[go: up one dir, main page]

US20090220207A1 - Systems and Methods for Playing Video - Google Patents

Systems and Methods for Playing Video Download PDF

Info

Publication number
US20090220207A1
US20090220207A1 US12/096,124 US9612406A US2009220207A1 US 20090220207 A1 US20090220207 A1 US 20090220207A1 US 9612406 A US9612406 A US 9612406A US 2009220207 A1 US2009220207 A1 US 2009220207A1
Authority
US
United States
Prior art keywords
video
stream
mode
video stream
outputting
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
US12/096,124
Other languages
English (en)
Inventor
Jules May
Barry Merrick
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Ant Software Ltd
Original Assignee
Ant Software Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Ant Software Ltd filed Critical Ant Software Ltd
Assigned to ANT SOFTWARE LIMITED reassignment ANT SOFTWARE LIMITED ASSIGNMENT OF ASSIGNORS INTEREST (SEE DOCUMENT FOR DETAILS). Assignors: MERRICK, BARRY, MAY, JULES
Publication of US20090220207A1 publication Critical patent/US20090220207A1/en
Abandoned legal-status Critical Current

Links

Images

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/24—Systems for the transmission of television signals using pulse code modulation
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445—Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/432—Content retrieval operation from a local storage medium, e.g. hard-disk
    • H04N21/4325—Content retrieval operation from a local storage medium, e.g. hard-disk by playing back content from the storage medium
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/433—Content storage operation, e.g. storage operation in response to a pause request, caching operations
    • H04N21/4333—Processing operations in response to a pause request
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/44—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to encoded video stream scene graphs
    • H04N21/4402—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to encoded video stream scene graphs involving reformatting operations of video signals for household redistribution, storage or real-time display
    • H04N21/440281—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to encoded video stream scene graphs involving reformatting operations of video signals for household redistribution, storage or real-time display by altering the temporal resolution, e.g. by frame skipping
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/65—Transmission of management data between client and server
    • H04N21/658—Transmission by the client directed to the server
    • H04N21/6587—Control parameters, e.g. trick play commands, viewpoint selection
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/76—Television signal recording
    • H04N5/78—Television signal recording using magnetic recording
    • H04N5/782—Television signal recording using magnetic recording on tape
    • H04N5/783—Adaptations for reproducing at a rate different from the recording rate
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N9/00—Details of colour television systems
    • H04N9/79—Processing of colour television signals in connection with recording
    • H04N9/80—Transformation of the television signal for recording, e.g. modulation, frequency changing; Inverse transformation for playback
    • H04N9/804—Transformation of the television signal for recording, e.g. modulation, frequency changing; Inverse transformation for playback involving pulse code modulation of the colour picture signal components
    • H04N9/8042—Transformation of the television signal for recording, e.g. modulation, frequency changing; Inverse transformation for playback involving pulse code modulation of the colour picture signal components involving data reduction
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N9/00—Details of colour television systems
    • H04N9/79—Processing of colour television signals in connection with recording
    • H04N9/80—Transformation of the television signal for recording, e.g. modulation, frequency changing; Inverse transformation for playback
    • H04N9/82—Transformation of the television signal for recording, e.g. modulation, frequency changing; Inverse transformation for playback the individual colour picture signal components being recorded simultaneously only
    • H04N9/8205—Transformation of the television signal for recording, e.g. modulation, frequency changing; Inverse transformation for playback the individual colour picture signal components being recorded simultaneously only involving the multiplexing of an additional signal and the colour video signal
    • H04N9/8227—Transformation of the television signal for recording, e.g. modulation, frequency changing; Inverse transformation for playback the individual colour picture signal components being recorded simultaneously only involving the multiplexing of an additional signal and the colour video signal the additional signal being at least another television signal

Definitions

  • the invention generally relates to the field of digital playback and especially to operation of “trickplay” features such as fast-forward and rewind, more particularly to the invention relates to playback of an auxiliary video stream during trickplay of a standard digital video stream.
  • Embodiments of the invention are useful in digital video players and recorders.
  • FIG. 1 shows the most basic configuration of a STB.
  • a dedicated device (set-top box, or STB, 1 ) contains an elementary stream selector 8 which selects an elementary stream from a multiplexed transmitted data stream 4 , and digital decoder 3 which creates a moving image suitable for display on a domestic TV set 5 .
  • the broadcast model was also an analogue of traditional broadcasts: a series of identifiable elementary streams, each carrying programme material interspersed with announcements and advertising.
  • FIG. 2 shows a hard-disk recorder STB. Additionally to the basic STB it contains a hard-disk or other recording means 2 , which can be used to record transmissions for later playback, or for pausing live transmissions. Through suitable control means 6 and switching means 7 , such recordings can be played back in fast-forward or rewind modes, when searching for a particular moment, or for bypassing adverts or announcements.
  • the recording means 2 records an elementary stream selected from the multiplexed transmitted data stream 4 (using either the existing selection means 8 , or an additional selection means 8 a as shown in FIG. 2 ), and (either at the same time, or subsequently) the switching means 7 directs to the decoding means 3 either a selected elementary stream or a recorded data stream (or parts thereof) from the recording means 2 .
  • a system for playing stored video data having a rapid play or rewind mode
  • the system comprising: means for detecting operation of said rapid play or rewind mode; and means for outputting supplementary program material during said operation of said rapid play or rewind mode.
  • the system selects a video stream which is configured so that it plays at a substantially normal rate in a forward direction when output by a video player operating in a rapid play or rewind mode.
  • Embodiments of the system may comprise a video disc player, for example a DVD (Digital Versatile Disc) player and/or a so-called Personal Video Recorder (PVR).
  • a PVR may be taken as a system which is able to record real time broadcast video to allow pause and/or rewind of the broadcast material whilst it is being watched and/or subsequent playback (timeshift).
  • the rapid play mode of embodiments of the system provides playback at a faster than real-time speed; the rewind mode may be at any speed including, for example, unity (backwards real-time) and less.
  • inventions of the system may be implemented on a video-on-demand system, where the high speed video streams are sent from a server. More generally internet streaming protocols may additionally or alternatively be employed together with a remote server.
  • the stored (or otherwise provided) video data comprises a plurality of video data streams configured for playback at a plurality of different rates.
  • MPEG Motion Picture Expert Group
  • the frames typically include a time code.
  • MPEG video stream can be identified (the separate streams are numbered) the normal rate of playback for the stream can be determined from a frequency of packets for a particular stream whether or not frame rate and/or time code data is also present. It will be recognised that these techniques may be employed for MPEG data including, but not limited to, MPEG 1, MPEG 2 and MPEG 4, as well as to other types of digital video data.
  • the system includes means for selecting a stream responsive to a selected rapid play or rewind mode, in particular so that when played using the selected mode, the video appears as normal.
  • preferred embodiments of the system are configured to play the supplementary program material forwards when the selected playing mode comprises a rewind mode. This may be achieved by including time-reversed video data within the MPEG or other digital video data stream.
  • the supplementary program material comprises video material (which term as used here generally but not necessarily also implies the presence of corresponding audio), other types of supplementary program material may also be employed including, but not limited to, still picture data, interactive program data, for example in a web page format, audio data, film preview data, news headline data and the like.
  • the system also includes a receiver for receiving, and decoding, the broadcast video data and a recorder for recording at least part of the received video stream, for example in a substantially conventional manner.
  • the supplementary program material may then comprise part of the same overall stream (multiplex) of broadcast video data.
  • the system may be configured to receive all overall video stream comprising a plurality of interleaved streams with different video rates—that is configured for playback at different rates and/or optionally in a time-reversed direction.
  • the system preferably comprises a de-interleaver for separating these interleaved video streams for later selection in response to the selected replay mode (rapid play, rewind or pause as described further below).
  • the system also includes a means for detecting a marker of supplementary program material in a received video stream, for example a means of detecting an advertising marker which is included in a broadcast video stream.
  • the means for outputting the supplementary program material may then be responsive to detection of such a marker.
  • the supplementary material may be downloaded, for example overnight, and then this material may be played during a rapid play, rewind or pause operation of the player.
  • detection of the marker together with selection of a play mode, in particular a rewind mode may be employed to select the broadcast stream as a source of the supplementary program material.
  • a broadcaster may include an advertising or other marker shortly after an event where a user might wish to operate a rewind or pause control, for example after a goal in a football match.
  • the supplementary material would be provided for replay by the system in the event that a user chose to pause and/or rewind the watched broadcast video stream, for example in this particular example, to pause or rewind the events leading to the goal.
  • the invention provides a system for playing stored video data, the system having a pause mode, the system comprising: means for detecting operation of said pause mode; and means for outputting supplementary program material during said pause mode; and wherein said supplementary program material comprises one or more of a pausable frame of a received video stream, a selected stream of broadcast video, and a portion of a received video stream following an advertising marker.
  • Video Disc Player such as a DVD player (which here includes variants aid developments of the DVD standard).
  • the invention provides a method for playing stored video data using a system with a rapid play or rewind mode, the method comprising: detecting operation of said rapid play or rewind mode; and outputting supplementary program material during said operation of said rapid play or rewind mode.
  • the invention further provides a method for playing stored video data using a system with a pause mode, the method comprising: detecting operation of said pause mode; and outputting supplementary program material during said operation of said pause mode; and wherein said supplementary program material comprises one or more of a pausable frame of a received video stream, a selected stream of broadcast video, and a portion of a received video stream following an advertising marker.
  • the invention further provides processor control code to implement the above-described systems and methods, in particular on a data carrier such as a disk, CD- or DVD-ROM, programmed memory such as read-only memory (Firmware), or on a data carrier such as an optical or electrical signal carrier.
  • Code (and/or data) to implement embodiments of the invention may comprise source, object or executable code in a conventional programming language (interpreted or compiled) such as C, or assembly code, code for setting up or controlling an ASIC (Application Specific Integrated Circuit) or FPGA (Field Programmable Gate Array), or code for a hardware description language such as Verilog (Trade Mark) or VHDL (Very high speed integrated circuit Hardware Description Language).
  • a data carrier such as a disk, CD- or DVD-ROM, programmed memory such as read-only memory (Firmware), or on a data carrier such as an optical or electrical signal carrier.
  • Code (and/or data) to implement embodiments of the invention may comprise source, object or executable code in a conventional
  • the invention provides a digital video signal comprising data for a plurality of video streams, at least one of said streams comprising video data for non-real-time playback.
  • one or more such non real-time streams are included, for example a stream comprising data for playback as real-time video when stored and replayed by a video player operating in a rapid play mode and/or a stream comprising data for playback as real-time video when stored and replayed by a video player operating in a reverse play or rewind mode.
  • the digital video signal comprises an MPEG compatible signal, for example a signal compatible with MPEG 1 (in particular the ISO/IEC 11172 set of standards), 2 (in particular the ISO/IEC 13818 set of standards), and/or 4 (in particular the ISO/IEC 14496 set of standards).
  • the above-described digital video signal may be provided on a carrier medium such as a disc or an optical or electrical signal carrier, or as a broadcast (radio frequency) digital video signal.
  • a carrier medium such as a disc or an optical or electrical signal carrier, or as a broadcast (radio frequency) digital video signal.
  • a method of outputting an alternate video stream responsive to a user selecting a pause or rewind mode comprising receiving a multiplexed video stream comprising a first video stream and an alternate video stream, outputting the first video stream, determining when the user selects the pause or rewind mode, and outputting the alternate video stream responsive to said determining.
  • the first video stream comprises a broadcast television channel, which may comprise one or more scheduled television programmes, optionally comprising one or more advertisements interspersed with the scheduled television programmes.
  • the second video stream comprises one or more advertisements, and/or announcements and/or other interruptions.
  • the method comprises switching streams when the user has selected the pause or rewind mode and an advertisement is about to start on the alternate video stream.
  • the method may be used in a television receiver, a set top box or a digital video player such as a DVD player.
  • the multiplexed video stream may be carried as a signal, such as an MPEG-1, 2 or 4 signal, or on a medium such as an optical disc or a memory card.
  • FIG. 1 shows a simple example of a Set Top Box (STB);
  • FIG. 2 shows an example of an STB incorporating a hard disc video recorder/player
  • FIG. 3 shows an example of an STB according to an embodiment of an aspect of the present invention
  • FIG. 4 shows a representation of multiple, concurrent, non-real time elementary streams combined with the original programme material
  • FIG. 5 shows a representation of a single, reversed elementary stream combined with the original programme material
  • FIG. 6 shows a representation of multiple concurrent reversed elementary streams combined with the original programme material
  • FIG. 7 shows a representation of a single forward elementary stream which is intended for replay during rewind combined with the original programme material.
  • a STB 1 configured analogously to the conventional box in which the recording and playback means 2 records and replays a multiplicity of elementary streams which have been transmitted with different non-realtime “densities”, the selection means 8 a selects a multiplicity of data elementary streams for recording, and the switching means 7 selects one elementary stream from the multiplicity of recorded elementary streams or from a transmitted elementary stream, at whichever density is appropriate for the present trickplay mode.
  • the STB records programme material 100 such as a movie which comprises a number of data packets 105 .
  • the programme is interspersed by a series of 150-second advertising breaks 101 —which would typically contain five 30 second adverts.
  • the packets representing the advertising breaks are augmented with additional packets containing data representing elementary streams depicting an auxiliary 30-second advert 102 , a 10-second advert 103 , and a 5-second advert 104 , all multiplexed with the original data stream as shown, and arranged to occupy the entire 150-second slot.
  • the five conventional adverts are shown normally, and the other adverts are not seen at all.
  • a stream of packets representing a pre-recorded sporting event 110 is augmented with an elementary stream 112 containing data representing a short advert of typically 5 s, which is recorded in reverse frame order, and multiplexed with the programme elementary stream such that it overlaps some significant action 111 such as the few seconds before a goal.
  • some significant action 111 such as the few seconds before a goal.
  • the duration of the advert and the duration of the action are in the general case unrelated. Rewinding through the action will play the advert at the most appropriate multiple, and when the advert is finished the playback will revert to the backward-running game.
  • FIG. 6 depicts this case.
  • a live sporting event 120 is augmented with data packets comprising an elementary stream 122 which represents a short advert, which is recorded in normal frame order such that it overlaps and/or succeeds a significant event 121 , such as a goal.
  • a significant event 121 such as a goal.
  • the advert data can be taken either directly from the transmitted data (if the rewind is taking place during the transmission of the advert) or from the recorded data. In subsequent rewinds, the recorded version of the advert is shown.
  • This embodiment is useful in live sporting events where the significance of a particular action is not known until after the action has completed. It is also valuable in that it does not take bandwidth away from the action of interest, but instead uses bandwidth from the aftermath of the action, which is much less valuable.
  • the advertiser rents an advertising space in a programme for a limited period of time.
  • a sporting event is augmented with an elementary stream in accordance with one of the preceding embodiments representing an advert for a limited-time offer, such as travel to later rounds in the competition.
  • two adverts are mixed into the transmission stream in accordance with any of the preceding embodiments. Additionally, a flag which identifies that an alternative advert is available is mixed into the stream. When an advert is presented, the flag is consulted, and if it is effective (for example, it is in-date) one of the streams is presented, otherwise the other stream will be presented. Optionally, when the flag becomes ineffective, the data representing the first advert can be erased from the recorder.
  • a flag which identifies that an alternative advert is available is mixed into the stream.
  • the flag is consulted, and if the flag is effective (for example, it is in date) the stream is taken from another live, or nearly live transmission stream. If the flag is not effective, the advert will be taken from the recording. Additionally the online stream may, on expiry, revoke the flag so the online stream will not be consulted again.
  • only one advert is mixed into the transmission stream. No additional flag is recorded. On expiry of the advert, a replacement advert is sent to the recorder, which will be recorded in place of the original, obliterating the original. The replacement can be sent at any time, even when the recording is not being used, in order to exploit periods of low bandwidth.
  • This embodiment permits the broadcaster to sell the same advertising slot to many different advertisers, and the advertising message remains appropriate to the viewers as the recording ages.
  • Examples include news headline summaries embedded within more comprehensive news broadcasts, special cut-down versions of movies intended for rapid or time-limited viewing, and pause-mode screensavers such as depictions of fish-tanks and fireplaces.

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Databases & Information Systems (AREA)
  • Television Signal Processing For Recording (AREA)
  • Signal Processing For Digital Recording And Reproducing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
US12/096,124 2005-12-05 2006-12-05 Systems and Methods for Playing Video Abandoned US20090220207A1 (en)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
GB0524747A GB2432987A (en) 2005-12-05 2005-12-05 Outputting additional video material during fast-forward, rewind or pause operations of a video player
GB0524747.3 2005-12-05
PCT/GB2006/050427 WO2007066144A1 (fr) 2005-12-05 2006-12-05 Système et procédé pour lire une vidéo

Publications (1)

Publication Number Publication Date
US20090220207A1 true US20090220207A1 (en) 2009-09-03

Family

ID=35686065

Family Applications (1)

Application Number Title Priority Date Filing Date
US12/096,124 Abandoned US20090220207A1 (en) 2005-12-05 2006-12-05 Systems and Methods for Playing Video

Country Status (4)

Country Link
US (1) US20090220207A1 (fr)
GB (1) GB2432987A (fr)
TW (1) TW200803515A (fr)
WO (1) WO2007066144A1 (fr)

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20090119723A1 (en) * 2007-11-05 2009-05-07 John Tinsman Systems and methods to play out advertisements
KR101259015B1 (ko) * 2008-02-29 2013-04-29 삼성전자주식회사 재생 방법 및 장치

Citations (13)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20010053189A1 (en) * 2000-06-16 2001-12-20 Pioneer Corporation Receiver for digital broadcasting
US20020144262A1 (en) * 2001-04-03 2002-10-03 Plotnick Michael A. Alternative advertising in prerecorded media
US20030163824A1 (en) * 1998-11-30 2003-08-28 Donald F. Gordon Method and apparatus for producing demand real-time television
US20030184679A1 (en) * 2002-03-29 2003-10-02 Meehan Joseph Patrick Method, apparatus, and program for providing slow motion advertisements in video information
US20040034874A1 (en) * 2002-08-19 2004-02-19 Hord Phillip M. Pop-up PVR advertising
US20040103429A1 (en) * 2002-11-25 2004-05-27 John Carlucci Technique for delivering entertainment programming content including commercial content therein over a communications network
US20040250281A1 (en) * 2003-04-17 2004-12-09 Feininger William A. Methods and apparatus to detect content skipping by a consumer of a recorded program
US20050076359A1 (en) * 1999-12-21 2005-04-07 Andrew Pierson Modifying commercials for multi-speed playback
US20050091682A1 (en) * 2003-10-23 2005-04-28 David Czeck System and method for providing advertising after a video program has been paused
US6909837B1 (en) * 2000-11-13 2005-06-21 Sony Corporation Method and system for providing alternative, less-intrusive advertising that appears during fast forward playback of a recorded video program
US20050196143A1 (en) * 2004-01-29 2005-09-08 Motoki Kato Reproducing apparatus, reproducing method, reproducing program, and recording medium
US20060029372A1 (en) * 2001-05-14 2006-02-09 Microsoft Corporation Systems and methods for playing digital video in reverse and fast forward modes
US20060059509A1 (en) * 2004-09-13 2006-03-16 Huang Jau H System and method for embedding commercial information in a video bitstream

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20030037068A1 (en) * 2000-03-31 2003-02-20 United Video Properties, Inc. Interactive media system and method for presenting pause-time content
US20030037330A1 (en) * 2001-08-20 2003-02-20 General Instrument Corporation Methods and apparatus for the display of advertising material during personal versatile recorder trick play modes
WO2003092258A2 (fr) * 2002-04-23 2003-11-06 Koninklijke Philips Electronics N.V. Procede pour diffuser des trains de donnees video
EP2164256B1 (fr) * 2004-04-02 2014-08-20 NDS Limited Système de génération de messages visibles pendant la reproduction en mode d'enrichissement à partir d'un enregistreur personnel de vidéo (PVR)

Patent Citations (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20030163824A1 (en) * 1998-11-30 2003-08-28 Donald F. Gordon Method and apparatus for producing demand real-time television
US20050076359A1 (en) * 1999-12-21 2005-04-07 Andrew Pierson Modifying commercials for multi-speed playback
US20010053189A1 (en) * 2000-06-16 2001-12-20 Pioneer Corporation Receiver for digital broadcasting
US6909837B1 (en) * 2000-11-13 2005-06-21 Sony Corporation Method and system for providing alternative, less-intrusive advertising that appears during fast forward playback of a recorded video program
US20020144262A1 (en) * 2001-04-03 2002-10-03 Plotnick Michael A. Alternative advertising in prerecorded media
US20050097599A1 (en) * 2001-04-03 2005-05-05 Plotnick Michael A. Alternative advertising in prerecorded media
US20060029372A1 (en) * 2001-05-14 2006-02-09 Microsoft Corporation Systems and methods for playing digital video in reverse and fast forward modes
US20030184679A1 (en) * 2002-03-29 2003-10-02 Meehan Joseph Patrick Method, apparatus, and program for providing slow motion advertisements in video information
US20040034874A1 (en) * 2002-08-19 2004-02-19 Hord Phillip M. Pop-up PVR advertising
US20040103429A1 (en) * 2002-11-25 2004-05-27 John Carlucci Technique for delivering entertainment programming content including commercial content therein over a communications network
US20040250281A1 (en) * 2003-04-17 2004-12-09 Feininger William A. Methods and apparatus to detect content skipping by a consumer of a recorded program
US20050091682A1 (en) * 2003-10-23 2005-04-28 David Czeck System and method for providing advertising after a video program has been paused
US20050196143A1 (en) * 2004-01-29 2005-09-08 Motoki Kato Reproducing apparatus, reproducing method, reproducing program, and recording medium
US20060059509A1 (en) * 2004-09-13 2006-03-16 Huang Jau H System and method for embedding commercial information in a video bitstream

Also Published As

Publication number Publication date
GB0524747D0 (en) 2006-01-11
GB2432987A (en) 2007-06-06
WO2007066144A1 (fr) 2007-06-14
TW200803515A (en) 2008-01-01

Similar Documents

Publication Publication Date Title
JP4789805B2 (ja) マルチスピード再生のためのコマーシャルの修正
US8645989B2 (en) Method for enhancing digital video recorder television advertising viewership
US7849487B1 (en) Review speed adjustment marker
CA2693708C (fr) Methode et appareil permettant la presentation de publicite de remplacement
US20060218573A1 (en) Television program highlight tagging
US20030154128A1 (en) Communicating and displaying an advertisement using a personal video recorder
US20160066058A1 (en) Methods and systems for forced advertising
WO2001047279A2 (fr) Procede destine a augmenter le nombre de telespectateurs regardant les publicites televisees sur un enregistreur video numerique
CA2529370A1 (fr) Procede et appareil pour traiter un signal video, procede pour lire un signal video enregistre et procede pour offrir un service d'annonce publicitaire
JP2006500811A (ja) ビデオレコーダ装置およびその動作方法
US20120219273A1 (en) Digital video recording apparatus, system and method with catchup viewing feature
KR20070086349A (ko) 연속된 비디오 데이터 스트림으로부터 이미지들을 재생하기위한 장치
US20090220207A1 (en) Systems and Methods for Playing Video
JP2005204233A (ja) デジタル放送受信装置、デジタル放送送信装置、受信方法、プログラム、記録媒体および録画再生装置
US8081867B2 (en) Record/playback apparatus
KR100583180B1 (ko) 광고 저장영역을 구비한 방송 수신 장치 및 동작 방법
JP3782014B2 (ja) テレビ放送録画再生装置及び情報提供サービスシステム
JP5447459B2 (ja) デジタル放送番組表の表示方法
KR100771613B1 (ko) 기록/재생 장치 및 그 방법
JP4731175B2 (ja) デジタル番組表の表示方法
JP4798192B2 (ja) デジタル放送番組表の表示方法
JP2004328546A (ja) 記録再生装置、表示装置、記録再生用プログラムおよび記録媒体
KR20060115217A (ko) 디지털 방송 녹화 기기 및 디지털 방송 녹화 기기의 녹화방법
HK1140083A (en) Modifying commercials for multi-speed playback
HK1111030B (en) Process and apparatus for playing alternate content to a user during playing of commercials

Legal Events

Date Code Title Description
AS Assignment

Owner name: ANT SOFTWARE LIMITED, UNITED KINGDOM

Free format text: ASSIGNMENT OF ASSIGNORS INTEREST;ASSIGNORS:MAY, JULES;MERRICK, BARRY;REEL/FRAME:021692/0776;SIGNING DATES FROM 20080924 TO 20081003

STCB Information on status: application discontinuation

Free format text: ABANDONED -- FAILURE TO RESPOND TO AN OFFICE ACTION