KR20020011770A - Method and system for publishment and application of a discount coupon - Google Patents

Abstract

The present invention is a method for issuing / applying a discount coupon and a system for performing the same.

According to the present invention, if a discount product and a quantity are selected from various product contents presented on a homepage (or a separate homepage) of a designated shopping mall by using the Internet, the user is connected to a user database of a shopping mall server in real time to store the discounted items and quantities and When purchasing an item, the store's POS system automatically discounts the price.

As a result, it is possible to maximize the advertising effect and income generation by improving the mutual linkage between discount coupon sites and stores on the Internet by eliminating inconveniences of consumers when using discount coupons and increasing the actual advertising effect of the corresponding products.

Description

METHOD AND SYSTEM FOR PUBLISHMENT AND APPLICATION OF A DISCOUNT COUPON}

The present invention relates to a method for issuing / applying a discount coupon and a system for performing the same. More particularly, the present invention relates to a discount coupon issuing / applying for convenient application of a discount coupon using the Internet. It relates to a method and a system for performing the same.

In general, when you shop in a real space, you get discounts using printed discount coupons. Also, in accordance with the spread of the Internet, systems that can be purchased at low prices by applying discount rates presented in Internet shopping malls in real time are developed and utilized. have.

1 is a flowchart illustrating a conventional issuance / application of discount coupons on the Internet.

As shown in Fig. 1, the user accesses the URL of S10 with the discount coupon, views the homepage display, registers with the member in S13 through S11, and confirms the user ID in S12. Successively, shopping for a discount coupon display of S15 or click on the corresponding advertisement and click on the required discount coupon with S16. Then, the discount coupon of S17 is physically output. Finally, go to the store to get the discount coupons printed out to receive a discount applied to the way is completed. However, in the case of a discount coupon that is programmed by the flow chart as described above, there is a problem in that the product is printed as a coupon down and output of S17, so that the consumer can purchase the goods only by applying the discount rate to the store of S18.

2 is a flowchart illustrating the issuance / application of discount coupons applied in the conventional Internet shopping mall

Referring to FIG. 2, in the case of another discount coupon site, as in the case of S170, a discount is possible only in an internet shopping mall on the cyber space in S210 through a selection of a discount rate over S180, S190, and S200.

However, this method displays a site that provides a discount in the Internet shopping mall, and the consumer receives a discount by clicking a domain in which the product is willing to be displayed. There is a hassle to find and a hassle to choose a discount rate.

Due to these various problems or various restrictions, consumers have not been active in using discount coupons due to the inconvenience of using them, and there are problems that the company enjoys less than expected publicity due to the lack of substantial users.

In addition, in the general discount coupon site, there is a variety of discount products, there are problems such as the presentation of the coupon when applying the discount of the product, the compatibility of the list of products used in the existing store and the database.

Therefore, the technical and problem of the present invention is to solve such a conventional problem, the object of the present invention is to solve the inconvenience of the use of discount coupons of consumers, increase the actual advertising effect of the corresponding product discount coupon site and real on the Internet It is to provide a method of issuing / applying discount coupons to maximize the effect of advertisement and income generation by improving the interworking relationship between stores located in the space.

It is another object of the present invention to provide a system for performing the discount coupon issuance / application method described above.

1 is a flowchart illustrating a conventional issuance / application of discount coupons on the Internet.

2 is a flowchart illustrating the issuance / application of discount coupons applied in the conventional Internet shopping mall

3 is a view for explaining a discount coupon issuance / application system according to an embodiment of the present invention.

4 is a view for explaining a coupon issuing server according to an embodiment of the present invention.

5 is a flowchart illustrating a method for issuing / applying a discount coupon according to an exemplary embodiment of the present invention.

<Description of the symbols for the main parts of the drawings>

100: client system 200: discount coupon issuance system

210: web server 220: authentication server

225: Member DB 230: Shopping Mall Server

232: Product DB 234: Discount Product DB

240: coupon issuing server 245: coupon DB for each member

300: POS System

Discount coupon issuance / application method according to one feature for realizing the above object of the present invention, in operating the discount coupon site on the Internet,

(a) displaying on the client system an article having a discount rate applied as the client system accesses a website via the Internet;

(b) issuing and registering a user-specific discount coupon for the corresponding item as the client system selects a discounted item and a quantity to purchase from the displayed item;

(c) When the client side purchases an item at an actual store and performs payment using a coupon, the registered discount coupon information is received when there is an authentication request of the client side from the POS system via a predetermined network. Performing authentication of the coupon user on the basis; And

(d) if the coupon user has been authenticated, providing a discount rate applicable message for the item to the POS system, and updating the discount coupon information registered in step (b).

In addition, discount coupon issuance / application system according to one feature for realizing another object of the present invention described above,

A web server for operating a predetermined homepage;

An authentication server for checking whether a user is required to access a website via the Internet backbone network and receive a discount coupon;

A shopping mall server displaying a list of products including one or more products to which a predetermined discount rate is applied; And

Including a coupon issuing server for storing a discount coupon for the discount product for each member when the user is checked as a member through the authentication server is selected the product to which the discount rate is applied,

When the member pays for the discount product at the actual store, the discount rate is applied using the stored discount coupon through the authentication process of the member.

According to the method for issuing / applying a discount coupon and a system for performing the same, it is possible to solve the inconvenience of using the discount coupon by consumers and to improve the actual advertising effect of the corresponding product, thereby improving the interworking relationship between the discount coupon site and the store on the Internet. Maximize advertising effectiveness and revenue generation.

Then, embodiments will be described so that those skilled in the art can easily implement the present invention.

3 is a view for explaining a discount coupon issuance / application system according to an embodiment of the present invention.

Referring to FIG. 3, a discount coupon issuance / application system according to an embodiment of the present invention includes a client system 100, a discount coupon issuance system 200, and a point of sale system 300.

The client system 100 accesses the discount coupon issuance system 200 via the Internet backbone network, issues a discount coupon through a predetermined membership registration process, and enters and issues an actual store operating the POS system 300. When purchasing a product using a discount coupon, the discount coupon issued during the payment process is used. If the holder of a valid discount coupon is authenticated through a series of authentication processes, the corresponding product is purchased at a discounted amount. Here, in order to perform the authentication process that the holder is a valid holder of the discount coupon, the ID and password for the first issued discount coupon may be stored and then authenticated by key input to the POS system 300, or the ID and password. Providing a predetermined smart card to the POS system 300 may be authenticated by reading the built-in ID and password.

The discount coupon issuing system 200 includes a web server 210 for operating a predetermined homepage, an authentication server 220 for operating a member DB 225, a shopping mall for operating a product DB 232 and a discount product DB 234. It includes a server 230, a coupon issuing server 240 for operating a coupon DB 245 for each member, when there is a request for issuing a discount coupon from the client system 100 by using the coupon issuing server 240 If a discount coupon is issued and stored, and a request is made for the use of the discount coupon from the POS system 300, the coupon is checked by a client who authenticates whether the discount coupon is properly used and authenticates the discount coupon. Providing the POS system 300 a message to apply.

More specifically, the authentication server 220 is a member through the member DB 225 when the client system 100 wants to issue a discount coupon by accessing the web server 210 that operates the homepage via the Internet backbone network. Check whether or not. If the client system 100 is checked as a non-member, the client system 100 may be registered as a new member through a predetermined membership registration process.

The shopping mall server 230 operates a product DB 232 and a discount product DB 234. When the client system 100 requests the product information through the web server 210, the shopping mall server 230 may store predetermined product information together with previously stored product information. Product information to which the discount coupon having a discount rate is applied is provided to the client system 100. In this case, a variety of servers or DBs for electronic commerce such as a transaction server (not shown) for payment operation of the client system together with the shopping mall server 230 may be constructed to perform a series of operations for general electronic commerce. Since it is already known, its description is omitted.

The coupon issuing server 240 includes a coupon DB 245 for each member, and when the client system 100 checked as a member selects a product to which a discount coupon having a predetermined discount rate is applied, the corresponding discount product for each member is selected. Issue a unique discount coupon for and store in the member-specific coupon DB (245). Here, the coupon issuing server 240 may further operate a coupon generator (not shown) to generate a discount coupon, or may be embedded.

In addition, when there is a request for the use of the discount coupon from the POS system 300 located at the actual store, the POS system 300 provides a message of a discount rate application permission message based on the information stored in the coupon DB 245 for each member. Of course, when a user of the client system 100 having the right to use the discount coupon is used, the pre-stored discount coupon message is updated.

As described above, the general user side accesses the web directly to select a discount coupon, and even if the user does not own or print the selected discount coupon through various means such as a printer, When shopping at a store, a product can be purchased at a discounted price through a discount coupon.

4 is a view for explaining a coupon issuing server according to an embodiment of the present invention.

Referring to FIG. 4, the coupon issuing server according to an exemplary embodiment of the present invention may be an Internet Information Server 4.0 sequentially constructed based on a Window NT Server 4.0 or a 2000 Advanced Server. , Web BBS interface and ODBC and Coupon Generation Server, and as the application server on top of it, HTML, Java, JAVA, MS. This is accomplished by building an ASP or ISAPI application program.

In particular, the Coupon Generation Server according to the present invention may be constructed in consideration of a discount coupon unique number and compatibility with a POS system of a store and a shopping mall server.

5 is a flowchart illustrating a discount coupon issuance / application method according to an embodiment of the present invention.

3 and 5, first, a general Internet user who is a client system 100 accesses a discount coupon site that is a discount coupon issuing system 200 to display a homepage of a shopping mall (step S310).

Then, by checking whether the user is a member (step S315), if it is checked as a non-member, a series of processes for member registration are performed by providing a template for membership (step S320), and new member information. After storing in the member DB (225) (step S325), and feeds back to step S315.

If it is checked in step S315 that the member is authenticated (step S330). In this case, the user authentication process is unnecessary when receiving only general product information of the shopping mall, but the user authentication process is performed to receive the discount coupon. For example, the user authentication may be performed using an ID and a password inputted by the user or may be further enhanced by using a predetermined smart card that can be inserted into a user's PC for convenience of the user. You can also get it.

In the case of the certified member, the discounted product information is provided from the homepage of the shopping mall (step S335). If the certified member selects the item and quantity of the discountable product to be purchased (step S340), the coupon issuing server 240 Register and process the corresponding discount coupon in a coupon generator (not shown) that can be embedded in the terminal (step S345) and store it in the member-specific coupon DB 245 (step S350). At this time, the discount coupon has a kind of unique identification number, and the user can select the discount coupon of the discount product selected by the user so that the user can receive the discount after a simple authentication process at the actual store without the user having to print the coupon. After registration and processing in the member-specific coupon DB 245 of the coupon issuing server 240 so that the user can be used later when purchasing the product in the actual store.

Through the above process, the user can register a discount coupon that can be given a discount rate on the purchase of a specific item on his or her ID.

Then, the user who issued the discount coupon explains how to purchase the product at the actual store in the real space.

First, when a user arrives at a physical store to purchase a product (step S355), selects a required product including a discounted product (step S360), and then arrives at the POS system 300 for paying the product price. The clerk performs the calculation by summing the total amount of goods for the goods purchased by the consumer (step S365).

After the sum is completed, the POS system 300 searches for a discount coupon stored in the coupon DB 245 for each member (step S375) through simple authentication through a predetermined ID and password or a smart card (step S375). It is checked whether the article is applied to the discount coupon (step S380). The discount amount is applied to the product to which the discount coupon is applied (step S385), and the normal amount is applied to the product to which the discount coupon is not applied (step S390), and the final amount is paid (step S395). In this case, the user authentication for purchasing the item may perform an authentication operation by using an ID and password for a specific discount coupon issued by the user, and in the case of a large number of users, a smart card with an ID and password may be further used. You can also enable enhanced user authentication.

As described above, the present invention may be provided with a benefit for a discount coupon even without downloading an additional coupon or performing additional operations such as printing from the Internet discount coupon site.

In addition, discount coupons are not applied to Internet shopping malls, and consumers can enjoy the pleasure of shopping because they can be immediately discounted when purchasing items in real stores that can be used easily and safely.

Although the above has been described with reference to a preferred embodiment of the present invention, those skilled in the art will be able to variously modify and change the present invention without departing from the spirit and scope of the invention as set forth in the claims below. It will be appreciated.

As described above, according to the present invention, as the discount coupon site on the Internet becomes more active, the consumer's desire to purchase a product at a lower price increases, and manufacturers and shopping malls secure their products on the Internet and secure customers. However, due to practical inconveniences such as inconvenience in use or security problems, the use of discount coupons on the Internet is neglected to overcome the effect of unexpected or excluded from promotion on the Internet. Activation can have a synergistic effect of maximizing each other's profits.

Claims (4)

In operating discount coupon sites on the Internet, (a) displaying on the client system an article having a discount rate applied as the client system accesses a website via the Internet; (b) issuing and registering a user-specific discount coupon for the corresponding item as the client system selects a discounted item and a quantity to purchase from the displayed item; (c) When the client side purchases an item at an actual store and performs payment using a coupon, the registered discount coupon information is received when there is an authentication request of the client side from the POS system via a predetermined network. Performing authentication of the coupon user on the basis; And (d) if the coupon user is authenticated, providing a discount applicable message for the corresponding item to the POS system, and updating the discount coupon information registered in the step (b). Discount coupon issuance / application method comprising a. A web server for operating a predetermined homepage; An authentication server for checking whether a user is required to access a website via the Internet backbone network and to receive a discount coupon; A shopping mall server displaying a list of products including one or more products to which a predetermined discount rate is applied; And Including a coupon issuing server for storing a discount coupon for the discount product for each member when the user is checked as a member through the authentication server is selected the product to which the discount rate is applied, Discount coupon issuance / application system, characterized in that the discount is applied by using the stored discount coupon through the authentication process of the member when the member pays the purchase of the discount product in the actual store. The method of claim 2, wherein the certification process of the member is performed. Discount coupon issuance / application system, characterized in that the key is made through a member ID and password or a smart card embedded with the member ID and password. The discount coupon issuance / application system according to claim 2, wherein the discount coupon information for each member stored in the coupon server is deleted when the product to which the discount rate is applied is purchased by the member.