étape de plateforme de commerce électronique
WO2019000139A1 (fr) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Procédé de traitement d'informations promotionnelles de chaîne d'alliance commerciale
WO2019000128A1 (fr) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Procédé de traitement sécurisé pour des informations de promotion de produit de plateforme de commerce électronique
WO2019000249A1 (fr) * 2017-06-27 2019-01-03 深圳市秀趣品牌文化传播有限公司 Procédé d'analyse d'effet de promotion de commerce électronique basé sur des utilisateurs de plateforme sociale

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