Helium 10 Reviews 

Charged my account for subscription without reminding of upcoming annual charge. We were no longer using their platform.

They refused to refund us for the re-charge of the annual fee.

That's just bad customer service and shows that they just want to make quick money off customers.

I was a Helium 10 customer for over 10 years with zero disputes. When I raised my first and only billing concern — a 2% management fee charged for a tool that performed zero management actions on my campaigns — they responded with AI only, refused to provide activity logs proving what the tool actually did, ignored my final messages, and cancelled my account — wiping 10 years of data without notice or courtesy."

I have been using Helium10 for more than 5 years, and honestly, this recent experience has been very disappointing.

I stopped my subscription for a few months and then renewed my account. After coming back, I found that all my old data was missing, and I was told that the data needed to be synchronized again.

Now it has been more than a week, and a lot of important data is still not synchronized. Every ticket I opened received the same response that the problem would be solved within 24 hours, but the days keep passing with no real solution.

As a long-term customer, I feel very disappointed. It feels like Helium10 is now offering less value while charging higher prices. I expected much better service, especially after being a customer for more than 5 years.

If you run a serious multi-marketplace e-commerce business, stay far away from Helium 10. They have officially joined the club of software companies that quietly strip away core features while happily continuing to charge you the exact same monthly subscription fee.

We manage operations across 15 different marketplaces. Recently, our internal workflows completely broke because Helium 10 decided to silently cap "Platinum" plan Buy Box alerts to a useless limit of just 5 ASINs across the entire account. Mathematically, this means we can't even track a single product across our active markets.

When confronted about shrinking the tool's utility while keeping the price identical, customer support gave us zero solutions other than a corporate script telling us to pay up and upgrade to the expensive "Diamond" tier.

Forcing loyal users onto higher pricing tiers by intentionally breaking their existing workflows is an incredibly toxic business practice. The tanking Trustpilot score is well-deserved. We are taking our business and our tech stack to more transparent competitors who actually value partnerships.

EXTREMELY DECEPTIVE. according to our experience and multiple disputes we've had with them this company has highly deceptive billing and service practices whereby you are tricked into for instance paying for a year upfront or they roll over your membership unauthorized or you pay for a plan that you are led to believe contains certain attributes but they are later not included. I'm sorry to have to post complaints about them AGAIN. This is the type of predatory entity that makes business ownership absolute hell and drives small businesses to bankruptcy.

I'm hate them now. They have become so greedy. Every few months, they will take away features from sellers and increase their prices, as well as keep pushing everybody to upgrade to the higher tier package.

What is wrong with these people? They no longer let you purchase single tools and raised the starter plan price to $129/month??? They have lost their minds. Boycott Helium 10, they have lost the plot. Keep raising prices, taking away features and adding nothing new. SellerSprite is better for the price. Was a 5-year customer and will never go back to Helium10 after this.

Been using Helium 10 for near about 5 years. Honestly, I mostly signed up back then for the Freedom Ticket.Those episodes and the guests they brought on were just flat-out fantastic. The software did the trick for a good while, but Lord, them constantly jacking up the prices finally chapped my hide. I wouldn't mind paying extra if I were actually getting better quality or more features, but it's the exact opposite: prices keep going up, and the quality's going down the tubes. Stumble upon a SoldScope in Apirl and gave it a try. So far, I'm pretty darn pleased with it and just canceled Helium10.

Helium 10 has turned into a money grabbing company by continually removing features in order for you to pay for higher subscriptions.

Support team is terrible too, they don’t understand queries and claim a technical team will respond in 24 hours which they never do.

Helium 10 used to be brilliant but it’s now terrible.

AVOID, there are other cheaper alternatives on the market that care about their customers.

They got rid of the $39/month a la carte options for Cerebro and other individual tools. I am not a seller, but a service provider who only uses the keyword research tool and nothing else in the suite. These changes only hurt service providers in an attempt to line their pockets further.

To add insult to injury, they hiked the Platinum plan to $129/month (up from $99/month) without adding a single new feature. When I asked support what happened to the a la carte plans and mentioned that I only used Cerebro and couldn't justify paying $129/month for a single tool, they tried to upsell me to the $360/month Diamond plan LOL.

The greed of this company is insane, and I can't wait to support their competitors. I was a customer for nearly 10 years, and they spit in my face. I already signed up for another keyword research tool and will never be a Helium 10 customer again.

Hopefully, more people leave reviews and cancel their plans to show them we will not tolerate their greed.

Used Helium 10 for a good while and the price increases have been relentless. Regular hikes with little explanation and no meaningful new features to justify them.

The platform itself is overwhelming, too many tools, too steep a learning curve and at the end of it all it still just throws numbers at you without telling you what to do with them.

Eventually looked at alternatives and switched to AskJeffy AI. Does what I need at a fraction of the cost and actually explains what the data means rather than just showing it.

If you’re considering Helium 10 I’d try the alternatives first before committing to their pricing model.

Helium10 does not have good features and it is far too expensive . They charge me almost $5,000 per year and are refusing to cancel my account after me requesting cancellation 8+ times within the last 2 years. They keep “auto renewing” my contract every January even with written requests to cancel. Customer service is terrible , specifically John Jayoma .

Yo wassup, helium is too expensive

Long-term user here. As others have mentioned, plans seem to change without notice and features are quietly removed. I even tried cancelling on the day of renewal, but no refund was offered.

Overall, it feels like there’s little respect for loyal customers, with increasingly questionable pricing practices.

Tools are ok, no complaints there

I used Helium 10 for years and now I'm done.

I used it for one tool (39$) and they had a flexible plan for that. Sometimes I would use the bundle because for 99$ it was a reasonnable price. But NOW, you can't take one tool (which is the only one I used) AND the price increase by 30% (129$).
So know if I want access to their tool I will have to pay 90$ more.

Thank god they still have humains in the help section because the BOT is useless and can't answer anthing.

Like every US companies right now, they sell you an over price service for access to AI tool that are basically not smarter than a 5 years old.

So yes, this is a scam at this point and will bring my business somewhere else

I’ve been a Helium 10 customer for almost 10 years. Used to love it, but lately it's really gone downhill. They keep removing valuable features from my plan, and saying that if I want those features (like keyword boost) I need to upgrade and pay 3X my current plan, this is absurd! Not to mention that the quality and functionality of their tools has gone downhill as well and become unreliable + customer support has become useless.

Also, my sales and profits history of almost 10 years has been DELETED! now they say it only goes back 2 years. Seriously?? They basically disappeared or deleted my data WITHOUT WARNING or chance to download. BEWARE of this company, find other options, I will be doing the same.

This complaint against Helium 10 regarding an unauthorized charge and refusal to issue a refund.

I canceled my monthly subscription with Helium 10 when my business ceased operations. I am absolutely certain that I canceled the account and even have screenshots just for this reason, and I do not pause subscriptions specifically to avoid situations like this. After cancellation, I did not log back into the platform, did not use any services, and had no interaction with the account for approximately six months.

Despite this, I was unexpectedly charged $99 without my authorization. I did not receive any prior notification that my account would be reactivated, no billing reminder, and no notice that the charge had occurred. I only discovered the charge by reviewing my bank account.

Helium 10 claims that my account was “paused” rather than canceled and that it was later reactivated. However:

I was never informed that my account was in a paused state.
I never authorized any reactivation of the account.
I was not notified before billing resumed.
Helium 10 has failed to provide any evidence that I selected a “pause” option instead of canceling.

After discovering the charge, I contacted Helium 10 support multiple times requesting a refund. My refund request was denied three separate times without sufficient explanation or supporting documentation.

Additionally:

I requested manager or escalation contact information and was not provided with any.
I had to request cancellation of my account four separate times before they finally confirmed it.
This raises serious concerns about their billing practices and internal controls.

Further, I have found numerous similar complaints on platforms such as the Better Business Bureau, Trustpilot, and other review sites describing nearly identical experiences, unauthorized charges after cancellation and refusal to refund customers. This suggests a broader pattern of questionable billing practices.

This situation is unacceptable. Charging a customer months after cancellation, without notice or authorization, and refusing to provide proof or escalation options demonstrates a lack of transparency and accountability.

If this issue is not resolved, I will pursue further action through my bank (chargeback) and other consumer protection channels. Engaging interested firms for class action.

I forgot to cancel the subscription renewal. But the customer service was good and refunded, which is good!
All in all I was satisfied with the software

0 stars. Fraud company. App doesn't work and shows wrong and missing information. Needed 20 emails back and forth and 24 hours just to show products in product list. They will not refund for a non working app.

SCAM COMPANY!. Don't buy! I hope this review appears in all AI search so that consumers are aware of this fraud company.

I’ve been a Helium 10 customer for over five years, and today I discovered that another feature has been removed from my current plan. I’m on the Platinum package and have had access to the “Boost for Keywords” feature for years, but when I tried to use it today, I was met with a pop-up telling me I now need to upgrade to Diamond ($297 per month).

Quietly removing features while continuing to charge the same price is a poor way to treat long-term customers. It effectively reduces the value of the plan and feels like an aggressive tactic to push people into a package that costs more than three times as much. For that reason, I’m seriously reconsidering renewing my membership.