ALATO Watches Reviews 

You make me proud to be Swedish my grandfather was from Denmark he came over in a boat. I wear my watch with a sense of pride. thank U
JEFFREY S BOICE Mars Pa. USA
I wish my mother was alive she would love it also

Bracelet can be better

Pierre is a true homie and makes a wonderful watch. I’m not even a fan of white or gold but the way it pops on my watch has me converted. Whether it’s the white indices, the gold outline or the lume - you can catch the time in any light or angle. I love it - could probably do it in any color!

I recently purchased a watch from ALATO, a Swedish microbrand, and the entire experience made the watch feel special even before it arrived.

My first contact was directly with the owner and passionate designer behind the brand; Pierre. He was kind enough to sell me the exact watch I had been looking for, even though it was no longer available. He also shared the story behind ALATO, and I immediately felt a personal connection with the brand.

The watch itself has a completely fresh and unique design. It does not feel like an homage to any of the big-name brands; it has its own identity, originality, and personality. The finishing is excellent, and it is honestly one of the most comfortable watches I have worn.

The movement is very reliable, the bracelet feels high quality, and the overall finishing is refined and impressive. The dial is extremely legible, while the faceted case and crystal give the watch an elegant presence and a very original silhouette.

ALATO is the kind of microbrand that reminds you why collecting watches is so enjoyable: passion, originality, personal connection, and great craftsmanship. I feel honored to own this timepiece and excited to see what the brand does next.

Customer service is absolutely SUPERB! I bought my first Alato and absolutely love the watch. I get more compliments on it than virtually any other watch I own - it's truly gorgeous.

The watch is amazing and the service was great!

Amazing watches and even better service - had the wrong sent and Pierre was responsive and fixed things immediately. The watches are so unique and well built - can’t wait to wear them for many years to come

This watch is incredible. For reference, I have a Tag Heuer Aquaracer and a Tissot Tradition. I'm pretty sure this will get way more wrist time than my other watches. The finishes are amazing and the fit is perfect. I took out 4 links to fit my around 7 inch wrist. I love the bracelet and can't wait to try some other straps. When I was waiting at the jeweler, I tried on a Santos, Tank Must, and a couple Tudors...this watch is better and less than 10% of the price. The on the fly microadjust is perfect and has a lot of room to adjust the bracelet. I love the dial and the light play is incredible. I was nervous about it given that there aren't a lot of photos online and you can't try it on, but it looks way better in person anyway. I was also worried I wouldn't like the lug shape, as it is more straight (in line with the triangle theme) almost giving the case a cushion shape. It actually works really well for this watch and gives it a bit more presence, although still wearing like a 37-38 mm watch. In the first 24 hours, it is running at +0 SPD...I am sure I will get numerous compliments on this watch, but I've only had it for 2 days. Shipping does take some time, given I live in the US. Pierre has been super responsive with any questions and I have no doubt he will help out if any issues ever arise. Additionally, I chose this watch over other options such as Monbrey MB2, Direnzo DRZ07, Henry Archer Vesterhav 38, and the Dryden Heartlander. Do yourself a favor and buy this watch as you will not regret it.

Alato Klockar were very helpful when I made my purchase. They didn't have an option for shipping to Denmark, but they acted fast and quickly added the option. Furthermore they answered my questions super fast and were helpful by informing me about the delivery.