TWI666603B - Method of finding real commodities - Google Patents
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Abstract
本發明一種找出實體商品的方法,首先透過用戶行動裝置的一用戶應用程式將接收到一近距離通訊裝置廣播發出一具有一識別碼資料的識別訊號傳送至一終端伺服器上,令該終端伺服器根據識別訊號與一資料庫比對,以從資料庫內取得對應識別訊號的一商品訊息,並傳送給該用戶行動裝置,然後透過該用戶行動裝置的一螢幕顯示該用戶應用程式的一顯示操作介面,其中該顯示操作介面包含對應該物體的該商品訊息的畫面,以找出對應該物體的商品。 According to the present invention, a method for finding physical goods is first transmitted to a terminal server through a user application of a user mobile device and receiving an identification signal with an identification code data broadcast from a short-range communication device, so that the terminal The server compares the identification signal with a database to obtain a product message corresponding to the identification signal from the database and sends it to the user's mobile device, and then displays a screen of the user application through a screen of the user's mobile device. A display operation interface, wherein the display operation interface includes a picture of the product information corresponding to the object to find out the product corresponding to the object.
Description
本發明有關於一種找出實體商品的方法,尤指可達到觀看實體商品及有效達到推播行銷商品的效果。 The invention relates to a method for finding physical products, in particular, it can achieve the effects of watching physical products and effectively promoting marketing products.
由於目前商品銷售可分為網路商品銷售及實體商品銷售,其中網路商品銷售是目前使用者經常上網至多個電子商城平台上觀看找尋自己想要購買的商品(如衣服或其他商品),其中以商品為衣服為例,使用者可透過個人電腦或智慧型手機的一螢幕上網觀看喜歡不同風格款式的衣服後,便可直接在網路電子商城平台上直接下單購買,可是往往使用者實際接收到寄來的衣服並試穿後,會與當初在電子商城平台上觀看的衣服的期許會有很大的差異,而產生退換或等的問題。因為使用者在網路電子商城平台觀看到只是虛擬影像的衣服(即商品),令使用者無法實際觀看到實體衣服穿著在人身上呈現的實際態樣及衣服布料色差與材質,以導致與實際商品會有不符的問題。 As the current product sales can be divided into online product sales and physical product sales, the current online product sales is that users often go online to multiple electronic mall platforms to watch and find the products they want to buy (such as clothes or other products), of which Taking merchandise as clothes as an example, users can watch clothes of different styles on the Internet through a screen of a personal computer or smart phone, and then directly place an order on the online electronic mall platform, but often users actually After receiving the clothes sent in and trying them on, there will be a big difference from the expectations of the clothes originally viewed on the electronic mall platform, resulting in problems of return or exchange. Because the user sees the clothes (that is, goods) that are only virtual images on the online electronic mall platform, the user cannot actually see the actual appearance of the physical clothes worn on the person and the color difference and material of the clothes cloth. There will be discrepancies in the products.
另外,雖一些使用者會到實體店面去試穿購買,但使用者必須一間一間的實體店面去尋找及試穿,所以當有新款式衣服時,使用者便得找時間在去尋找哪間實體店面有在販售及試穿,以致於造成使用者耗費太多時間在尋找及試穿,以及無法即時得知新商品訊息的問題。 In addition, although some users will go to the physical store to try on the purchase, but the user must find and try on the physical store one by one, so when there are new-style clothes, the user must find time Some physical stores are selling and trying on, which causes users to spend too much time searching for and trying on, and the problem of not being able to know new product information in real time.
本發明之一目的在提供一種可達到觀看實體商品效果的找出實體商品的方法。 An object of the present invention is to provide a method for finding a physical product that can achieve the effect of viewing the physical product.
本發明之另一目的在提供一種可達到推播行銷商品的找出實體商品的方法。 Another object of the present invention is to provide a method for finding physical products that can achieve the promotion of marketing products.
本發明之另一目的在提供一種可避免純粹透過電商平台虛擬購物產生實體不符的找出實體商品的方法。 Another object of the present invention is to provide a method for finding physical products that can avoid physical discrepancies caused by pure shopping through an e-commerce platform.
為達上述目的,本發明係一種找出實體商品的方法,包括:透過一用戶行動裝置無線連結該物體上之該近距離通訊裝置,並該用戶行動裝置具有的一用戶應用程式將接收到該近距離通訊裝置廣播發出一具有前述識別碼資料的識別訊號傳送至一終端伺服器上;令該終端伺服器根據該識別訊號的識別碼資料與一資料庫的識別碼資料庫比對,以根據該識別碼資料從該資料庫內的商品資料庫取得對應該識別訊號的一商品訊息,並傳送給對應的該用戶行動裝置;及透過該用戶行動裝置具有的一螢幕顯示該用戶應用程式的一顯示操作介面,其中該顯示操作介面包含對應該物體的該商品訊息的畫面,且該商品訊息的畫面包含該物體及商品的畫面,以根據該螢幕顯示的該商品訊息的畫面找出對應該物體的商品;透過本發明此方法的設計,使得有效達到觀看實體商品及有效達到推播行銷商品的效果。 In order to achieve the above object, the present invention is a method for finding physical goods, which includes: wirelessly connecting the near field communication device on the object through a user mobile device, and a user application program provided by the user mobile device will receive the The short-range communication device broadcasts and sends an identification signal with the foregoing identification code data to a terminal server; so that the terminal server compares the identification code data of the identification signal with an identification code database of a database according to The identification code data obtains a commodity message corresponding to the identification signal from a commodity database in the database, and sends the corresponding message to the user mobile device; and a screen displayed on the user mobile device displays a user application program. A display operation interface, wherein the display operation interface includes a screen of the product information corresponding to the object, and the screen of the product information includes the screen of the object and the product, so as to find the corresponding object according to the screen of the product information displayed on the screen Products; through the design of the method of the present invention, it is effective to achieve viewing of physical products Effectively achieve the effect of push marketing goods.
在一實施例,透過該用戶行動裝置無線連結該近距離通訊裝置係設於該物體上的步驟前,包括:透過一服務端之智慧型行動裝置具有的一應用程式連結至該終端伺服器上並登錄對應該近距離通訊裝置的一識別碼資料,令該終端伺服器將該識別碼資料儲存在該資料庫具有的一識別碼資料庫內。 In an embodiment, before the step of wirelessly connecting the near field communication device to the object through the user mobile device, the method includes: connecting to the terminal server through an application program provided by a smart mobile device on the server side. And register an identification code data corresponding to the short-range communication device, so that the terminal server stores the identification code data in an identification code database that the database has.
在一實施例,令該終端伺服器將該識別碼資料儲存在該資料庫具有的該識別碼資料庫內之步驟後,包括:透過該服務端之智慧型行動裝置的該應用程式連結至該終端伺服器上,並在該終端伺服器的一登錄介面登錄該物體的一相關資料,令該終端伺服器根據該相關資料內的識別碼資料得知對應該近距離通訊裝置,並將該登錄後的該相關資料轉換為對應該識別碼資料的該商品訊息,以儲存至該資料庫具有的一商品資料庫內。 In one embodiment, after the step of causing the terminal server to store the identification code data in the identification code database included in the database, the method includes: connecting to the application through the application program of the smart mobile device on the server side. On the terminal server, and register a related data of the object in a login interface of the terminal server, so that the terminal server knows the corresponding short-range communication device according to the identification data in the related data, and registers the registration The subsequent related data is converted into the product information corresponding to the identification code data to be stored in a product data base provided in the data base.
在一實施例,該物體的相關資料包含一該物體的商品影像及一商品尺寸。 In one embodiment, the related data of the object includes a product image of the object and a product size.
在一實施例,該用戶行動裝置包含一藍芽模組,該用戶行動裝置的該用戶應用程式透過該藍芽模組偵測及接收該近距離通訊裝置廣播發出的該識別訊號。 In one embodiment, the user mobile device includes a Bluetooth module, and the user application of the user mobile device detects and receives the identification signal broadcast from the short-range communication device through the Bluetooth module.
在一實施例,該用戶行動裝置包含一無線收發器,該無線收發器通訊連結該終端伺服器,且該無線收發器為一3G、一4G或一WIFI模組。 In one embodiment, the user mobile device includes a wireless transceiver, the wireless transceiver is communicatively connected to the terminal server, and the wireless transceiver is a 3G, a 4G, or a WIFI module.
在一實施例,該用戶行動裝置的該螢幕顯示的該顯示操作介面包含一相互距離畫面,該相互距離畫面為該用戶行動裝置與該近距離通訊裝置彼此之間相互的距離,以根據該螢幕顯示的該相互距離畫面得知該用戶行動裝置與服務端之智慧型行動裝置彼此之間相互的距離。 In an embodiment, the display operation interface displayed on the screen of the user mobile device includes a mutual distance picture, and the mutual distance picture is a mutual distance between the user mobile device and the short-range communication device according to the screen. The displayed mutual distance screen learns the mutual distance between the user mobile device and the smart mobile device on the server.
在一實施例,該藍芽模組為一低功率藍牙(BLE)模組。 In one embodiment, the Bluetooth module is a low-power Bluetooth (BLE) module.
在一實施例,該物體為一素人模特兒。 In one embodiment, the object is an amateur model.
在一實施例,該近距離通訊裝置為一低功率藍芽訊號發射器。 In one embodiment, the short-range communication device is a low-power Bluetooth signal transmitter.
在一實施例,該物體的商品為一服飾品或一裝飾品。 In one embodiment, the product of the object is a clothing item or an ornament.
在一實施例,該服務端之智慧型行動裝置具有一無線收發器,該服務端之智慧型行動裝置的該無線收發器通訊連接該終端伺服器。 In one embodiment, the smart mobile device of the server has a wireless transceiver, and the wireless transceiver of the smart mobile device of the server communicates with the terminal server.
1‧‧‧用戶行動裝置 1‧‧‧user mobile device
11‧‧‧螢幕 11‧‧‧Screen
13‧‧‧藍芽模組 13‧‧‧Bluetooth Module
14‧‧‧無線收發器 14‧‧‧Wireless Transceiver
15‧‧‧用戶應用程式 15‧‧‧User Application
151‧‧‧顯示操作介面 151‧‧‧Display operation interface
1511‧‧‧商品訊息的畫面 1511‧‧‧ screen of product information
1512‧‧‧相互距離畫面 1512‧‧‧ mutual distance screen
2‧‧‧近距離通訊裝置 2‧‧‧ Near Field Communication Device
3‧‧‧終端伺服器 3‧‧‧Terminal Server
31‧‧‧資料庫 31‧‧‧Database
311‧‧‧識別碼資料庫 311‧‧‧ID database
312‧‧‧商品資料庫 312‧‧‧Commodity Database
32‧‧‧登錄介面 32‧‧‧Login Interface
4‧‧‧服務端之智慧型行動裝置 4‧‧‧ smart mobile device on the server
41‧‧‧應用程式 41‧‧‧ Apps
411‧‧‧識別碼登錄介面 411‧‧‧Identifier registration interface
42‧‧‧無線收發器 42‧‧‧Wireless Transceiver
5‧‧‧物體 5‧‧‧ objects
6‧‧‧實體商品 6‧‧‧ physical goods
7‧‧‧使用者 7‧‧‧ users
第1圖為本發明實施流程示意圖。 Figure 1 is a schematic diagram of the implementation process of the present invention.
第2圖為本發明實施之方塊示意圖。 Figure 2 is a block diagram of the implementation of the present invention.
第3圖為本發明實施之另一方塊示意圖。 FIG. 3 is another schematic block diagram of the present invention.
第3A圖為本發明實施之服務端之智慧型行動裝置實施態樣示意圖。 FIG. 3A is a schematic diagram of an implementation mode of a smart mobile device on a server side according to the present invention.
第4圖為本發明實施之實施態樣示意圖。 FIG. 4 is a schematic diagram of an embodiment of the present invention.
本發明之上述目的及其結構與功能上的特性,將依據所附圖式之較佳實施例予以說明。 The above-mentioned object of the present invention and its structural and functional characteristics will be described based on the preferred embodiments of the drawings.
本發明係一種找出實體商品的方法。請參考第1圖為本發明實施流程示意圖;第2圖為本發明實施之方塊示意圖;第3圖為本發明實施之另一方塊示意圖;第3A圖為本發明實施之服務端之智慧型行動裝置實施態樣示意圖;第4圖為本發明實施之實施態樣示意圖。如圖所示,本發明之實體商品6(即物體5的商品)在本實施例表示為一服飾品(如衣服)穿著在一物體5為例如素人模特兒身上,但並不侷限於此,於具體實施時,實體商品6也可為裝飾品或其他實體商品。而本發明找出實體商品的方法包括下列步驟: The present invention is a method for finding physical goods. Please refer to Figure 1 for a schematic diagram of the implementation process of the present invention; Figure 2 for the block diagram of the implementation of the present invention; Figure 3 for another block diagram of the implementation of the present invention; Figure 3A is a smart action on the server side of the implementation of the present invention Device implementation diagram; Figure 4 is a schematic diagram of the implementation of the invention. As shown in the figure, the physical product 6 (that is, the product of the object 5) of the present invention is represented as an article of clothing (such as clothing) worn on an object 5 such as an amateur model, but is not limited to this. In specific implementation, the physical product 6 may also be an ornament or other physical product. The method for finding physical goods in the present invention includes the following steps:
(S1):透過一服務端之智慧型行動裝置具有的一應用程式連結至一終端伺服器上並登錄對應一近距離通訊裝置的一識別碼資料,令該終端伺服器將該識別碼資料儲存在一資料庫具有的一識別碼資料庫內;素人模特兒(即物體5)應徵成為業者的商品展示人員後,業者會給素人模特兒一個近距離通訊裝置2,該近距離通訊裝置2為一低功率藍芽(Bluetooth Low Energy)訊號發射器(或簡稱為BLE Beacon發射器),然後素人模特兒透過該服務端之智慧型行動裝置4(例如智慧型手機或平板電腦)具有的一應用程式41(如APP應用軟體)顯示一識別碼登錄介面411上登錄持有的該近距離通訊裝置2的一識別碼資料(例如識別碼)後,該服務端之智慧型行動裝置4的應用程式41透過一無線收發器42將該識別碼資料傳送至一終端伺服器3(例如業者雲端伺服器)上,令該終端伺服器3將接收到的識別碼資料儲存在該資料庫31具有的一識別碼資料庫311內,用以供讀取使用。其中該服務端之智慧型行動裝置4包含前述無線收發器42,該無線收發器42(如一3G、一4G或一WIFI模組)用以通訊連接(如無線連結)該終端伺服器3。 (S1): Connect to a terminal server through an application of a smart mobile device on the server side and register an identification code data corresponding to a near field communication device, so that the terminal server stores the identification code data In an identification code database possessed by a database; after the amateur model (ie, the object 5) is recruited to be an exhibitor of the product of the operator, the operator will give the amateur model a short-range communication device 2, which is A Bluetooth Low Energy signal transmitter (or BLE Beacon transmitter for short), and then an application by an amateur model through a smart mobile device 4 (such as a smartphone or tablet) on the server After the program 41 (such as an APP application software) displays an identification code data (for example, an identification code) of the near field communication device 2 registered on an identification code registration interface 411, the application program of the smart mobile device 4 on the server side 41 transmits the identification code data to a terminal server 3 (such as a cloud server of the operator) through a wireless transceiver 42, so that the terminal server 3 will receive the identification code data The existence of a database 31 having identification code database 311, for use for reading. The server-side smart mobile device 4 includes the wireless transceiver 42 described above. The wireless transceiver 42 (such as a 3G, 4G, or a WIFI module) is used for communication connection (such as wireless connection) to the terminal server 3.
(S2):透過該服務端之智慧型行動裝置的該應用程式連結至該終端伺服器上,並在該終端伺服器的一登錄介面登錄該物體的一相關資料,令該終端伺服器根據該相關資料內的識別碼資料得知對應該近距離通訊裝置,並將該登 錄後的該相關資料轉換為對應該識別碼資料的該商品訊息,以儲存至該資料庫具有的一商品資料庫內;當素人模特兒(即物體5)要進行實體商品6(如衣服)展示時,須透過該服務端之智慧型行動裝置4自拍本人及其上穿著的實體商品6後,並透過該服務端之智慧型行動裝置4的應用程式41無線連結(如3G、4G或WIFI)至該終端伺服器3上,並在該終端伺服器3的一登錄介面32登錄素人模特兒(即物體5)的一相關資料,該相關資料包含一物體5影像(即所拍攝素人模特兒影像)及商品影像(即所拍攝實體商品6影像)及一商品尺寸(如衣服尺寸大小)及識別碼(如近距離通訊裝置2的識別碼),然後令該終端伺服器3根據該識別碼可知道對應的近距離通訊裝置2(即可知道哪一位素人模特兒持有的),並將登錄後的相關資料轉換為對應識別碼資料的商品訊息,儲存至該資料庫31具有的一商品資料庫312內,用以供讀取使用。於具體實施時,相關資料也可包含素人模特兒的姓名、年齡及國籍資料。 (S2): Connect to the terminal server through the application of the smart mobile device on the server side, and register a related data of the object in a login interface of the terminal server, so that the terminal server according to the The identification information in the relevant information is known to correspond to the short-range communication device, and The related information after recording is converted into the product information corresponding to the identification code data to be stored in a product database of the database; when an amateur model (that is, the object 5) is required to perform a physical product 6 (such as clothes) During the show, you must take a selfie of yourself and the physical goods 6 you wear through the smart mobile device 4 on the server, and wirelessly connect through the app 41 of the smart mobile device 4 on the server (such as 3G, 4G or WIFI). ) To the terminal server 3, and register a related data of the amateur model (ie, the object 5) on a login interface 32 of the terminal server 3, the relevant data contains an image of the object 5 (that is, the amateur model shot) Image) and product image (that is, the image of the physical product 6 taken), and a product size (such as the size of clothes) and an identification code (such as the identification code of the short-range communication device 2), and then make the terminal server 3 based on the identification code It can know the corresponding short-range communication device 2 (that is, know which amateur model holds it), and convert the registered related data into the product information corresponding to the identification code data, and store it into a Commodity assets The library 312, to use for reading. In specific implementation, the relevant information may also include the name, age and nationality information of the amateur model.
所以素人模特兒(即物體5)若啟動身上攜帶的近距離通訊裝置2的開關時,使該近距離通訊裝置2的狀態會呈現展示模式後,便會持續例如毎2秒在廣播距離(或推播距離)一範圍(如30公尺)內廣播發出一識別訊號(例如包括識別碼(Universal Unique Identifier,UUID)、主碼(Major)與副碼(Minor)):若此時素人模特兒暫停提供展示服務時,便將攜帶於身上的近距離通訊裝置2的開關關閉,使該近距離通訊裝置2的狀態呈現非展示模式,此時該近距離通訊裝置2便停止廣播發出識別訊號。此外,前述近距離通訊裝置2的廣播距離可支援接近(immediate)、近(near)及遠(far)三個等級的範圍,於實際實施時,前述廣播距離可事先根據廣播範圍需求來設計調整廣播距離的近遠。 Therefore, when an amateur model (ie, the object 5) activates the switch of the short-range communication device 2 carried on the body, the state of the short-range communication device 2 will display the display mode, and it will last for example 毎 2 seconds at the broadcast distance (or Push distance) within a range (such as 30 meters) broadcast an identification signal (including Universal Unique Identifier (UUID), Major (Major) and Minor (Minor)): If the amateur model at this time When the display service is temporarily suspended, the switch of the short-range communication device 2 carried on the body is turned off, so that the state of the short-range communication device 2 is in a non-display mode. At this time, the short-range communication device 2 stops broadcasting the identification signal. In addition, the broadcasting distance of the near-field communication device 2 can support three ranges of immediate, near and far. In actual implementation, the broadcasting distance can be designed and adjusted according to the broadcasting range requirements in advance. Broadcast distance is near and far.
(S3):透過一用戶行動裝置無線連結對應附近在移動的該物體上之該近距離通訊裝置,並該用戶行動裝置具有的一用戶應用程式將接收對應附近在移動 的該近距離通訊裝置廣播發出一具有前述識別碼資料的識別訊號傳送至一終端伺服器上;使用者7透過一用戶行動裝置1以藍芽方式無線連結到一物體5(如素人模特兒)身上攜帶的一近距離通訊裝置2,並該用戶行動裝置1具有的一用戶應用程式15(如APP應用軟體)將接收到對應該近距離通訊裝置2廣播發出一識別訊號(例如包括識別碼(Universal Unique Identifier,UUID)、主碼(Major)與副碼(Minor))傳送至一終端伺服器3上。其中該用戶行動裝置1為例如智慧型手機或平板電腦,該用戶行動裝置1具有一藍芽模組13、一無線收發器14及前述用戶應用程式15(如APP應用軟體),該用戶應用程式15是透過該用戶行動裝置1連結至一應用程式商店(如網路APP商店)下載到該用戶行動裝置1內的一記憶體(如隨機記憶體或快取記憶體)內並安裝,該藍芽模組13於本實施例表示為低功率藍牙(Bluetooth Low Energy)收發器,用以接收或發送藍芽訊號,該無線收發器14為一3G、一4G或一WIFI模組,用以通訊連接(如無線連結)該終端伺服器3。所以該用戶行動裝置1的用戶應用程式15是透過該藍芽模組13偵測及接收在一範圍內(如5公尺範圍內)該近距離通訊裝置2廣播發出的識別訊號,令該用戶行動裝置1的用戶應用程式15將接收到該識別訊號透過該無線收發器14傳送至該終端伺服器3上(例如業者雲端伺服器)。其中前述識別訊號為一藍芽訊號。 (S3): wirelessly link the near field communication device corresponding to the moving object through a user mobile device, and a user application provided by the user mobile device will receive the corresponding nearby mobile device The near field communication device broadcasts an identification signal with the aforementioned identification code data and transmits it to a terminal server; the user 7 wirelessly connects to an object 5 (such as an amateur model) in a Bluetooth manner through a user mobile device 1 A near field communication device 2 carried on the body, and a user application 15 (such as an APP application software) provided in the user mobile device 1 will receive an identification signal (for example, including an identification code ( Universal Unique Identifier (UUID), major code (Minor) and minor code (Minor) are transmitted to a terminal server 3. The user mobile device 1 is, for example, a smart phone or a tablet computer. The user mobile device 1 has a Bluetooth module 13, a wireless transceiver 14, and the aforementioned user application program 15 (such as APP application software). The user application program 15 is connected to an application store (such as an online APP store) through the user's mobile device 1 and downloaded to a memory (such as a random memory or a cache memory) in the user's mobile device 1 and installed. The bud module 13 is shown in this embodiment as a Bluetooth Low Energy transceiver for receiving or transmitting Bluetooth signals. The wireless transceiver 14 is a 3G, 4G or WIFI module for communication. Connect (such as a wireless link) the terminal server 3. Therefore, the user application 15 of the user's mobile device 1 detects and receives the identification signal broadcast by the short-range communication device 2 within a range (such as within 5 meters) through the Bluetooth module 13, so that the user The user application 15 of the mobile device 1 transmits the received identification signal to the terminal server 3 (for example, a cloud server of the operator) through the wireless transceiver 14. The aforementioned identification signal is a Bluetooth signal.
此外,用戶行動裝置1的藍芽模組13與近距離通訊裝置2是透過藍芽無線傳輸方式來定位,亦即該用戶行動裝置1的用戶應用程式15是透過藍芽模組13感測(或偵測)接收到近距離通訊裝置2廣播發出的藍芽訊號強度(即識別訊號的強度),來判斷得知該近距離通訊裝置2的遠近距離。 In addition, the Bluetooth module 13 of the user mobile device 1 and the near field communication device 2 are located by Bluetooth wireless transmission, that is, the user application 15 of the user mobile device 1 is sensed by the Bluetooth module 13 ( Or detecting) receiving the Bluetooth signal strength (ie, the strength of the identification signal) broadcasted by the short-range communication device 2 to determine the distance of the near-field communication device 2.
(S4):令該終端伺服器根據該識別訊號的識別碼資料與該資料庫的識別碼資料庫比對,以根據該識別碼資料從該資料庫內的商品資料庫取得對應該識別訊號的一商品訊息,並傳送給對應的該用戶行動裝置;該終端伺服器3接收到該用戶行動裝置1的無線收發器14傳送的識別訊號後,將該識別訊號內的一識別碼與該資料庫31的識別碼資料庫311比對,找出該識別訊號的識別碼知道是哪一個素人模特兒持有的距離通訊裝置後,該終端伺服器3根據識別碼從該商品資料庫312中取得對應的商品訊息,並傳送給使用者7的用戶行動裝置1上。 (S4): Make the terminal server compare the identification data of the identification signal with the identification data base of the database to obtain the corresponding identification signal from the commodity data base in the data base according to the identification data. A product message is sent to the corresponding mobile device of the user; the terminal server 3 receives the identification signal transmitted by the wireless transceiver 14 of the mobile device 1 of the user, and then sends an identification code in the identification signal to the database The identification code database 311 of 31 is compared. After finding out the identification code of the identification signal to know which distance communication device the amateur model holds, the terminal server 3 obtains the correspondence from the product database 312 according to the identification code. And send it to the user ’s mobile device 1 of the user 7.
(S5):透過該用戶行動裝置具有的一螢幕顯示該用戶應用程式的一顯示操作介面,其中該顯示操作介面包含對應該物體的該商品訊息的畫面及一相互距離畫面,且該商品訊息的畫面包含該物體及商品的畫面,以根據該螢幕顯示的該商品訊息的畫面及該相互距離畫面找出對應附近在移動的該物體與該物體的商品。 (S5): A display operation interface of the user application is displayed through a screen of the user mobile device, wherein the display operation interface includes a picture of the product information corresponding to the object and a mutual distance screen, and the The screen includes a picture of the object and the product, so as to find a product corresponding to the object and the object that is moving nearby according to the screen of the product information and the mutual distance screen displayed on the screen.
使用者7透過該用戶行動裝置1具有的一螢幕(如觸控螢幕)顯示該用戶應用程式15的一顯示操作介面151,該顯示操作介面151包含一對應該物體5(即素人模特兒)的商品訊息的畫面1511及一相互距離畫面1512及複數選項(圖中未示),該等選項包含我的最愛選項、最近瀏覽記錄選項、線上購買選項、設定功能選項及最新商品訊息選項,且該等選項是用以提供使用者7可直接從該螢幕上觸摸點擊需要對應的選項。而使用者7透過該螢幕上顯示的顯示操作介面151可看到商品訊息的畫面1511(如素人模特兒及其上衣服商品畫面)及相互距離畫面1512,讓使用者7可從相互距離畫面1512可得知用戶行動裝置1與素人模特兒攜帶的近距離通訊裝置2彼此之間相互的距離,以便尋找到對應附近的素人模特兒,直到相互距離畫面1512例如顯示相互距離為5公尺,表示素人模兒就在身旁,此時使用者7便可由該商品訊息的畫面1511得 知找到素人模特兒及其身上穿著的實體商品6(如衣服),使得使用者7可親眼觀看實際素人模兒身上搭配實體商品6所穿出的衣服感受效果,且還能得知實體商品6的布料顏色及一些細微部分(如衣服布料材質),因此,使得有效達到觀看實體商品的效果,且還能誘發使用者7購買欲望,以有效達到推播行銷商品的效果。 The user 7 displays a display operation interface 151 of the user application 15 through a screen (such as a touch screen) of the user mobile device 1. The display operation interface 151 includes a pair of corresponding objects 5 (that is, an amateur model). A product information screen 1511 and a mutual distance screen 1512 and a plurality of options (not shown in the figure). These options include a favorite option, a recent browsing history option, an online purchase option, a setting function option, and a latest product information option. The other options are used to provide the user 7 with the corresponding options that can be touched and clicked directly from the screen. And the user 7 can see the product information screen 1511 (such as an amateur model and the clothes product screen) and the mutual distance screen 1512 through the display operation interface 151 displayed on the screen, so that the user 7 can view the mutual distance screen 1512 It can be known that the distance between the user's mobile device 1 and the near field communication device 2 carried by the amateur model is in order to find the corresponding amateur model, until the mutual distance screen 1512 shows, for example, a mutual distance of 5 meters, indicating The amateur model is right next to him, at this time the user 7 can get it from the screen 1511 of the product message. Knowing to find an amateur model and the physical product 6 (such as clothes) worn on it, so that the user 7 can see the effect of the clothes worn by the actual amateur model with the physical product 6 and can also know the physical product 6 The color of the cloth and some subtle parts (such as the material of the cloth for clothes), so that it effectively achieves the effect of viewing physical products, and can also induce the user 7 to desire to buy, so as to effectively achieve the effect of marketing products.
另外,若使用者7覺得眼前所見到的素人模特兒的品味風格或體態是自己所喜歡的類行時,在螢幕顯示的顯示操作介面151上觸摸點擊我的最愛選項後,該用戶應用程式15會將此素人模特兒加入到我的最愛的表列中,令使用者7可以在用戶行動裝置1離線未連結該終端伺服器3時,可由螢幕顯示的顯示操作介面151上直接點擊我的最愛選項的表列並選擇觀看此素人模特兒歷來展示的實體商品6。若是使用者7喜歡該螢幕顯示的顯示操作介面151所呈現的商品訊息的畫面1511(如素人模特兒的衣服商品)便可直接點擊該線上購買選項,即可在網路線上直接購買此實體商品6。 In addition, if the user 7 feels that the taste style or posture of the amateur model he sees is his favorite category, after touching and clicking on the favorite option on the display operation interface 151 of the screen, the user application 15 This amateur model will be added to the list of favorites, so that user 7 can directly click on favorites on the display operation interface 151 displayed on the screen when the user's mobile device 1 is offline and the terminal server 3 is not connected List of options and choose to watch the physical goods 6 that this amateur model has traditionally displayed. If the user 7 likes the screen 1511 of the product information presented on the display operation interface 151 displayed on the screen (such as the clothes model of an amateur model), he can directly click the online purchase option to directly purchase the physical product online. 6.
此外,當使用者7在附近逛街時周遭出現超過一個素人模特兒(例如三個素人模特兒)行走經過並攜帶的近距離通訊裝置2皆為展示模式時,令該用戶行動裝置1的藍芽模組13在同一時間感測分別接收到三個近距離通訊裝置2廣播發出的識別訊號,令該用戶行動裝置1的用戶應用程式15會根據接收到識別訊號的強度、最近瀏覽取得識別訊號的紀錄頻率及我的最愛表列進行比較計算,以選擇出最佳素人模特兒推薦給使用者7的一識別訊號後,該用戶行動裝置1的用戶應用程式15將選擇出的前述識別訊號透過該無線收發器14傳送至該終端伺服器3上(例如業者雲端伺服器)。 In addition, when the user 7 walks around and has more than one amateur model (such as three amateur models) walking and carrying the near field communication device 2 in the display mode, the user moves the Bluetooth of the mobile device 1 At the same time, the module 13 senses that it has received the identification signals broadcasted by the three short-range communication devices 2 respectively, so that the user application 15 of the user's mobile device 1 will obtain the identification signals based on the strength of the received identification signals and the latest browsing. The recorded frequency and my favorite list are compared and calculated to select an identification signal recommended by the best amateur model to the user 7. The user application 15 of the user's mobile device 1 passes the selected identification signal through the The wireless transceiver 14 is transmitted to the terminal server 3 (for example, a cloud server of the operator).
因此,藉由本發明找出實體商品6的方法的設計,使得可整合虛實購物環境給予使用者7全新的購物體5驗,且透過素人模特兒的概念來展示實體商品6可讓原本在實體商店內的展示效果擴大範圍及展示時段,而不再侷限於實體店中, 只要有素人模特兒的地方都能成為宣傳商品的範圍,並因為使用者7可以親眼看見素人模特兒穿著的實體服飾(即實體商品6)與搭配商品,以有效可避免純粹透過電商平台虛擬購物產生實體不符的問題。 Therefore, the design of the method for finding the physical product 6 by the present invention makes it possible to integrate the virtual and actual shopping environment to give the user 7 a new shopping experience and to show the physical product 6 through the concept of an amateur model. Display effects within the scope and display time, instead of being limited to physical stores, As long as there is an amateur model, it can become the scope of promotional products, and because the user 7 can see the physical clothing (that is, the physical product 6) and matching products worn by the amateur model with his own eyes, in order to effectively avoid virtualizing purely through the e-commerce platform Shopping creates physical discrepancies.
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| TW (1) | TWI666603B (en) |
Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103985045A (en) * | 2013-02-12 | 2014-08-13 | 阿迪达斯股份公司 | Method of providing users with digital content of physical items |
| TW201445476A (en) * | 2013-05-30 | 2014-12-01 | Zeroplus Technology Co Ltd | Instant messaging auction matching system |
| TWI490808B (en) * | 2011-12-19 | 2015-07-01 | Intel Corp | Smart device assisted commerce |
| TWM523923U (en) * | 2016-02-25 | 2016-06-11 | Itproject Co Ltd | Mobile mall goods-selling system |
| TWM546546U (en) * | 2015-09-17 | 2017-08-01 | 陳紹良 | Integrated system of goods or services |
-
2017
- 2017-12-14 TW TW106143853A patent/TWI666603B/en not_active IP Right Cessation
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| TWI490808B (en) * | 2011-12-19 | 2015-07-01 | Intel Corp | Smart device assisted commerce |
| CN103985045A (en) * | 2013-02-12 | 2014-08-13 | 阿迪达斯股份公司 | Method of providing users with digital content of physical items |
| TW201445476A (en) * | 2013-05-30 | 2014-12-01 | Zeroplus Technology Co Ltd | Instant messaging auction matching system |
| TWM546546U (en) * | 2015-09-17 | 2017-08-01 | 陳紹良 | Integrated system of goods or services |
| TWM523923U (en) * | 2016-02-25 | 2016-06-11 | Itproject Co Ltd | Mobile mall goods-selling system |
Also Published As
| Publication number | Publication date |
|---|---|
| TW201928829A (en) | 2019-07-16 |
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| MM4A | Annulment or lapse of patent due to non-payment of fees |