KR20030097170A - Internet start-page management system and internet advertising method used therein - Google Patents

Abstract

The present invention can more easily and accurately find the Internet site by using the Internet start page configured in the form of a desktop wallpaper, using the Internet start page operating system and the Internet desktop to maximize the effect of the advertisement by reducing the rejection of the user's ads It relates to an advertising method. The present invention provides a web surfing unit which sequentially selects a plurality of homepages corresponding to a selected category, an internal site 310, a search unit 320, a search unit 330, and a selected category. The client 100 is provided with an Internet start page 500 having menus 542 to 546 for driving the control panel 350 to directly change the background theme of the desktop of the Internet start page. An operating server 300; And a database server 400 storing various information related to the production of the Internet start page 500, wherein the Internet start page 500 operates in the form of a desktop desktop. The system and an advertisement method using an internet desktop for advertising by inserting an advertisement image on the desktop of the above-described Internet start page 500 are provided.

Description

Advertising method using internet start page operating system and internet wallpaper {INTERNET START-PAGE MANAGEMENT SYSTEM AND INTERNET ADVERTISING METHOD USED THEREIN}

The present invention relates to an advertisement method using an Internet start page operating system and an internet wallpaper, and more particularly, by selecting and providing a site carefully selected for each personality and providing a user-friendly Internet screen configuration. It provides the Internet start page service that helps you visit the site you want exactly, and the Internet start page operating system and the Internet desktop that can deliver advertisements that are friendly to users and have very low rejection by using the wallpaper of the above start page. It relates to the advertising method used.

Recently, due to the development of electronic information communication, the world is connected by the high speed broadband network called the Internet. In addition, the Internet is growing very rapidly based on the communication speed and the development of various Internet terminals.

In this environment, many people around the world use the Internet to make phone calls, send messages, and talk with others. In addition, they use various financial services, listen to broadcasts, or act as the subjects of broadcasting, broadcasting broadcasts, watching newspapers, watching movies, making movie reservations, listening to music, and playing games. It also searches for information on education, employment, etc. and obtains the necessary information. In addition, you can create your own home page to tell yourself, your family, your work, or your fellowship. Many companies also sell or buy goods over the Internet, sharing and exchanging information with customers. It also searches for information on countries and regions around the world, changes in industry, products, and people from different occupations.

In general, Internet users use Internet portal sites such as Daum ( www.daum.net ), Empas ( www.empas.com ) and Naver ( www.naver.com ) to get the information they want. Internet portal sites contain information tailored to the characteristics of each portal site and help users to easily find the site or information they want and use the Internet more conveniently and efficiently.

However, since Internet portal sites serve the Internet as a service provider, it is difficult for an Internet user who is not familiar with the Internet to know the configuration or method of using the Internet portal site. In other words, even when a user visits a site that contains unwanted information, the user wastes time and effort in figuring out the structure, content, and usage of the site.

Therefore, many Internet users who use the conventional Internet portal site store and use the Internet address of the site visited on their computer through their bookmarks or favorites. However, this method also has a problem in that, for example, when the computer is used and the Internet is used by another computer, the Internet search must be substantially restarted from the beginning.

On the other hand, in recent years, there is an Internet start page site as another form of the Internet site for providing convenience to Internet users. In other words, it can be said that the Internet start page site is constructed from the point of view of the Internet user in terms of link and search compared to the conventional Internet portal site. For example, since a conventional portal site provides a lot of information to the Internet user with little filtering, the Internet user must find the desired information directly from the numerous information provided. However, the Internet start page site is composed of a search page and a link page by selecting sites selected for each personality in order to overcome the problems of the conventional portal site. Therefore, it can be said that the Internet start page site is more convenient for Internet users than the conventional Internet portal sites. In other words, the Internet start page simply provides the convenience of the Internet and provides the user with the convenience of using the Internet, and has a function of providing a list of sites that provide a service desired by the user by dividing the characteristics of each portal site into categories. For example, it includes the ability to search multiple search engines at once through integrated search, and to recommend good sites that users do not know.

The start page (WWW.STARTPAGE.CO.KR) will be described as an example of the above-described Internet start page. As shown in FIG. 6, the start page 600 of the start page is composed of a combination of a search page (SearchPage) and a link page (LinkPage). The Internet start page 600 helps the user to easily browse the site by selecting or searching the desired site of the Internet.

However, the start page 600 of the start page simply lists a large number of selected Internet sites by category, and there is a problem of re-searching the sites of each category one by one to find a desired site.

In addition, since the address of a desired site cannot be stored directly on the Internet, there is a disadvantage in that the same search contents must be searched again each time.

In addition, the conventional Internet start page service has a disadvantage in that it is not possible to compose a personal Internet page to facilitate the use of the Internet because only the links and search pages provided by the service provider.

On the other hand, Internet users are indiscriminately exposed to various advertisements such as keyword advertisements, banner advertisements, and flash full-page advertisements displayed on protruding windows or web browsers such as Internet desktops when they access Internet portal sites. There is a difficulty to see and hear.

Especially in internet advertising, keyword advertising is a simple keyword advertising method currently used in search engines and has little rejection from users, but also less effective. Banner advertising is the most widely used advertising method in recent years, but the effect of user advertisement is relatively large, but the rejection from Internet users is relatively large. In addition, Flash interstitial advertisement is a form of advertisement that appears on the front of the site when the site is accessed.

In addition, the conventional monetization method of the Internet start page takes the form of keyword advertising. For example, it is configured to receive an advertising fee for a site where a link is input. This method of monetization links sites that can generate advertising revenue rather than sites that users want. In other words, it does not give information about a good site, but gives a user a feeling of rejection by linking a site that is money.

Accordingly, the present invention solves the above-mentioned problems and provides an Internet start page operating system that helps users to access a desired Internet site more easily and accurately while using a user-friendly Internet desktop as a user-centered Internet start page. The purpose is.

In addition, the present invention configures the desktop of the Internet start page similar to the desktop desktop, and inserts an advertisement on the Internet desktop, such as the desktop desktop to the Internet user can get the maximum advertising effect at the same time as the Internet desktop The purpose is to provide an advertising method using.

1 is a conceptual diagram of an Internet start page operating system according to an embodiment of the present invention;

2 is a block diagram of an Internet start page operating system of the present invention;

Figure 3a is an exemplary view showing an Internet start page according to the present invention,

Figure 3b is an exemplary view showing an example of logging into the Internet start page service of the present invention,

Figure 3c is an exemplary view showing an internal site portion of the Internet start page according to the present invention,

3d is an exemplary view showing a search unit of an Internet start page according to the present invention;

3E is an exemplary view showing a search unit of an Internet start page according to the present invention;

Figure 3f is an illustration showing a web surfing unit of the Internet start page according to the present invention,

3G is an exemplary view showing an example of execution of a shortcut icon of an Internet start page according to the present invention;

4 is a flowchart illustrating a method for setting up a site and an automatic login method for an Internet site according to the present invention;

5 is a flowchart illustrating an advertisement method using an internet wallpaper according to an embodiment of the present invention;

6 is an exemplary view showing an example of a conventional Internet start page;

7 is an exemplary view showing a typical desktop desktop.

Explanation of symbols on the main parts of the drawings

100: Client 200: Internet

300: operation server 310: internal site

320: search unit 330: search unit

340: web surfing unit 350: control panel

360: member management unit 370: automatic login management unit

380: Internet site information management unit

385: start page wallpaper management unit

390: desktop background file management unit

400: database server 410: Internet site information DB

420: Member Information DB430: Desktop Background File Information DB

440: Start page configuration information DB for each member

500: Start Page 510: Toolbar

520: internet wallpapers

540: menu portion 550: shortcut icon portion

560: login unit 570: search window unit

Internet start page operating system of the present invention for achieving the above object, in the Internet start page operating system for providing a link and a search service of a plurality of Internet sites, My site for managing and storing the address or URL of the selected Internet site Section, a search unit for displaying a plurality of Internet sites by category, a search unit for searching an Internet site, a web surfing unit for randomly selecting and sequentially selecting a plurality of homepages corresponding to a selected category, and an internet desktop. An operation server for providing a client with an Internet start page having menus for driving a control panel which changes a background theme; And a database server storing a plurality of Internet site information related to the production of the Internet start page, member information, background file information inserted into a desktop, background color and pattern information, and icon information. The start page is configured in the form of a desktop desktop.

In the above-described present invention, the Internet page created by the search unit and the web surfing unit includes command means for registering the selected Internet site to the internal site unit, respectively.

In addition, in the present invention described above, the operation server further includes a member management unit for member confirmation, membership registration, member information change and withdrawal of the member, the Internet start page is a member verification means and membership registration for confirming membership It has a member registration means.

In addition, in the above-described present invention, the operation server further includes an automatic login manager configured to automatically log in to the selected Internet site, and the Internet page created by the internal site unit or the search unit to automatically log in to the selected Internet site. Command means for setting are respectively provided.

In addition, in the above-described present invention, the database server includes a plurality of Internet site information DB, member information DB, background file information DB for Internet wallpaper, and start page configuration information DB for each member, and the background file for Internet wallpaper The information DB includes a music file, an image file, an animation file, a flash file, and a video file produced as an advertisement file for the desktop of the Internet start page. The member start page configuration information DB includes icon information selected by each member, Background color and pattern information, background file for the background, and display position information thereof.

As such, the Internet start page service according to the present invention does not rely on the unilateral classification of the site administrator, and the Internet user directly manages the Internet site (internal site), and the Internet user directly accesses the background image of the Internet desktop on the web. The position of the background image, the color and pattern of the desktop, the shape of the shortcut icon, the size and color of the font can be freely changed by the Internet user to customize their own Internet page (control panel). Randomly select a plurality of Internet sites belonging to the selected category to display sequentially (web surfing unit), it is characterized in that it is configured to be configured to automatically log in by selecting the Internet site (automatic login management unit).

In addition, the above-described Internet desktop of the present invention is configured in the form of a window desktop of a local computer, for example, a desktop computer. In other words, the background screen of the Internet start page of the present invention is characterized in that the appropriate number of shortcut icons or menus are displayed on the background screen, such as a window desktop that has been familiar with many people who use the computer. Here, the window desktop refers to an initial screen or a basic screen provided by an operating system or an operating system of various computers, and the internet desktop refers to a screen of a predetermined web browser or a desktop within a web browser screen.

In addition, the advertisement method using the Internet desktop of the present invention is an advertisement method applied to the Internet start page operating system of the present invention described above, (a) music files, image files, animation files, flash files stored in the database server And setting at least one advertisement file of the video file as a basic theme of the desktop of the Internet start page. And (b) forwarding the Internet start page to the client such that, upon request of the Internet start page from the client, the Internet start page including the default theme is displayed on the Internet desktop of the client. It features.

In the above-described advertising method using the Internet wallpaper of the present invention, after the step (b) further includes (c) a login step for member confirmation or a member registration step for membership registration.

In addition, in the above-described advertising method using the Internet wallpaper of the present invention, after the step (c), (d) music stored in the local user's local computer or the background file information DB of the database server through the control panel; The method may further include changing an internet desktop by selecting at least one of a file, an image file, an animation file, a flash file, and a video file.

As described above, the advertisement method using the Internet wallpaper of the present invention delivers the advertisement to the Internet user who is familiar with the Windows desktop through an image of the Internet desktop similar to the Windows desktop, and thus the user's rejection of the advertisement. Reduce and maximize advertising effectiveness.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a conceptual diagram of an Internet start page operating system according to an embodiment of the present invention, Figure 2 is a block diagram of an Internet start page operating system of the present invention. In addition, Figure 3a is an illustration showing an Internet start page according to the present invention, Figure 3b is an illustration showing an example of logging in to the Internet start page service of the present invention. In addition, Figure 3c is an exemplary view showing the internal site of the Internet start page according to the present invention, Figure 3d is an illustration showing a search section of the Internet start page according to the present invention, Figure 3e is an Internet start page according to the present invention Figure 3 is an exemplary view showing a search unit, Figure 3f is an exemplary view showing a web surfing unit of the Internet start page according to the present invention. 3G is an exemplary view showing an example of executing a shortcut icon of an Internet start page according to the present invention. 4 is a flowchart illustrating a method for setting an internal site and a method for automatically logging in to an Internet site according to the present invention, and FIG. 5 is a flowchart illustrating an advertisement method using an internet wallpaper according to an embodiment of the present invention.

As shown in FIG. 1, the Internet start page operating system of the present invention basically provides an Internet start page to the client 100 in response to an Internet start page request of the client 100 connected to the Internet 200. It consists of a database server 400 that stores the information required for the production of the start page operation server 300 and the Internet start page and is linked with the operation server 300.

2 to 3G, the operation server 300 of the Internet start page operating system of the present invention, the internal site 310, the search unit 320, the search unit 330 as shown in FIG. ), A web surfing unit 340, and a control panel 350. In addition, the operation server 300 includes a member manager 360, an automatic login manager 370, an Internet site information manager 380, a start page background manager 385, and a background background file manager 390. In addition, the operation server 300 is configured to interlock with the database server 400 that includes a control unit for controlling each of the above-described functional units as a whole and stores various information for the production of the Internet start page. The database server 400 includes a plurality of Internet site information DB 410, a member information DB 420, a desktop background file information DB 430, and a member start page configuration information DB 440.

The above-described Internet site information management unit 380 includes information on the general description of the Internet site, information on the number of members and the number of daily visitors. In particular, the homepage registered in the Internet site information management unit 380 is selected in consideration of the design, the nature, the size, the update cycle, and the like of the site. In addition, in the present invention, the Internet site information management unit 380 selects an unknown site or a very good site among the sites that satisfy the above conditions for each large category, for example, a method of posting for a week or the above for each small category. The method of selecting one of the sites that meet the requirements of the above and posting it for a month or posting a new new site for two weeks may be applied.

In addition, the desktop background file management unit 390 of the operation server 300 of the present invention includes a function for allowing a user to apply an image on his computer to his / her internet desktop theme, although not shown in the drawing. . In addition, the desktop background file manager 390 provides a compatibility function between the Internet desktop and the desktop desktop theme. That is, it includes a function to set the Internet wallpaper and apply the same set desktop theme to the desktop wallpaper.

Other components of the Internet start page operating system according to the present invention will be described in detail in the following detailed description.

The Internet start page 500 of the present invention is displayed in a window of a web browser connected to the Internet. As shown in FIG. 3A, a web browser toolbar 510 and a screen of a client 100 or a user's local computer are displayed. It consists of an Internet desktop 520 of the same type as the desktop displayed on (see FIG. 7).

The web browser toolbar 510 may be expressed in different forms according to the type of the web browser and may be selectively displayed on the screen according to the user's selection.

The desktop 520 of the Internet start page 500 includes, for example, a wallpaper unit 530 that can change the background theme so as to be very familiar to the user who is familiar with the desktop of the desktop computer (see FIG. 7). The menu part 540 and the shortcut icon part 550 displayed on the background screen part 530 are mainly configured. The menu unit 540 is a command means, for example, displayed as a home 541, a website 542, a browser 543, a search 544, a web surfing 545, a control panel 546, or a help 547. Or link means. For example, when an internet user clicks on the web surfing 545, the operation server 300 drives the web surfing unit 340 to deliver the web surfing internet page (see 340a in FIG. 3F) to the client 100. . The shortcut unit 550 includes, for example, a plurality of icons 552a linked to each category of the search unit 320 while displaying Internet sites by category. In addition, the above-described menu unit 540 and the shortcut icon unit 550 are not limited to being disposed on the left side of the background screen, and may be disposed in various shapes and forms at arbitrary positions of the background screen 520.

In addition, as shown in Figure 3a, the Internet start page 500 of the present invention includes a login unit 560 and the search window unit 570. The login unit 560 includes input windows 562 and 564 for inputting an ID and a password to confirm that the user is a member, and a member registration unit 566 for inputting information required for member registration. The search window unit 570 selects a search theme such as integrated search, comparison search, map search, image search, etc. so that Internet users can easily search the Internet from the first Internet desktop of the Internet start page 100 (572). ) And an input window 574 for inputting a keyword.

On the other hand, when a user who has registered as a member of the Internet start page service of the present invention logs in, the background file 532a selected by the member through the control panel 350 is the desktop 520 or the background screen. It is changed to be displayed on the unit 530. In this case, the color, pattern, or icon of the desktop is changed to match the background file. In particular, the present invention is configured to be displayed by randomly changing the default theme of the background screen whenever the start page 500 is re-requested. This has the advantage that the user's discomfort can be minimized compared to the fixed desktop.

In addition, the desktop 520 of the Internet start page 500 of the present invention allows the user to directly select or change the background file 532a displayed on the desktop 520 as shown in FIG. 3B through the control panel 350. The position may be adjusted by changing the screen color or pattern of the menu unit 540 displayed on the background screen. Furthermore, the background file 520 of the Internet start page of the present invention may be inserted with a background file 532a as an advertisement background file such as a movie, a product, or an image for corporate PR.

2 and 3C, the internal site 310 registers an Internet site desired by an Internet user to configure an Internet page according to the user's taste and to use the Internet more conveniently. In addition, the internal site 310 creates an Internet page 310a as shown in FIG. 3C, for example. The Internet page 310a is preferably configured such that the MySite display unit 312 is displayed in a separate frame within the same window. In this case, since another window is not created on the screen of the client, the user can use the MySite display unit 312 more conveniently.

As shown in FIG. 3C, the MySite display unit 312 may include a site name display unit 313 for displaying a name of an Internet site, an automatic login display unit 314 for displaying an automatic login setting for a selected Internet site, and a number of views. And a change / deletion setting unit 316 for driving the control means for changing or deleting information of the stored folder or the Internet site. In addition, as shown in the drawing, the automatic login display unit 314 displays a registered site as 'setting'.

Referring to FIGS. 2 and 3D, the search unit 320 classifies a plurality of Internet sites on the Internet by category, similar to the Windows Explorer, and displays an Internet page in order of a site having the highest number of members or a site having the highest number of daily visitors. Write 320a). In addition, since the search unit 320 includes a link to each Internet site, the Internet user can directly access the desired Internet site through the search unit 320.

In addition, the Internet page 320a includes an automatic login setting unit 322 and an in-site addition unit 324 as shown in FIG. 3D.

The automatic login setting unit 322 is command means or link means for driving the automatic login management unit 370 that manages to automatically log in to the selected Internet site. The automatic login setting unit 322 is displayed as a 'setting' button 322a at a predetermined position of the internet page 320a, for example. As an example, to set to automatically log in to one Internet site, Portal A 326a, click the 'Settings' button 322a on the right side of Portal A 326a to drive the automatic login manager 370 to set automatic login. Open a window (not shown) and enter the required information there and save it. The necessary information is usually the member ID and password of the selected Internet site.

The in-site adding unit 324 is an instruction means for registering and storing the selected Internet site in the in-site unit 310. The command means here comprises buttons 324a marked 'addition'.

As such, the search unit 320 of the present invention functions to automatically manage the Internet site selected by the user whenever the user navigates the Internet through the automatic login setting unit 322 and the MySite adding unit 324. . Therefore, the present invention can provide the user with a guide to navigate the Internet accurately and easily.

Referring to FIGS. 2 and 3E, the search unit 330 creates a separate internet page 330a including a search window unit 570, search engine link units 334a to 334h, and a search status display unit 332.

The search window unit 570 of the Internet page 330a is an element that helps the user to search the Internet site conveniently. The selection window 572 for selecting a search theme is similar to that displayed on the initial screen of the start page 500. ) And an input window 574 for inputting a keyword or the like. The search engine link units 334a to 334h are link means for directly connecting the respective search engines. The search status display unit 332 is driven by the search unit 330 and displays the search status of the plurality of search engines in percentage in real time. In addition, the search status display unit 332 is configured to display the search results of each search engine in the current window or to open a new window to display the search results of the corresponding search engine.

As described above, using the search function of the present invention, it is possible to compare and analyze the search results of various search engines in a single internet search.

2 and 3F, the web surfing unit 340 includes a 'previous' button 342, 'next' button 344, 'add to my site' button 346, and a site theme selection window 348. Create a separate Internet page (340a) including. The internet page 340a may include another site theme selection window 349 displayed at a predetermined position on the background screen as shown in FIG. 3F. It also includes a Properties button that contains a description of the site you're surfing.

The web surfing function of the present invention is configured such that an Internet site belonging to the selected category is displayed only by the user simply selecting a site theme or a category of the Internet site through the site theme selection window 348 (349). In addition, the user is configured to display another Internet site when the user clicks the 'Next' button 344. At this time, the Internet sites displayed on the user's Internet desktop are selected by predetermined criteria for each category. The selection criteria is, for example, the site having the maximum number of members, the site having the maximum number of daily visitors, or the most popular site recently.

In addition, the web surfing Internet page 340a of the present invention is configured not to provide unnecessary information on the user's screen while providing the selected Internet site information of high quality. Therefore, it helps Internet users to surf the Internet simply and very conveniently.

As such, the web surfing unit 340 of the present invention displays an internet page 340a that sequentially selects and sequentially displays Internet sites in a category in order of the sites most visited by the user so that the Internet users can easily obtain desired information. to provide. The Internet site 340a is provided with the MySite adding unit 346 so that the address of the site to be stored among the visited Internet sites can be easily stored in the MySite unit 310. Therefore, it functions to make the next Internet use more convenient.

The present invention also includes a plurality of search windows connected to each shortcut icon 552a of the background screen 520. For example, when the portal icon 552a is clicked on the desktop 520 of the Internet start page 500, as shown in FIG. 3G, the portal search window 555 is displayed on the desktop 520 of the same window. ) Is displayed. Similar to the search unit 320, the portal search window 555 displays an auto-login setting unit 557 and an in-site adding unit 559.

Next, a method of using the Internet start page service of the present invention will be described with reference to FIG. 4. A user registered as a member is provided with an additional My Site function and an automatic login function in addition to the Internet search, Internet search, web surfing, and internet wallpaper change functions of the Internet start page service of the present invention.

Specifically, as shown in Figure 4, first, when the Internet user accesses the Internet start page service of the present invention (S10), the user is confirmed as a member or a member (S20, S30). Then, if you want to store the address of a specific site while using the Internet, the selected Internet site may be added to the internal site 310 (S50, S55). In addition, when a member of the selected Internet site and wants to set the automatic login function, the user is set to automatically log in to the selected Internet site through the automatic login management unit 370 (S60). At the time of automatic login setting, registration of member ID and password is required (S65).

As such, the present invention provides the Internet user with the MySite function and the automatic login function, so that the Internet user can configure his or her own Internet start page or web page to more conveniently and easily use the Internet.

Next, with reference to Figure 5 will be described in detail the advertising method using the Internet wallpaper according to an embodiment of the present invention.

The advertisement method using the internet wallpaper of the present invention is preferably provided in the above-described Internet start page operating system. In other words, the advertisement method of the present invention is applied to the Internet desktop configured in a very similar form to the desktop desktop of the client 100. That is, the internet wallpaper 520 used in the advertisement method of the present invention is to provide a function such as search, search, web surfing, etc. to the wallpaper part 530 of the desktop that can change a background file such as a background image. The menu unit 540 is configured to be displayed. In other words, the advertisement method of the present invention is an advertisement method of advertising through an internet wallpaper 520 which is very familiar to a user, and inserts a predetermined advertisement file into the wallpaper portion 530 of the wallpaper 520. It is done.

Specifically, as shown in Figure 5, the advertising method using the Internet wallpaper of the present invention, the advertising method using the wallpaper of the Internet start page of the Internet start page operating system of the present invention, (a) the database server ( Setting at least one advertisement file of a music file, an image file, an animation file, a flash file, and a video file stored at 400 as a desktop default theme of the Internet start page 500 (S100); And (b) if there is a request for an Internet start page from the client 100, the Internet start page 500 such that the Internet start page 500 including the basic theme is displayed on the Internet desktop of the client 100. ) Is delivered to the client 100 (S200).

In setting the basic theme for the advertisement (S100), first, an advertisement file necessary for advertisement is prepared by using the Internet start page wallpaper and stored in the database server 400. An image file is normally used as an advertisement file. In order to use the image file for advertisement on the desktop, the graphic file is appropriately reduced in resolution and size. Then, the advertisement file is controlled by the start page desktop manager 385 and the desktop background file manager 390 of the operation server 300 and displayed on the internet desktop 520.

As the advertisement file, for example, it is preferable to use a promotional image of an entertainment industry such as a movie or music, a product image of various industries, or a PR image of a company.

In addition, the advertisement method using the Internet wallpaper of the present invention is configured to allow the user to directly change the wallpaper including the background file for the advertisement. To change the wallpaper, Internet users must first register. In addition, the advertisement method of the present invention is configured such that an internet user can directly change the color, pattern, and icons of the background screen. Furthermore, although not shown in the drawings, the advertisement method according to the present invention may include a link unit for moving to an advertisement site on the Internet desktop. In this case, the advertisement site link unit serves to provide the desktop advertisement related information very easily to the Internet user who wants to obtain additional advertisement related information.

Furthermore, the advertisement method of the present invention further provides a login step (S300) or a sign up step (S400) for membership in order to confirm that the member (c) is followed by step (b) (S200) to provide the various services described above. It is configured to include. Then, after the step (b) (S300) or the step (c) (S400) (d) stored in the local computer 100 of the Internet user through the control panel 350 of the operation server 300 or the database server And changing at least one of a music file, an image file, an animation file, a flash file, and a video file stored in the desktop background file information DB 430 of step 400 to change the internet desktop (S500). do.

As described above, the advertisement method of the present invention can perform user-centered advertisement. That is, according to the present invention, for example, a computer user may insert a celebrity photograph, a movie poster, or a picture into the desktop of a desktop computer, and use a movie poster (movie advertisement) on the desktop of the Internet website in a similar form. , Using a celebrity photograph (advertisement of the product starred by the celebrity) and the like can be advertised with very little rejection to the user. In other words, the advertisement method of the present invention can maximize the effect of the advertisement by configuring the user to directly change the advertisement of the desktop while using the Internet wallpaper that is familiar to the user.

As described above, according to the present invention, the Internet user is provided with the desktop of the Internet start page configured in a form very similar to his computer desktop. Therefore, since the Internet desktop can be used as a screen interface that is very similar to the offline computer desktop theme, there is an advantage that even a user who is not familiar with the Internet can use the Internet more conveniently and conveniently.

In addition, according to the present invention, there is an advantage that an Internet user can directly implement a function such as a bookmark or a bookmark page on the Internet through the MySite setting function of the Internet start page service.

In addition, it is possible to provide an Internet start page that helps the Internet user to use the Internet more conveniently and efficiently by storing and managing the address of the Internet site as necessary and configuring the Internet desktop to personal preference. .

In addition, according to the present invention, by configuring the desktop of the Internet start page similar to the desktop desktop and inserting an advertisement on the Internet desktop to advertise friendly to the Internet user, there is no objection to the Internet user and can maximize the advertising effect There is an advantage.

Claims (8)

In the Internet start page operating system that provides links and search services of a plurality of Internet sites, The internal site 310 for managing the address or URL of the selected Internet site, the search unit 320 for displaying a plurality of Internet sites by category, the search unit 330 for searching the Internet site, and the selected category. Internet start page having menus 542 to 546 for respectively driving the web surfing unit 340 which sequentially selects a plurality of homepages and sequentially displays the control panel unit 350 for changing the background theme of the Internet desktop. An operation server 300 for providing a client 500 with the client 500; And A database server 400 storing a plurality of Internet site information, member information, background file information inserted into a desktop, background color and pattern information, and icon information related to the production of the Internet start page 500. Including, The Internet start page (500) is an Internet start page operating system, characterized in that configured in the form of a desktop desktop by the Internet desktop and the menu. The method of claim 1, Internet pages 320a and 340a of the search unit 320 or the web surfing unit 340 are provided with internal site adding units 324 and 346 for registering the selected Internet site with the internal site unit 310, respectively. An Internet start page operating system. The method of claim 1, The operation server 300 further includes a member manager 312 managing member identification, member registration, member information change, and membership withdrawal, The Internet start page 500 is an Internet start page operating system, characterized in that it comprises a login unit 560 for identifying the member and a member registration unit 566 for membership registration. The method of claim 1, The operation server 300 further includes an automatic login manager 370 configured to automatically log in to the selected Internet site. The Internet site 310a or 320a of the internal site 310 or the search unit 320 may include automatic login setting units 314 and 322 configured to automatically log in to a selected Internet site. Internet start page operating system. The method of claim 1, The database server 400 includes a plurality of Internet site information DB 410, a member information DB 420, a background file information DB 430 for an Internet desktop, and a start page configuration information DB 440 for each member. The background file information DB 430 for the Internet desktop includes a music file, an image file, an animation file, a flash file, and a video file produced as an advertisement file for the desktop of the Internet start page 500. The start page configuration information DB 440 for each member includes an icon information selected by each member, a background color and pattern information, a background file for the background screen, and display position information thereof. . In the advertising method using the Internet desktop using the Internet start page operating system of any one of claims 1 to 5, (a) setting at least one advertisement file among music files, image files, animation files, flash files, and video files stored in the database server 400 as a desktop default theme of the Internet start page 500 (S100); ); And (b) When there is a request of the Internet start page from the client 100, the Internet start page 500 such that the Internet start page 500 including the basic theme is displayed on the Internet desktop of the client 100. Advertising method using the Internet desktop, characterized in that it comprises the step (S200) of transmitting to the client (100). The method of claim 6, After the step (b) (S200), (c) a login step (S300) for member verification or a member registration step (S400) for membership registration further comprising the Internet desktop. The method of claim 7, wherein After the step (c) (S400) (d) the music stored in the local computer 100 of the Internet user via the control panel 350 or stored in the desktop background file information DB 430 of the database server 400 Selecting at least one of a file, an image file, an animation file, a flash file, and a video file to change the internet wallpaper (S500).