| Death and dying anxiety among elderly Arab Muslims in Israel F Azaiza, P Ron, M Shoham, I Gigini Death studies 34 (4), 351-364, 2010 | 178 | 2010 |
| Positively useless: Irrelevant negative information enhances positive impressions M Shoham, S Moldovan, Y Steinhart Journal of consumer psychology 27 (2), 147-159, 2017 | 57 | 2017 |
| Death and dying anxiety among bereaved and nonbereaved elderly parents F Azaiza, P Ron, M Shoham, T Tinsky-Roimi Death studies 35 (7), 610-624, 2011 | 38 | 2011 |
| Psychoactive substance use among Arab adolescent school dropouts in Israel: a phenomenon and its implications F Azaiza, M Shoham, R Bar‐Hamburger, K Abu‐Asbeh Health & Social Care in the Community 17 (1), 27-35, 2009 | 26 | 2009 |
| Mind the gap: How smaller numerical differences can increase product attractiveness M Shoham, S Moldovan, Y Steinhart Journal of Consumer Research 45 (4), 761-774, 2018 | 23 | 2018 |
| Patterns of psychoactive substance use among Arab secondary school students in Israel F Azaiza, M Shoham, R Bar-Hamburger, K Abu-Asbeh Substance use & misuse 43 (11), 1489-1506, 2008 | 18 | 2008 |
| Tobacco and alcohol use among A rab adults in I srael: Findings from a nationwide study M Lawental, M Shoham, P Ron, F Azaiza Drug and alcohol review 33 (3), 327-332, 2014 | 6 | 2014 |
| Attitudes towards bilingual Arab–Hebrew education in Israel: a comparative study of Jewish and Arab adults F Azaiza, R Hertz-Lazarowitz, M Shoham, M Amara, A Mor-Sommerfeld, ... Language, Culture and Curriculum 24 (2), 179-193, 2011 | 6 | 2011 |
| Substance use among Druze adolescent students in Israel: identifying predictors and patterns of use F Azaiza, M Shoham, R Bar-Hamburger, K Abu-Asbeh Journal of studies on alcohol and drugs 69 (6), 840-847, 2008 | 6 | 2008 |
| Sending mixed signals: How congruent versus incongruent signals of popularity affect product appeal S Moldovan, M Shoham, Y Steinhart International Journal of Research in Marketing 40 (4), 881-897, 2023 | 5 | 2023 |
| Numerical feedback roundness affects the choice of the self vs. others as a reference point M Shoham, N Munichor Frontiers in Psychology 12, 758990, 2021 | 5 | 2021 |
| Prevalence of illicit substance use among A rab adults in I srael: Findings from a national survey M Lawental, M Shoham, P Ron, F Azaiza Drug and Alcohol Review 34 (6), 660-662, 2015 | 2 | 2015 |
| Search or Scroll: How Credibility Versus Likability Premiums Shape Consumer Following Decisions E Shalev, C Morvinski, M Shoham, EJ Kyung Journal of Consumer Research, ucaf038, 2025 | | 2025 |
| Some Numbers Are More Equal Than Others: How and Why Orderly Numbers Appeal to Consumers M Shoham, E Amit, Y Steinhart, UC Priva Advances in Consumer Research 49, 227-228, 2021 | | 2021 |
| Too Much of a Good Thing? How Misaligned Signals of Popularity Diminish Product Appeal S Moldovan, M Shoham, Y Steinhart Advances in Consumer Research 48, 546-547, 2020 | | 2020 |
| Mind The Gap: How Smaller Numerical Differences Can Increase Product Attractiveness M Shoham, Y Steinhart, S Moldovan Advances in Consumer Research 45, 884-884, 2017 | | 2017 |
Yael SteinhartColler School of Management , Tel Aviv UniversityVerified email at post.tau.ac.il
