Nebuly reposted this
Part 2 of Nebuly's blog about how businesses are deploying customer-facing AI is about how consciously quality standards are set and maintained. ŌURA prioritised what members actually experienced in support interactions, not how many cases were "contained" by the AI agent. Those metrics improved anyway along with the overall experience. If you liked part 1, and you're wondering what good looks like for AI both within and beyond the contact centre, learn from ŌURA! Next up, Part 3, on the strategic questions brands will have to take seriously, and soon. Agent-of-choice, choice-of-agents, and whether that's really a binary. https://lnkd.in/eEccZ8Bp