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WO2013118141A3 - System and method for optimizing customer engagement - Google Patents

System and method for optimizing customer engagement Download PDF

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Publication number
WO2013118141A3
WO2013118141A3 PCT/IN2013/000023 IN2013000023W WO2013118141A3 WO 2013118141 A3 WO2013118141 A3 WO 2013118141A3 IN 2013000023 W IN2013000023 W IN 2013000023W WO 2013118141 A3 WO2013118141 A3 WO 2013118141A3
Authority
WO
WIPO (PCT)
Prior art keywords
customer
actions
customer engagement
timeline
event management
Prior art date
Application number
PCT/IN2013/000023
Other languages
French (fr)
Other versions
WO2013118141A8 (en
WO2013118141A2 (en
Inventor
Prasun Kumar
Abhinav SARKAR
Ketaki KADVE
Krishna Mehra
Sridhar BOLAM
Original Assignee
Kharagpur Technologies Pvt. Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Kharagpur Technologies Pvt. Ltd filed Critical Kharagpur Technologies Pvt. Ltd
Publication of WO2013118141A2 publication Critical patent/WO2013118141A2/en
Publication of WO2013118141A3 publication Critical patent/WO2013118141A3/en
Publication of WO2013118141A8 publication Critical patent/WO2013118141A8/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Stored Programmes (AREA)

Abstract

In one embodiment, a system (100) for optimizing customer engagement is provided. The system (100) comprises an event management module (102) that is configured for recording one or more activities performed by a customer and one or more events that occur externally, a customer database (103) configured for storing customer data, a rule engine (1 10) coupled to the customer database (103) and the event management module (102), the rule engine (110) configured for mapping customer data to a set of actions based on a rule set, a timeline execution module (104) configured for generating at least one timeline for performing the set of actions in order to generate an adaptive customer engagement model and a communication module (1 12) configured for communicating to a customer one or more actions that are to be performed amongst the set of actions.
PCT/IN2013/000023 2012-01-13 2013-01-11 System and method for optimizing customer engagement WO2013118141A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
IN156CH2012 2012-01-13
IN156/CHE/2012 2012-01-13

Publications (3)

Publication Number Publication Date
WO2013118141A2 WO2013118141A2 (en) 2013-08-15
WO2013118141A3 true WO2013118141A3 (en) 2013-10-10
WO2013118141A8 WO2013118141A8 (en) 2014-01-09

Family

ID=48948127

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/IN2013/000023 WO2013118141A2 (en) 2012-01-13 2013-01-11 System and method for optimizing customer engagement

Country Status (1)

Country Link
WO (1) WO2013118141A2 (en)

Families Citing this family (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9922350B2 (en) 2014-07-16 2018-03-20 Software Ag Dynamically adaptable real-time customer experience manager and/or associated method
US10380687B2 (en) 2014-08-12 2019-08-13 Software Ag Trade surveillance and monitoring systems and/or methods
US9449218B2 (en) 2014-10-16 2016-09-20 Software Ag Usa, Inc. Large venue surveillance and reaction systems and methods using dynamically analyzed emotional input
US20160162917A1 (en) * 2014-12-05 2016-06-09 Zafin Labs Technologies Ltd. System and method for evaluating and increasing customer engagement
US10915420B2 (en) 2018-12-03 2021-02-09 At&T Intellectual Property I, L.P. Events data structure for real time network diagnosis

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070083418A1 (en) * 2004-03-26 2007-04-12 Accenture Global Services Gmbh Enhancing insight-driven customer interactions with an engine
US20070174110A1 (en) * 2004-12-31 2007-07-26 Keith Andrews Methods and systems to effect comprehensive customer relationship management solutions
US20070239515A1 (en) * 2004-03-26 2007-10-11 Accenture Global Services Gmbh Enhancing insight-driven customer interactions with a workbench
US20110276382A1 (en) * 2002-11-07 2011-11-10 Jayant Ramchandani Customer relationship management system for physical locations
US20120010931A1 (en) * 2009-03-20 2012-01-12 Krishna Kumar Mehra mobile phone based mobile customer relationship loyalty methodology and servicing system with instant analytics features thereof

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20110276382A1 (en) * 2002-11-07 2011-11-10 Jayant Ramchandani Customer relationship management system for physical locations
US20070083418A1 (en) * 2004-03-26 2007-04-12 Accenture Global Services Gmbh Enhancing insight-driven customer interactions with an engine
US20070239515A1 (en) * 2004-03-26 2007-10-11 Accenture Global Services Gmbh Enhancing insight-driven customer interactions with a workbench
US20070174110A1 (en) * 2004-12-31 2007-07-26 Keith Andrews Methods and systems to effect comprehensive customer relationship management solutions
US20120010931A1 (en) * 2009-03-20 2012-01-12 Krishna Kumar Mehra mobile phone based mobile customer relationship loyalty methodology and servicing system with instant analytics features thereof

Also Published As

Publication number Publication date
WO2013118141A8 (en) 2014-01-09
WO2013118141A2 (en) 2013-08-15

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