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WO2011051076A1 - Boîtier pour présenter des images animées - Google Patents

Boîtier pour présenter des images animées Download PDF

Info

Publication number
WO2011051076A1
WO2011051076A1 PCT/EP2010/064539 EP2010064539W WO2011051076A1 WO 2011051076 A1 WO2011051076 A1 WO 2011051076A1 EP 2010064539 W EP2010064539 W EP 2010064539W WO 2011051076 A1 WO2011051076 A1 WO 2011051076A1
Authority
WO
WIPO (PCT)
Prior art keywords
die
package
inner part
outer part
images
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/EP2010/064539
Other languages
English (en)
Inventor
Gustavo Santos Rodrigues
Luciana Gelli de Araújo MOREIRA
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Souza Cruz SA
British American Tobacco Investments Ltd IFI
Original Assignee
Souza Cruz SA
British American Tobacco Investments Ltd IFI
British American Tobacco Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Souza Cruz SA, British American Tobacco Investments Ltd IFI, British American Tobacco Co Ltd filed Critical Souza Cruz SA
Priority to CA2777894A priority Critical patent/CA2777894A1/fr
Priority to MX2012004952A priority patent/MX2012004952A/es
Publication of WO2011051076A1 publication Critical patent/WO2011051076A1/fr
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

Links

Classifications

    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D5/00—Rigid or semi-rigid containers of polygonal cross-section, e.g. boxes, cartons or trays, formed by folding or erecting one or more blanks made of paper
    • B65D5/42—Details of containers or of foldable or erectable container blanks
    • B65D5/4212—Information or decoration elements, e.g. content indicators, or for mailing
    • B65D5/425—Decoration elements
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D85/00—Containers, packaging elements or packages, specially adapted for particular articles or materials
    • B65D85/07—Containers, packaging elements or packages, specially adapted for particular articles or materials for compressible or flexible articles
    • B65D85/08—Containers, packaging elements or packages, specially adapted for particular articles or materials for compressible or flexible articles rod-shaped or tubular
    • B65D85/10—Containers, packaging elements or packages, specially adapted for particular articles or materials for compressible or flexible articles rod-shaped or tubular for cigarettes
    • B65D85/1009—Containers, packaging elements or packages, specially adapted for particular articles or materials for compressible or flexible articles rod-shaped or tubular for cigarettes provided with proffering means
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D85/00—Containers, packaging elements or packages, specially adapted for particular articles or materials
    • B65D85/07—Containers, packaging elements or packages, specially adapted for particular articles or materials for compressible or flexible articles
    • B65D85/08—Containers, packaging elements or packages, specially adapted for particular articles or materials for compressible or flexible articles rod-shaped or tubular
    • B65D85/10—Containers, packaging elements or packages, specially adapted for particular articles or materials for compressible or flexible articles rod-shaped or tubular for cigarettes
    • B65D85/1036—Containers formed by erecting a rigid or semi-rigid blank
    • B65D85/1045—Containers formed by erecting a rigid or semi-rigid blank having a cap-like lid hinged to an edge
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G09F19/12—Advertising or display means not otherwise provided for using special optical effects
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
    • G09F23/10—Advertising on or in specific articles, e.g. ashtrays, letter-boxes on paper articles, e.g. booklets, newspapers

Definitions

  • the present invention is related to a package, preferably intended for smoking articles,
  • die technique consists in die printing of encoded images interposed in a medium that is movable beneadi a louvered shutter element, which displacement allows d e decoding and visualization of die images.
  • the louvered shutter element consists in a translucent surface that is provided with a plurality of opaque lines that are staggered such that some images may be viewed while others remain hidden. Upon movement of d e printing element, die formerly hidden images become visible and tiiose formerly visible are hidden.
  • the encoded images are printed such that, in the combination with die translucent and opaque areas of die louvered shutter element diere is provided a sequence of the displayed images.
  • the invention provides a package comprising an inner part and an outer part, die inner part being able to move wid in die outer part, wherein die outer part is provided with a window that is closed by a sheet which comprises a plurality of opaque lines and translucent lines allowing die selective visualization of a portion of the inner part, the selectively visible portion of the inner part comprising encoded images such that upon a displacement of the inner part in relation to the outer part the encoded images are decoded by the relative movement thereof in relation to the opaque areas and translucent areas present in die sheet.
  • Figure 1 shows a package according to the present invention
  • Figure 2 shows an exploded view of the package shown in Figure 1
  • Figures 3, 4 and 5 show sectional views of die package
  • Figure 6 depicts a sequence of movements of an embodiment of die package according to d e present invention, to provide a visualization of die encoded images.
  • the present invention relates to a package preferably intended for packaging of smoking articles, which comprises a device for displaying animated images 4, 5, 6', 6".
  • die package is made of a cardboard type material and comprises an outer part 1 and an inner part 2, wherein die inner part 2 may effect a displacement within the outer part 1.
  • the inner part 2 has a portion whereon are printed encoded images, interposed between one anotiier 3.
  • the outer part 1 comprises a window 4 that is closed by means of a sheet 5, preferably made of a translucent plastic material, where the window is positioned over die portion of d e inner part 2 whereon are printed the encoded images 3.
  • the sheet 5 comprises a plurality of opaque lines 6' distributed along the same, such that when the inner part 2 moves in relation to the outer part 1 the opaque lines 6' hide some images 3 and the translucent parts 6" allow die visualization of other images 3.
  • the images 3 are printed in such manner that in combination with die opaque lines 6' of the window 4 there is provided a sequence of die images that are displayed.
  • Such encoded images may consist in animated drawings or even text messages, such as, example, advertising messages.
  • the outer part of die package is provided with a hinged cover 7 integrally joined to one of the ends of die inner part 8, such that when die cover is opened the inner part 2 is also displaced, thereby providing die animation of d e encoded images.
  • the smoking articles 9 are placed within die inner part of die package, preferably enclosed by a shead 10 made of a material adequate for storage, such as, for example, aluminum foil-coated paper, which is usually employed in die smoking articles industry.
  • a shead 10 made of a material adequate for storage, such as, for example, aluminum foil-coated paper, which is usually employed in die smoking articles industry.
  • die sheath 10 may be joined to die base 11 of d e inner part 2, for example by gluing, in order to allow die smoking articles to move together with die inner part of d e package bodi upon opening and upon closing of die package.

Landscapes

  • Engineering & Computer Science (AREA)
  • Mechanical Engineering (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Packaging Of Annular Or Rod-Shaped Articles, Wearing Apparel, Cassettes, Or The Like (AREA)
  • Cartons (AREA)
  • Displays For Variable Information Using Movable Means (AREA)
  • Instructional Devices (AREA)
  • Toys (AREA)

Abstract

La présente invention porte sur un boîtier, qui comprend une partie interne (2) et une partie externe (1), la partie interne étant apte à être déplacée à l'intérieur de la partie externe, grâce à quoi la partie externe (1) comporte une fenêtre (4) qui comprend une feuille (5), de préférence réalisée en matière plastique, comprenant une pluralité de lignes opaques (6') et de lignes translucides (6'') permettant une visualisation sélective d'une partie de la partie interne, la partie pouvant être vue de façon sélective de la partie interne comportant des images codées (3), de telle sorte que, lors d'un déplacement de la partie interne (2), les images codées (3) sont décodées par le mouvement relatif entre les images codées et les zones opaques (6') et les zones translucides (6'') présentes dans la feuille (5).
PCT/EP2010/064539 2009-10-29 2010-09-30 Boîtier pour présenter des images animées Ceased WO2011051076A1 (fr)

Priority Applications (2)

Application Number Priority Date Filing Date Title
CA2777894A CA2777894A1 (fr) 2009-10-29 2010-09-30 Boitier pour presenter des images animees
MX2012004952A MX2012004952A (es) 2009-10-29 2010-09-30 Paquete para desplegar imagenes animadas.

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
BRPI0904446-9 2009-10-29
BRPI0904446-9A BRPI0904446A2 (pt) 2009-10-29 2009-10-29 embalagem com dispositivo de exibição de imagens animadas

Publications (1)

Publication Number Publication Date
WO2011051076A1 true WO2011051076A1 (fr) 2011-05-05

Family

ID=43921373

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/EP2010/064539 Ceased WO2011051076A1 (fr) 2009-10-29 2010-09-30 Boîtier pour présenter des images animées

Country Status (7)

Country Link
AR (1) AR078827A1 (fr)
BR (1) BRPI0904446A2 (fr)
CA (1) CA2777894A1 (fr)
CL (1) CL2012001115A1 (fr)
MX (1) MX2012004952A (fr)
TW (1) TW201139231A (fr)
WO (1) WO2011051076A1 (fr)

Cited By (13)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2510914A (en) * 2013-02-19 2014-08-20 Dennis Constant Ltd Cases for cigarette packets
WO2015004524A1 (fr) * 2013-07-11 2015-01-15 Kraft Foods R&D, Inc. Emballage ayant des effets de mouvement visuels
WO2015144584A1 (fr) * 2014-03-24 2015-10-01 Philip Morris Products S.A. Récipient avec élément d'espacement interne
WO2016063247A1 (fr) 2014-10-22 2016-04-28 G.D Società per Azioni Paquet rigide à couvercle articulé
ITUB20152536A1 (it) * 2015-07-29 2017-01-29 Gd Spa Pacchetto rigido con coperchio incernierato.
KR20170098807A (ko) * 2014-12-23 2017-08-30 필립모리스 프로덕츠 에스.에이. 이격된 후면 벽면이 있는 내부 프레임을 가진 용기, 대응하는 내부 프레임 및 릴
JP2018203372A (ja) * 2017-06-09 2018-12-27 株式会社横浜リテラ 包装容器
RU2698137C2 (ru) * 2014-08-13 2019-08-22 Филип Моррис Продактс С.А. Контейнер с потребительскими товарами, имеющий электронное устройство с беспроводным питанием
EP3368440B1 (fr) 2015-10-28 2019-09-18 G.D Societa' per Azioni Emballage rigide pour articles de tabac avec un couvercle articulé et avec une enveloppe comprenant un rabat de scellage recollable
US11059662B2 (en) 2015-07-29 2021-07-13 G.D Societa' Per Azioni Rigid package with a hinged lid and with an inner container connected to the front wall of the lid
US11148874B2 (en) 2015-07-29 2021-10-19 G.D Societa' Per Azioni Rigid package with a hinged lid and with an inner container provided with a lower extension
WO2022112401A1 (fr) * 2020-11-25 2022-06-02 Jt International Sa Boîte pour articles à fumer avec poche transparente
EP4051606A4 (fr) * 2019-10-31 2023-12-06 Altria Client Services LLC Emballage boîte en boîte

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US3933299A (en) * 1974-07-05 1976-01-20 Katsuji Shimada Backward openable container with a device to prevent its inner tray from being slipped downward
GB1484602A (en) * 1973-07-11 1977-09-01 Toppan Printing Co Ltd Packing box provided with variable picture display
WO2003053796A1 (fr) * 2001-12-19 2003-07-03 Meadwestvaco Packaging Systems, Llc Boite en carton et decoupe permettant de former une boite en carton
DE102005058720A1 (de) * 2005-12-08 2007-06-14 British American Tobacco (Germany) Gmbh Rauchartikelpackung mit Ausschiebedurchgang
WO2009025449A1 (fr) * 2007-08-17 2009-02-26 Nissi Enterprise Co., Ltd. Etui à cigarettes ayant une fonction publicitaire et procédé de fabrication

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB1484602A (en) * 1973-07-11 1977-09-01 Toppan Printing Co Ltd Packing box provided with variable picture display
US3933299A (en) * 1974-07-05 1976-01-20 Katsuji Shimada Backward openable container with a device to prevent its inner tray from being slipped downward
WO2003053796A1 (fr) * 2001-12-19 2003-07-03 Meadwestvaco Packaging Systems, Llc Boite en carton et decoupe permettant de former une boite en carton
DE102005058720A1 (de) * 2005-12-08 2007-06-14 British American Tobacco (Germany) Gmbh Rauchartikelpackung mit Ausschiebedurchgang
WO2009025449A1 (fr) * 2007-08-17 2009-02-26 Nissi Enterprise Co., Ltd. Etui à cigarettes ayant une fonction publicitaire et procédé de fabrication

Cited By (22)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2510914B (en) * 2013-02-19 2015-05-06 Dennis Constant Ltd Cases for cigarette packets
GB2510914A (en) * 2013-02-19 2014-08-20 Dennis Constant Ltd Cases for cigarette packets
AU2014288922B2 (en) * 2013-07-11 2017-06-29 Kraft Foods Schweiz Holding Gmbh A package having visual motion effects
WO2015004524A1 (fr) * 2013-07-11 2015-01-15 Kraft Foods R&D, Inc. Emballage ayant des effets de mouvement visuels
WO2015144584A1 (fr) * 2014-03-24 2015-10-01 Philip Morris Products S.A. Récipient avec élément d'espacement interne
US10411514B2 (en) 2014-08-13 2019-09-10 Philip Morris Products S.A. Container of consumer goods having a wirelessly powered electronic device
RU2698137C2 (ru) * 2014-08-13 2019-08-22 Филип Моррис Продактс С.А. Контейнер с потребительскими товарами, имеющий электронное устройство с беспроводным питанием
WO2016063247A1 (fr) 2014-10-22 2016-04-28 G.D Società per Azioni Paquet rigide à couvercle articulé
KR20170098807A (ko) * 2014-12-23 2017-08-30 필립모리스 프로덕츠 에스.에이. 이격된 후면 벽면이 있는 내부 프레임을 가진 용기, 대응하는 내부 프레임 및 릴
JP2018500248A (ja) * 2014-12-23 2018-01-11 フィリップ・モーリス・プロダクツ・ソシエテ・アノニム 間隔を置いた後部壁を有する内側フレーム、呼応する内側フレーム、およびリールを有する容器
KR102442258B1 (ko) 2014-12-23 2022-09-13 필립모리스 프로덕츠 에스.에이. 이격된 후면 벽면이 있는 내부 프레임을 가진 용기, 대응하는 내부 프레임 및 릴
US10625932B2 (en) 2014-12-23 2020-04-21 Philip Morris Products S.A. Container having an inner frame with a spaced back wall, corresponding inner frame and reel
WO2017017643A1 (fr) * 2015-07-29 2017-02-02 G.D Società per Azioni Emballage rigide à couvercle articulé
ITUB20152536A1 (it) * 2015-07-29 2017-01-29 Gd Spa Pacchetto rigido con coperchio incernierato.
US11148874B2 (en) 2015-07-29 2021-10-19 G.D Societa' Per Azioni Rigid package with a hinged lid and with an inner container provided with a lower extension
US11059662B2 (en) 2015-07-29 2021-07-13 G.D Societa' Per Azioni Rigid package with a hinged lid and with an inner container connected to the front wall of the lid
US10947031B2 (en) 2015-10-28 2021-03-16 G.D Societa' Per Azioni Rigid package for tobacco articles with a hinged lid and with a wrap provided with a re-stick sealing flap
EP3368440B1 (fr) 2015-10-28 2019-09-18 G.D Societa' per Azioni Emballage rigide pour articles de tabac avec un couvercle articulé et avec une enveloppe comprenant un rabat de scellage recollable
EP3368440B2 (fr) † 2015-10-28 2022-10-26 G.D Societa' per Azioni Emballage rigide pour articles de tabac avec un couvercle articulé et avec une enveloppe comprenant un rabat de scellage recollable
JP2018203372A (ja) * 2017-06-09 2018-12-27 株式会社横浜リテラ 包装容器
EP4051606A4 (fr) * 2019-10-31 2023-12-06 Altria Client Services LLC Emballage boîte en boîte
WO2022112401A1 (fr) * 2020-11-25 2022-06-02 Jt International Sa Boîte pour articles à fumer avec poche transparente

Also Published As

Publication number Publication date
CA2777894A1 (fr) 2011-05-05
MX2012004952A (es) 2012-06-12
AR078827A1 (es) 2011-12-07
BRPI0904446A2 (pt) 2011-06-28
TW201139231A (en) 2011-11-16
CL2012001115A1 (es) 2013-01-11

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