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EP2949478A1 - Produit d'impression à code d'accès - Google Patents

Produit d'impression à code d'accès Download PDF

Info

Publication number
EP2949478A1
EP2949478A1 EP15168060.0A EP15168060A EP2949478A1 EP 2949478 A1 EP2949478 A1 EP 2949478A1 EP 15168060 A EP15168060 A EP 15168060A EP 2949478 A1 EP2949478 A1 EP 2949478A1
Authority
EP
European Patent Office
Prior art keywords
printed product
code
access code
code area
printed
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP15168060.0A
Other languages
German (de)
English (en)
Inventor
Thomas Eisensteger
Peter Schulmeister
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Manroland Web Systems GmbH
Original Assignee
Manroland Web Systems GmbH
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from DE102014107376.2A external-priority patent/DE102014107376A1/de
Application filed by Manroland Web Systems GmbH filed Critical Manroland Web Systems GmbH
Publication of EP2949478A1 publication Critical patent/EP2949478A1/fr
Withdrawn legal-status Critical Current

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Classifications

    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B42—BOOKBINDING; ALBUMS; FILES; SPECIAL PRINTED MATTER
    • B42D—BOOKS; BOOK COVERS; LOOSE LEAVES; PRINTED MATTER CHARACTERISED BY IDENTIFICATION OR SECURITY FEATURES; PRINTED MATTER OF SPECIAL FORMAT OR STYLE NOT OTHERWISE PROVIDED FOR; DEVICES FOR USE THEREWITH AND NOT OTHERWISE PROVIDED FOR; MOVABLE-STRIP WRITING OR READING APPARATUS
    • B42D15/00—Printed matter of special format or style not otherwise provided for
    • B42D15/02—Postcards; Greeting, menu, business or like cards; Letter cards or letter-sheets
    • B42D15/025—Postcards; Greeting, menu, business or like cards; Letter cards or letter-sheets with peel-away layer hiding information
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B41—PRINTING; LINING MACHINES; TYPEWRITERS; STAMPS
    • B41F—PRINTING MACHINES OR PRESSES
    • B41F19/00—Apparatus or machines for carrying out printing operations combined with other operations
    • B41F19/007—Apparatus or machines for carrying out printing operations combined with other operations with selective printing mechanisms, e.g. ink-jet or thermal printers
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B42—BOOKBINDING; ALBUMS; FILES; SPECIAL PRINTED MATTER
    • B42D—BOOKS; BOOK COVERS; LOOSE LEAVES; PRINTED MATTER CHARACTERISED BY IDENTIFICATION OR SECURITY FEATURES; PRINTED MATTER OF SPECIAL FORMAT OR STYLE NOT OTHERWISE PROVIDED FOR; DEVICES FOR USE THEREWITH AND NOT OTHERWISE PROVIDED FOR; MOVABLE-STRIP WRITING OR READING APPARATUS
    • B42D15/00—Printed matter of special format or style not otherwise provided for
    • B42D15/02—Postcards; Greeting, menu, business or like cards; Letter cards or letter-sheets
    • B42D15/04—Foldable or multi-part cards or sheets
    • B42D15/08—Letter-cards or letter-sheets, i.e. cards or sheets each of which is to be folded with the message inside and to serve as its own envelope for mailing
    • B42D15/085—Letter-cards or letter-sheets, i.e. cards or sheets each of which is to be folded with the message inside and to serve as its own envelope for mailing with special means hiding information
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B42—BOOKBINDING; ALBUMS; FILES; SPECIAL PRINTED MATTER
    • B42D—BOOKS; BOOK COVERS; LOOSE LEAVES; PRINTED MATTER CHARACTERISED BY IDENTIFICATION OR SECURITY FEATURES; PRINTED MATTER OF SPECIAL FORMAT OR STYLE NOT OTHERWISE PROVIDED FOR; DEVICES FOR USE THEREWITH AND NOT OTHERWISE PROVIDED FOR; MOVABLE-STRIP WRITING OR READING APPARATUS
    • B42D7/00—Newspapers or the like

Definitions

  • the invention relates to a method for producing a printed product with an access code in a web-fed rotary printing press, wherein the access code is printed in a code area on a first sheet of the printed product. Furthermore, the invention relates to a web-fed rotary printing press for producing such a printed product and to a printed product with an access code.
  • the term access code stands here symbolically for an individualized feature, which is usually printed.
  • the access code may be, for example, activation codes, coupon codes, personal identification numbers, raffle codes or lot numbers or the like.
  • inkjet printheads which are usually designed for much lower printing speeds than in the web offset usual, even at high printing speeds of about 15 m / s can be used with adjustment of the maximum resolution.
  • the sufficiently accurate positioning of the impressions treats the DE 10 2007 047 180 A1 So that the inkjet impressions can be positioned sufficiently accurately for such applications in the static printed image even at the maximum speeds of the web offset printing in tenths of a millimeter range.
  • Such inkjet impressions can thus be used in personalized issues or in the smallest editions with regional features, etc.
  • the PCT / EP2008 / 008222 further describes a method by which individual access data, such as profit codes, can be printed inline on at least some printed copies on a statically printed web by means of printing formless printing devices.
  • Such individualized access codes are usually provided from corresponding databases online and can only be activated once. Thus, after a single entry of a single access code this is locked so that it is useless for further input.
  • the objective is that the buyer of a print medium not only acquires the print product but also the access rights for additional, non-free available content on the Internet.
  • a disadvantage of this method is that to date the individual access data, for example printed with the inkjet method, are easily accessible to third parties.
  • the access codes are usually not displayed on the outsides of the printed product, yet these individual access data when the corresponding page of the newspaper, ie with the least expenditure of time visible, so that these codes can be viewed and redeemed without purchasing the printed product, especially a newspaper.
  • the invention is therefore based on the object of specifying a method for producing a printed product, a web-fed rotary printing press for producing a printed product and a printed product with an access code, in which the access code is particularly well protected against unlawful removal or inspection by third parties. Furthermore, the purchaser of such a printed product with an access code should be able to recognize particularly easily whether attempts were made by third parties to access this access code.
  • the invention is based on the consideration that a simple and fast unlawful removal or invalidation of an access code, ie an activation code, a coupon code, a personal identification numbers, etc can be prevented if this covered by a privacy screen becomes.
  • an access code ie an activation code, a coupon code, a personal identification numbers, etc
  • the screen is mounted in such a way that it can only be removed irreparably.
  • the acquirer thus recognizes directly from the missing or damaged privacy screen whether an attempt was made to see the access code.
  • a second sheet of the printed product usually the also printed neighboring sheet used as a screen.
  • the code area is covered by a second area of the first sheet.
  • a plow folding device can be used which folds this second area of the first sheet and places it over the code area.
  • the privacy screen is glued to the code area or the privacy screen is linked to the code area in a preferred embodiment.
  • the linking is achieved by at least two layers are perforated together, preferably with a so-called. Book or Verkettelungs perforation.
  • a corresponding Perforier raised is basically installed in each web printing machine, or can be retrofitted with a simple effort. So that the access code is not damaged by the gluing or gluing, such a connection is preferably made in one or more edge regions of the code area. Similarly, a clocked, dotted or sections of adhesive application is possible.
  • the first sheet and the second sheet are connected by a fold. This means that in the production of the printed product, the first and second side was not or not completely separated.
  • a perforation line can be provided in the region of the fold, so that the two leaves can be separated without damaging the access code. It is also possible for the purchaser of the printed product to determine whether the access code has already been viewed by third parties.
  • the screen is designed as an adhesive strip.
  • This adhesive strip may be a simple adhesive label or even a two-stage adhesive tape, as this is used, for example, as splice tape in roll changers.
  • the underside of the adhesive tape is permanently bonded to the code area and when peeling, only the top layer of the adhesive tape dissolves.
  • These adhesive strips can be glued over the entire surface or else only partially, for example in the edge region or at one or more outer edges, be adhesive.
  • rubbellack can be applied as a screen, which can be removed irreparably only by mechanical processing, for example in the form of scratching.
  • the code area is primed in advance in a particularly advantageous embodiment, so that the access code does not show through or the rubbellack can be removed without damaging the access code.
  • preference is given to using UV or dispersion varnishes.
  • the primer and the rubbellack can be applied due to the usually same position of the access code in the printed product with conventional coating units and / or by means of inkjet imprinting devices.
  • the access code is arranged in an advantageous embodiment in the region of the fold back, around which the pages are turned.
  • the access code can thereby at least another, at least four-page book superimposed and preferably but not necessarily by stitching or by sizing - preferably by partial sizing - be connected to the underlying book, so taken to view the access codes, the corresponding overlying books and the newspaper must be more or less completely opened for this as well as for reading the access code. This is usually not possible unnoticed.
  • the internal books can also be stapled or glued with the printed product, so that an already successful access to the access code can be clearly identified.
  • the advantages achieved by the invention are in particular that can not be easily viewed and used by unauthorized third parties by the coverage of the access codes by means of a screen, without the purchase of the printed product. Since the privacy can only be removed irreparably, the purchaser can see before buying the printed product in the simplest way, whether it was attempted to steal or invalidate the access code. It should be the buyer the opportunity against even in a simple way to remove the screen, without significantly damage the access code or the printed product.
  • the printed product 10 after Fig. 1 is exemplified as a newspaper copy, but there are also all other printed products 10, such as magazines or advertising inserts, conceivable, which are produced by means of a web-fed rotary printing press.
  • the printed product 10 comprises an access code 12, which is printed on page 3 by means of an inkjet printing device in a code area 14.
  • the access code 12 is printed individually by the inkjet printing device, which means that a separate and non-repeating access code 12 is printed in each printed product 10 produced.
  • this access code 12 the purchaser of the printed product 10 can retrieve additional content, information or offers, for example on a website of the provider or by other means.
  • this access code 12 is usually designed as a one-way code, which means that the offers associated with it can only be used once or once for a certain period. So that the purchaser of the printed product 10 and thus of the access code 12 can be sure that the access code 12 has not been stolen by third parties and has already been used and thus devalued, the code area 14 into which the access code 12 has been printed is detected in the exemplary embodiment Fig. 1 covered by the page 1.
  • the side 1 is bonded to the side 3 along the code region 14 or, for example, along two sides of the code region 14 by means of a clocked adhesive trace 16.
  • a clocked adhesive trace 16 it is not possible for third parties to view the access code 12 without leaving a visible trace, in the form of a split of the adhesive trace 16. The purchaser of the printed product 10 can thus see directly whether it was attempted to steal the access code 12 or to sift.
  • page 1 may also be concatenated with page 3 in code area 14. Even so, an inspection of the access code 12 is possible only by irreparable or irreversible separation of the two sides.
  • the code area is covered by a second area 18 of the sheet, on which the code area is located.
  • the edge region 18 is hammered in by means of a plow folding device and thus the code region 14 is covered. This is possible both for a page that is inside the newspaper ( Fig. 2 ), as well as the title page ( Fig. 3 ).
  • the chosen privacy by means of a clocked adhesive trace 16 or by means of a concatenation with the side of the code area 14 is connected such that an unauthorized opening of the connection is irreparable and can be detected by the purchaser of the printed product.
  • Fig. 4 shows an embodiment of the invention, in which the access code 12 and the code area 14 in the region of the Falzguren 20 is arranged.
  • the access code 12 may additionally comprise a privacy screen, which is applied to the code area 14 in one of the methods described above such that removal of the privacy screen is optically clear.
  • a privacy screen which is applied to the code area 14 in one of the methods described above such that removal of the privacy screen is optically clear.
  • a book or a plurality of books or other printed products it is also possible for a book or a plurality of books or other printed products to be used as a privacy screen, which are laid, stapled or glued onto the code area 14.
  • the newspaper thus not only has to be completely opened, the additional book or the additional books must be removed.
  • the access code 12 is arranged in this embodiment not only in a code area 14 on a sheet but in a plurality of code areas 22a, 22b on different sheets or pages or in a plurality of code areas 22a, 22b on a sheet.
  • the access code 12 is subdivided into several segments which are each printed in a separate code area 22a, 22b within the printed product 10.
  • Each of these code areas 22a, 22b can then be covered by means of a privacy screen. In this case, one of the methods described above can be used to secure the privacy screen.
  • the access code 12 can also be divided in the longitudinal and / or transverse direction and these individual elements of the access code 12 are distributed to a plurality of code areas 22a, 22b within the printed product 10. In this case, a distribution of the code areas 22a, 22b is preferred in which by folding the printed product 10 or individual sheets or pages of the printed product 10, the access code 12 is made readable as a whole. Such a method for dividing the access code 12 to several code areas 22a, 22b is not limited only to the use in web-fed rotary printing presses.

Landscapes

  • Credit Cards Or The Like (AREA)
EP15168060.0A 2014-05-26 2015-05-19 Produit d'impression à code d'accès Withdrawn EP2949478A1 (fr)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
DE102014107376.2A DE102014107376A1 (de) 2013-12-19 2014-05-26 Druckprodukt mit Zugriffscode

Publications (1)

Publication Number Publication Date
EP2949478A1 true EP2949478A1 (fr) 2015-12-02

Family

ID=53268637

Family Applications (1)

Application Number Title Priority Date Filing Date
EP15168060.0A Withdrawn EP2949478A1 (fr) 2014-05-26 2015-05-19 Produit d'impression à code d'accès

Country Status (2)

Country Link
EP (1) EP2949478A1 (fr)
CN (1) CN105269934B (fr)

Citations (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1994009995A1 (fr) * 1991-09-30 1994-05-11 Larry Tucker, Inc. Document-coupon permettant a un utilisateur de reveler un coupon tout en detruisant l'autre
US6626096B1 (en) * 2000-11-09 2003-09-30 Stephen P. Shoemaker, Jr. Redemption ticket maker
WO2005068197A1 (fr) 2004-01-15 2005-07-28 Man Roland Druckmaschinen Ag Procede et dispositif pour imprimer un tissu
DE102006016065A1 (de) 2006-04-04 2007-10-11 Man Roland Druckmaschinen Ag Zusatzeinrichtung für eine nach dem Offset-Druckprinzip arbeitenden Druckmaschine
WO2008046489A1 (fr) * 2006-10-19 2008-04-24 Leonhard Kurz Stiftung & Co. Kg Document de sécurité doté d'une couche de sécurité grattable et d'un film de transfert
WO2009003607A2 (fr) 2007-06-29 2009-01-08 Manroland Ag Procédé d'impression d'une matière à imprimer
DE102007047180A1 (de) 2007-10-02 2009-04-09 Manroland Ag Rollendruckmaschine
DE202010015032U1 (de) * 2010-11-05 2011-02-24 Epidu Verlag Gmbh E-Book-Karte

Family Cites Families (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1139168A (zh) * 1995-06-29 1997-01-01 威金斯·蒂普集团有限公司 彩票纸
AUPP027397A0 (en) * 1997-11-07 1997-12-04 Documotion Research, Inc. Tamper-evident form for securely carrying confidential information
US6729656B2 (en) * 2002-02-13 2004-05-04 T.S.D. Llc Debit card having applied personal identification number (PIN) and scratch-off coating and method of forming same
EP1488936B1 (fr) * 2003-06-10 2005-08-31 Nimax S.p.A. Produire un article présentant un code secret masqué par une couche de matériau opaque amovible
WO2006051832A1 (fr) * 2004-11-11 2006-05-18 Kyodo Printing Co., Ltd. Feuille imprimée de résistance à l’abrasion
CN100528595C (zh) * 2007-08-10 2009-08-19 上海统领印刷发展有限公司 一种单层纸有价充值卡防伪印刷工艺

Patent Citations (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1994009995A1 (fr) * 1991-09-30 1994-05-11 Larry Tucker, Inc. Document-coupon permettant a un utilisateur de reveler un coupon tout en detruisant l'autre
US6626096B1 (en) * 2000-11-09 2003-09-30 Stephen P. Shoemaker, Jr. Redemption ticket maker
WO2005068197A1 (fr) 2004-01-15 2005-07-28 Man Roland Druckmaschinen Ag Procede et dispositif pour imprimer un tissu
DE102004002132A1 (de) * 2004-01-15 2005-08-11 Man Roland Druckmaschinen Ag Einrichtung zur Erzeugung einer Beschichtung von Druckprodukten einer Druckmaschine
DE102006016065A1 (de) 2006-04-04 2007-10-11 Man Roland Druckmaschinen Ag Zusatzeinrichtung für eine nach dem Offset-Druckprinzip arbeitenden Druckmaschine
WO2008046489A1 (fr) * 2006-10-19 2008-04-24 Leonhard Kurz Stiftung & Co. Kg Document de sécurité doté d'une couche de sécurité grattable et d'un film de transfert
WO2009003607A2 (fr) 2007-06-29 2009-01-08 Manroland Ag Procédé d'impression d'une matière à imprimer
DE102007047180A1 (de) 2007-10-02 2009-04-09 Manroland Ag Rollendruckmaschine
DE202010015032U1 (de) * 2010-11-05 2011-02-24 Epidu Verlag Gmbh E-Book-Karte

Also Published As

Publication number Publication date
CN105269934B (zh) 2019-11-12
CN105269934A (zh) 2016-01-27

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