American Golf Reviews 

178,613
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 20,810 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being exceptionally helpful, knowledgeable, and patient, offering great advice and guidance without pressure during their shopping and fitting experiences. The overall service is frequently highlighted as excellent, with many appreciating the efficient and friendly approach, making purchases a pleasant and straightforward process. Reviewers also find the products to be of good quality and value, often benefiting from good offers and reasonable prices on a wide range of items. However, some customers also noted occasional issues with staff attitude, describing instances of indifference or unhelpfulness when seeking assistance or making smaller purchases. Additionally, a few people experienced difficulties with product availability, such as specific sizes or items being temporarily out of stock in store.

What people talk about most

Staff

Clients share positive opinions on staff, frequently highlighting their helpfulness, knowledge, and friendly... See more

Product

Customers consistently note positive experiences with product, often highlighting good quality items and... See more

Service

Consumers find service to be positive, with many reviewers consistently praising the helpfulness and... See more

Price

Users describe positive interactions with price, frequently highlighting competitive and reasonable pricing... See more

Customer service

Customers had positive experiences with customer service, frequently highlighting the helpfulness,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Really helpful staff who always acknowledge your presence as you walk in, even if they are tied up with other customers at that moment. Keep doing that as it means a lot, as even if one needs to wait... See more

Company replied

Rated 5 out of 5 stars

Amazing customer experince when buying a new putter for.my sons birthday. Staff were massively helpful and gave us a selection of putters to tey out on the putting green. They were patient, helpful an... See more

Company replied

Rated 5 out of 5 stars

More great service from Jason at AG Sunderland. Helped me find the correct Wood for me. Spent time and patience and giving great advice with some tuition as well making sure how to get the best out o... See more

Company replied

Rated 5 out of 5 stars

I went in looking a a polo shirt, so many choices, ended up buying 2 .the staff were really helpful and never pestered you, but available if needed. The overall experience was spot on and thanks to t... See more

Company replied



Company details

  1. Golf shop
  2. Golf Club
  3. Sporting Goods Store

Written by the company

Europe's largest golf retailer. We have 85 stores in the UK and Republic of Ireland, and we're still growing! Either visit one of our stores, or order online in the knowledge that you will receive the very best service and after sales care We stock a full range of golf equipment for golfers of all levels, including irons, drivers, putters, package sets, balls, shoes, clothing, plus much more. Both in-store and online, we have our expert teams on hand to help with any golfing query you may have. Most of our store managers are keen golfers just like you. We aim to offer unbeatable value and an extensive range along with exclusive deals. We hope to be your first stop for all your golfing equipment needs.

Free Custom Fitting In-store

Written by the company

Visit one of our American Golf stores to receive a free Custom Fitting
Every player is different and their swing characteristics are unique. By using our personal golf club fitting service and state-of-the-art technology, we can improve your game to lower scores and allow you to develop as a golfer. Custom Fitting is just one of a range of complementary expert and personal services we offer in-store. So whether you'd like to 'Try Any Club' from our extensive range, Ask our PGA's for advice or have a 'Custom Fitting' we have the right solution to help you improve your game and with 88 stores across the UK there's sure to be one near you.
Trade-in
Transform your game and trade-in your old clubs for the latest equipment on the market. Simply bring your current clubs to any American Golf store for a valuation.

85 Stores Nationwide

Order online and collect in-store for free

Order online and collect in-store for free
Choose our 'deliver to store' option and collect your parcel at your nearest American Golf store for free! Whilst you are there why not book in for a free custom fitting?

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

179K reviews

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4.7

All reviews

(178,613)

20,270 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

Delivery status

Said the item would be delivered in store next day for pickup - I phoned at 3.00 as no call received and they did not know where it was and couldn’t confirm when it was going to arrive . Defeats the point of ordering for next day delivery really

23 July 2026
Rated 5 out of 5 stars

What a wonderful Rife

I dropped in to have a look at mallet putters. I was given assistance when I asked for it and eventually settled on a Rife putter that I wouldn't have picked up if it wasn't for the excellent guidance of the assistant. It just worked for me where the big brands I had expected to like just didn't suit me. I was very pleased with the trade in option as well. Overall very pleased.

23 July 2026
Rated 3 out of 5 stars

The sales selection is very poor in…

The sales selection is very poor in store compare to what is being advertised on your website. not unless you buy it from your website.
There NO selection of mini drivers in store .
I have to admit over the past few years it has been getting slighty worse each year .
On a good note the Staff & service were first class .
Your prices were reasonable on certain items .

23 July 2026
American Golf logo

Reply from American Golf

Hello,

Thank you for your feedback. 

We're pleased to hear you received first-class service from our team and found our prices competitive on certain items. 

We're sorry to hear you were disappointed with the range available in store, and we appreciate you taking the time to share your comments. 

Your feedback will be passed on to the relevant team as we continue to review our in-store offering. 

We hope to welcome you back again soon.

Kind regards,
AG Service Team

Rated 4 out of 5 stars

Easy Collection

My order went to the store as planned, but American Golf used DPD for one of the items and they never told me that the item had been dropped off. The staff at the store were great.

22 July 2026
American Golf logo

Reply from American Golf

Hello,

Thank you for your feedback. 

We're pleased to hear the store team provided great service. 

We're sorry to learn you weren't notified when part of your order arrived and apologise for any inconvenience this caused. 

We appreciate you bringing this to our attention and hope to welcome you back again soon.

Kind regards,
AG Service Team

Rated 1 out of 5 stars

Never respond to complaints

ordered a straw hat for summer golf. It arrived, the box was crushed and the hat was also crushed. I have manage to straighten it to a point, but is still looks rubbish. I have complained twice on their website, but predictably no response. I've spent thousands with American golf over the years, well they won't be getting another penny from my due to this £20 hat.

9 July 2026
Unprompted review
American Golf logo

Reply from American Golf

Hello,

Thank you for your feedback. 

We're sorry to hear that your hat arrived damaged and appreciate how disappointing this must have been.

We understand our Customer Service team had already responded to your enquiry prior to this review, and we're sorry that the outcome has left you feeling dissatisfied.

A member of our Customer Service team will be back in contact with you shortly to discuss this further and review your concerns.

Thank you for taking the time to share your experience.

Kind regards,
AG Service Team

Rated 2 out of 5 stars

Had to wait at the desk to pay for a…

Had to wait at the desk to pay for a fair few minutes. One staff looking after a client & the other pricing products.

22 July 2026
American Golf logo

Reply from American Golf

Hello Stephen,

Thank you for your feedback. 

We’re sorry to hear you experienced a wait at the till. 

We appreciate your patience and have shared your comments with the store team to help improve our service. 

We hope to welcome you back again soon.

Kind regards,
AG Service Team

Rated 5 out of 5 stars

Really good customer service

Really good customer service, friendly staff too.

5 July 2026
American Golf logo

Reply from American Golf

Hi, 
  
Thank you for the wonderful review and for taking the time to share your feedback with American Golf. 

Our priority is customer service. 

Many thanks, 
AG Service Team

Rated 5 out of 5 stars

Would like to thank Harry at 3 hammers…

Would like to thank Harry at 3 hammers American golf for fitting of new driver.
Very good feedback from golf tracer Harry explains everything in layman terms with no pressure to buy. Am now finding middle of fairway again. Thanks again. ⛳️

22 July 2026
Unprompted review
American Golf logo

Reply from American Golf

Hello, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service and will share your positive experience with all our colleagues, especially Harry. 

Thanks for choosing American Golf. 

Kind regards,   
AG Service Team

Rated 5 out of 5 stars

Great fast service

Great fast service

22 July 2026
American Golf logo

Reply from American Golf

Hello, 
  
Thank you for leaving this 5* review. 

Hope to hear from you soon! 

Kind regards,
AG Service Team

Rated 5 out of 5 stars

Very helpful

Very helpful

18 July 2026
American Golf logo

Reply from American Golf

Hello, 
  
Thank you for leaving this 5* review. 

Hope to hear from you soon! 

Kind regards, 
AG Service Team

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