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WO2014010952A1 - Système de formation de groupes de consommateurs utilisant un réseau, système de transaction commerciale l'utilisant et procédé associé - Google Patents

Système de formation de groupes de consommateurs utilisant un réseau, système de transaction commerciale l'utilisant et procédé associé Download PDF

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Publication number
WO2014010952A1
WO2014010952A1 PCT/KR2013/006170 KR2013006170W WO2014010952A1 WO 2014010952 A1 WO2014010952 A1 WO 2014010952A1 KR 2013006170 W KR2013006170 W KR 2013006170W WO 2014010952 A1 WO2014010952 A1 WO 2014010952A1
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WIPO (PCT)
Prior art keywords
seller
sns
group
operation server
consumer group
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Ceased
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PCT/KR2013/006170
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English (en)
Korean (ko)
Inventor
박진원
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Individual
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Individual
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Publication of WO2014010952A1 publication Critical patent/WO2014010952A1/fr
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/01—Social networking

Definitions

  • the present invention relates to a system for forming a consumer group using a network, a commerce system using the same, and a method thereof. More specifically, the seller of the product, which forms a group of consumers who want to purchase a particular good or service (hereinafter referred to as a commodity) in a social network system (hereinafter referred to as SNS) and an Internet website, and is recommended in the formed or formed consumer group Alternatively, when a seller group is formed, a consumer group forming system using a network for closing the consumer group, seller or seller group and product information through a network in the operation server to close the commerce between the consumer group and the seller, and commerce using the same. A system and method thereof are provided.
  • SNS social network system
  • a system and method thereof are provided.
  • the buyers access the Internet shopping mall to buy the product at half price
  • the SNS means provided on the shopping mall page to inform the unspecified number of people to co-purchase method using the SNS of the method of filling the set number of purchases service.
  • the joint purchase method using the SNS is a method in which a product seller pre-determines a product for sale and collects consumers who are interested in the product, consumers are interested in the product. Because it does not utilize, there is a problem that the seller has to advertise every day at a huge advertising cost.
  • the disclosed invention relates to a joint purchase method using a network structure between buyers and a seller's bid in an electronic commerce using the Internet, wherein individual buyers who want to purchase a particular product see an individual member who wants to purchase the same product as their own.
  • the co-purchase network is established by forming a joint purchase network using the joint purchase bulletin board provided by the company and bidding the companies with the strong purchasing power generated in this way and bidting the companies with the lowest prices.
  • the goods can be purchased at the lowest price, and the company also has little possibility of return or rejection from the purchaser, so there is no difficulty in managing the inventory, and it is possible to trade the goods in large quantities so that it can generate a great profit. It is invention for following.
  • the prior art co-purchasing method is difficult to form a consumer group immediately because sellers of a specific product need to access a specific website and make a purchase intention on the co-purchase bulletin board.
  • a group of consumers who want to purchase a particular product is formed immediately through various SNS services, and a seller is formed immediately through the SNS network in the course of forming a consumer group or consumer, so that the commerce is made.
  • Patent Document 0001 Republic of Korea Patent Publication No. 10-2003-0036561
  • the present invention is to solve the problems of the prior art, an object of the present invention is to form a real-time consumer group of a specific product using the SNS service, the seller or seller group recommended by the formed consumer group in real time Accordingly, the present invention provides a system and a method for closing a commerce between a consumer group and a seller.
  • Another object of the present invention is to form a consumer group, region or location based consumer group for a specific product using SNS service, a group of seller groups or sellers based on the location or region recommended in the formation of the formed consumer group Or a seller group is formed to provide a system and method for establishing a commerce between the consumer and the seller, between the location or region based consumer group and the location or region based seller.
  • the SNS search unit and various SNS services for consumers to access and search for information about a specific product on the SNS site or various websites SNS interworking unit for interfacing data transmission and reception with websites, consumer group storage unit for storing the information of the consumer group formed in real time through the SNS service, and information of the seller group formed by recommendation from the consumer group formed in real time
  • SNS interworking unit for interfacing data transmission and reception with websites
  • consumer group storage unit for storing the information of the consumer group formed in real time through the SNS service, and information of the seller group formed by recommendation from the consumer group formed in real time
  • Seller group storage unit for storing the seller group information, the seller group information providing unit for providing information of the seller group of the product at the request of the consumer group, and the seller information, product price to the consumer group formed in real time
  • a consumer group communication unit for providing information and performing data communication
  • a seller group communication unit for providing information of a consumer group formed in real time to the stored seller group and performing data communication, and a commerce between the consumer group and the seller
  • At least one SNS system and the operation server interlocked with the operation server using a communication server and a communication means for performing a payment through the communication means for forming a consumer group for a particular product in real time
  • a product information input unit for inputting product information such as product quantity and price into the server
  • At least one seller terminal and the SNS system and the operation server including a consumer group display unit for displaying consumer group information transmitted from the operation server, and a seller information input unit for inputting seller information to the operation server;
  • a consumer group forming system using a network including a communication means for communication connection, and a commerce system using the same.
  • the consumer initiates forming the first consumer group in the SNS system as a purchaser of a specific product, and collecting and storing consumer group information of the corresponding product formed in the SNS system in the operation server. And forming a seller or a seller group by recommending the seller of the corresponding product in the consumer group, and collecting and storing the information of the recommended seller or the seller group formed in the SNS in the operation server, and in the operation server,
  • the present invention provides a consumer group using a network and a commerce method using the same, including purchasing and performing a payment, and transmitting, by the operation server, transaction completion information of a corresponding product to the consumer group and the seller.
  • a consumer group of a specific product can be formed in real time by using the SNS service, and a seller or a seller group is formed in real time by recommending a seller from the formed consumer group, so that the commerce is made.
  • a transaction is formed by forming a region or a location-based consumer group related to a specific product formed using a location and region information-based SNS service, and a seller or a seller group based on the location or region recommended by the formed consumer group.
  • a region or a location-based consumer group related to a specific product formed using a location and region information-based SNS service
  • a seller or a seller group based on the location or region recommended by the formed consumer group.
  • the seller in the conventional process in which the seller issues a coupon to the consumer as a discount event, the seller holds the coupon issued by the seller for a period of time without the cost and trouble of issuing the coupon to the consumer. Immediately, without the effort and expense presented, the seller can give consumers a discount without issuing coupons in exchange for forming a consumer group.
  • FIG. 1 is a schematic configuration diagram of an embodiment of a consumer group formation using a network of the present invention and a commerce system using the same.
  • FIG. 2 is a schematic configuration diagram for explaining the interworking of the SNS system and the operation server of the main part in the embodiment of the present invention.
  • FIG. 3 is a flowchart illustrating an embodiment of a consumer group formation using a network of the present invention and a commerce method using the same.
  • FIG. 4 is a flowchart illustrating another embodiment of a consumer group formation using the network of the present invention and a commerce method using the same.
  • FIG. 5 is a flowchart illustrating a process of forming a consumer group in an embodiment of forming a consumer group using a network of the present invention and a commerce method using the same.
  • FIG. 6 is a flowchart illustrating a process of collecting consumer group information in an embodiment of forming a consumer group using a network of the present invention and a commerce method using the same.
  • an SNS retrieval unit 110 for retrieving information on a specific product from an SNS site or various websites is connected to a consumer.
  • SNS interlocking unit 120 for interfacing data transmission and reception with various SNS service websites
  • consumer group storage unit 130 for storing the information of the consumer group formed in real time through the SNS service
  • Seller group storage unit 140 for storing information of the seller or seller group formed by recommendation from the formed consumer group and seller group information registered as a member in advance, and information of the seller group of the corresponding product at the request of the consumer group.
  • Merchant group information providing unit 150 for providing, and the seller information, goods to the consumer group formed in real time
  • a consumer group communication unit 160 for providing price information and performing data communication
  • a seller group communication unit 170 for providing information of a consumer group formed in real time to the stored seller group and performing data communication
  • An operation server 100 including a payment module unit 180 for performing payment through commerce between the consumer group and the seller;
  • the communication server is connected to the operation server using a communication means, and the consumer connects to the operation server 100 and at least one SNS system 200 for forming a consumer group for a specific product in real time, and the operation server.
  • At least one seller terminal 300 including an input unit 330 and the SNS system 200 and the configuration comprises a communication means 400 for connecting the operation server 100 to the communication.
  • the operation server 100 includes a web program for displaying the SNS search unit 110, seller group information, and the like on a terminal used by the at least one consumer group and the seller group, and a storage unit for storing the web program.
  • the operation server 100 is an application program that can output the SNS search unit 110 and the seller group information, etc. by downloading, installing and running in the terminal used by the at least one consumer group and the seller group and this Include storage for storing
  • the application program can be downloaded and installed from an independent application program download server.
  • the SNS interworking unit 120 of the operation server 100 receives data inputted by a consumer group which a consumer group subscribed to as a member of the operation server 100 wants to purchase a specific product proceeding at various SNS sites. In order to interwork with the various SNS sites in order to.
  • the operation server 100 is linked to the various SNS sites by the SNS interlocking unit 120 to collect the consumer group information of a specific product formed in the various SNS sites and stored in the consumer group storage unit 130 in real time Do it.
  • the seller group formed by the consumer group formed on the SNS site or seller group information is collected and stored in the seller group storage unit 140.
  • the operation server 100 transmits the desired purchase goods and consumer group information stored in the consumer group storage unit 130 to the seller or the seller group by using the seller group communication unit 170 and the seller terminal 300. ) Is output to the consumer group display unit 320.
  • the seller or the seller group confirms the product information and the consumer group information in the seller terminal, inputs a sales proposal such as the quantity and price information of the product that can be sold to the product information input unit 310 by the operation server ( 100).
  • the operation server 100 transmits the sales proposal transmitted from the seller terminal 300 to the terminal used by the consumer group using the consumer group communication unit 160.
  • the consumer group checks the sales proposal transmitted from the operation server 100 in the terminal in use, and accesses the operation server 100
  • the operation server 100 provides the seller group information for each specific product and a sale proposal of each seller to the consumer group in the seller group information providing unit 150.
  • the consumer group purchases a product by selecting a specific seller to trade with reference to the seller group information and the sales proposal, and performs a payment through the payment module unit 180.
  • the operation server 100 provides the closing information of the commerce to the consumer group and the seller, respectively.
  • the terminal and the seller terminal used by the consumer group may be used in combination or selectively, various terminals capable of mobile communication or internet communication such as PC, mobile phone, smart phone, tablet PC, and the like.
  • FIG. 1 is a schematic configuration diagram of an embodiment of a consumer group formation using a network of the present invention and a commerce system using the same.
  • an SNS retrieval unit 110 for retrieving information on a specific product from an SNS site or various websites is connected to a consumer.
  • SNS interlocking unit 120 for interfacing data transmission and reception with various SNS service websites, and consumer group storage unit 130 for storing the information of the consumer group formed in real time through the SNS service, and in real time Seller group storage unit 140 for storing information of the seller or seller group formed by recommendation from the formed consumer group and seller group information registered as a member in advance, and information of the seller group of the corresponding product at the request of the consumer group.
  • Merchant group information providing unit 150 for providing, and the seller information, goods to the consumer group formed in real time
  • a consumer group communication unit 160 for providing price information and performing data communication
  • a seller group communication unit 170 for providing information of a consumer group formed in real time to the stored seller group and performing data communication
  • An operation server 100 including a payment module unit 180 for performing payment through commerce between the consumer group and the seller;
  • the communication server is connected to the operation server using a communication means, and the consumer connects to the operation server 100 and at least one SNS system 200 for forming a consumer group for a specific product in real time, and the operation server.
  • At least one seller terminal 300 including an input unit 330 and the SNS system 200 and the configuration comprises a communication means 400 for connecting the operation server 100 to the communication.
  • the operation server 100 includes a web program for displaying the SNS search unit 110, seller group information, and the like on a terminal used by the at least one consumer group and the seller group, and a storage unit for storing the web program.
  • the operation server 100 is an application program that can output the SNS search unit 110 and the seller group information, etc. by downloading, installing and running in the terminal used by the at least one consumer group and the seller group and this Include storage for storing
  • the application program can be downloaded and installed from an independent application program download server.
  • the SNS interworking unit 120 of the operation server 100 receives data inputted by a consumer group which a consumer group subscribed to as a member of the operation server 100 wants to purchase a specific product proceeding at various SNS sites. In order to interwork with the various SNS sites in order to.
  • the operation server 100 is linked to the various SNS sites by the SNS interlocking unit 120 to collect the consumer group information of a specific product formed in the various SNS sites and stored in the consumer group storage unit 130 in real time Do it.
  • the seller group formed by the consumer group formed on the SNS site or seller group information is collected and stored in the seller group storage unit 140.
  • the operation server 100 transmits the desired purchase goods and consumer group information stored in the consumer group storage unit 130 to the seller or the seller group by using the seller group communication unit 170 and the seller terminal 300. ) Is output to the consumer group display unit 320.
  • the seller or the seller group confirms the product information and the consumer group information in the seller terminal, inputs a sales proposal such as the quantity and price information of the product that can be sold to the product information input unit 310 by the operation server ( 100).
  • the operation server 100 transmits the sales proposal transmitted from the seller terminal 300 to the terminal used by the consumer group using the consumer group communication unit 160.
  • the consumer group checks the sales proposal transmitted from the operation server 100 in the terminal in use, and accesses the operation server 100
  • the operation server 100 provides the seller group information for each specific product and a sale proposal of each seller to the consumer group in the seller group information providing unit 150.
  • the consumer group purchases a product by selecting a specific seller to trade with reference to the seller group information and the sales proposal, and performs a payment through the payment module unit 180.
  • the operation server 100 provides the closing information of the commerce to the consumer group and the seller, respectively.
  • the terminal and the seller terminal used by the consumer group may be used in combination or selectively, various terminals capable of mobile communication or internet communication such as PC, mobile phone, smart phone, tablet PC, and the like.
  • the communication means 400 may be configured using a BcN (broadband communication network).
  • BcN broadband communication network
  • the process of selecting the specific seller is, for example, a reverse auction method based on a sales proposal presented by the seller group to the operation server 100.
  • Seller selection means may be provided.
  • the process of selecting a particular seller may also select the seller with the highest preference as the particular seller by displaying the consumer's preference on the operation server 100 so that the consumer group leads.
  • the operation server 100 is further provided with data editing means, and the information of the consumer group provided to the seller group in the operation server 100, for example, with the number of customers, product information and quantity information.
  • the operation server 100 may edit the promotional content together with the consumer group and provide the same to the seller group.
  • the operation server 100 may be configured to retransmit the information of the consumer group to the determined seller.
  • the product price payment means of the consumer group in the commerce process can be performed using the payment module unit 180 provided in the operation server 100, the process of forming the consumer group
  • each consumer purchases a payment item provided by the operation server 100 in advance and stores it in the operation server 100, and the consumer pays the stored item as a down payment and configures the first transaction to be completed. It may also be configured as a method of completing a commerce with the consumers, the first transaction is closed.
  • FIG. 2 is a schematic configuration diagram for explaining the interworking of the SNS system and the operation server of the main part in the embodiment of the present invention. As shown in FIG.
  • the SNS server 500 providing an SNS site connected through the SNS connection module 121 of the operation server 100 is synchronized to achieve system synchronization with the SNS identifier module unit 122 of the operation server 100.
  • the consumer group which is the SNS user, connects to the operation server 100 and inputs an identifier (ID, password) to the login means of the SNS site used by each user to access the SNS site 210.
  • the operation server After logging in to the SNS site being used after the first time access to the operation server 100, the operation server does not log in after accessing the operation server, and then logs in using another login means of the SNS site.
  • the SNS identifier of the consumer group may be recognized and connected to the corresponding SNS site.
  • the consumer group may input data to the SNS site while being connected to the operation server 100.
  • the SNS server 500 and the operation server 100 may perform system synchronization by installing a synchronization open api (API) program provided by the SNS server 500 on the operation server 100. Can be.
  • the synchronization unit 510 of the SNS server 500 may be configured to perform the system synchronization.
  • the operation server 100 and the SNS server 500 is synchronized with the system, when the SNS user accesses the operation server 100 and inputs data using the SNS site data input means provided, The viewer of the SNS user may be shared by the SNS server 500 and the operation server 100 to register the input data with the SNS site and store the received data in the operation server 100.
  • the SNS of the operation server 100 is displayed on the SNS site.
  • the data receiving module unit 123 may receive the data and store it in the operation server 100.
  • the operation server 100 may collect and store consumer group information formed in real time.
  • FIG. 3 is a flowchart illustrating an embodiment of a consumer group formation using a network of the present invention and a commerce method using the same.
  • the consumer group formation using the network of the present invention and the commerce method using the same include the steps of a consumer originator forming an initial consumer group in an SNS system as a purchaser of a specific product (S100) and the SNS system. Collecting and storing the consumer group information of the corresponding product formed in the operation server (S101) and recommending the seller of the corresponding product in the consumer group to form a seller or a seller group (S102) and the operation server.
  • FIG. 4 is a flowchart illustrating another embodiment of a consumer group formation using the network of the present invention and a commerce method using the same.
  • the consumer group formation using the network of the present invention and the commerce method using the same include the steps of a consumer originator forming a first consumer group in an SNS system as a purchaser of a specific product (S200) and the SNS system. Collecting and storing the consumer group information of the corresponding product formed in the operation server (S201) and in the operation server
  • Transmitting the formed consumer group information to a stored seller or a seller group (S202); and transmitting a sales proposal, which is sale condition information such as a price and a quantity of a corresponding product, from the seller or the seller group to the operation server (S203).
  • a sales proposal which is sale condition information such as a price and a quantity of a corresponding product
  • the operation server (S203) and the operation server to the consumer group of the product and the consumer group is connected to the operation server to confirm the seller or seller information about the product and the seller Selecting (S205) and purchasing the goods from the selected seller to the consumer group and performing payment (S206) and transmitting, by the operation server, the transaction completion information of the corresponding product to the consumer group and the seller.
  • It is a structure including (S207).
  • the consumer group forming process of the present invention includes the steps of searching for a desired product to be purchased at various sites including an SNS site or an operation site by a consumption initiator (S300) and the searched desired product. Searching for an SNS site in which a consumer group is in progress (S301), and accessing the SNS site
  • the configuration includes a step (S304) of forming a consumer group as a consumer of the site.
  • FIG. 6 is a diagram illustrating a method for forming a consumer group using the network of the present invention of FIGS. 3 and 4 and a commerce method using the same, collecting and storing consumer group information of a corresponding product formed in the SNS system in the operation server.
  • S400 SNS site being used
  • S401 And storing (S401) and accessing the SNS server operating the SNS site from the operation server (S402), and performing the system synchronization between the operation server and the SNS server (S403) and the SNS user.
  • the collected consumer group information of the consumer group except for the contact information, for example, the number of consumer groups, desired product information and quantity information, and various promotional contents stored in the operation server may be combined and transmitted to the seller group.
  • the consumption initiator searches for the purchase product information on the SNS site based on the location or region information
  • the local information based consumer group may be formed in real time
  • the location or local information based seller or seller group may be configured to form in real time.
  • Embodiments of the present invention described above are only a part of various embodiments of the present invention.
  • a user of the SNS system of the present invention forms a consumer group of a specific product in real time in the SNS system and forms a seller or a seller group recommended by the consumer group in real time, the consumer group and the seller or seller formed in the operation server
  • various embodiments included in the technical spirit of the present invention configured to allow commerce between groups are included in the protection scope of the present invention.

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PCT/KR2013/006170 2012-07-11 2013-07-11 Système de formation de groupes de consommateurs utilisant un réseau, système de transaction commerciale l'utilisant et procédé associé Ceased WO2014010952A1 (fr)

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KR20120075426 2012-07-11
KR10-2012-0075426 2012-07-11

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2016024816A1 (fr) * 2014-08-14 2016-02-18 (주) 산해홀딩스 Système et procédé de commerce électronique basés sur sns
WO2016089148A1 (fr) * 2014-12-05 2016-06-09 장길훈 Procédé de fourniture d'un service de commerce électronique en utilisant la connexion entre des informations d'utilisation de service de multiples acheteurs

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KR20000072507A (ko) * 2000-09-06 2000-12-05 공은숙 다수의 판매자, 다수의 구매자가 개입된 전자중개상거래시스템 및 거래체결방법
KR20010111983A (ko) * 2000-06-14 2001-12-20 서제호 공동 구매 사용자 그룹 형성을 통한 역경매 방법
KR100382758B1 (ko) * 2000-07-04 2003-05-01 삼성전자주식회사 구매가중치를 이용한 전자 상거래 중개 방법 및 그 시스템
KR20120055206A (ko) * 2010-11-23 2012-05-31 엔에이치엔(주) 사용자의 인맥을 이용한 소셜 네트워크 검색 시스템 및 그 방법

Patent Citations (4)

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Publication number Priority date Publication date Assignee Title
KR20010111983A (ko) * 2000-06-14 2001-12-20 서제호 공동 구매 사용자 그룹 형성을 통한 역경매 방법
KR100382758B1 (ko) * 2000-07-04 2003-05-01 삼성전자주식회사 구매가중치를 이용한 전자 상거래 중개 방법 및 그 시스템
KR20000072507A (ko) * 2000-09-06 2000-12-05 공은숙 다수의 판매자, 다수의 구매자가 개입된 전자중개상거래시스템 및 거래체결방법
KR20120055206A (ko) * 2010-11-23 2012-05-31 엔에이치엔(주) 사용자의 인맥을 이용한 소셜 네트워크 검색 시스템 및 그 방법

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2016024816A1 (fr) * 2014-08-14 2016-02-18 (주) 산해홀딩스 Système et procédé de commerce électronique basés sur sns
WO2016089148A1 (fr) * 2014-12-05 2016-06-09 장길훈 Procédé de fourniture d'un service de commerce électronique en utilisant la connexion entre des informations d'utilisation de service de multiples acheteurs

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