WO2020029690A1 - Method and apparatus for sending message, and electronic device - Google Patents

Abstract

Embodiments of the present description provide a method and apparatus for sending a message, and an electronic device. The method comprises: displaying a preset virtual object in a real image on the basis of an augmented reality technology; obtaining at least one receiver determined by a sender; and sending the virtual object to the receiver in a form of augmented reality message, the sender and the receiver being users in a social platform.

Description

Message sending method and device and electronic equipment Technical field

The embodiments of the present specification relate to the field of Internet technologies, and in particular, to a method and an apparatus for sending a message, and an electronic device.

Background technique

With the continuous development of social networks, network activities through social networks are becoming more frequent. However, the current form of message display in the existing social networks is relatively single. How to improve the interactivity and interest of social messages is of great significance for improving the user experience.

Summary of the invention

A method and device for sending a message, and an electronic device provided in the embodiments of the present specification:

According to a first aspect of the embodiments of the present specification, a message sending method is provided, which is applied to an augmented reality client. The method includes:

Based on augmented reality technology, display preset virtual objects in real-world images;

Acquiring at least one receiver determined by the sender;

Sending the virtual object to the receiver in the form of an augmented reality message; wherein the sender and the receiver are users in a social platform.

According to a second aspect of the embodiments of the present specification, a message sending apparatus is provided, which is applied to an augmented reality client, and the apparatus includes:

A display unit, based on the augmented reality technology, displaying a preset virtual object in a real-world image;

An acquisition unit, which acquires at least one receiver determined by the sender;

The sending unit sends the virtual object to the receiver in the form of an augmented reality message; wherein the sender and the receiver are users in a social platform.

According to a fifth aspect of the embodiments of the present specification, an electronic device is provided, including:

processor;

Memory for storing processor-executable instructions;

The processor is configured as any one of the foregoing message sending methods.

The embodiment of the present specification provides a message sending scheme. By combining AR technology and social messages, social messages can be displayed in the form of AR messages, thereby improving the interest of social messages. On the other hand, it also provides a new way to interact with service content, that is, through the AR message, the receiver can quickly enter the corresponding service content based on the AR message, thereby participating in the interaction of the service content.

BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1a is an exemplary system architecture conceptual diagram to which an embodiment of the present specification can be applied; FIG.

FIG. 1b is a conceptual diagram of an exemplary system architecture to which an embodiment of the present specification can be applied; FIG.

2 is a flowchart of a message sending method according to an embodiment of the present specification;

3 is a schematic diagram of sending an augmented reality message according to an embodiment of the present specification;

4 is a schematic diagram of multiple virtual objects provided by an embodiment of the present specification;

FIG. 5 is a schematic diagram of a service application provided by an embodiment of the present specification; FIG.

FIG. 6 is a hardware structural diagram of a message sending device according to an embodiment of the present specification; FIG.

FIG. 7 is a schematic block diagram of a message sending apparatus according to an embodiment of the present specification.

detailed description

Exemplary embodiments will be described in detail herein, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, the same numbers in different drawings represent the same or similar elements unless otherwise indicated. The implementations described in the following exemplary embodiments do not represent all implementations consistent with this specification. Rather, they are merely examples of devices and methods consistent with certain aspects of the specification, as detailed in the appended claims.

The terminology used in this specification is for the purpose of describing particular embodiments only and is not intended to limit the specification. As used in this specification and the appended claims, the singular forms "a", "the" and "the" are intended to include the plural forms as well, unless the context clearly indicates otherwise. It should also be understood that the term "and / or" as used herein refers to and includes any or all possible combinations of one or more of the associated listed items.

It should be understood that although the terms first, second, third, etc. may be used in this specification to describe various information, the information should not be limited to these terms. These terms are only used to distinguish the same type of information from each other. For example, without departing from the scope of this specification, the first information may also be referred to as the second information, and similarly, the second information may also be referred to as the first information. Depending on the context, the word "if" as used herein can be interpreted as "at" or "when" or "in response to determination".

This specification aims to propose an AR (Augmented Reality, AR) -based AR message, and apply the AR message to a social network. For example, it can be applied to IM (Instant Messaging, instant messaging). By combining augmented reality technology and social messages, social messages can be displayed in the form of augmented reality messages, which can improve the fun of social messages. On the other hand, it also provides a new way to interact with business content, that is, through the arrival of augmented reality messages, the receiver can quickly enter the corresponding business content based on the augmented reality message, thereby participating in the interaction of business content.

The following describes the message sending scheme provided in this specification.

FIG. 1a illustrates an exemplary system architecture concept that may be applied herein.

In the system architecture concept diagram 100, various network nodes can implement information communication through the network, and then complete interaction and data processing. The system architecture concept map 100 may include an operation server 105 that performs data communication with one or more augmented reality clients 106 via a network 112, and a database 115 that may be integrated with or independent of the operation server 105. The operation server 105 may correspond to a service platform of a social network or a service platform of a payment network. In some cases, such as a network that completes payment through the integration of a social network, such a social network platform and a payment network platform may be integrated.

Each network 112 may include a wired or wireless telecommunication device, and the network device on which the augmented reality client 106 is based may exchange data through the wired or wireless telecommunication device. For example, each network 112 may include a local area network ("LAN"), a wide area network ("WAN"), an intranet, the Internet, a mobile phone network, a virtual private network (VPN), a cellular or other mobile communications network, Bluetooth, NFC Or any combination thereof. In the discussion of the exemplary embodiments, it should be understood that the terms "data" and "information" are used interchangeably herein to refer to text, images, audio, video, or any other form that may exist in a computer-based environment Information.

The network device on which each augmented reality client 106 is based may include a device having a communication module capable of sending and receiving data via the network 112. For example, the network device on which each augmented reality client 106 is based may include a server, desktop computer, laptop computer, tablet computer, smartphone, handheld computer, personal digital assistant ("PDA"), or any other Wired or wireless processor drive. In the exemplary embodiment depicted in FIG. 1a, the network device on which the augmented reality client 106 is based may be operated by an end user or consumer, a potential counterparty user, a publisher of a social networking system, and an operation waiting for payment, respectively. Person to operate.

Users (including individuals or organizations) can use applications such as web browser applications or stand-alone applications to view, download, upload, or otherwise access files or web pages via the network 112. The network includes a wired or wireless telecommunication system or device, and the network devices (including the devices 105, 106) can exchange data through the wired or wireless telecommunication device. For example, the network 112 may include a local area network ("LAN"), a wide area network ("WAN"), an intranet, the Internet, a storage area network (SAN), a personal area network (PAN), a metropolitan area network (MAN), and a wireless local area network (WLAN) ), A virtual private network (VPN), a cellular or other mobile communication network, Bluetooth, NFC, or any combination thereof, or any other suitable architecture or system that facilitates the communication of signals, data and / or messages. In the discussion of the exemplary embodiments, it should be understood that the terms "data" and "information" are used interchangeably herein to refer to text, images, audio, video, or any other form that may exist in a computer-based environment Information.

A web browser application or a stand-alone application may interact with a web server (or other server, such as a social platform, payment platform, etc.) connected to the network 112.

The network device on which each augmented reality client 106 is based may be incorporated into the digital wallet application program module through software or hardware or even a combination of software and hardware. The digital wallet may encompass any application, hardware, software, or process that the augmented reality client 106 uses to assist the augmented reality client in completing a purchase transaction. Digital wallets can be separated from web browser applications, can interact with them, or can be specifically implemented as supporting applications. As a companion application, digital wallets execute within a web browser application. That is, a digital wallet can be an application embedded in a web browser application. If the digital wallet is separate from the web browser application, the digital wallet can access the network 112 via any available communication technology.

The augmented reality client 106 may provide or obtain one or more contact applications based on the carried user information. The contacts application may be any program or application on the augmented reality client 106 that maintains social network accessibility of the user's contact list. Examples of contacts applications may include, but are not limited to, email applications, text messaging applications, instant messaging, calendar invitation lists, or contact databases such as OUTLOOK or ACT, or friends of social software (or rating friends, strangers, Black people, etc.) provide programs / interfaces / lists / lists, which can include online, offline, invisible, busy, and even hosted status. The contacts in the contacts application can be prioritized by various factors, such as the frequency of communication with the user carried by the augmented reality client 106, the social relationship, the appearance of the contact application with the specific contact Number, or any other prioritization factor that can be extracted from the application.

In the system architecture concept diagram 100, for example, in a network that completes payment through the integration of social networks, such a social network platform and a payment network platform can be integrated. Then, the server 105 may have the function of a server in a social network. The social network server 105 at this time may represent a computer-implemented system that is used by the social network system to host a social website and use all configuration files and communities of the social website. A social networking site may represent any web-based community that allows users to interact via the Internet with other users who typically have a common interest or relationship. An instance of a social networking site that the augmented reality client 106 may join or interact with.

The social network server 105 may provide the augmented reality client 106 with a list of members of the online community to which the user belongs. The social network system may prioritize the relationship between each community member and the user to which the augmented reality client 106 belongs. This can be determined by factors applicable to the structure of each particular social networking system. For example, a social network system such as Facebook can classify members of a community as "friends" or "friends of friends", and LINKEDIN can classify members as first-level contacts, second-level contacts, or third-level contacts.

The social networking system server 105 may communicate with the augmented reality client 106 via any available technology. These technologies may include, but are not limited to, an Internet connection, email, text message, instant messaging, or other suitable communication technology via the network 112. The social network system may include a data storage unit 115 accessible by the social network server 105. The data storage unit 115 may include one or more tangible computer-readable storage devices.

In the system architecture concept diagram 100, for example, in a network that completes payment through the integration of a social network, such a social network platform and a payment network platform can be integrated. Then, the server 105 may have the function of a server in a payment network. The payment network server 105 at this time may represent a computer-implemented system, which is used by the payment network system to host the payment platform and to use the payment platform to store all configuration files and relationship data and payment data. A payment website may represent any web-based community that allows users to interact via the Internet with users who typically have a common user in payment / purchase / follow / collection.

Different augmented reality clients can be counterparties to each other. Any one of the counterparties may represent an individual or an organization. At this time, the transaction / payment process involves the data / relationships to be read or the processing performed may need to be obtained from the connected database 115, and the transaction / payment process involves the data / relationships to be written or the processing results connected to the database 115 in.

In FIG. 1 a, the computing device 103 with the operation server 105 may be an integrated relationship or a discrete relationship. In the latter case, in general, the computing device 103 may be connected through an internal network or a private network, or may be connected through an encrypted public network. In particular, when it is an integrated relationship, a more efficient and faster connection in the form of an internal bus may be used. When the computing device 103 is in an integrated relationship or a discrete relationship, it can access the database 115 directly (not shown in the figure) or through the operation server 105.

By appropriately programming the computer device 103, the implementation of the method in this application can be controlled by such instructions. In particular, when it is an integrated relationship, the transactions processed by the computer device 103 can be regarded as the processing of the operation server 105 without special distinction.

Figure 1b shows the system architecture in a separate social network and payment network. System architecture concept diagram 101 may include operational servers 107 and 109 that perform data communication with one or more augmented reality clients 106 via network 112, and a computing environment 108 that may be integrated with or independent of operational server 107, and may A computing environment 110 that is integrated into the operations server 109 or is independent of the operations server 109. In one example, the operation server 107 may correspond to a service platform of a social network, and the operation server 109 may correspond to a service platform of a payment network. The corresponding database 117 can provide or store the required social network data and operation data; the corresponding database 118 can provide or store the required payment network data and operation data. Other attributes are similar to the descriptions corresponding to FIG. 1a, and are not repeated here.

Referring to the example shown in FIG. 2, FIG. 2 is a message sending method provided in this specification. The method can be applied to an augmented reality client. The method may include the following steps:

Step 210: Based on the augmented reality technology, displaying a preset virtual object in a real-world image.

Step 220: Obtain at least one receiver determined by the sender.

Step 230: Send the virtual object to the receiver in the form of an augmented reality message; wherein the sender and the receiver are users in a social platform.

The above-mentioned augmented reality technology is a technology of calculating a position and an angle of a real scene image and adding a corresponding virtual image. The virtual image may include an image, a video, a 3D model, and the like.

The above augmented reality client refers to client software developed based on augmented reality technology or integrated with augmented reality functions; for example, the above augmented reality client may be a social APP integrated with augmented reality service functions; the above augmented reality client The terminal is used to scan the image of the real scene in the offline environment and transmit the scanned image data to the augmented reality server in real time; and, through the above-mentioned augmented reality engine at the front desk of the augmented reality client, the back-end augmented reality service The virtual data pushed by the terminal is visually rendered, and it is superimposed and fused with the scanned image data of the real scene (such as real-world images).

In an embodiment, the step 210 specifically includes:

When a controller that sends an augmented reality message under the current application is triggered, based on the augmented reality technology, a preset virtual object corresponding to the current application is displayed in a real-world image.

The controller may include a button, a specific voice, a specific biometric identifier, and the like.

A button is taken as an example for illustration, and a schematic diagram of sending an augmented reality message shown in FIG. 3 is taken as an example, and a user may click an “AR message” button to trigger the process of sending an augmented reality message. The process may include: an augmented reality client activating a camera device (such as a camera) to display a real-view image captured by the camera device; and displaying a preset virtual object in the real-view image.

Use a specific voice to explain, for example, the voice that triggers the sending of an augmented reality message is "I want to send an AR message"; when the user says "I want to send an AR message", the process of sending an augmented reality message can be triggered.

The specific biometric identification may include a fingerprint, and accordingly, the terminal where the augmented reality client is located needs to have hardware for identifying the fingerprint. When the user presses the fingerprint on the fingerprint module, the process of sending an augmented reality message can be triggered.

In an embodiment, the virtual object may be locally cached in advance by the augmented reality client, that is, the virtual object may be obtained from the local and displayed in the real scene image.

In an embodiment, the virtual object may be temporarily acquired by the augmented reality client from the augmented reality server. This can include:

Send a virtual object acquisition request to the augmented reality server;

Displaying the virtual object returned by the augmented reality server in a real-world image.

The above-mentioned augmented reality server includes a server, a server cluster, or a cloud platform built on the server cluster for the above-mentioned augmented reality client; for example, the above-mentioned augmented reality server may be provided for a social APP that integrates augmented reality service functions. Social platform for docking services. The above-mentioned augmented reality server is used for a background-based augmented reality engine, and responds to the above-mentioned augmented reality client sending a virtual object acquisition request, and returns a virtual object that conforms to the current application of the augmented reality client to the augmented reality client.

In an embodiment, when there are a plurality of preset virtual objects, the displaying the preset virtual objects in the real scene image specifically includes:

At least one preset virtual object confirmed by the user is displayed in the real scene image.

Please refer to the schematic diagram of various virtual objects shown in FIG. 4. When there are multiple preset virtual objects, the augmented reality client can simultaneously display these virtual objects for users to select. The user can select at least one desired virtual object from it. As shown in FIG. 4, the user selects the virtual object 4 as the virtual object to be finally displayed; in this way, the augmented reality client can finally display the virtual object 4 in the real scene image.

In an embodiment, the augmented reality technology is an augmented reality technology native to a terminal operating system.

The operating system (OS for short, also referred to as computer management control program) may be a computer program that manages and controls the hardware and software resources of the terminal, and is the most basic system software that runs directly on the terminal. Any other software And applications must be allowed with the support of the operating system. Typical operating systems are, for example, the Android system (Android) of Android phones (such as Huawei phones, Xiaomi phones, Samsung phones, etc.), the IOS system of Apple phones, and the Windows Phone system of Microsoft phones.

Generally, the augmented reality functions native to the operating system are richer than those provided by third parties. For example, WebAR (Web Augmented Reality) can also be used as a carrier for message display. When the experience of WebAR is not as good as Native AR (NativeAR), including WebAR does not have a native AR recognition tracking mode.

Based on native augmented reality technology, users can interact with AR objects.

Specifically, based on the recognition and tracking technology provided by the native enhanced display technology, when a user's interactive operation is obtained, the form of the virtual object is adjusted according to a dynamic model corresponding to the interactive operation.

The user can swipe left, right, up and down to rotate the virtual object. Virtual objects can be dynamically rotated 360 degrees.

The embodiments of the present specification can be applied in different applications. Take Alipay's ant forest as an example. As shown in Figure 5, users can invite friends to help with watering in the form of AR messages in the ant forest. Interact with friends through such AR messages.

In an embodiment, the augmented reality message further carries an application identification and a status identification; the application identification indicates an application currently opened by the augmented reality client, and the status identification is used to control the recipient to enter the application identification The interface state displayed after the corresponding application.

In this embodiment, parameters, that is, an application identifier and a status identifier can be passed through the augmented reality message. With application identification, the receiver can enter the same application as the sender. Generally speaking, when a user enters an application, the homepage is displayed by default, and according to the status identifier, the receiver can have different interface states when entering the same application as the sender. Still taking the ant forest application in Alipay as an example, when the sender invites the receiver to water, it can send an AR message. The AR message can carry the application identifier indicating the ant forest and the status identifier of the watering; thus, the receiver After clicking the AR message sent by the sender, you can also enter the ant forest application, and the display interface can be the interface of the sender's sapling, which can water the sapling of the sender.

The embodiment of the present specification provides a message sending scheme. By combining AR technology and social messages, social messages can be displayed in the form of AR messages, thereby improving the interest of social messages. On the other hand, it also provides a new way to interact with service content, that is, through the AR message, the receiver can quickly enter the corresponding service content based on the AR message, thereby participating in the interaction of the service content.

Corresponding to the foregoing embodiment of the message sending method, this specification also provides an embodiment of a message sending apparatus. The device embodiments may be implemented by software, or may be implemented by hardware or a combination of software and hardware. Taking software implementation as an example, as a device in a logical sense, it is formed by reading the corresponding computer business program instructions in the non-volatile memory into the memory through the processor of the device in which it is located. In terms of hardware, as shown in FIG. 6, it is a hardware structure diagram of the device where the message sending device of this specification is located. In addition to the processor, network interface, memory, and non-volatile memory shown in FIG. 6, The device where the device is located in the example usually sends the actual function according to the message, and may also include other hardware, which will not be described again.

Please refer to FIG. 7, which is a block diagram of a message sending device according to an embodiment of the present specification. The device corresponds to the embodiment shown in FIG. 2. The device includes:

The display unit 410 displays a preset virtual object in a real-world image based on the augmented reality technology;

The obtaining unit 420 obtains at least one receiver determined by the sender;

The sending unit 430 sends the virtual object to the receiver in the form of an augmented reality message; wherein the sender and the receiver are users on a social platform.

Optionally, the display unit 410 specifically includes:

When a controller that sends an augmented reality message under the current application is triggered, based on the augmented reality technology, a preset virtual object corresponding to the current application is displayed in a real-world image.

Optionally, the display unit 410 specifically includes:

An acquisition subunit, which sends a virtual object acquisition request to the augmented reality server;

The display subunit displays the virtual object returned by the augmented reality server in a real-world image.

Optionally, when there are multiple preset virtual objects, the displaying the preset virtual objects in the real scene image specifically includes:

At least one preset virtual object confirmed by the user is displayed in the real scene image.

Optionally, the augmented reality technology is an augmented reality function native to the terminal operating system.

Optionally, the device includes:

The interaction subunit, based on the identification and tracking technology provided by the native enhanced display technology, adjusts the shape of the virtual object according to the dynamic model corresponding to the interaction operation when the user's interaction operation is obtained.

Optionally, the augmented reality message also carries an application identifier and a status identifier; the application identifier indicates an application currently opened by the augmented reality client, and the status identifier is used to control the receiver to enter a corresponding application identifier. Interface status displayed after application.

The system, device, module, or unit described in the foregoing embodiments may be specifically implemented by a computer chip or entity, or a product with a certain function. A typical implementation device is a computer, and the specific form of the computer may be a personal computer, a laptop computer, a cellular phone, a camera phone, a smart phone, a personal digital assistant, a media player, a navigation device, an email sending and receiving device, and a game control Desk, tablet computer, wearable device, or a combination of any of these devices.

For details about the implementation process of the functions and functions of the units in the foregoing device, see the implementation process of the corresponding steps in the foregoing method for details, and details are not described herein again.

As for the device embodiment, since it basically corresponds to the method embodiment, the relevant part may refer to the description of the method embodiment. The device embodiments described above are only schematic, wherein the units described as separate components may or may not be physically separated, and the components shown as units may or may not be physical units, that is, may be located One place, or it can be distributed across multiple network elements. Some or all of the modules can be selected according to actual needs to achieve the purpose of the solution in this specification. Those of ordinary skill in the art can understand and implement without creative efforts.

The above Figure 7 describes the internal functional modules and structure of the data aggregation device. The substantial execution body can be an electronic device, including:

processor;

Memory for storing processor-executable instructions;

The processor is configured to:

Based on augmented reality technology, display preset virtual objects in real-world images;

Acquiring at least one receiver determined by the sender;

Sending the virtual object to the receiver in the form of an augmented reality message; wherein the sender and the receiver are users in a social platform.

Optionally, based on the augmented reality technology, displaying preset virtual objects under the current application includes:

When a controller that sends an augmented reality message under the current application is triggered, based on the augmented reality technology, a preset virtual object corresponding to the current application is displayed in a real-world image.

Optionally, the displaying a preset virtual object in a real-world image based on the augmented reality technology includes:

Send a virtual object acquisition request to the augmented reality server;

Displaying the virtual object returned by the augmented reality server in a real-world image.

Optionally, when there are multiple preset virtual objects, the displaying the preset virtual objects in the real scene image specifically includes:

At least one preset virtual object confirmed by the user is displayed in the real scene image.

Optionally, the augmented reality technology is an augmented reality function native to the terminal operating system.

Optional, also includes:

Based on the identification and tracking technology provided by the native enhanced display technology, when a user's interactive operation is obtained, the form of the virtual object is adjusted according to a dynamic model corresponding to the interactive operation.

Optionally, the augmented reality message also carries an application identifier and a status identifier; the application identifier indicates an application currently opened by the augmented reality client, and the status identifier is used to control the receiver to enter a corresponding application identifier. Interface status displayed after application.

In the above embodiment of the electronic device, it should be understood that the processor may be a central processing unit (English: Central Processing Unit, CPU for short), or other general-purpose processors, digital signal processors (English: Digital Signal Processor) , Referred to as DSP), application specific integrated circuit (English: Application Specific Integrated Circuit, referred to as ASIC), etc. A general-purpose processor may be a microprocessor, or the processor may be any conventional processor, and the foregoing memory may be a read-only memory (English: read-only memory (abbreviation: ROM)), a random access memory (English : Random access memory (abbreviation: RAM), flash memory, hard disk or solid state hard disk. The steps of the method disclosed in combination with the embodiments of the present invention may be directly implemented by a hardware processor, or may be performed by a combination of hardware and software modules in the processor.

Each embodiment in this specification is described in a progressive manner, and the same or similar parts between the various embodiments can be referred to each other. Each embodiment focuses on the differences from other embodiments. In particular, for the embodiment of the electronic device, since it is basically similar to the method embodiment, the description is relatively simple, and for the relevant parts, refer to the description of the method embodiment.

Those skilled in the art will readily contemplate other embodiments of the present specification after considering the specification and practicing the invention disclosed herein. This description is intended to cover any variations, uses, or adaptations of this specification. These modifications, uses, or adaptations follow the general principles of this specification and include the common general knowledge or conventional technical means in the technical field not disclosed in this specification. . It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the specification being indicated by the following claims.

It should be understood that this description is not limited to the precise structure that has been described above and illustrated in the accompanying drawings, and that various modifications and changes can be made without departing from the scope thereof. The scope of this description is limited only by the following claims.

Claims (15)

A message sending method applied to an augmented reality client, the method includes: Based on augmented reality technology, display preset virtual objects in real-world images; Acquiring at least one receiver determined by the sender; Sending the virtual object to the receiver in the form of an augmented reality message; wherein the sender and the receiver are users in a social platform. The method according to claim 1, wherein displaying the virtual object preset under the current application based on the augmented reality technology specifically comprises: When a controller that sends an augmented reality message under the current application is triggered, based on the augmented reality technology, a preset virtual object corresponding to the current application is displayed in a real-world image. The method according to claim 1, wherein the displaying a preset virtual object in a real scene image based on the augmented reality technology specifically comprises: Send a virtual object acquisition request to the augmented reality server; Displaying the virtual object returned by the augmented reality server in a real-world image. The method according to claim 1, wherein when there are a plurality of preset virtual objects, the displaying the preset virtual objects in the real scene image specifically includes: At least one preset virtual object confirmed by the user is displayed in the real scene image. The method according to claim 1, wherein the augmented reality technology is an augmented reality function native to a terminal operating system. The method according to claim 5, further comprising: Based on the identification and tracking technology provided by the native enhanced display technology, when a user's interactive operation is obtained, the form of the virtual object is adjusted according to a dynamic model corresponding to the interactive operation. The method according to claim 1, wherein the augmented reality message further carries an application identifier and a status identifier; the application identifier represents an application currently opened by the augmented reality client, and the status identifier is used to control the receiver The interface state displayed after entering the application corresponding to the application ID. A message sending device includes: A display unit, based on the augmented reality technology, displaying a preset virtual object in a real-world image; An acquisition unit, which acquires at least one receiver determined by the sender; The sending unit sends the virtual object to the receiver in the form of an augmented reality message; wherein the sender and the receiver are users in a social platform. The device according to claim 8, the display unit, specifically comprising: When a controller that sends an augmented reality message under the current application is triggered, based on the augmented reality technology, a preset virtual object corresponding to the current application is displayed in a real-world image. The device according to claim 8, the display unit, specifically comprising: An acquisition subunit, which sends a virtual object acquisition request to the augmented reality server; The display subunit displays the virtual object returned by the augmented reality server in a real-world image. The apparatus according to claim 8, wherein when there are a plurality of preset virtual objects, the displaying the preset virtual objects in a real-view image specifically includes: At least one preset virtual object confirmed by the user is displayed in the real scene image. The device according to claim 8, wherein the augmented reality technology is an augmented reality function native to a terminal operating system. The apparatus according to claim 12, further comprising: The interaction subunit, based on the identification and tracking technology provided by the native enhanced display technology, adjusts the shape of the virtual object according to the dynamic model corresponding to the interaction operation when the user's interaction operation is obtained. The method according to claim 1, wherein the augmented reality message further carries an application identifier and a status identifier; the application identifier represents an application currently opened by the augmented reality client, and the status identifier is used to control the receiver The interface state displayed after entering the application corresponding to the application logo. An electronic device includes: processor; Memory for storing processor-executable instructions; Wherein, the processor is configured as the method according to any one of claims 1-7.

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