Crypto Marketing with Ty Smith

The Most Listened to Web3 Marketing Podcast

Web3 growth strategy from Coinbound founder Ty Smith and top crypto operators.

Crypto Marketing with Ty Smith cover art
Monthly listeners
50,000+
Episodes since 2019
84
Web3 marketing podcast ranking
#1
Hours of episodes
18+

Latest episode

The Ultimate AEO Guide for Crypto Companies in 2026

Mar 2026 · 9 min

The SEO game has changed and most crypto companies haven't caught up. In this episode, Coinbound founder Ty Smith breaks down Answer Engine Optimization (AEO): what it is, why it matters more than traditional SEO right now, and exactly what crypto and Web3 brands should be doing

Summary and transcriptWatch on YouTubeListen on Spotify

84 episodes, 7 years on air

Every episode since 2019, oldest to newest. Pick any bar to play that episode.

Mar 2026 · 9 minThe Ultimate AEO Guide for Crypto Companies in 2026

Solo episodes Guest interviews Bar height is episode length

Operators who have been on the show

Every episode

  1. The Ultimate AEO Guide for Crypto Companies in 2026Mar 20269 minRead & watch
  2. What I Wish I Knew Before Starting a Crypto AgencyMar 20263 minRead & watch
  3. Most Overlooked Web3 Marketing Tactics (Costing You Growth)Apr 202513 minRead & watch
  4. Paid Media vs Earned Media in Web3 Marketing (Differences Explained)Dec 202411 minRead & watch
  5. How to Hire a Marketing Agency | Top 5 Questions To Ask Before You Pick A FirmJul 20247 minRead & watch
  6. 2024 Web3 Marketing Predictions | What Crypto Marketers Need to KnowMay 20245 minRead & watch
  7. Web3 Fractional CMOs Explained (& Why You Probably Need One)Feb 20245 minRead & watch
  8. Decentralizing Success: Andrew Hyde on the Power of Community in Web3 MarketingNov 202327 minRead & watch
  9. Let’s Talk Community Growth in Web3 Marketing with Kelsey McGuire, CGO of ShardeumOct 202336 minRead & watch
  10. Let’s Talk Web3 Marketing with Blocknative CMO John JefferiesSep 202334 minRead & watch
  11. Let’s Talk Web3 Marketing (Katie Butler Interview)Sep 202324 minRead & watch
  12. Crypto Press Releases: Everything You Need to KnowJun 20239 minRead & watch
Show all 84 episodes
  1. How to Become a Web3 Thought Leader | Top Tips to TryJun 20238 minRead & watch
  2. Inside Blockchain Bandicoots Growth With Armen TamzarianDec 202229 minRead & watch
  3. Top Crypto Ad Networks | Are They Worth It?Oct 202215 minRead & watch
  4. Limit Break's NFT Super Bowl Ad | What Does It Mean for Web3 Marketing?Oct 20227 minRead & watch
  5. Ultimate Web3 Networking Hack for 2022Jun 20227 minRead & watch
  6. What Are Soulbound Tokens? | SBTs ExplainedJun 20227 minRead & watch
  7. Crypto Marketing Agencies ExplainedMay 20225 minRead & watch
  8. Web3 Marketing: Bull Market vs Bear MarketMay 20228 minRead & watch
  9. IN-DEPTH Bitcoin Miami 2022 RECAPMay 202213 minRead & watch
  10. How to Master Crypto TikTok in 2022 Featuring Crypto Wendy OApr 20229 minRead & watch
  11. NFT Minting Websites Explained | Setting Up Your NFT Project for Success!Apr 20229 minRead & watch
  12. How To Host Successful Twitter Spaces For Web3Mar 202210 minRead & watch
  13. Crypto Marketing Agencies ExplainedMar 20224 minRead & watch
  14. When To Hire A Community Manager? Web3 Marketing 101Mar 20224 minRead & watch
  15. The Top 3 Social Media Channels for NFT Marketing 2022Mar 20222 minRead & watch
  16. Our Top Crypto Super Bowl Ads 2022Feb 202211 minRead & watch
  17. The Most Common NFT Scams & How to Avoid ThemFeb 20227 minRead & watch
  18. How To Cultivate An Engaged Crypto Community with Zac McKennaFeb 202218 minRead & watch
  19. How To Make Your NFT Launch A Success | NFT Marketing 101Feb 20226 minRead & watch
  20. How To Optimize Your Content Marketing Strategy | Is Social Media Automation Worth It?Jan 202219 minRead & watch
  21. BREAKING!!! The Top Crypto Marketing Trends & Predictions For 2022Jan 20224 minRead & watch
  22. Are Crypto Conferences Worth It? | Best Crypto Conferences in 2022Jan 202214 minRead & watch
  23. How To Become A Top Crypto Influencer in 2022 | Crypto Influencer Marketing LessonJan 202224 minRead & watch
  24. Earned Media vs Paid MediaDec 202122 minRead & watch
  25. Women In CryptoDec 202119 minRead & watch
  26. NFT NYC: Breaking Down Top NFT Marketing TrendsDec 202117 minRead & watch
  27. NFT Influencer Marketing 101Nov 202117 minRead & watch
  28. How to Set Up an NFT Discord Server | Top Channels and Bots for 2021Nov 202110 minRead & watch
  29. Getting Your First 1,000 Twitter Followers!Sep 202124 minRead & watch
  30. [Urgent!] Clickbait in Crypto MarketingAug 202124 minRead & watch
  31. How Gate.io 3X'd Their Users: An Interview with Marie TatibouetAug 202138 minRead & watch
  32. Crypto Instagram Marketing [Everything You Need to Know]Jul 202114 minRead & watch
  33. How to Build Trust in CryptoJul 202118 minRead & watch
  34. Crypto Twitter: How Frequently You Should Tweet & Quality vs QuantityJun 202112 minRead & watch
  35. Marketing in a Crypto Bear Market: How & Why It's ImportantJun 202110 minRead & watch
  36. Bitcoin 2021 Recap: Conference Summary & Event-based Crypto MarketingJun 202138 minRead & watch
  37. Crypto Twitter: Corporate Accounts vs Personal AccountsJun 202116 minRead & watch
  38. SEO vs Social Media. What's Better for Crypto Marketing?Jun 202114 minRead & watch
  39. What is Social Listening? (and Welcome Liz!)May 202118 minRead & watch
  40. NFT Marketing: How to Make an NFT Drop SuccessfulMay 202117 minRead & watch
  41. Why Crypto Companies Should Have an Email NewsletterMay 202012 minRead & watch
  42. How to Write the Perfect Email Subject LineMay 20209 minRead & watch
  43. How Can Crypto Companies Create a Lead Magnet?May 20209 minRead & watch
  44. When Should You Pay for Press Releases?Apr 202010 minRead & watch
  45. Before You Start Marketing, Set Up These 5 Free ToolsMar 20206 minRead & watch
  46. How is COVID-19 (Coronavirus) Affecting Cryptocurrencies and Crypto Marketing?Mar 202011 minRead & watch
  47. WTF is Pinterest? (and how can crypto companies use it?)Feb 202012 minRead & watch
  48. Importance of Marketing in a Bear MarketJan 20209 minRead & watch
  49. What We Use Trello ForJan 20209 minRead & watch
  50. How Frequently Should You Post on Instagram?Jan 20207 minRead & watch
  51. What We Use OneSignal ForJan 20207 minRead & watch
  52. Top Chat Channels Crypto Companies Should HaveDec 20199 minRead & watch
  53. What is a CRM & Do You Need One?Dec 201913 minRead & watch
  54. Is It OK to Retweet Yourself?Dec 20199 minRead & watch
  55. Do Giveaways Work?Dec 20199 minRead & watch
  56. Crypto Marketing vs. Cannabis Marketing - How Are They Similar?Dec 201910 minRead & watch
  57. What We Use Hubspot ForNov 201912 minRead & watch
  58. How Frequently Should You Post on Twitter?Nov 201914 minRead & watch
  59. Top 5 Tools We Use at CoinboundNov 201913 minRead & watch
  60. Is It Time To Join TikTok?Nov 201912 minRead & watch
  61. Do Cryptocurrency Companies Need a Blog?Nov 201910 minRead & watch
  62. Do Giveaways Still Work?Nov 20199 minRead & watch
  63. How Cryptocurrency Companies Choose Brand AmbassadorsNov 20199 minRead & watch
  64. Profanity on Social Media. Is It OK?Oct 201911 minRead & watch
  65. Factors that Determine Influencer PricingOct 201912 minRead & watch
  66. Do Hashtags Matter?Oct 20198 minRead & watch
  67. How Important is Twitter for Cryptocurrency Companies?Sep 201913 minRead & watch
  68. Should Crypto Professionals Separate Their Personal & Professional Instagram Accounts?Sep 201914 minRead & watch
  69. SEO Basics for Cryptocurrency BrandsAug 201912 minRead & watch
  70. Social Media Marketing for Crypto Brands with Paul McNealMay 201927 minRead & watch
  71. Content Marketing in Crypto with Aaron MangalMay 201949 minRead & watch
  72. Introduction & the Future of Marketing in the Cryptocurrency IndustryMay 20194 minRead & watch

What listeners say

  • “A must listen podcast!”

    Apple Podcasts review

  • “Very relevant, informative, and helpful. Can’t wait for the next one!”

    Apple Podcasts review

  • “I have a startup and I’m pretty lost when it comes to marketing. This podcast breaks it down really well in an easy to understand way.”

    Apple Podcasts review

  • “I really appreciate the podcast! It was huge in helping us grow our Discord.”

    Listener DM, May 2022

  • “You have helped me to get a collaborator role in a couple of DAOs because of it. Keep it going!”

    Listener DM

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