KR20200118668A - Service providing system and method for managing sponsorship, and non-transitory computer readable medium having computer program recorded thereon - Google Patents

Abstract

The present invention relates to a system and method for providing a service for sponsorship management, and to a nonvolatile recording medium in which a computer program is recorded, and more particularly, to a user who produces content using at least one of various media platforms to view the content. A service provision system and method for sponsorship management, and a computer program that supports viewers to support independent sponsorship regardless of the media platform, and provides a separate communication channel between users and viewers to provide various functions. It relates to the recorded non-volatile recording medium. The present invention supports the support of viewers without going through a media platform to users who produce content using various media platforms, thereby diversifying the source of the user's sponsorship and maximizing income. There is an effect that can induce users to produce and distribute high-quality content.

Description

Service providing system and method for managing sponsorship, and non-transitory computer readable medium having computer program recorded thereon}

The present invention relates to a system and method for providing a service for sponsorship management, and to a nonvolatile recording medium in which a computer program is recorded, and more particularly, to a user who produces content using at least one of various media platforms to view the content. A service provision system and method for sponsorship management, and a computer program that supports viewers to support independent sponsorship regardless of the media platform, and provides a separate communication channel between users and viewers to provide various functions. It relates to the recorded non-volatile recording medium.

Along with the development of the Internet network and various user devices that support it, various media platforms that support personal broadcasting or content sharing between users are being provided. Using these media platforms, users can create various contents and watch the contents. It can be provided to the viewer.

Such a media platform supports individuals to open broadcasting channels so that broadcasting is not limited to the ownership of a specific company, and can expand broadcasting channels infinitely. Through these various personal broadcasting, a large amount of contents can be produced while broadcasting. It is showing the effect of diversifying broadcasting topics by expanding to fields that were not covered.

In addition, these media platforms provide a sponsorship model that supports financial sponsorship to users when viewers who watch the user's content are satisfied with the user's content. It can lead to the production of various and high-quality contents.

However, since this sponsorship model is subordinate to the media platform and operates independently for each media platform, and there are media platforms that do not support the sponsorship model, viewers are not subscribed to the media platform or through a media platform that does not support sponsorship. When using the user's content, there is a problem that it is difficult to sponsor the user.

In addition, since most of the existing media platforms support communication channels only in live broadcasting, if a viewer who watches VOD-type recorded content wants to donate in exchange for the recorded content, the donation money and the content cannot be matched. Not only is it difficult to display, but it is also difficult for a sponsor who received a sponsorship money for recorded content to check the popular content that generated the sponsorship for the recorded content, so that reference content for producing quality content cannot be obtained.

Korean Patent Laid-Open Patent No. 10-2007-0110243 [Name of invention: Personal video broadcasting system using Internet]

In order to solve the above-described problem, the present invention allows viewers who watched content produced by a user through an arbitrary media platform to independently sponsor the user without being subordinated to the media platform through a message based on MO service using a special number. The purpose of this is to not only ensure the convenience of sponsorship by supporting support, but also support support for content such as VOD-type content or posts, thereby diversifying the income of users who produce content to produce high-quality content. .

Contents are provided using a communication company server for managing special numbers according to an embodiment of the present invention, a plurality of different platform servers providing different media platforms for content production and distribution, and any one of the plurality of platform servers. A service providing method for sponsorship management of a service providing device that communicates with a user terminal of a user to be produced through a communication network is a user identification that combines a special number set in advance corresponding to the service providing device and a unique identification number assigned to the user. A registration step of storing user information including a number, and receiving the message from the communication company server that receives a message containing the user identification number as a called number from a terminal of a viewer who accesses the platform server and views the user's content. A receiving message receiving step; a user identification step of identifying a user corresponding to the called party number by comparing the called party number included in the message with the user identification number of the user information; and the viewer in the communication company server in response to the message Including a sponsorship processing step of generating sponsorship information corresponding to the message for paying part of the message usage fee charged to the user as a sponsorship fund, and storing the sponsorship fund information by matching the user information of the user identified in correspondence with the message. can do.

As an example related to the present invention, the platform server stores the content received from the user terminal and transmits it to the terminal of the viewer accessing the content, or transmits the content to the terminal of the viewer through real-time streaming. It can be characterized by providing.

As an example related to the present invention, in the sponsoring processing step, when a sponsorship-related text is identified according to a preset sponsorship display method in the body of the message, the number of messages is identified in the text, and the number of messages is messaged by the communication company server. Generating billing information for billing the viewer for a billing amount corresponding to the number of message transmissions by identifying the number of transmissions, and generating sponsorship information for paying a portion of the billed amount as the sponsorship. It can be characterized.

As an example related to the present invention, the sponsoring processing step identifies a user terminal from the user information identified in response to the message when the sponsorship fund according to the sponsorship information is greater than or equal to the reference value set in the user information when generating the sponsorship information, The method may further include transmitting the message to the user terminal to display the message on the user terminal.

As an example related to the present invention, in the sponsoring processing step, when the sponsored content related text according to a preset content designation method is identified in the body of the message corresponding to the sponsorship information when generating the sponsorship information, the text is identified from the text. A step of including and storing the content identification information related to the content to be sponsored in the sponsorship information, and is matched with the user information and stored, and at least one created by the user based on the at least one sponsorship information including the content identification information. It may be characterized in that the donation money statistics information aggregated for each content is generated and provided to the user terminal through a web page provided by the service providing device.

As an example related to the present invention, the text may be configured in the form of a hashtag.

As an example related to the present invention, when one or more words or phrases set by the user for communication with the viewer are set differently and appointment information for the display method of the word or phrase is included in the user information, the appointment information When the word or phrase is included in the message according to the display method according to, the word or phrase is extracted from the message and transmitted to the user terminal for display, or in a plurality of messages received from different terminals for different viewers. It may further include the step of generating the result information on the voting or preference survey using the word or phrase by counting the number of extractions for each of the extracted words or phrases, and transmitting the result information to the user terminal.

Through the communication network and the user terminal of the user who produces the content using the platform server and the platform server that provides a media platform for content production and distribution, and a communication company server that manages special numbers according to another embodiment of the present invention. A service providing method for managing sponsorship of a service providing device that communicates includes: a registration step of storing user information including a unique name of the user; and providing the service from a viewer's terminal accessing the platform server to view the content A message receiving step of receiving the message from the communication company server that received the message transmitted by the special number of the device, and identifying text in the form of a hash tag for user identification in the body of the message, excluding special characters from the text User identification step of identifying the user as a message receiving target when the text and the unique name of the user match, and sponsorship information for paying a portion of the message usage fee charged to the viewer by the communication company server in response to the message A sponsorship processing step of generating in response to the message and storing the sponsorship information by matching the user information of the user identified in correspondence with the message.

A computer program for functioning a computer to perform the above-described method for providing a service for sponsorship management may be recorded in a nonvolatile recording medium readable by a computer according to an embodiment of the present invention.

A service providing system for sponsorship management according to an embodiment of the present invention includes a communication service provider server managing special numbers, a platform server providing a media platform for content production, and a user who produces content using the media platform of the platform server. It communicates with the user terminal through a communication network, stores user information including a user identification number in which a special number registered in advance in the communication company server and a unique identification number of the user are combined, and accesses the platform server to view the content. When a message transmitted from a viewer's terminal using the user identification number as a called number is received through the communication company server, the called number included in the message is compared with the user information to identify a user corresponding to the called number, In response to the message, the user of the user identified in correspondence with the message to generate sponsorship information for paying a portion of the message usage fee charged to the viewer by the communication company server as a sponsorship amount, and the sponsorship information corresponding to the message A service providing device that matches and stores information and transmits the message to a user terminal based on the user information, and a service providing device configured in the user terminal to display the message on the user terminal when the message is received or a real-time streaming method in the user terminal And an application unit for displaying on the content transmitted to the platform server and transmitting a response message of the user generated through the user terminal in response to the message to the terminal of the viewer corresponding to the message based on MT service can do.

The present invention provides a user identification number in the form of an extended special number extended based on the special number to the user terminal of a user who creates and shares or broadcasts content through a media platform by a service providing device assigned a special number by a contract with a communication company. By assigning it as an identification means, a portion of the MO service usage fee is paid to the user in response to a request for sponsorship of a viewer who transmits a MO service-based message using the user's user identification number as a called number, and the media platform separates from the media platform. In addition to providing support for independent sponsorship regardless of constraints, the convenience of sponsorship of viewers can be guaranteed. Through this, users who create content using various media platforms can support viewers' sponsorship without going through the media platform. It is possible to maximize income by diversifying the source of sponsorship of the company, and through this diversification of income, there is an effect of inducing users to produce and distribute high-quality content to viewers.

In addition, the present invention supports real-time communication between users and viewers, who are one-person media content creators, and supports sponsorship regardless of the media platform, and uses the text of the MO message to be a pre-promised hashtag method familiar to the public. If information is entered in a promised format, even if the billing cost for each number is fixed, not only can viewers provide the level of sponsorship they want at once, but also support content creators to check sponsorship details in real time. In the case of general content such as VOD content or post-related content posted on a web page, not real-time broadcasting content, the content creator supports which content is sponsored by supporting the viewer by designating the content to be sponsored. It is effective to support content creators to produce high-quality content by referring to popular content by supporting clearly confirming the content.

In addition, the present invention is not dependent on the media platform when a viewer who has watched the user's content through a specific media platform wants to support the user, and can support the support by setting the donation freely through a message based on MO service. There is an effect that can increase the convenience of sponsoring users of viewers.

In addition, the present invention provides a message other than a called number based on the MO service-based message included in the body content of the message in which the unique name set by the user instead of the above-described sub-number of the special number for the user who creates and provides content through the media platform. By helping to identify users who are sponsored by viewers through the text of the video, it is possible to reduce dependency on sub-numbers, reduce controversy over preferences or assignments to sub-numbers, and allow users to vote or preference through consensus with viewers. It has the effect of supporting communication according to new communication methods such as surveys.

1 is a configuration diagram of a service providing system for sponsorship management according to an embodiment of the present invention.
2 is a diagram illustrating an operation of a service providing apparatus for sponsorship management according to an embodiment of the present invention.
3 is a flowchart of a service providing method for sponsorship management according to an embodiment of the present invention.
4 is a diagram illustrating an operation of a service providing apparatus for sponsorship management according to another embodiment of the present invention.
5 to 8 are diagrams illustrating operations for sponsorship management and communication support of a service providing device for sponsorship management according to another embodiment of the present invention.

It should be noted that the technical terms used in the present invention are used only to describe specific embodiments, and are not intended to limit the present invention. In addition, the technical terms used in the present invention should be interpreted as generally understood by those of ordinary skill in the technical field to which the present invention belongs, unless otherwise defined in the present invention, and is excessively comprehensive. It should not be construed as a human meaning or an excessively reduced meaning. In addition, when a technical term used in the present invention is an incorrect technical term that does not accurately express the spirit of the present invention, it should be replaced with a technical term that can be correctly understood by those skilled in the art. In addition, general terms used in the present invention should be interpreted as defined in the dictionary or according to the context before and after, and should not be interpreted as an excessively reduced meaning.

In addition, the singular expression used in the present invention includes a plurality of expressions unless the context clearly indicates otherwise. In the present invention, terms such as “consisting of” or “comprising” should not be construed as necessarily including all of the various components or steps described in the invention, and some components or some steps may not be included. It should be construed that it may or may further include additional components or steps.

In addition, terms including ordinal numbers such as first and second used in the present invention may be used to describe the constituent elements, but the constituent elements should not be limited by the terms. The terms are used only for the purpose of distinguishing one component from another. For example, without departing from the scope of the present invention, a first component may be referred to as a second component, and similarly, a second component may be referred to as a first component.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings, but the same or similar components are assigned the same reference numerals regardless of the reference numerals, and redundant descriptions thereof will be omitted.

In addition, in describing the present invention, when it is determined that a detailed description of a related known technology may obscure the subject matter of the present invention, a detailed description thereof will be omitted. In addition, it should be noted that the accompanying drawings are only for easily understanding the spirit of the present invention and should not be construed as limiting the spirit of the present invention by the accompanying drawings.

1 is a configuration diagram of a service providing system for sponsorship management according to an embodiment of the present invention, as shown, a communication company server 300 that manages special numbers, and a media platform for content production and distribution (sharing) ( A platform server 200 providing a media platform), a user terminal 10 of a user who produces content using a media platform of the platform server 200, and the communication company server 300 and the platform server ( 200) and the service providing apparatus 100 communicating with the user terminal 10 may be included.

At this time, a service providing system for sponsorship management may be implemented by more elements than those shown in FIG. 1, or a service providing system for sponsorship management may be implemented by fewer elements than that shown in FIG.

In addition, the user terminal 10 includes a smart phone, a portable terminal, a mobile terminal, a personal digital assistant (PDA), a portable multimedia player (PMP) terminal, and a telematics. Telematics) terminal, navigation terminal, personal computer, notebook computer, slate PC, tablet PC, ultrabook, wearable device, for example, Smartwatch, Smart Glass, HMD (Head Mounted Display), etc.), Wibro terminal, IPTV (Internet Protocol Television) terminal, smart TV, digital broadcasting terminal, television (Television) , 3D TV, home theater system, AVN (Audio Video Navigation) terminal, A/V (Audio/Video) system, flexible terminal, and the like.

In addition, the communication network described in the present invention may include a wired/wireless communication network, and examples of such a wireless communication network include a wireless LAN (WLAN), a Digital Living Network Alliance (DLNA), a Wireless Broadband: Wibro, and Wimax (World Interoperability for Microwave Access: Wimax), GSM (Global System for Mobile communication), CDMA (Code Division Multi Access), CDMA2000 (Code Division Multi Access 2000), EV-DO (Enhanced Voice-Data Optimized or Enhanced Voice- Data Only), WCDMA (Wideband CDMA), HSDPA (High Speed Downlink Packet Access), HSUPA (High Speed Uplink Packet Access), IEEE 802.16, Long Term Evolution (LTE), LTE-A (Long Term Evolution- Advanced), Wireless Mobile Broadband Service (WMBS), 5G mobile communication service, Bluetooth, LoRa (Long Range), RFID (Radio Frequency Identification), Infrared Data Association (IrDA), UWB (Ultra Wideband), ZigBee, Near Field Communication (NFC), Ultra Sound Communication (USC), Visible Light Communication (VLC), Wi-Fi, Wi-Fi Direct, etc. may be included. In addition, wired communication networks include wired LAN (Local Area Network), wired WAN (Wide Area Network), Power Line Communication (PLC), USB communication, Ethernet, serial communication, optical/coaxial Cables may be included.

In addition, the communication company server 300 can allocate a special number according to a contract with the service providing device 100 and register it with the communication company server 300, and provide the service with the message transmitted to the special number by managing the special number. It can be transmitted to the device 100. In addition, the service providing device 100 may identify a message that has the special number set in advance and is transmitted to the special number set to itself.

The special number (special number or special number) described in the present invention is used for MO and MT services, and the mobile service provider server 300, which is a MO and MT service provider, is authenticated by the communication company of the communication company server 300 (service It is specifically given only to the providing device 100.

At this time, the message transmission mode includes MO (Mobile Originated) and MT (Mobile Terminated), where MO means a message generated from a server to which a special number is assigned or another terminal communicating with the terminal, and MT is a server to which a special number is assigned or It may mean a message generated by the terminal.

In addition, a service that transmits information (for example, a message) from a server to which a special number is assigned or a terminal communicating with a specific terminal to the server or a specific terminal is called MO service. A service that transmits information (for example, a message) by way is called an MT service.

For a specific server or a specific terminal using such MO and MT services, a mobile communication company assigns a unique special number (referred to as "special number" in the present invention) for the use of MO and MT services, such as "#1234", and , When transmitting a message from a terminal to a specific server or a specific terminal to which a special number is assigned, if the called number is transmitted as a specific server or a special number assigned to a specific terminal, the communication company server 300 corresponding to the mobile communication company is consequently the terminal The message can be relayed to be transmitted to a specific server or a specific terminal corresponding to the special number.

According to the above configuration, the communication company server 300 produces and distributes (broadcasting, sharing, etc.) contents using at least one media platform among a plurality of different platform servers 200 that provide different media platforms. A contract with the service providing device 100 so that a viewer who views the user's content through a media platform used by the user by managing a plurality of different users can independently sponsor the user regardless of the media platform. Accordingly, a special number can be assigned to the service providing device 100 and managed.

In addition, the service providing device 100 differently assigns (assigns) a unique identification number for each user who produces the content, and sets the unique identification number as a lower number of the special number, and the special number and the lower number are combined. When a MO message having a user identification number in the form of a number as a called number is received, a user corresponding to the MO message can be identified.

That is, the service providing device 100 may uniquely generate and assign the sub number of the special number to each user based on the special number preset by a contract with the communication company server 300, and combine the special number and the sub number to A user identification number generated in the form of an extended special number in which the special number is extended is generated as a user identification means corresponding to a specific user, and user information including the user identification number is generated when the user registers as a member, and the service providing device 100 It can be stored in the included member DB (101).

For example, when the service providing device 100 has a special number #8888 assigned from the communication service provider server 300, and assigns 1111 as a unique identification number that is a lower number of the special number corresponding to the first user, the special number and unique identification The user identification number of #8888-1111 combined with the number can be registered and stored in the member DB 101 by including the user identification number as the user identification number of the first user in the user information, and the MO service using the #8888-1111 as the called number The MO service-based message received from the viewer terminal 20 of the viewer transmitting the base message through the communication company server 300 may be identified as a message corresponding to the user terminal 10.

At this time, the communication company server 300 checks the called number of the message, and if the called number includes a special number #8888 of the service providing device 100, the MO service-based message corresponding to the service providing device 100 It can be confirmed that the message received from the viewer terminal 20 can be transmitted to the service providing device 100 corresponding to the special number #8888.

In addition, the platform server 200 stores content produced by a user received from the user terminal 10 and transmits it to the terminal 20 of a viewer accessing the content, or real-time streaming the content. As a result, a media platform for transmitting to the viewer's terminal 20 may be provided.

In this case, a user of the user terminal 10 may access the platform server 200 and produce various contents using various programs, application program interfaces (APIs), and interfaces provided by the media platform.

As an example of such a media platform, there are various platforms such as Africa TV, YouTube, Facebook, Instagram, and Twitch.

Based on the above-described configuration, the service providing device 100 can independently classify a plurality of users by using the special number regardless of which media platform among a plurality of different media platforms is used by the user. When a viewer who watches content through a specific platform server 200 that provides a specific media platform wants to sponsor the user, the member has not been registered as a member of the media platform because the viewer does not mainly use the specific media platform. The specific media platform does not have a sponsorship model that supports the viewer to pay the sponsorship, which is differentiated from the payment paid to the user from the platform server 200 according to the number of content views to the user on the specific media platform. Even if the sponsorship cannot be paid through a specific media platform because of the state, it is possible to easily support a viewer to support a specific user regardless of the media platform through a message based on the MO service using the special number.

To this end, a detailed configuration of a service providing system for sponsorship management and a service providing apparatus 100 according to an embodiment of the present invention will be described in detail through various embodiments described below with reference to the drawings.

In this case, the service providing device 100 may be configured to include a service control unit that performs an overall control function of the service providing device 100, and various configurations and embodiments of the service providing device 100 described in the present invention Can be executed by the service control unit.

In addition, the service control unit may execute an overall control function of the service providing device 100 using programs and data previously stored in the service providing device 100, and the service control unit may include RAM, ROM, CPU, GPU, It may include a bus, and RAM, ROM, CPU, GPU, etc. may be connected to each other through a bus.

2 is a diagram illustrating an operation of providing a sponsorship service regardless of the media platform of the service providing apparatus 100 configured in the service providing system for sponsorship management according to an embodiment of the present invention.

As shown, the service providing device 100 may communicate with the communication company server 300 through a communication network, and according to the contract with the communication company server 300, special numbers for MO and MT services are allocated and stored, and the A special number of the service providing device 100 may be registered in the communication service provider server 300.

As an example of the special number, a special number may be set in the communication service provider server 300 and the service providing device 100 by corresponding to the service providing device 100 by a combination of a preset special letter and number such as #8888.

In addition, the service providing device 100 includes a user terminal 10 of a user who produces and distributes content using at least one of a plurality of different media platforms provided by a plurality of different platform servers 200 through a communication network. Can communicate.

In this case, the service providing device 100 may communicate with a plurality of different user terminals 10 for each user who produce content using a media platform through a communication network.

In addition, the service providing apparatus 100 may receive registration information for membership registration from a user terminal 10 of a user who requests membership registration in order to receive sponsorship from a viewer.

In addition, the service providing device 100 automatically generates a unique identification number that is a lower number of the special number in response to the user based on a special number assigned by a communication company when receiving registration information for membership registration, and the special number and the unique identification number By combining, it is possible to generate a unique user identification number of the user for the MO and MT service.

In addition, the service providing apparatus 100 may generate user information including the user identification number based on the user identification number and registration information, and register and store the user information in the member DB 101.

Meanwhile, the user terminal 10 of the user connects to the platform server 200 providing the media platform, produces broadcast content using the media platform, and assigns it to the user terminal 10 from the platform server 200 The broadcast content may be transmitted to the platform server 200 through the channel, and the broadcast content may be transmitted to one or more viewer terminals 20 for each viewer connected to the channel of the user terminal 10 by accessing the platform server 200. The broadcast content can be transmitted through a media platform.

Alternatively, the user terminal 10 generates content consisting of at least one of text, images, and videos through the media platform of the platform server 200 providing the media platform, and a user account-related web page supported by the media platform ( web page), and the platform server 200 may transmit the content to the viewer terminal 20 for each viewer who accesses the user-related account page of the platform server 200.

In addition, the user of the user terminal 10 includes the user identification number assigned by the service providing device 100 in the content to obtain a sponsorship from the viewer, and the platform server 200 through the user terminal 10 ), or register.

In addition, when a viewer of the viewer terminal 20 who has accessed the platform server 200 and viewed the user's content likes the content provided by the user and wants to deliver the sponsorship money to the user, through viewing the content A MO service-based message (MO message) using the identified user identification number as the called number may be generated through the viewer terminal 20 and transmitted to the communication company server 300.

In addition, the communication company server 300 may identify the service providing device 100 corresponding to the special number based on the special number included in the destination number of the message, and transmit the message to the service providing device 100. .

According to the above-described configuration, the service providing device 100 can check the called number included in the message when receiving the message transmitted by the viewer terminal 20 from the communication company server 300, and included in the called number. The user can be identified by searching for user information of the member DB 101 based on the special number and the unique identification number, and identifying user information including a user identification number matching the called number.

In addition, the service providing device 100 generates donation-related donation information in response to the message, and matches the donation information with user information of the user identified based on the called number of the message, and the member DB 101 Can be saved on.

As an example of the sponsorship payment method, the service providing device 100 may generate part of the message usage fee charged to the viewer each time the message is transmitted in connection with the communication company server 300 as sponsorship information related to the user's sponsorship. have.

That is, the service providing device 100 may pre-set a donation that can be sponsored for each one of the messages, and when receiving the message, it generates a predetermined donation money and generates information on the sponsorship money related to the message. By matching with the user information of the identified user and storing them, the sponsorship according to the sponsorship information can be paid and accumulated in correspondence with the user.

In addition, the communication service provider server 300 may charge the message usage fee including the sponsorship money in correspondence to the viewer each time a message is received from the viewer terminal 20, and the service providing device 100 A portion of the message usage fee may be paid as a sponsorship money paid by the viewer to the user through settlement processing with the communication company server 300.

3 is a flowchart illustrating a service providing method for sponsorship management of the service providing apparatus 100 according to the above-described configuration.

As shown, the service providing device 100 allocates a unique identification number corresponding to the user, and the user identification in which a preset special number and the unique identification number of the user are combined corresponding to the service providing device 100 User information including a number may be stored (S1).

In addition, the service providing device 100 is the communication service provider server 300 that receives a message containing the user identification number as a called number from a viewer's terminal 20 who accesses the platform server 200 to view the user's content. The message can be received from (S2).

In addition, the service providing apparatus 100 may identify a user corresponding to the called number by comparing the called number included in the message with the user information (S3).

In addition, in response to the message, the service providing device 100 generates sponsorship information for paying a portion of the message usage fee charged to the viewer by the communication company server 300 as a sponsor, and responds to the sponsorship information to the message. The user information of the identified user may be matched and stored (S4).

Based on the above-described configuration, the service providing device 100 according to the embodiment of the present invention allows the service providing device 100 to which a special number is assigned by a contract with a communication company to produce and share or broadcast content through a media platform. A viewer who transmits a MO service-based message using the user's user identification number as a called number by assigning a user identification number in the form of an extended special number extended based on the special number as a user identification means to the user's user terminal 10. In response to the sponsorship request, a part of the MO service usage fee is paid to the user to support independent sponsorship independent of the media platform, and to guarantee the convenience of sponsorship for viewers. By supporting the support of viewers without going through the media platform to users who produce content using the platform, it is possible to diversify the source of donations from users to maximize income, and through this diversification of income, users can provide high-quality content to viewers. Can be induced to create and distribute.

However, in the above-described configuration, since the sponsorship is fixed and limited to a predetermined amount per message, if the viewer wants to sponsor a larger amount, it is difficult to control the sponsorship because the message must be repeatedly transmitted.

In addition, since most of the existing sponsorship-related models provided by the platform server 200 are set to be able to sponsor only live broadcasting where users provide content to viewers through real-time streaming broadcasting, media platforms that do not support such live broadcasting Based on the user's content provided by the platform server 200, even if the viewer wants to sponsor, it is not possible to support the user, and since it is limited to live broadcasting, it is possible to aggregate the sponsorship. It is difficult for users to check how much the sponsorship has been paid.

Therefore, in order to support the above-described configuration of the present invention and functions that are not supported by the sponsorship model of the platform server 200, the service providing device 100 for sponsorship management according to another embodiment of the present invention is provided by the viewer to the user. While supporting the ability to control the amount of sponsorship desired, viewers can designate and sponsor the content targeted for sponsorship, which led to the decision to sponsor the user, thereby enabling the aggregation of the sponsorship generated by the content for each content. By supporting not only live broadcasting related contents but also general contents such as VOD (Video on Demand) type contents or posts posted on a web page as sponsored contents, a large amount of donation is generated while maximizing the income from the user's contents production. As the popular content is supported so that the user can check it, it is possible to induce the user to produce high-quality content by referring to the corresponding popular content, which will be described in detail with reference to FIG. 4.

First, as shown, the viewer terminal 20 of the viewer may receive the content produced by the user through any one of a plurality of different media platforms and display the content so that the viewer can view it. When the viewer who checks the user identification number included in the advertisement and wants to sponsor the user, a message using the user identification number as the called number may be generated according to the viewer's input and transmitted to the communication company server 300.

In addition, the service providing apparatus 100 may preset a sponsorship display method so that when a viewer who has watched the user's content wants to sponsor the user, the sponsorship fund to be sponsored by the viewer may be adjusted and set.

For example, in the service providing apparatus 100, a sponsorship display method may be preset so that a text in the form of a hashtag, which is a combination of a special character and a sponsorship-related character, is recognized as a sponsorship that the viewer wants to sponsor.

At this time, the communication service provider server 300 charges a fixed amount corresponding to the message usage fee including a predetermined sponsorship to the viewer who transmitted (sent) the message whenever the MO service-based message including the special number is received, corresponding to the unit message. Therefore, when the service providing device 100 parses the body of the message transmitted from the viewer terminal 20 from the communication company server 300 and identifies the text related to the sponsorship according to the sponsorship display method in the body of the message, the The communication service provider server 300 by generating billing information to identify the number of messages set by the viewer from the text and add (to increase or add) the number (number of times) of message transmission of the viewer terminal 20 by the number of messages. Can be provided.

Accordingly, the communication service provider server 300 identifies the viewer terminal 20 corresponding to the billing information when receiving the billing information, and transmits an existing message as much as the number of messages previously stored for the viewer terminal 20. It is possible to increase the number of message transmissions of the viewer terminal 20 by cumulative addition to the number of transmissions, and the service providing device 100 transmits a message according to the number of messages and the unit billing amount (fixed billing amount) of the carrier for each message. As described above, sponsorship information may be generated so that some of the billing amount corresponding to the increase in the number is paid as a sponsorship money paid to the user by the viewer, and payment processing may be performed in response to the user.

That is, the viewer can freely set (adjust) the donation money by setting the number of messages to correspond to the sponsored amount to be sponsored to the user in the message sent to the destination number including the special number, and the service providing device 100 A message transmitted from the viewer terminal 20 is received from 300, but the service provider server 300 transmits the billing information so that the message is set to be transmitted (sent) by the number of messages set by the viewer. It can be generated and provided to the service provider server 300, and a member DB by generating sponsorship information to pay part of the billed amount charged to the viewer as a sponsorship amount by the service provider server 300 according to the number of messages set by the viewer. It is possible to match and store the user information of (101).

At this time, in the service providing device 100, a ratio of the sponsorship fee to the message usage fee charged by the communication company server 300 per message may be set in advance, and the charging information is generated according to the ratio, the number of messages, and the message usage fee. can do.

Here, the message usage fee may be composed of a sum of fees, sponsorships, etc. according to MO service provision in the communication company server 300.

As an example of the above-described configuration, the user of the user terminal 10 includes guide information related to the sponsorship display method in the content so that the viewer can select and input the sponsorship fund, so that the viewer can select the content when viewing the content. The content may be generated so that the guide information can be checked.

In addition, the viewer terminal 20 is supported by the viewer according to the sponsorship display method in the body of the message according to the input of the viewer who wants to sponsor the user by viewing the user's content by referring to the guide information and the user identification number. A message including text including the number of messages corresponding to the desired sponsorship can be generated, and the message can be transmitted using the user identification number as a called number.

Accordingly, a user identification number consisting of a special number and a unique identification number of the user from the viewer terminal 20 of the viewer who watched the content produced by the user through any one of a plurality of different platforms is set and transmitted as the called number. Upon receiving the MO service-based message, the communication company server 300 checks whether the called number includes a special number, and transfers the message transmitted to the called number containing the special number to the service providing device 100 corresponding to the specific number. Can be transmitted.

On the other hand, the service providing device 100 is a preset special character (for example,'#') and the number of messages (for example, '10'), such as'#5' and'#10' according to the sponsorship display method. A text in the form of a hash tag combined with dog) is included in the body of the message, and the MO service transmitted from the viewer terminal 20 using the user identification number combined with the special number and the unique identification number of the user the viewer wishes to sponsor as the called number The base message may be received through the communication company server 300.

In addition, the service providing device 100 may identify user information of a user that the viewer of the viewer terminal 20 wants to sponsor in the member DB 101 based on the user identification number corresponding to the called number of the message, and , It is possible to identify the text related to the sponsorship in the form of a hashtag in the body of the message according to a preset sponsorship display method.

In addition, when the sponsorship-related text is composed of'#10', the service providing device 100 recognizes 10 messages excluding the special characters as the number of sponsorship-related messages according to the sponsorship display method, and the communication company server 300 In order to charge the viewer an amount (fee) corresponding to the number of messages, charging information including the number of messages may be generated and transmitted to the communication service provider server 300.

In this case, the billing information may include the number of messages and a contact (telephone number) of the viewer terminal 20 to which the message is sent.

Accordingly, the communication company server 300 may identify the viewer terminal 20 according to the charging information when receiving the charging information, and identify the number of messages according to the charging information as the number of message transmissions (number of times), and According to the message usage fee of the unit message set in advance in the server 300, a billing amount (total billing amount) corresponding to (corresponding to) the number of message transmissions may be calculated, and the billing amount corresponding to the viewer terminal 20 may be charged.

At this time, the communication service provider server 300 transmits the message received from the viewer terminal 20 from the service provider server 300 to the service providing device 100 when billing information is received from the service providing device 100 The message usage fee charged for one of the messages can be deducted.

In addition, the service providing device 100 generates sponsorship information so that part of the billed amount (total billed amount) is paid in response to a user designated by the viewer through the called party number of the message, and the member identified in response to the message It may be included in the user information of the DB 101 and stored or matched with the user information and stored.

In this case, in the service providing device 100, a ratio of the fee and the sponsorship fee constituting the message usage fee per unit message contracted with the communication service provider server 300 may be set in advance, and charging according to the charging information according to the ratio Out of the amount, the sponsorship to be paid to the user may be calculated to generate the sponsorship information related to the sponsorship.

In addition, the service providing device 100 may accumulate and accumulate a sponsorship money according to the sponsorship information in the user information.

Through the above-described configuration, the service providing device 100 constituting the service providing system for sponsorship management according to an embodiment of the present invention displays the user's content through a specific media platform and supports the user through the media platform. It is possible to increase the convenience of sponsoring users for viewers because it is not dependent and can be supported to support by setting the donation money freely through a message based on MO service.

Meanwhile, the service providing device 100 supports not only contents related to real-time broadcasting, but also contents such as VOD type contents or non-broadcasting posts. By providing to the user to identify popular content by checking the sponsorship details for each content, it is possible to support the creation of quality content by referring to popular content, which will be described in detail with reference to FIG. 5.

As shown, in the service providing apparatus 100, in addition to a sponsorship display method, a preset content designation method for identifying sponsored content may be set.

At this time, the content identification information of the content to be sponsored to inform the viewer that the content is sponsored by the viewer is to recognize the text in the form of a hashtag combined with a special character set in advance as a donation to be sponsored for the user's specific content. The content designation method may be preset in the service providing apparatus 100.

In addition, the content identification information may be composed of a number, date (or date), title, etc. of the content, and the service providing device 100 includes a character (or word) indicating a unit such as quantity or number. The text in the form of a hashtag in which the included word is combined with a preset special character is identified as a text related to the sponsorship according to the sponsorship display method, and a number or character (or word) other than the character indicating the unit is preset with the special character The combined text in the form of a hashtag can be identified as text related to the content to be sponsored according to the content designation method.

According to the above-described configuration, when receiving a MO service-based message from the viewer terminal 20 through the communication service provider server 300, the service providing device 100 parses the body content of the message and displays the sponsorship as described above. You can create donation information by identifying donations according to the method.

In addition, the service providing apparatus 100 may parse the body content of the message to identify a sponsored content-related text according to the content designation method.

In addition, when the service providing device 100 identifies the text related to the sponsored content in the body of the message, the service providing device 100 may identify the rest of the text related to the sponsored content, excluding special characters, as the content identification information related to the sponsored content specified by the viewer. In addition, the content identification information may be included in the sponsorship information.

As an example, when the service providing device 100 receives a message including text such as'#10' and'#12567', the service providing device 100 includes '10' words containing characters corresponding to the unit according to the sponsorship display method. As described above, sponsorship information can be generated by identifying the number of messages corresponding to 10 messages from'#10' which is a text combined with'#' which is a special character set in advance, and according to the content designation method Content identification information of 12567 may be identified from the text of'#12567', which is a text combined with a special character'#' in which a character or number irrelevant to the preset special character'#', and included in the sponsorship information.

In addition, the service providing device 100 may match sponsorship information including the content identification information with user information identified based on the called number included in the message and store it in the member DB 101.

In addition, the service providing device 100 may identify one or more different contents produced by the user based on the content identification information included in the sponsorship information stored matching the user information in the member DB 101, and the same content identification information. After grouping the sponsorship information with each other, the sponsorship according to one or more sponsorship information grouped for each content classified according to the content identification information may be aggregated for each content to generate statistical information on the accumulated sponsorship for each content.

In addition, the service providing device 100 may generate an account page, which is a web page corresponding to a user for checking the statistical information, and store it in a web DB included in the service providing device 100, and access the account page. When a request for the statistical information is received from the user terminal 10, the statistical information may be provided to the user terminal 10 through the account page.

In the above configuration, when the text related to the sponsored content included in the message is composed of'#live', the service providing device 100 is related to the sponsored content according to the content designation method. The content to be sponsored from the text can be identified as live broadcasting related content that is broadcast in real time through the current media platform by the identified user in correspondence with the called number of the message, and content identification information for identification of the live broadcasting related content May be generated as the reception date and time of the message and included in the sponsorship information corresponding to the content identification information.

Accordingly, the service providing device 100 may provide sponsorship information in which the reception time of the message is set as content identification information through the user's account page, through which the sponsorship information is included in the sponsorship information. From the identification information, the live broadcasting related content broadcasted in a time zone corresponding to the reception date and time of the corresponding message as a sponsored content may be provided so that the user can identify it.

On the other hand, as shown in FIG. 6, the service providing device 100 includes the text designated as the sponsored content according to the content designation method when the text designated as the sponsored content is included in the body of the message and is identified. The contact information of the user terminal 10 may be identified from the user information identified in the member DB 101 based on the user identification number, and the message may be transmitted to the contact information.

In this case, the message may include at least one of text, image, and video, and may include memo-related memo information that the viewer wants to convey to the user.

In addition, the service providing apparatus 100 may transmit the message to the user terminal 10 in a real-time push method.

At this time, the service providing device 100 sends the message only when the sponsored content according to the message is live broadcasting related content and the sponsorship according to the sponsorship information is equal to or greater than a preset reference value according to preset setting information in the user information. It can also be transmitted to the user terminal 10.

In the above configuration, the service providing device 100 may transmit the message to the user terminal 10 according to the user information identified in response to the message when receiving the MO service-based message regardless of the content related to live broadcasting. Yes, of course.

In addition, the user terminal 10 may be set to a control unit that performs an overall control function of the user terminal 10, the control unit is the service providing device that is stored in advance in a storage unit configured in the user terminal 10 Application-related data for communication with the 100 may be executed. In addition, the control unit in a state in which the application-related data has been executed may operate as an application unit to communicate with the service providing apparatus 100 through a communication unit configured in the user terminal 10.

Accordingly, the application unit may display an MO service-based message received from the service providing apparatus 100 through a display unit configured in the user terminal 10.

In this case, the application unit may display the message in the form of a push message through the display unit of the user terminal 10 or create a separate message window (chat window) to display the message.

In addition, the application unit is transmitted from the service providing device 100 to correspond to the MO service-based message received through the communication service provider server 300, the input configured to the MT service-based response message to the user terminal 10 It may be generated based on a user input through the unit, and an MT service-based response message for responding to the message may be generated and transmitted to the viewer terminal 20 through the communication company server 300.

Accordingly, the service providing device 100 and the application unit may support communication between the user and the viewer.

Through the above configuration, the service providing apparatus 100 according to an embodiment of the present invention supports real-time communication between a user who is a single media content producer and a viewer, and supports sponsorship regardless of the media platform, and MO message In the case of entering pre-promised information in a promised format in a hashtag method familiar to the public using the text of the viewer, even if the billing cost is fixed for each number (or message), the viewer can provide the level of sponsorship they want at once. Not only can it provide support, but it can also support content creators to check their sponsorship details in real time, and in the case of general content such as VOD content or post-related content posted on a web page, not real-time broadcast content, viewers can By providing support by designating the content to be sponsored, it is possible to support not only content creators to clearly identify which content is sponsored, but also to support content creators to produce quality content by referring to popular content.

On the other hand, the service providing device 100 constituting the service providing system for sponsorship management according to another embodiment of the present invention sets the user who creates and provides content through the media platform instead of the sub-number of the above-described special number. It supports to distinguish and identify other users with one unique name, and supports to identify the user through the body of the message rather than the called number of the MO service-based message, thereby reducing the dependency on lower numbers and In addition to reducing controversy over preference or allocation, users can provide support for new communication methods such as voting or preference surveys through agreement with viewers, which will be described in detail.

First, as shown in FIG. 7, the service providing device 100 stores user information including a unique name of a user set to receive sponsorship by a user who creates and distributes (or shares) content through a media platform. It can be stored in the member DB 101.

In addition, the service providing device 100 may receive a message transmitted from the viewer terminal 20 having only the special number assigned to the service providing device 100 as a called number through the communication company server 300.

In addition, the service providing device 100 checks the body of the message, checks the text in the form of a hash tag combined with a preset special character through parsing analysis, and sends the remaining characters excluding the special characters from the text to the member DB 101 ), if there is a unique name of a specific user matching the remaining characters compared with the unique name set in the user information for each user of ), the user information of the specific user is identified in correspondence with the message, and the message is sent to the specific user. It can be confirmed that it is a message that was sent to

Through the above-described configuration, the service providing device 100 generates sponsorship information corresponding to the sponsorship set in the message as described above in response to a message with only a special number as a destination number, and then the specific user The user information of may be matched and stored, and through this, a sponsorship according to the message may be paid to the specific user.

Various configurations described above may be equally applied through identification of a user corresponding to a message based on the message body of the service providing apparatus 100 as described above.

On the other hand, as shown in FIG. 8, the service providing device 100 has at least one word or phrase set differently by the user for communication with the viewer, and appointment information for the display method of the word or phrase. The user information including is may be stored in the member DB 101.

Accordingly, when the word or phrase is included in the message according to the display method according to the appointment information, the service providing device 100 extracts the word or phrase from the message and transmits it to the user terminal 10. Can be displayed.

In addition, the service providing device 100 aggregates the number of extractions for each word or phrase extracted from a plurality of messages received from a plurality of different viewer-specific terminals, and collects result information for voting or preference survey using the word or phrase After creation, it can be transmitted to the user terminal 10.

As an example, the service providing device 100 may include a plurality of different text related texts such as'Product No. 1'and'Product No. 2'for a user to survey the preferences of products No. 1 and No. 2 in the user information. A hash of the message when the appointment information for which a hash tag is set as a display method for identifying the phrase is included and a message targeting the user to receive a message (with the user terminal 10 as a destination) is received A tag may be identified, and a hashtag including the phrase may be identified among the hashtags identified in the message according to the appointment information.

In addition, the service providing apparatus 100 may generate notification information including a specific phrase identified in the body of the message from among a plurality of different phrases set in the appointment information and transmit it to the user terminal 10.

Accordingly, the application unit of the user terminal 10 sends the notification information to the user terminal 10 when the notification information is received through a communication unit configured in the user terminal 10 and communicating with the service providing device 100. It can be displayed through the display.

In addition, the service providing device 100 may count the number of extractions for each phrase extracted according to the appointment information from a plurality of messages received from a plurality of different viewer-specific terminals targeting the user to receive a message, The number of extractions for each of the products No. 1 and No. 2 is counted to generate the result information for the preference survey for products No. 1 and No. 2, and then transmitted to the user terminal 10 or the user's account page. Through it, the result information can be provided so that it is possible to check.

In this case, the service providing device 100 may generate the result information as the notification information and transmit it to the user terminal 10.

In addition, in the above-described configuration, the application unit of the user terminal 10 generates content through the media platform and simultaneously executes the application so that the notification information and the message can be checked, and if necessary, the MO is displayed in a separate transparent window. The body content included in the service-based message can be displayed.

For example, the application unit may display the transparent window on content produced through the media platform in an overlay manner, and display the notification information or message on the transparent window displayed in an overlay manner.

That is, when receiving the message, the application unit may display the message on the user terminal 10 or on the content transmitted from the user terminal 10 to the platform server 200 in a real-time streaming method.

As described above, the present invention provides a destination number based on a MO service-based message in which a unique name set by the user is included in the body content of the message instead of the subnumber of the above-described special number for a user who produces and provides content through the media platform. By supporting the identification of users who are sponsored by the viewer through the body of the message rather than through the body of the message, the dependency on sub-numbers can be reduced and controversy over the preference or assignment of sub-numbers can be reduced. It can support communication according to new communication methods such as voting or preference survey.

Meanwhile, the user terminal 10 includes a GPS unit, a sensor unit, an input unit, a communication unit, a storage unit, a display unit, an audio output unit, and a control unit. Not all of the components of the user terminal 10 are essential components, and the user terminal 10 may be implemented by more components than the components of the user terminal 10, or even fewer components. (10) may be implemented.

In addition, the application unit may be configured as a control unit that controls various components of the user terminal 10 or executed by the control unit and may be composed of application-related data stored in the storage unit, and the application unit is based on data stored in the storage unit. As a result, various operations described in the present invention can be performed.

The communication unit communicates with an internal component or at least one external terminal through a wired/wireless communication network. In this case, any external terminal may include a service providing device 100, a platform server 200, a communication company server 300, an external server, and the like.

In addition, the communication unit receives various types of information transmitted from the service providing device 100, the platform server 200, the communication company server 300, and the like under the control of the controller.

The storage unit stores various user interfaces (UI), graphic user interfaces (GUI), and the like.

In addition, the storage unit stores data and programs necessary for the user terminal 10 to operate.

That is, the storage unit may store a plurality of application programs (application programs or applications) running in the user terminal 10, data for operation of the user terminal 10, and commands. At least some of these application programs may be downloaded from an external server through wireless communication. In addition, at least some of these application programs may exist on the user terminal 10 from the time of shipment for basic functions of the user terminal 10 (eg, incoming calls, outgoing functions, message reception, and outgoing functions). Meanwhile, the application program may be stored in the storage unit, installed in the user terminal 10, and driven to perform an operation (or function) of the user terminal 10 by the control unit.

In addition, the storage unit is a flash memory type, a hard disk type, a multimedia card micro type, a card type memory (eg, SD or XD memory, etc.), magnetic Memory, magnetic disk, optical disk, RAM (Random Access Memory: RAM), SRAM (Static Random Access Memory), ROM (Read-Only Memory: ROM), EEPROM (Electrically Erasable Programmable Read-Only Memory), PROM (Programmable Read- Only Memory) may include at least one storage medium. In addition, the user terminal 10 may operate a web storage that performs a storage function of a storage unit over the Internet or may operate in connection with the web storage.

In addition, the storage unit may store corresponding interface related information, web page related information, content or payment information received through the communication unit under the control of the controller.

The display unit may display various contents such as various menu screens using a user interface and/or a graphic user interface stored in the storage unit under the control of the controller. Here, the content displayed on the display includes various text or image data (including various information data) and a menu screen including data such as icons, list menus, and combo boxes. In addition, the display unit may be a touch screen, and the display unit may constitute a touch screen together with the input unit.

In addition, the display unit is a liquid crystal display (LCD), a thin film transistor liquid crystal display (TFT LCD), an organic light-emitting diode (OLED), and a flexible display. , At least one of a 3D display, an e-ink display, and a light emitting diode (LED) may be included.

In addition, the display unit may be configured as a three-dimensional display unit that displays a three-dimensional image.

A three-dimensional display method such as a stereoscopic method (glasses method), an auto stereoscopic method (glassesless method), and a projection method (holographic method) may be applied to the stereoscopic display unit.

In addition, the display unit displays corresponding interface related information, web page related information, content or payment information received through the communication unit under the control of the controller.

In this case, the display unit may output a payment interface including corresponding payment information for payment processing of the corresponding payment information by the control unit.

The audio output unit outputs audio information included in a signal processed by a predetermined signal by the control unit. Here, the audio output unit may include a receiver, a speaker, and a buzzer.

In addition, the voice output unit outputs a guide voice generated by the control unit.

In addition, the voice output unit may output voice information corresponding to information received through the communication unit under the control of the controller.

In addition, the user terminal 10 may further include an interface unit that serves as an interface with all external devices connected to the user terminal 10. For example, the interface unit is a wired/wireless headset port, an external charger port, a wired/wireless data port, a memory card port, a port for connecting a device equipped with an identification module, an audio I/O ( Input/Output) port, video I/O (Input/Output) port, earphone port, etc. Here, the identification module is a chip that stores various types of information for authenticating the use authority of the user terminal 10, and includes a user authentication module (UIM), a subscriber identity module (SIM), and universal user authentication. It may include a module (Universal Subscriber Identity Module: USIM), and the like. In addition, the device equipped with the identification module may be manufactured in the form of a smart card. Accordingly, the identification module may be connected to the user terminal 10 through the port. Such an interface unit receives data or power from an external device and transmits it to each component inside the user terminal 10 or transmits data inside the user terminal 10 to an external device.

In addition, the interface unit becomes a path through which power from the cradle is supplied to the user terminal 10 when the user terminal 10 is connected to an external cradle, or various command signals input from the cradle by the user are transmitted to the corresponding user terminal. It can be a passage to (10). Various command signals or corresponding power input from the cradle may be operated as signals for recognizing that the user terminal 10 is correctly mounted on the cradle.

In addition, the user terminal 10 receives a signal according to a button operation or an arbitrary function selection by a user, or an input unit for receiving a command or control signal generated by an operation such as touching/scrolling a displayed screen. It may include more.

The input unit is a means for receiving at least one of a user's command, selection, data, and information, and may include a plurality of input keys and function keys for receiving numeric or character information and setting various functions.

In addition, the input unit is a key pad, a dome switch, a touch pad (static pressure/power failure), a touch screen, a jog wheel, a jog switch, a jog shuttle, and a mouse. , Various devices such as a stylus pen and a touch pen may be used. In particular, when the display unit is formed in the form of a touch screen, some or all of the functions of the input may be performed through the display unit.

In addition, each component (or module) of the user terminal 10 may be software stored on a memory (or storage) of the user terminal 10. The memory may be an internal memory of the user terminal 10, and may be an external memory or other type of storage device. Also, the memory may be a nonvolatile memory. The software stored on the memory may include a set of instructions for causing the user terminal 10 to perform a specific operation when executed.

The user terminal 10, the service providing apparatus 100, and various servers described above may be implemented as a hardware component, a software component, and/or a combination of a hardware component and a software component.

In addition, the components described in the embodiments include, for example, a processor, a controller, an arithmetic logic unit (ALU), a digital signal processor, a microcomputer, a field programmable array (FPA), a programmable logic unit (PLU). unit), a microprocessor, or any other device capable of executing and responding to instructions, such as one or more general purpose computers or special purpose computers.

For convenience of understanding, although it is sometimes described that one component is used, one of ordinary skill in the art, a processing device is a plurality of processing elements and/or multiple types of processing. You can see that it can contain elements.

For example, the user terminal 10, the service providing apparatus 100, and various servers may include a plurality of processors or one processor and one controller. In addition, other processing configurations are possible, such as a parallel processor.

The software may include a computer program, code, instruction, or a combination of one or more of them, and operate the user terminal 10, the service providing device 100, and various servers as desired. It can be ordered or commanded independently or collectively.

Software and/or data is interpreted by the user terminal 10, the service providing device 100, and various servers, or in order to provide commands or data to the user terminal 10, the service providing device 100, and various servers, Can be permanently or temporarily embodyed to any type of machine, component, physical device, virtual equipment, computer storage medium or device, or signal wave being transmitted .

The software may be distributed over networked computer systems and stored or executed in a distributed manner. Software and data may be stored on one or more computer-readable recording media.

The service providing method for sponsorship management according to the embodiment of the present invention described in the above-described embodiment can be written in a computer program, and codes and code segments constituting the computer program can be easily inferred by a computer programmer in the field. I can. In addition, the computer program is stored in a computer-readable information storage medium (computer readable media) in which a program (computer program) for causing a computer to perform a service providing method for sponsorship management is recorded, and the computer or the present invention By being read and executed by the user terminal 10 and the service providing device 100 according to the embodiment of, a service providing method for sponsorship management may be implemented.

Information storage media include magnetic recording media, optical recording media, and the like. A computer program implementing a service providing method for sponsorship management according to an embodiment of the present invention may be stored and installed in the internal memory of the user terminal 10 and the service providing apparatus 100. Alternatively, an external memory such as a smart card storing and installing a computer program for implementing a service providing method for sponsorship management according to an embodiment of the present invention is mounted on the user terminal 10 or the service providing device 100 through an interface. It could be.

The various devices and components described herein may be implemented by hardware circuitry (eg, CMOS-based logic circuitry), firmware, software, or a combination thereof. For example, it may be implemented using transistors, logic gates, and electronic circuits in the form of various electrical structures.

The above contents may be modified and modified without departing from the essential characteristics of the present invention by those of ordinary skill in the technical field to which the present invention belongs. Accordingly, the embodiments disclosed in the present invention are not intended to limit the technical idea of the present invention, but to explain the technical idea, and the scope of the technical idea of the present invention is not limited by these embodiments. The scope of protection of the present invention should be interpreted by the following claims, and all technical ideas within the scope equivalent thereto should be interpreted as being included in the scope of the present invention.

10: user terminal 20: viewer terminal
100: service providing device 200: platform server
300: carrier server

Claims (10)

A user terminal of a user who produces content using a communication company server that manages a special number, a plurality of different platform servers that provide different media platforms for content production and distribution, and any one of the plurality of platform servers. In the service providing method for sponsorship management of a service providing device communicating through a communication network,
A registration step of storing user information including a user identification number obtained by combining a special number set in advance corresponding to the service providing device and a unique identification number assigned to the user;
A message receiving step of receiving the message from the communication service provider server that has received a message using the user identification number as a called number from a terminal of a viewer viewing the content of the user by accessing the platform server;
A user identification step of identifying a user corresponding to the called party number by comparing the called party number included in the message with the user identification number of the user information; And
In response to the message, the user of the user identified in correspondence with the message to generate sponsorship information for paying a portion of the message usage fee charged to the viewer by the communication company server as a sponsorship amount, and the sponsorship information corresponding to the message Sponsorship processing step of matching and storing information
A method of providing services for managing sponsorship, including. The method of claim 1,
The platform server provides a media platform for storing the content received from the user terminal and transmitting it to the terminal of the viewer accessing the content or transmitting the content to the terminal of the viewer through real-time streaming. How to provide services for The method of claim 1,
The sponsorship processing step
When the text related to the sponsorship is identified according to a preset sponsorship display method in the body of the message, the number of messages is identified in the text, and the number of messages is identified by the communication company server as the number of message transmissions, and billing corresponding to the number of message transmissions And generating billing information for charging the viewers, and generating sponsorship information for paying part of the billed amount as the sponsorship money. The method of claim 3,
The sponsorship processing step
When the donation information is generated, if the donation according to the donation information is equal to or greater than the reference value set in the user information, the user terminal is identified from the user information identified in response to the message, and the message is transmitted to the user terminal, so that the message A method of providing a service for sponsorship management, further comprising the step of displaying on the user terminal. The method of claim 1,
The sponsorship processing step
When the sponsorship information is generated, when a text related to sponsored content according to a preset content designation method is identified in the body of the message corresponding to the sponsorship information, the sponsored content-related content identification information identified from the text is included in the sponsorship information. And further comprising the step of storing the
The web page provided by the service providing device is generated by generating statistical information on the donation money that aggregates the donation money for each one or more contents created by the user based on the one or more donation information including the content identification information and matching the user information. Service providing method for sponsorship management, characterized in that provided to the user terminal through. The method according to any one of claims 3 and 5,
The method of providing a service for sponsorship management, characterized in that the text is configured in the form of a hashtag. The method of claim 1,
When one or more words or phrases set by the user for communication with the viewer are set differently, and appointment information for the display method of the word or phrase is included in the user information, the word is displayed according to the display method according to the appointment information. B If a phrase is included in the message, the word or phrase is extracted from the message and transmitted to the user terminal for display, or extracted by the word or phrase extracted from a plurality of messages received from a plurality of different viewer-specific terminals. The method of providing a service for sponsorship management, further comprising the step of counting the number of times, generating result information for voting or preference survey using the word or phrase, and transmitting the result information to the user terminal. Sponsorship management of a communication service provider server that manages special numbers, a platform server that provides a media platform for content production and distribution, and a service providing device that communicates through a communication network with the user terminal of the user who creates content using the media platform of the platform server In the method of providing a service for,
A registration step of storing user information including the unique name of the user;
A message receiving step of receiving the message from the communication service provider server that has received the message transmitted to the service providing apparatus from a terminal of a viewer viewing the content by accessing the platform server;
A user identification step of identifying a text in the form of a hash tag for user identification in the body of the message, and identifying the user as a message receiving target when the text except for the special character matches the unique name of the user; And
In response to the message, the user of the user identified in correspondence with the message to generate sponsorship information for paying a portion of the message usage fee charged to the viewer by the communication company server as a sponsorship amount, and the sponsorship information corresponding to the message Sponsorship processing step of matching and storing information
A method of providing services for managing sponsorship, including. A computer-readable nonvolatile recording medium in which a computer program for causing a computer to function to perform the method according to any one of claims 1 to 8 is recorded. Communication through a communication network with the user terminal of the user who produces the content using the platform server and the platform server that provides a media platform for content production and a communication company server that manages special numbers, and is registered in advance with the communication company server A message that stores user information including a user identification number combined with a special number and a unique identification number of the user, and sends the user identification number as a called number from the terminal of a viewer who accesses the platform server and views the content When received through the communication service provider server, a message usage fee that compares the called number included in the message with the user information to identify a user corresponding to the called number, and charges the viewer from the communication company server in response to the message Sponsorship information for paying a portion of it as a sponsorship is generated in response to the message, the sponsorship information is matched with the user information of the user identified in correspondence with the message, and stored, and the message is stored by the user based on the user information. A service providing device for transmitting to the terminal; And
It is configured in the user terminal to display the message on the user terminal when the message is received or to be displayed on the content transmitted from the user terminal to the platform server in a real-time streaming method, and through the user terminal in response to the message An application unit that transmits the generated user's response message to the viewer's terminal corresponding to the message based on the MT service
Service provision system for sponsorship management comprising a.

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