Profound is the GenAI marketing intelligence platform that helps enterprise brands win in the age of AI-driven discovery. We help enterprise brands understand and optimize how they show up across ChatGPT, Perplexity, and other AI platforms where hundreds of millions of consumers now discover products. Our platform provides real-time visibility analytics, competitive intelligence, and actionable insights across the entire GenAI ecosystem - enabling marketing teams to turn AI-driven discovery into their competitive advantage.
External link for Profound
1 Union Sq W
New York, NY 10003, US
131 Continental Dr
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Newark, Delaware 19713, US
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Thanks Ben Futoriansky for sitting down with our founding engineer, Charles Zhou, for a feature on The First Commit. Charles gets into Profound's early days: what broke, what changed, and what had to be rebuilt as growth hit 100x in three months. Read the article in the comments👇️
Now on demand in the Resource Center. Watch Jonathan Davies at Reddit, Inc. on the Zero Click by Profound London | 25 stage unpack how human conversation powers AI, why Answer Engines rely on Reddit, and how to control your brand’s visibility in AI Search. Get ahead of your Reddit AEO strategy. Own the narrative. Link in comments.
Launched three new Workflows templates, built to scale best-in-class AEO execution and content that performs. New templates: • PDP FAQ Generator that transforms product data and inferred intent into high-value, conversion-ready FAQs • Content Brief Creation that synthesizes Google results, top-cited AI Search sources, and your existing brand content into a single strategic brief • AEO + SEO Research Report that surfaces gaps, competitive insights, and opportunities across traditional search and Answer Engines Get started today.
Profound reposted this
📣 VISUAL DESIGNERS We’re continuing to grow the design team here at Profound and are looking for a world-class Visual Designer. Profound is scaling faster than we can imagine, and we need someone with expert-level pixel perfection, craft, and taste to help us design brand materials, web pages, social graphics, event collateral, email templates, physical advertisements, sales materials, and more. One thing we strongly value and invest in at Profound is craft. If you’re interested in helping make Profound the best-designed company in the world, this job is for you. We prefer for you to join us in-office in New York City, but we’re open to this position being remote anywhere in the Americas (to optimize for time zone collaboration across our NYC, SF, and Buenos Aires offices). Best part of the job? The opportunity to collaborate with one of tech’s best design teams: Tyler Benning, Edgar Ambartsoumian, Semal Khalil, Gabrielle Gayles, and Breno Lasserre. If you think you’d be a good fit, apply via the link listed in the comments below, or email us at dylan@tryprofound.com and semal@tryprofound.com. A portfolio is required to apply.
Who shapes AI answers about your brand? Introduction Enhanced Citation Categories in Answer Engine Insights. Break down your AI visibility across: • Your own domain vs. media, institutional, and social sources • Editorial coverage versus social mentions • Earned media citation gaps where competitors are winning Understand who shapes AI Search to build a visibility strategy that actually works.
At Profound, we’re honored to partner with Charlotte Tilbury Beauty, an iconic global beauty brand setting the standard for AI Search. Great to see Cosmetics Business spotlight how Charlotte Tilbury is winning in this new era of discovery. “At Charlotte Tilbury, our website is more than just a shop, it’s a destination for beauty expertise. Profound enables us to build authoritative content at scale, generating strategic briefs that ensure when someone asks AI for beauty advice, Charlotte Tilbury is the trusted answer,” said Kishan Pattni, Director, AI & Data. Proud to partner with a team that’s redefining how brands earn trust and visibility when consumers turn to AI for answers. https://lnkd.in/eR-TpWJU
Workflows just got smarter. Launching three new templates designed to streamline marketing content operations for the AI Search era. What's new: • Article Translator for fast, consistent localization • Content Optimization Suggestions that deliver precise, action-ready edits • YouTube Metadata Optimizer for AEO-ready titles and descriptions that increase citation likelihood across Answer Engines Bonus: You can now test individual nodes without running the full workflow. Iterate fast, ship faster. Explore Workflows today.
Introducing Brand Relevant Prompts in Prompt Volumes Find out which prompts actually matter to your brand. Tracking keywords shows you what people ask. But not where your brand actually gets cited. Brand Relevant Prompts surfaces user prompts where Answer Engines chose to cite your brand or your competitors. See which prompts drive citations to your pages. See who else shows up alongside you. Find the gaps where competitors appear and you don't. Live now in Prompt Volumes.
Thank you Patrick Coffee at The Wall Street Journal for the inclusion in your piece on how AI Search is reshaping, rather than replacing, traditional SEO.
Jason Del Rey at The Aisle featured Co-founder & CEO, James Cadwallader, deep conversation on the rapidly evolving world of AI visibility and agentic Search. The discussion explores: - Why AI visibility is fundamentally different from traditional SEO - How user agents are reshaping discovery, ranking, and competition - What advertising inside AI-powered search and chat interfaces will look like - Why SEO teams are well positioned to lead the next era of marketing - How Profound differentiates as the category rapidly crowds - How Profound avoids “AI slop” by using context-rich, data-driven inputs to produce high-quality AI marketing As AI becomes the primary interface for discovery, this conversation breaks down what actually matters for brands navigating the shift and where the real signal sits beneath the hype.