EP4360306A4 - Systems and methods for alternative adverts - Google Patents
Systems and methods for alternative adverts Download PDFInfo
- Publication number
- EP4360306A4 EP4360306A4 EP22829049.0A EP22829049A EP4360306A4 EP 4360306 A4 EP4360306 A4 EP 4360306A4 EP 22829049 A EP22829049 A EP 22829049A EP 4360306 A4 EP4360306 A4 EP 4360306A4
- Authority
- EP
- European Patent Office
- Prior art keywords
- adverts
- alternative
- systems
- methods
- alternative adverts
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
- G06F3/0481—Interaction techniques based on graphical user interfaces [GUI] based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0247—Calculate past, present or future revenues
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0282—Rating or review of business operators or products
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4784—Supplemental services, e.g. displaying phone caller identification, shopping application receiving rewards
Landscapes
- Engineering & Computer Science (AREA)
- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Development Economics (AREA)
- Accounting & Taxation (AREA)
- Theoretical Computer Science (AREA)
- Physics & Mathematics (AREA)
- Entrepreneurship & Innovation (AREA)
- General Physics & Mathematics (AREA)
- Marketing (AREA)
- Game Theory and Decision Science (AREA)
- General Business, Economics & Management (AREA)
- Economics (AREA)
- Human Computer Interaction (AREA)
- General Engineering & Computer Science (AREA)
- Data Mining & Analysis (AREA)
- Databases & Information Systems (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Applications Claiming Priority (5)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| US202163214191P | 2021-06-23 | 2021-06-23 | |
| US17/449,743 US11917263B2 (en) | 2021-06-23 | 2021-10-01 | Device, method, and graphical user interface for alternative advert system |
| US17/449,756 US12056735B2 (en) | 2021-06-23 | 2021-10-01 | Systems and methods of providing alternative advert (AA) query items and AA offers for an AA system |
| US17/449,741 US12294767B2 (en) | 2021-06-23 | 2021-10-01 | Systems and methods for alternative adverts |
| PCT/US2022/033826 WO2022271529A2 (en) | 2021-06-23 | 2022-06-16 | Systems and methods for alternative adverts |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| EP4360306A2 EP4360306A2 (en) | 2024-05-01 |
| EP4360306A4 true EP4360306A4 (en) | 2024-10-30 |
Family
ID=84545806
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| EP22829049.0A Pending EP4360306A4 (en) | 2021-06-23 | 2022-06-16 | Systems and methods for alternative adverts |
Country Status (4)
| Country | Link |
|---|---|
| EP (1) | EP4360306A4 (en) |
| AU (1) | AU2022299016A1 (en) |
| CA (1) | CA3224871A1 (en) |
| WO (1) | WO2022271529A2 (en) |
Families Citing this family (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20240223833A1 (en) * | 2023-01-04 | 2024-07-04 | Synamedia Limited | Targeted Content for Weakly Connected Devices |
Citations (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20170103442A1 (en) * | 2015-10-12 | 2017-04-13 | Kimberli Cheung Wright | Epic trip experience application |
| US20190045271A1 (en) * | 2012-12-18 | 2019-02-07 | Apple Inc. | Devices and method for providing remote control hints on a display |
Family Cites Families (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US8290351B2 (en) * | 2001-04-03 | 2012-10-16 | Prime Research Alliance E., Inc. | Alternative advertising in prerecorded media |
| US20030149621A1 (en) * | 2002-02-07 | 2003-08-07 | Koninklijke Philips Electronics N.V. | Alternative advertising |
| US20050216932A1 (en) * | 2004-03-24 | 2005-09-29 | Daniel Danker | Targeted advertising in conjunction with on-demand media content |
| US9503691B2 (en) * | 2008-02-19 | 2016-11-22 | Time Warner Cable Enterprises Llc | Methods and apparatus for enhanced advertising and promotional delivery in a network |
| US20150032519A1 (en) * | 2013-07-23 | 2015-01-29 | Charles A. Brooks | Interactive advertisement method and system |
-
2022
- 2022-06-16 WO PCT/US2022/033826 patent/WO2022271529A2/en not_active Ceased
- 2022-06-16 CA CA3224871A patent/CA3224871A1/en active Pending
- 2022-06-16 EP EP22829049.0A patent/EP4360306A4/en active Pending
- 2022-06-16 AU AU2022299016A patent/AU2022299016A1/en active Pending
Patent Citations (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20190045271A1 (en) * | 2012-12-18 | 2019-02-07 | Apple Inc. | Devices and method for providing remote control hints on a display |
| US20170103442A1 (en) * | 2015-10-12 | 2017-04-13 | Kimberli Cheung Wright | Epic trip experience application |
Also Published As
| Publication number | Publication date |
|---|---|
| EP4360306A2 (en) | 2024-05-01 |
| WO2022271529A2 (en) | 2022-12-29 |
| WO2022271529A3 (en) | 2023-02-23 |
| AU2022299016A1 (en) | 2024-02-01 |
| CA3224871A1 (en) | 2022-12-29 |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| STAA | Information on the status of an ep patent application or granted ep patent |
Free format text: STATUS: THE INTERNATIONAL PUBLICATION HAS BEEN MADE |
|
| PUAI | Public reference made under article 153(3) epc to a published international application that has entered the european phase |
Free format text: ORIGINAL CODE: 0009012 |
|
| STAA | Information on the status of an ep patent application or granted ep patent |
Free format text: STATUS: REQUEST FOR EXAMINATION WAS MADE |
|
| 17P | Request for examination filed |
Effective date: 20240110 |
|
| AK | Designated contracting states |
Kind code of ref document: A2 Designated state(s): AL AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO RS SE SI SK SM TR |
|
| DAV | Request for validation of the european patent (deleted) | ||
| DAX | Request for extension of the european patent (deleted) | ||
| A4 | Supplementary search report drawn up and despatched |
Effective date: 20240930 |
|
| RIC1 | Information provided on ipc code assigned before grant |
Ipc: H04N 21/4784 20110101ALI20240924BHEP Ipc: H04N 21/472 20110101ALI20240924BHEP Ipc: G06Q 30/0282 20230101ALI20240924BHEP Ipc: G06Q 30/0251 20230101ALI20240924BHEP Ipc: G06Q 30/0241 20230101ALI20240924BHEP Ipc: G06Q 30/0207 20230101ALI20240924BHEP Ipc: G06Q 30/0201 20230101ALI20240924BHEP Ipc: G06F 3/0481 20220101ALI20240924BHEP Ipc: G06Q 30/02 20230101ALI20240924BHEP Ipc: H04N 21/2668 20110101ALI20240924BHEP Ipc: H04N 7/10 20060101AFI20240924BHEP |