ZoomInfo

Dreamforce is less than two weeks away, and we’re looking forward to connecting in San Francisco. Here’s where to find me, Andrew Riesenfeldand the rest of the ZoomInfo crew: 👉 Booth 301: See live demos of our AI-powered go-to-market platform, including our latest AI agents and agent builders. 👉 GTM Lounge at the W Hotel: Join us for refreshments & conversations with the ZoomInfo team and fellow revenue leaders. 👉 Leadership meetings: 1:1 availability is limited and filling quickly, so reserve time in advance. Get the full event details and register here: https://lnkd.in/gZip7XTW

There’s plenty of conversation right now about adding AI agents to GTM workflows. Much less about whether the CRM layer was actually built to support one of these agents. CRMs were designed for people. A rep opens a record already knowing the account, so a blank field costs them nothing. They fill it in from memory, or from the last conversation they had about it. An agent can ONLY use what the record actually says. Say an agent’s output depends on knowing an account’s industry, and ‘industry’ is populated on half your accounts. Half of what it produces will be wrong, and nothing in the system will flag it. Then there’s the context that never made it into the CRM at all. Account history sitting in someone’s head, or in a document that doesn’t get opened. Teams lived with that for years at very little cost. It matters a lot more now that an agent could be querying it. John Lloyd, MBA Lloyd got into all of this with Brendan Powers, Senior Manager of GTM Operations and Engineering at ZoomInfo, on the latest episode of Revenue Architects. Tune in below.

In just two weeks, ZoomInfo will be taking over #Dreamforce🚀 Booth 301 will provide live demos of our AI agents, agent builders, and more. Attendees can also meet with ZoomInfo CRO James Roth and other executives at the GTM Lounge at the W Hotel. It's the place to be for AI in go-to-market. Find out for yourself and register ahead of time: https://okt.to/hfiHxn

The difficulty of getting Go-to-Market plays off the ground is a thing of the past. Now, agents can leverage data and build the entire motion for you. ZoomInfo CEO and Founder, Henry Schuck, breaks it down: imagination is your only bottleneck. That's not just automation. That's operationalizing intelligence at scale. How are you using agents to supercharge your go-to-market motions?

Don't miss ZoomInfo at HubSpot Unbound. Looking for an in person product breakdown? Discover how better data helps revenue teams find the right accounts, engage buyers, and drive pipeline with live demos of our AI-powered GTM platform. When you book a demo, you’ll also receive a professional color analysis consultation 🎨 Great GTM starts with the right data on your accounts. Come see for yourself at Booth #93. Book your demo and color analysis: https://okt.to/no51DH