[go: up one dir, main page]

WO2009024927A3 - In game advertising - Google Patents

In game advertising Download PDF

Info

Publication number
WO2009024927A3
WO2009024927A3 PCT/IB2008/053323 IB2008053323W WO2009024927A3 WO 2009024927 A3 WO2009024927 A3 WO 2009024927A3 IB 2008053323 W IB2008053323 W IB 2008053323W WO 2009024927 A3 WO2009024927 A3 WO 2009024927A3
Authority
WO
WIPO (PCT)
Prior art keywords
virtual
player
gaming
store
game advertising
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/IB2008/053323
Other languages
French (fr)
Other versions
WO2009024927A2 (en
Inventor
David John Andrews
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Publication of WO2009024927A2 publication Critical patent/WO2009024927A2/en
Publication of WO2009024927A3 publication Critical patent/WO2009024927A3/en
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Pinball Game Machines (AREA)

Abstract

In a gaming environment where there is provided a virtual three dimensional gaming space in which a player can move, there is provided a method of presenting a player with a virtual store, the method including providing a virtual gaming space in which a virtual store of an advertiser of a known brand is represented, permitting a player to enter the virtual store and applying predefined 'in-store' gaming rules to a set of game rules.
PCT/IB2008/053323 2007-08-22 2008-08-20 In game advertising Ceased WO2009024927A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
ZA2007/07052 2007-08-22
ZA200707052 2007-08-22

Publications (2)

Publication Number Publication Date
WO2009024927A2 WO2009024927A2 (en) 2009-02-26
WO2009024927A3 true WO2009024927A3 (en) 2009-12-30

Family

ID=40378768

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/IB2008/053323 Ceased WO2009024927A2 (en) 2007-08-22 2008-08-20 In game advertising

Country Status (1)

Country Link
WO (1) WO2009024927A2 (en)

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20060063587A1 (en) * 2004-09-13 2006-03-23 Manzo Anthony V Gaming advertisement systems and methods
US20060111979A1 (en) * 2003-01-24 2006-05-25 Viva Chu Online game advertising system
US20070129990A1 (en) * 2005-12-01 2007-06-07 Exent Technologies, Ltd. System, method and computer program product for dynamically serving advertisements in an executing computer game based on the entity having jurisdiction over the advertising space in the game

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20060111979A1 (en) * 2003-01-24 2006-05-25 Viva Chu Online game advertising system
US20060063587A1 (en) * 2004-09-13 2006-03-23 Manzo Anthony V Gaming advertisement systems and methods
US20070129990A1 (en) * 2005-12-01 2007-06-07 Exent Technologies, Ltd. System, method and computer program product for dynamically serving advertisements in an executing computer game based on the entity having jurisdiction over the advertising space in the game

Also Published As

Publication number Publication date
WO2009024927A2 (en) 2009-02-26

Similar Documents

Publication Publication Date Title
WO2009114358A3 (en) Display of notational object in an interactive online environment
WO2005086969A3 (en) Delivery of advertising into multiple video games
WO2007041371A3 (en) Using information from user video game interactions to target advertisements
WO2007120277A3 (en) Dynamic advertising system for interactive games
WO2013006389A3 (en) Techniques for leveraging player's social influence and marketing potential in gaming environments
WO2010096744A3 (en) Disc jockey video game and controller
WO2008005355A3 (en) Wagering game with simulated mechanical reels
WO2007147006A3 (en) Display of game win information on a secondary display
GB2450821A (en) Device, system and method of interactive gaming and investing
WO2007098035A3 (en) Game selection in a wagering game machine
WO2011081818A3 (en) Facilitating sponsorship of game-play-based achievements
GB2417874A (en) Customizing players in a video game using morphing from morph targets and other elements
WO2007133281A3 (en) Method and apparatus for discounting a flat rate gaming session
WO2008079542A3 (en) Separable game graphics on a gaming machine
WO2010101695A3 (en) Awarding of avatar items in video game environment
WO2006076468A3 (en) Mathematics game and method
WO2008013734A3 (en) Customizable and personal game offerings for use with a gaming machine
WO2012006449A3 (en) In-game advertising platform
WO2007107874A3 (en) Interactive playmat
WO2007149714A3 (en) System for presenting a navigable virtual subway system, and method for operating and using the same
EP2463001A3 (en) Matching and scoring of advertisements for targeted delivery into multiple video games, such as single and multiplayer games
MX2010008811A (en) Method and system for conducting a lottery game as a function of a player's purchase at a retail establishment.
WO2006036851A3 (en) Trading card games and methods of play
WO2009117268A3 (en) Customer loyalty program with shared data and sub-programs
EP1985342A4 (en) Game state presenting device, game state presenting method, information recording medium, and program

Legal Events

Date Code Title Description
121 Ep: the epo has been informed by wipo that ep was designated in this application

Ref document number: 08807363

Country of ref document: EP

Kind code of ref document: A2

NENP Non-entry into the national phase

Ref country code: DE

122 Ep: pct application non-entry in european phase

Ref document number: 08807363

Country of ref document: EP

Kind code of ref document: A2