Even if the custormer care has a chat bot, it is easy to get in touch with a human operator. The operator was super quick and sensitive. Suggested!
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Im so glad to find this insurance company So easy to get insurance policy so easy to use the App its take 5 min to book an insurance policy I 100 recommend this company the insurance is not expensiv... See more
Hello, i am looking problem facing that people how claim the insurance .we are not intrest in customer services we are interested to solve the clime .if comapny not paid clime aur creat the problem .
facile da preventivare, economica e con un customer care attento e professionale. speriamo che sia top anche in caso di incidente o eventi
Company details
- Insurance Agency
- Auto Insurance Agency
- Home Insurance Agency
- Insurance Company
- Motorcycle Insurance Agency
- Personal Insurance Company
Written by the company
Prima è una tech company attiva in Italia, Regno Unito e Spagna: opera come agenzia assicurativa ed è specializzata in polizze auto, moto, ciclomotore, autocarro, casa, famiglia e infortuni. In Italia, distribuisce le polizze delle compagnie Great Lakes Insurance (gruppo Munich RE) e iptiQ (Swiss RE), utilizzando sia canali diretti online, sia una vasta rete di intermediari.
Contact info
Milano, Italy
- prima.it
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I bought car insurance with Prima…
I bought car insurance with Prima Assicurazioni, and it was quite cheap and they have a very good and useful app. It's easy to find the insurance inside the app to show to Forze di Polizia
THE BEST INSURANCE
Quick and sensitive
Even if the custormer care has a chat bot, it is easy to get in touch with a human operator.
The operator was super quick and sensitive.
Suggested!
May use AI-assist with repliesRead more
Terrible customer service
Terrible customer service, they require clients reply their email within 7days, otherwise they will cancel your insurance policy with nonsense reasons. NEVER USE THIS COMPANY AGAIN!!!
Reply from Prima Assicurazioni
Pronto intervento e appropriate azioni…
Pronto intervento e appropriate azioni volte all'immediata risoluzione dell'incidente
Impossible to get in touch with customer support
It is impossible to get in touch with customer support. Moreover, the only communication channel available is email.
I have been waiting for a reply for 10 days and have not received any response at all.
What is even more disappointing is that I had never opened any claim before. The first time I actually need assistance, my policy is about to expire and nobody answers.
Im so glad to find this insurance…
Im so glad to find this insurance company
So easy to get insurance policy so easy to use the App its take 5 min to book an insurance policy I 100 recommend this company the insurance is not expensive you will not regret thank you Prima.it grazie mille prima.it
Poor customer service and shortsighted sales attitude
I contacted Prima with whom I have a car insurance for my vehicle in Italy asking if they could provide an insurance also for my car in Spain. The reply was "No, we cannot, better you contact directly Prima Spain". Frankly very disappointing and annoying. From an "International" Network that operates with the same brand, I would have expected first of all that the requested service, given that we are in the EU - EUROPEAN UNION - was also possible to obtain from Italy, considering as well that we are in 2026 with the entire planet operating in integrated networks through digital platforms. In the case, as you say, that this is sadly not possible, I would have hoped at least to have been put in contact with the Spanish sister company. The maximum would have been a response like: We will have our colleagues in Spain contact you as soon as possible. Instead, your "Customer Service" was just limited to a negative response on the possibility of providing the service without any other type of support. I am an entrepreneur and if my company had this type of customer service it would have already closed several years ago. With best regards. P.S. I will certainly not make the insurance in Spain for my car with PRIMA
Efficienza e cortesia
Su richiesta di modificare nominativo della polliza, avuto immediata risposta cortese e risolutiva.
If you have not a PAID assurance you…
If you have not a PAID assurance you can't not even contact them, this is ridicoulous. Absolutely don't understand how they can have such a high level of positive feedback.
Reply from Prima Assicurazioni
Fantastic job I like and recommend my…
Fantastic job I like and recommend my all friend
Do good have good
Hello
Hello, i am looking problem facing that people how claim the insurance .we are not intrest in customer services we are interested to solve the clime .if comapny not paid clime aur creat the problem .
TECHNOLOGY HAS ITS LIMITS
I went to Prima following a quote for motor insurance on a price comparison website. The on-line application process was excellent. However, on receipt of the paperwork, I had a query about the breakdown cover provided by the policy. The AI ‘bot’ did not understand the question so I decided to use the ‘live chat’ facility. After 30 minutes on hold I gave up and sent an Email to the CEO. My question was then answered speedily. A few days later Prima had a query about my claims history. I responded to their Email later the same day. After three days I had still not received a response and as the start date of the policy was rapidly approaching, I again used their live chat facility on WhatsApp. When I eventually got passed the AI ‘bot’ the customer service person asked for the information I had sent days earlier. I gave up, cancelled the Prima policy and renewed my existing insurance. Moral of the story – if you are absolutely certain that you will never, ever need to speak to another human being about your insurance, I am sure Prima are excellent. However, I have concluded that I would rather pay a little extra and be able to ask questions if / when necessary and receive informed responses.
Reply from Prima Assicurazioni
Best of the best
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