WO2001071586A1 - Information providing method - Google Patents

Abstract

A terminal is connected to an information providing server so as to acquire information such as goods sale information, real estate information, or event information, and then object information unit is acquired from group information including a large amount of information by a single operation. Group information (11) that an information providing server (10) has includes information units (11A, 11B,...) to which six-digit numbers are allocated. An information code related with an information unit is printed on an advertisement medium such as a newspaper or a magazine. A user reads the advertisement medium, accesses the information providing server (10) from a portable telephone through the Internet (12), inputs the information code, accesses the information unit by a single operation, and acquires the information unit.

Description

 Specification

Information provision method Technical field

 The present invention provides information that enables information to be easily obtained from an information providing server device using a mobile phone with an Internet browser, a PDA (Personal Digital Assistant), a personal computer, a household electrical appliance with an Internet browser, and the like. Regarding the provision method. Background art

 For example, when trying to obtain real estate property information, used car sales information, employment information, sales information of various products, etc. from an information browsing terminal device such as a mobile phone, a user needs an information providing server that stores a large amount of information. After accessing the device, it is necessary to repeat complicated operations to narrow down the target information.

 For example, in the case of rental property information, the following seven levels of selection Z must be executed. That is, after accessing the information providing server device, (1) selection of nationwide programs, (2) selection of prefectures, (3) selection of railways, (4) selection of stations, and (5) selection of desired layouts You can obtain the information by displaying the desired real estate through the following steps: (6) Select the desired amount of money, (7) Display the inventory of the property information.

 The procedure of repeating a large number of selections / determinations as described above is complicated by itself, and it is difficult to repeat the operation of a small and limited number of keys while looking at a small display screen with a small mobile phone. There is a problem that the operation is very complicated and erroneous operation such as an incorrect key press is likely to occur. Disclosure of the invention

The present invention has been made in view of the above-described conventional problems, and is useful for a user who accesses an information providing server device from an information browsing terminal such as a mobile phone. It is an object of the present invention to provide an information providing method capable of providing target information to a user by a simple operation of the user.

 Also, recently, users have been able to use mobile phones to know the details of locations, business hours, etc. of target restaurants, stores, business contents, service stores such as barbers and beauty shops. I have. Furthermore, similarly, detailed information of a real estate for rent can be obtained using a mobile phone.

 In such a case, it would be convenient to be able to access the detailed information source from the intended restaurant or the like or the real estate property.

 An object of the present invention is to provide an information providing method in which in the above case, information can be easily obtained from a local place such as a restaurant or a real estate property. According to the present invention, a group information including a large number of unit information to be provided to a user for browsing is registered in advance in an information providing server device as an information code different for each unit information as search key information. The information code is specified in an advertisement medium displaying advertisement information, which is one of a list, an outline, and a part of the corresponding unit information, and the advertisement information is browsed, and the corresponding unit information is displayed. Prompts the user to recognize the code information, and, when the user inputs the information code from an information browsing terminal device connected to the information providing server device, converts the necessary unit information into the information The object is achieved by an information providing method characterized in that the information is provided from a providing server device to a user via the information browsing terminal device.

 Also, a plurality of different information codes are set for one of the unit information, and these are separately specified in a plurality of different advertisement media, and are registered in the information providing server device as search key information. You may.

 Further, the result of requesting the unit information from the user by the information code may be detected for each information code.

Further, the plurality of different information codes may be separately specified for each type of the advertising medium, and the result of requesting unit information from a user may be detected for each type of the advertising medium. Good.

 Further, the advertisement fee may be calculated based on the result of the charge from the user detected for each information code.

 Further, a condition for retrieving similar unit information is added to the information code, and the user provided with the unit information can browse other similar unit information. A function that prompts the user to select whether or not he / she wishes is added, and when the user selects “Yes” after browsing the unit information, other similar unit information is obtained according to the search conditions included in the information code. May be retrieved and provided to the user via the information browsing terminal device.

 In addition, a condition for requesting periodic provision of the corresponding unit information is added to the information code, and the unit information is periodically responded to a user to whom the unit information is provided. A function to prompt the user to select whether or not they wish to receive the unit information to be provided is added, and when the user selects “Yes” after browsing the unit information, the user is notified by e-mail on a regular basis. Then, the unit information may be sent to the information viewing terminal device of the user.

 In addition, part or all of the information code may be a bar code, a G code for recognizing a television program, a telephone number, a stock code for stock recognition, a postal code, an administrative division code such as a municipal government, and a map for map information. The code may include at least one of the following. Further, the information code may be configured as a part of an e-mail address of the information providing server device.

 Further, when a connection is made from the user's information browsing terminal device by the e-mail address, the information providing server device transmits an Internet address and the information code to the information browsing terminal device. You may.

 Further, the information code may include at least one of “*” and “#” among input keys of the telephone terminal.

In addition, the advertisement medium, together with the code information, the input of the information providing server device The Internet address and trademark shall be clearly indicated to encourage users to recognize that this information is provided by a specific person.

 Further, the information browsing terminal device is any of a mobile phone with a browser, a computer, a small-sized information mobile terminal, a computer mounted on a vehicle, a facsimile, and a household appliance with a browser, and the information code is set by using these input keys. It may be possible to input. In addition, the advertisement medium includes advertisements in publications such as newspapers, magazines and telephone directories, advertisements by television, advertisements inside and outside vehicles such as vehicles, ships, and aircrafts, advertisements by outdoor advertisements such as signboards and stickers, It may be any of indoor advertisements such as stickers and displays, and advertisements distributed by streets, stores, and mail.

 In addition, the unit information is information of a store for selling goods, a restaurant, an entertainment business, a barber shop, a service store such as a beauty shop, and a manager of a real estate manager who intends to view the property for sale or rental. This is one of the property information for each registered real estate in the real estate information to be presented when there is an inquiry from the user, and the information providing server includes, in addition to the unit information, a corresponding store or registered real estate. The location coordinate position information is registered, and the user who has acquired the location coordinate position information at the time of browsing a store or registered real estate, from the information viewing terminal device, uses the location information as the code information. When the mark position information is input, the corresponding unit information may be provided from the property information providing server.

In the present invention, for example, an information code for acquiring information to be transmitted to a user is attached to an advertisement medium such as a newspaper advertisement, an information magazine, and an outdoor advertisement, and the user can use the information code from a terminal device such as a mobile phone. After connecting to the information providing server and inputting the information code displayed on the advertisement medium, the target unit information of the information (information group) stored in the information providing server in a large number of times can be operated in one operation. Access to obtain information. BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a block diagram showing an apparatus for implementing an information providing method according to an embodiment of the present invention.

 FIG. 2 is a block diagram showing an example of an advertising medium used in the method.

 FIG. 3 is a front view showing a specific display of the information code on the advertisement medium.

 FIG. 4 is a block diagram showing a configuration of an information providing server device used for implementing the information providing method and a process in which a user provides information.

 FIG. 5 is a block diagram showing a process in which a user provides information by an additional function of the information providing method.

 FIG. 6 is a block diagram showing another example of the information code in the information providing method. BEST MODE FOR CARRYING OUT THE INVENTION

 Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.

 FIG. 1 is a block diagram showing a configuration of an apparatus for performing an information providing method according to an example of an embodiment of the present invention.

 In FIG. 1, an information provider server device 10 of an information provider is connected to the Internet 12.

On the other hand, various types of information browsing terminal devices used by users to acquire target information from the information providing server device 10 include, for example, mobile phones 14A and PHS 14B with an Internet browser, and mobile phones. Personal computer with suitable compact size (hereinafter referred to as PC) 14C, general telephone with Internet browser 14D, facsimile 14E, personal data assistant (PDA) 14F, home Electrical appliances 14 G, on-board computer (car navigation system) 14 H, via wireless or wired public telephone line (or dedicated line) 16, Internet connection server 18, Internet 12 Thus, it can be connected to the information providing server device 10. These information browsing terminal devices such as the mobile phone 14A have input means such as dial buttons and a keyboard, and display means such as a liquid crystal display device, and are connected to the information providing server device 10 via the Internet 12. After a simple operation of inputting an information code described later, a large amount of information (group information) stored in the information providing server device 10 and the desired unit information can be displayed on the display means or the like. Can be displayed. The information code is displayed on the advertisement medium 20 as, for example, a six-digit number, as shown in FIG.

 Here, as shown in FIG. 2, the advertising medium 20 is a publication 22 such as a newspaper 22 A, a magazine 22 B, a telephone directory 22 C, an information magazine 22 D, and a television 24. A, Video ads 24 B, Movies 24 C, etc.Video ads 24, Vehicles 26 A, Ships 26 B, Aircraft 26 C, etc.Vehicle advertisements 26 inside and outside vehicles, signboards 28 A, stickers It can be either an outdoor advertising material 28 such as 28B, a sticker 3 OA, an indoor advertisement 30 such as a display 30B, an advertising material 32 distributed on the street, in a store, or by mail.

 As shown in FIG. 2, a connection destination, which is an information providing server device 10 for connecting a user's mobile phone 14 A or the like via the Internet 12, is provided in the advertisement medium 20. The Internet address (URL) of the information is specified alongside the information code (for example, 12933841) as, for example, "http: /keitai.ad//".

 Specifically, as shown in Fig. 3, explanations are given according to various advertising media, and a plurality of information codes (displayed as ad codes) are displayed in a list. Reference numerals 23 and 3 indicate magazines, 3OA and posters, and 38A and outdoor display.

 As shown in FIGS. 2 and 3, a logo mark (trademark) 21 common to each advertising medium 20 is displayed at the head of the Internet address or the head of the information code. It is encouraging people to recognize that this information is provided by specific people (natural people, corporations).

FIG. 4 shows a process of providing target information (unit information) from the information providing server device 10 to the user by the information providing method of the present embodiment, and the information providing server device 1. 0 shows the configuration of the database.

 In the database of the information providing server device 10, one information (unit information 11A, 11Β, ··· 11 I ····) is stored corresponding to the one information code. And group information 11 as a whole.

 Each unit information 11 A, 11 I,... Can include text information and necessary image information, and further include audio information and moving images.

 The user accesses the group information 11 of the information providing server device 10 via the Internet 12 by using, for example, the mobile phone 14A and the Internet address described above, and furthermore, the advertisement medium By inputting the information code displayed in 20, for example, 12933841 by using the key, the user accesses the desired unit information 11 A and requests it.

 The information providing server device 10 transmits the contents of the unit information 11 A (stored in the box) requested by the information code to the connected mobile phone 14 A via the Internet ( Reply)

The user can obtain the contents of the unit information 11 A displayed on the desktop 15 of the mobile phone 14 A.

 In the above procedure, the user browses and obtains desired unit information. In this process, the user recognizes the logo mark (trademark) 21 specified on the advertisement medium 20. Therefore, if the same logo mark 21 is visually recognized when viewing another advertising medium 20 on another occasion, the advertising medium 20 is provided by the same person as the provider of the unit information. Recognize that there is.

 In this case, from the point of view of the information provider, the advertisement will be based on the distinctiveness of the logo mark 21 and the services of other products and services, and will give the user a sense of security. It is possible to easily access the information providing server device by using the transmission history in such as without inputting the Internet address again.

In addition, while setting an e-mail address in the information providing server device 10, The e-mail address may be configured to include the information code, and may be written on the advertisement medium 20 separately from the information code, for example, as indicated by reference numeral 30C in FIG. .

 In this case, when the information providing server device 10 receives an e-mail from the user's mobile phone 14A or the like, the information providing server device 10 immediately receives a part of its own Internet address and a part of the inputted e-mail address 30C. Is transmitted to the mobile phone 14A or the like.

 Therefore, if the user clicks on the received Internet address and code information to obtain it, and accesses the information providing server device 10, the user can easily obtain the target unit information. Also, the information provider can obtain the user's e-mail address.

 Note that the code information included in the e-mail address does not necessarily have to match the previous code information. It can also be sent as an alphabet that is easy for users to send. Further, additional functions can be set in the information providing server device 10 as follows.

For example, a condition for searching for similar unit information is added to the information code allocated to the advertising medium 20, and the unit information 11A, 11B,. As shown on the display 15 in Fig. 4, a function to prompt the user to select whether or not to view other similar information is added to the accessing user, and when the user selects the request. Then, another similar information is searched according to the search condition included in the information code, and, for example, unit information 11B of an adjacent information code is provided to the user, and further, as shown in FIG. The information code is added with a condition for periodically requesting the information providing server device 10 to provide the corresponding unit information, and the information providing server device 10 includes, for example, unit information 11 C Periodically for users provided It prompts the user to select answers of the presence or absence of hope of receiving the provision of the corresponding unit information 1 1 C A function is added, and when the user selects the request after browsing the unit information 11c, the unit information 11C is periodically sent by e-mail to the information browsing terminal of the user. (For example, mobile phone 14A).

 In this case, in addition to the unit information 11C, similar unit information may be periodically sent to the user.

 Further, for example, as shown in the lower part of the box of the unit information 11 A in FIG. For example, the information is separately specified in the newspaper 22A and the magazine 22B, respectively, and registered as search key information in the information providing server device 10, and the user accesses the unit information in the same procedure as described above. At this time, it is possible to detect which advertising medium, that is, the newspaper 22A or the magazine 22B, from which the user has acquired the information code. Therefore, the effect of the advertisement can be determined.

 Further, as in the case of a so-called banner advertisement used for a mobile phone, it is also possible to charge an advertisement to a sponsor based on the detected advertisement effect (the number of accesses) for each one access from a user. .

 Note that the information code is a six-digit number, but the present invention is not limited to this, and it suffices that the user can access the desired unit information by inputting with a simple operation. .

 Therefore, for example, as shown in Fig. 6, bar code 41, G code 42 for TV program recognition, telephone number 43, stock recognition, security code 44, postal code 45, district / village And at least one of the administrative division code 46 and the map code 47 for map information may be included in part or all of the information code.

 In this way, the user can recognize the information code without feeling uncomfortable, and can easily access and acquire the unit information.

Further, in consideration of the case where a mobile phone 14A or a PHS 14B is used, the information code is input to the telephone terminal, for example, the “*” key 51 and the input keys 51 shown in FIG. The "#" key may include at least one of the keys 52.

 In this case, the information code is easily recognized by the user, and the information is easily classified by the administrator of the information providing server device 10.

 Furthermore, the information code can be used as a common code when providing information by fax or browsing the Internet on a PC. That is, it becomes a multimedia code, and the convenience for the user can be further improved.

 Furthermore, when the unit information is, for example, a property for rent, a property for sale, a restaurant, a hotel, an event hall, a barber shop, a beauty salon, etc., the location is important for the user. Information.

 In such a case, the location information of the store or the like is registered in advance in the unit information 11A, 11B,..., And the user provides the information in the same procedure as described above. When accessing the target unit information of the server device 10, the location coordinate position information may be input as the code information so that the corresponding unit information can be obtained. By doing so, a specific house display or the like replaces the code information display, and the user does not need to acquire code information different from the house display, and the convenience of the user increases. In this case, as shown by reference numeral 54 in FIG. 1, a GPS (Global Positioning System) coordinate detection adapter is linked to the mobile phone 14A or PHS 14B to automatically determine the current location of the user. This may be detected as a code information. Industrial applicability

 Using a mobile phone with an Internet browser, etc., the user can access the information providing server device via the Internet address and then obtain the desired unit information only by inputting a simple information code, which is highly convenient for the user.

Claims

The scope of the claims 1. Group information including a large number of unit information to be browsed by a user is registered in advance in an information providing server device using a different information code for each unit information as search key information, and the information code Is specified in the advertising media displaying the inventory information, summary, or part of the corresponding unit information, and users who browse this advertisement information and request the corresponding unit information When the user inputs the information code from an information browsing terminal device connected to the information providing server device, the unit information corresponding to the information providing server is urged to recognize the code information. An information providing method, wherein the information is provided from a device to a user via the information viewing terminal device. 2. In claim 1, a plurality of different information codes are set for one of the unit information, these are separately specified in a plurality of different advertising media, and registered as search key information in the information providing server device. An information providing method characterized in that:  3. The information providing method according to claim 1 or 2, wherein a record of request for unit information from a user by the information code is detected for each information code.  4. The method according to claim 2, wherein the plurality of different information codes are separately specified for each type of the advertising medium, and the result of requesting unit information from a user is detected for each type of the advertising medium. Information provision method.  5. An information providing method according to claim 3 or 4, wherein an advertisement fee is calculated based on a result of a request from a user detected for each of the information codes. 6. The method according to any one of claims 1 to 5, wherein a condition for searching for similar unit information is added to the information code, and the unit information is provided to a user to whom the unit information is provided. On the other hand, a function for prompting the user to select whether or not he / she wants to view other similar unit information is added, and when the user selects “Yes” after browsing the unit information, the function is included in the information code. An information providing method, wherein another similar unit information is searched according to the search condition to be provided and provided to the user via the information viewing terminal device. 7. The claim according to any one of claims 1 to 6, wherein the information code is provided with a condition for requesting periodic provision of the corresponding unit information, and the unit information is provided with the unit information. A function that prompts the selected user to select whether or not he / she wishes to receive the corresponding unit information on a regular basis is added. An information providing method, wherein when selected, the unit information is periodically sent to the user's information viewing terminal device by e-mail.  (8) In any one of claims 1 to 7, the information code includes, in part or in whole, a bar code, a G code for recognizing a television program, a telephone number, a securities code for recognizing stocks, a zip code, and a market code. An information providing method characterized by comprising at least one of a municipal or other administrative division code and a map information map code.  9. The information providing method according to claim 1, wherein the information code is configured as a part of an e-mail address of the information providing server device.  10. In Claim 9, when a connection is made from a user's information browsing terminal device by the electronic mail address, the information providing server device transmits the Internet address and the information code to the information browsing terminal device. An information providing method characterized by the fact that:  11. The information according to any one of claims 1 to 10, wherein the information code includes at least one of “*” and “#” among input keys in a telephone terminal. Delivery method.  12. In any one of claims 1 to 11, an Internet address and a trademark of the information providing server device are clearly indicated in the advertisement medium together with the code information, and the user is provided with a specific An information provision method characterized by encouraging people to recognize what is being done. 13. The information viewing terminal device according to any one of claims 1 to 12, wherein the information viewing terminal device is a mobile phone with an internet browser, a computer, a small information mobile terminal, a facsimile, An information providing method, wherein the information code is any one of a vehicle-mounted computer and a household appliance with an Internet browser, and the information code can be input using these input keys.  14. The advertisement medium according to any one of claims 1 to 13, wherein the advertisement medium is an advertisement in a publication such as a newspaper, a magazine, or a telephone book, an advertisement on a television, an advertisement inside or outside a vehicle such as a vehicle, a ship, or an aircraft. An information providing method characterized by being one of an advertisement using an outdoor advertisement such as a sign, a signboard, and a poster, an indoor advertisement such as a sticker and a display, and an advertisement distributed on a street, in a store, or by post.  15. The unit information according to any one of claims 1 to 14, wherein the unit information is for information of a store for selling goods, a restaurant, a business, a barber shop, a beauty shop, or any other service store, sales, or rental. The property manager for the property to be viewed by the user is one of the property information for each registered property in the property information to be presented when there is an inquiry from the user. In addition to the unit information, the location coordinate position information of the corresponding store or registered real estate is registered, and when browsing the store or registered real estate, the user who has acquired the location coordinate position information can read the information. When the location coordinate position information is input as the information code from a terminal device, the corresponding unit information is provided from the property information providing server device. How to provide information.