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World First Travel Insurance Reviews 

12,286
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 261 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the helpful, polite, and professional staff for taking the time to thoroughly understand complex pre-existing medical conditions and provide tailored quotes. People also highlight the remarkably reasonable prices and excellent value for money, noting that costs are much lower than alternative insurance providers. Some reviewers were not happy with occasional communication hurdles and lengthy telephone processes when arranging their travel coverage. Consumers specifically mentioned experiencing background noise during calls or frustrating moments while sorting out detailed policy questions over the phone.

What people talk about most

Price

Customers consistently note positive experiences with price, finding quotes much more reasonable and... See more

Staff

Users describe positive interactions with staff, praising agents who are extremely helpful, friendly, and... See more

Customer service

Reviewers highlight positive aspects of customer service, frequently noting that representatives are helpful,... See more

Value for money

People report positive experiences with value for money, highlighting affordable annual travel insurance... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Cannot say what this company is like if a claim is made as, luckily, haven't had to do so. In terms of purchasing, the prices are good and several choices offered. Have purchased several times. Un... See more

Rated 5 out of 5 stars

Agent was very helpful and patiently took me through the questions require. I felt no undue pressure to take up the policy which regrettably I did feel from another well known insurance provider who q... See more

Rated 5 out of 5 stars

Really helpful people who spoke to you to understand the details of your pre existing conditions rather than just tick boxes or yes/no with no context. Will definitely use World First again

Rated 5 out of 5 stars

Always very professional with their approach. Staff very friendly. World First go a bit deeper than other providers, to give a more bespoke quote, which reflects your medical liability more accurat... See more


Company details

  1. Travel Insurance Company
  2. also in
  3. Insurance agency
  4. Insurance company

About World First Travel Insurance

Written by the company

When we launched in 1973, our aim was to make travel insurance fairer. We succeeded! Today we provide cost-effective cover to all sorts of people, going to all sorts of places. And our flexible options make it easy to get the policy that's perfect for your plans. Get a quote now

What can you expect from World First?

Written by the company

New cover for COVID-19
All policies automatically include our COVID-19 cover. See our website for more details.
Choose your level of cover
With multiple levels of cover to choose from, you only ever pay for what you need.
Cover for medical conditions
Sophisticated medical screening means we can cover thousands of conditions, for less than you may find elsewhere.
Your cover, your way
Create a policy that's perfect for your plans with flexible extras like cover for gadgets, cruises and even winter sports.
Go explore!
We cover all sorts of holidays - whether it's a weekend break or the adventure of a lifetime.
Getting active?
All policies include cover for more than 150 sports and activities - such as tennis, bungee jumping and surfing.
UK customer service team
Our friendly customer service team is based right here in the UK.

Count on it...

Here’s what we can promise you.

Here’s what we can promise you.
  • 14-day money back guarantee
  • No credit or debit card fees
  • 24/7 access to English-speaking emergency medical assistance service
  • Members of the UK Travel Insurance Association (UKTIA) and the British Insurance Brokers Association (BIBA)

Contact info

4.9

Excellent

TrustScore 5 out of 5

12k reviews

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4.9

All reviews

(12,286)

248 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very helpful and friendly staff

We used this company last year as well were going to America was quoted £3960 got it from this company for £696 delighted my husband has terminal cancer
Going to a wedding next july they were my first choice and got insurance for £190 they are very further with the questions they asked i feel very confident with my cover

8 October 2026
Rated 5 out of 5 stars

Medical Travel insurance…

I was able to get my travel insurance at a reasonable price from you . Some insurance companies wouldn’t even give me quotes because of my illness. I’m on a medication that’s working wonders and I feel very well so I wanted to have my holiday which I thoroughly enjoyed. I will definitely use you again for a quote if I go on holiday again . Your staff gave great service and very friendly on the phone

28 September 2026
Rated 4 out of 5 stars

Excellent service.

Excellent service from the representative as I prefer to be able to talk to someone rather then constantly filling in on-line forms to then be told to ring the company anyway, is worth a bit extra, the fact they speak and understand English is another big benefit.
Shocked at the increase from last year, which was the only thing that prevented a 5* review, but I like loyalty and hope it will be rewarded and returned one day 🤞.
Thank you.

8 September 2026

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