KR20030013911A - Business method for providing discount coupon and computer readable medium having stored thereon computer executable instruction for performing the method - Google Patents

Abstract

The present invention relates to a discount coupon business method and a recording medium containing a computer program capable of performing the same. This includes the steps of: (a) a discount coupon operator for constructing a website equipped with a management database and a management program in order to provide a discount coupon; (b) the discount coupon operator delivering information to the seller computer system through the information communication network to confirm that the buyer has accessed the website of the seller through a predetermined discount coupon operator; (c) the seller computer system completing the purchase price payment to the seller using a financial settlement system connected to the purchase price calculated by applying a predetermined discount rate for the purchase price requested by the buyer through an information communication network; ; And (d) automatically calculates the contract fee associated with the purchase price to the discount coupon service provider, which is confirmed through the information transmitted through the information communication network, when the buyer accesses the seller's website and is used as the intermediate route. Payment step; characterized in that to proceed.

Description

BUSINESS METHOD FOR PROVIDING DISCOUNT COUPON AND COMPUTER READABLE MEDIUM HAVING STORED THEREON COMPUTER EXECUTABLE INSTRUCTION FOR PERFORMING THE METHOD}

The present invention relates to a discount coupon business method and a recording medium containing a computer program capable of performing the same, and more particularly, discount coupons in lieu of promotion activities of sellers by advertising activities of predetermined discount coupon operators through an information communication network. The buyer is attracted by the business, and in this case, when the purchaser pays the purchase price with a predetermined discount rate, when the purchase price is completed, the seller pays a predetermined fee to the discount coupon operator, but automatically on the web. The present invention relates to a discount coupon business method characterized by being calculated and managed and a recording medium containing a computer program capable of performing the same.

Conventionally, work for attracting buyers to sellers selling certain products or services by attaching or displaying numerous advertisements, whether offline or online, has been in progress. However, these commercial advertisements (shears, booklets, small cards, flan cards, fixed advertisements, etc.) are emerging as a major source of a lot of waste, and the problem that causes the waste of resources has been raised, The effect was negligible. In addition, after inserting a discount coupon into a predetermined part in the various kinds of advertisement flyers, and in possession of a visit to the corresponding store, a process of attracting the buyer is performed by granting the visitor a predetermined discount benefit promised by the advertisement. come. Such discount schemes are also made through various cyber shopping malls or banner advertisements of various businesses. However, in general, it is almost random for a seller to advertise to the general public, and because of the lack of intensive advertisements for specific buyers, the waste of advertising costs due to the low relevance of the advertisement and the purchase, Despite the explosive growth of quality due to quality differences between exhibits and actual purchases, post-compensation problems for purchased goods, and immaturity of social credibility for financial payments online, the actual profits of various stores are not improved. Problems are emerging.

However, as the market environment matures, problems such as quality differences, payment reliability, and post-compensation are being solved. However, indirect factors such as unique advertising techniques are needed to reach valid buyer visits and purchases. Rather, efforts to find shopping malls with lower purchase prices are increasing. In particular, this phenomenon is not limited to having online stores, and single businesses and small businesses with regional limitations that have offline stores have a more aggressive advertising strategy in terms of securing and managing regular customers. The strategy is that this method is ultimately associated with the discount coupon business.

On the other hand, if the seller directly produces an advertising flyer or a discount coupon, another waste may be caused compared to the sales volume. Therefore, separate discount coupon operators are selected, and their integrated management and advertising activities are performed. Through discount advertisement business for a number of affiliated merchants through a more efficient and economical advertising behavior has been proposed a method that can increase the attraction of buyers.

The technical problem to be achieved by the present invention based on the above-mentioned conventional problems, to solve the problems of the conventional advertising business method for attracting buyers, for this purpose discount coupon business method and a computer program capable of performing the same It is an object of the present invention to provide such a recording medium.

1 is a system configuration diagram mainly connected to an information communication network for performing a discount coupon business method according to the present invention.

2 to 4 are flowcharts for performing an embodiment of a discount coupon business method according to the present invention.

5 is a database structure diagram constructed by a discount coupon operator in one embodiment of a discount coupon business method according to the present invention.

6 is a database structure diagram that a seller builds in one embodiment of a discount coupon business method according to the present invention.

<< Description of main part of drawing >>

10 ... Information and Communication Network 12 ... Discount Coupon Operator

13 ... Discount Coupon Operator DB14 ... Buyer

16 Seller 17 Seller DB

18.Financial Payment System

The discount coupon business method for achieving the technical problem to be achieved by the present invention, (a) discount coupon operators can receive a certain discount benefits to the buyer who wants to purchase the product by accessing the seller's website through the information and communication network Constructing a website equipped with a management database and a management program to provide a discount coupon; (b) If the discount coupon operator accesses the seller's website using the discount coupon secured by the buyer through the website of the discount coupon operator, the buyer may access the seller's web through a predetermined discount coupon operator. Transmitting the information identifying the user to the site through the information communication network to the seller computer system; (c) the seller computer system completing the purchase price payment to the seller using a financial settlement system connected to the purchase price calculated by applying a predetermined discount rate for the purchase price requested by the buyer through an information communication network; ; And (d) automatically calculates the contract fee associated with the purchase price to the discount coupon service provider, which is confirmed through the information transmitted through the information communication network, when the buyer accesses the seller's website and is used as the intermediate route. It includes a step of making a payment;

On the other hand, in the step (d), the seller pays the commission to the discount coupon operator is a flat fee to pay a certain amount according to the period, a fixed rate to pay a certain rate in accordance with the purchase price and the discount coupon operators through the It is preferable to use any one method selected among the number of times of access rate adjustment which pays a fixed amount proportional to the number of times of access to the website.

In order to achieve the technical problem to be achieved by the present invention, when purchasing goods on a website built by the seller via a predetermined discount coupon operator using the information and communication network payment of the purchase price according to a predetermined discount rate and the discount coupon The above-described discount coupon business method, which pays a predetermined fee to a business operator, may be computer programmed and stored in a computer-readable recording medium. Such recording media includes all types of recording media on which programs and data are stored so that they can be read by a computer system. Examples include ROM (Read Only Memory), Random Access Memory (RAM), Compact Disk (CD) -Rom, Digital Video Disk (DVD) -Rom, magnetic tape, floppy disk, optical data storage, etc. Included are those implemented in the form of carrier waves (eg, transmission over the Internet). In addition, these recording media can be distributed over network coupled computer systems so that the computer readable code is stored and executed in a distributed fashion.

Hereinafter, the present invention will be described in detail with reference to examples, and detailed description will be made with reference to the accompanying drawings in order to help understanding of the present invention. However, embodiments according to the present invention can be modified in many different forms, and the scope of the present invention should not be construed as being limited to the embodiments described below. Embodiments of the present invention are provided to more completely explain the present invention to those skilled in the art.

1 is a system configuration diagram mainly connected to an information communication network for performing a discount coupon business method according to the present invention.

As shown in FIG. 1, a discount coupon operator 12, a buyer 14, a seller 16, and a financial settlement system 18 are interconnected through an information and communication network 10. Meanwhile, the discount coupon operator 12 may manage the buyer 14 and the seller 16 as members, thereby establishing a separate database 13 to streamline continuous membership management, and the seller 16 also likewise. A separate database 17 for managing the buyer 14 and the discount coupon operator 12 is being built. The financial settlement system 18 is a settlement system already established by the Korea Financial Services Agency, and is linked to make payment related to transactions between the discount coupon operator 12, the buyer 14, and the seller 16 made through the information communication network. . To the extent that the discount coupon provider 12 or the seller 16 can sufficiently overcome system defects or failures due to excessive load that may be caused when a connection is attempted through an information communication network through a plurality of external terminals. It is desirable to have a server computer that can handle a large amount of information at the same time. However, in case of temporary and temporary operation on a small scale, a general management computer may be equipped with a separate management program and a security authentication system. Self-explanatory

It is obvious that the components 12, 14, and 16 of each system are equipped with a web browser in each terminal so that interconnection through the Internet can be made smoothly, and the exchange of information between them is a common internet communication protocol. It is also apparent that the present invention is not limited to the communication connection by wire, and the communication connection by wireless can be sufficiently subsumed.

2 to 4 are flowcharts for performing an embodiment of a discount coupon business method according to the present invention.

As shown in Fig. 2, when the buyer accesses the web server of the discount coupon operator (S10) and the login screen presented by the operator is displayed (S11), the buyer enters an already set ID and password (S12). ). In step S13, S14, if it is recognized as an already registered member, the main screen of the discount coupon operator is displayed (S15). If in step S13 of determining whether the ID exists, if the ID entered by the connected buyer does not exist, it is regarded as a non-member and requests membership (S17). It is required to set a unique ID to the buyer, but in order to avoid duplication with the existing registered ID first to determine whether the duplicate (S18), if you select the ID without a duplicate member registration procedure, for example, agreement, various After inviting the user to complete the registration process such as entering personal information, re-entering the registered ID and password through the above procedure and proceeding to confirm as a member (S13, S14) sequentially. If duplicate ID exists, After determining and entering a new ID again, it is determined whether the ID is duplicated by the repeated process. On the other hand, in the step of confirming whether the password match (S14), if the buyer enters information other than the password matched with his ID, after asking the buyer to reconfirm the password (S16), the initial membership verification procedure Feedback to the ID and password input step (S12), to control the access to the main screen of discount coupon operators for non-members. Connection symbols A and B will be described with reference to FIG. 3.

As shown in Figure 3, the connection code A is to connect to the step (S20) to confirm the presence or absence of the connected buyer after the main screen of the discount coupon operator of Figure 2 (S15), the connection code B When there is no session of the buyer in the session check step (S20) to stop the further search of the web page, and then to feed back to the initial login screen ('step S11' of FIG. 2).

If it is determined that there is session information of the buyer accessing the main screen of the discount coupon operator, the following procedure is performed depending on whether to select detailed items, for example, coupon search item and registered coupon view item, according to the buyer's arbitrary selection. To proceed (S22, S27). When the buyer selects the coupon search, the shop displays a list of various stores in a database (S23). In this case, the store list may be displayed randomly, but according to the search condition input by the buyer, only the store list corresponding to the store list may be selectively displayed, thereby ensuring user convenience. That is, it is desirable to display information optimally in accordance with a search condition input by a buyer by subdividing by various selection items such as region selection, product type selection, size selection, and so on to construct a database. Subsequently, after surfing the cyber shopping mall that is displayed in the selected shop from the displayed list of stores, in order to utilize the discount coupon posted in relation to the goods of each store at the time of actual purchase, the buyer receives a determination of whether the coupon is registered (S25). , If you want to register the coupon, the coupon information registered in the buyer-specific database to record and manage it.

If the buyer does not select the coupon search item, and selected the registration coupon view item (S27), by displaying the coupon registration status information of the previously registered buyer including the coupon information registered through the coupon registration step (S26) In operation S28, a purchase operation to which a predetermined discount rate is applied may be freely performed online or offline while making an actual purchase using an arbitrary registration coupon selected from a plurality of registered coupons. If you do not select any optional items on the main screen of discount coupon operators, such as coupon search items or registered coupon view items, no additional feedback or switching to other screens will be made. Shown. However, it is obvious that such an end step is not necessarily necessary. In addition, after a series of processes leading up to the coupon registration is completed, the buyer wants to see a different product (S30), want to explore other stores (S31), or enter a new search condition to secure the store list If desired (S32) it is obvious that a new web page can be provided according to the buyer's choice. The connection symbol C will be described continuously with reference to FIG. 4.

As shown in Figure 4, the connection code C is for connecting the step (S33) to enter the process of selecting the coupon registered by the buyer to utilize it in the purchase. Definitions of various variables used in FIG. 4 are as follows. X is the purchase price, Y is the purchase quantity, Z is the total purchase amount, T is the total purchase price, J is the commission from discount coupon operators, R1 is the discount rate, R2 is the commission rate. After the algorithm enters the discount coupon ID (JOWUN) of the specific discount coupon operator (S33), initializes various variables (X, Y, T, Z, J, R1, R2), Variable transmission (ID = id, SESSION (ID) = ID) is performed (S34), and after selecting a purchased product (S35), an operation determined by a new input value is performed based on the variable definition (S36). ), If the purchase product is to be added (S37) to be fed back to the purchase product selection step (S35). When the purchase process is completed, the settlement of the purchase price and the settlement of the fee should proceed, and first, the identifier of the discount coupon operator is determined from the session ID according to the reverse process of variable transmission (S38). As a result, if it is determined that the discount coupon operator is already contracted, it is calculated by an automated numerical calculation program according to the discount rate and the commission rate already contracted (S39) and the financial settlement system is accessed to pay the calculated commission to the discount coupon operator (S40). ), The purchase price of the buyer is calculated by reflecting the discount rate (S41). If it is not determined that the discount coupon operator has already been agreed to from the session ID, the payment is made only for the entire purchase price without calculating the discount rate or the commission rate, thereby making a purchase by accessing the seller through a predetermined discount coupon operator. It can also be indirectly induced.

5 is a database structure diagram constructed by a discount coupon operator in one embodiment of a discount coupon business method according to the present invention. The database 13 constructed by the discount coupon operator includes a buyer information item 13a, a seller information item 13b, a transaction relationship information item 13c, a discount coupon information item 13d, and other items 13e. Can be.

6 is a database structure diagram that a seller builds in one embodiment of a discount coupon business method according to the present invention. In the database 17 constructed by a seller who operates an online shopping mall or an offline store, the discount coupon company information item 17a, the buyer information item 17b, the product information item 17c, and the discount coupon information item 17d. , Transaction relationship information item 17e, other items 17f, and the like.

The items constituting the various databases illustrated in FIG. 5 and FIG. 6 may be modified by those skilled in the art in various same or similar forms, and there may be some differences in the items by adding, changing, or deleting the items. Yes, it is obvious.

Optimal embodiments of the present invention described above have been disclosed. Although specific terms have been used herein, they are used only for the purpose of describing the present invention and are not intended to limit the scope of the invention as defined in the claims or the claims.

According to the present invention, it is easy to search for various sellers providing discount coupons for each region, and when a buyer approaches a seller using a discount coupon provided by the buyer, the buyer applies a predetermined discount rate to lower the purchase price and induces the purchase. In the event that a transaction is established, a discount fee is paid to the discount coupon operator to compensate the performance of the buyer's efforts. Therefore, as sellers, buyers, and discount coupon operators are interconnected through information and communication networks, the promotion of healthy commerce is promoted, which has the advantage of developing related industries.

Claims (3)

(a) Discount coupons are provided with a website equipped with a management database and a management program in order to provide discount coupons for buyers who wish to purchase products by accessing the seller's website through the information and communication network. Building; (b) If the discount coupon operator accesses the seller's website using the discount coupon secured by the buyer through the website of the discount coupon operator, the buyer may access the seller's web through a predetermined discount coupon operator. Transmitting the information identifying the user to the site through the information communication network to the seller computer system; (c) the seller computer system completing the purchase price payment to the seller using a financial settlement system connected to the purchase price calculated by applying a predetermined discount rate for the purchase price requested by the buyer through an information communication network; ; And (d) automatically calculates the contract fee associated with the purchase price to the discount coupon service provider that is confirmed through the information transmitted through the information communication network that the purchaser is used as the intermediate route while accessing the website of the seller. Discount coupon business method, characterized in that to proceed. The method of claim 1, In the step (d), the seller pays a fee to the discount coupon operator in the website of the seller via a subscription that pays a certain amount according to a period and a fixed rate that pays a certain rate according to the purchase price. The discount coupon business method, characterized in that any one of the selected method of paying proportional fixed rate payment in proportion to the number of times approached. (1) The purchase of goods on a website built by a seller through a predetermined discount coupon provider using an information communication network, the payment of the purchase price according to a predetermined discount rate and the payment of a predetermined fee to the discount coupon provider; or A recording medium containing a computer program for executing the discount coupon business method according to claim 2 through a computer.