DE3908015A1

DE3908015A1 - Advertising phone

Info

Publication number: DE3908015A1
Application number: DE19893908015
Authority: DE
Inventors: Georg Diamantidis
Original assignee: Individual
Current assignee: Individual
Priority date: 1989-03-11
Filing date: 1989-03-11
Publication date: 1990-09-13

Abstract

The invention relates to a device for directly advertising goods, to the customers during shopping, by means of voice output. The system is activated by detecting human body heat. The voice output is carried out by a programmable voice processor.

Description

Die Erfindung betrifft ein Gerät das in der Lage ist Direktwerbung zu übermitteln. Die Aktivie rung des Gerätes erfolgt durch einen Sensor der die menschliche Wärme erfaßt. Das Gerät ist für die Direktproduktwerbung gedacht und befindet sich in der Nähe der zu werbenden Waren oder im Einkaufsregal. Nähert sich der Kunde dem Regal, erfaßt das Gerät die Körperwärme und aktiviert einen eingebauten frei programmierbaren Sprach prozessor. So wird der Kunde vom im Regal be findlichen Angebot informiert, z. B. Angebote über Kaffee, Butter, Kleidung, Elektro usw. Die kurze Sprachinformationszeit vom Gerät ist sehr wirksam, da der Kunde sich im Bereich der günstig angebotenen Ware befindet. Die Ansprech zeit erfolgt sofort, die Sprechzeit ist von 2 bis 20 Sekunden, die Intervallreaktionszeit Kunde zu Kunde 2 bis 20 Sekunden, so daß mehr als 1000mal pro Tag das Gerät in Bereitschaft ist.The invention relates to a device capable of is to be sent direct mail. The activation The device is operated by a sensor senses human warmth. The device is for direct product advertising is thought and located close to the goods to be advertised or in the Shopping shelf. If the customer approaches the shelf, the device detects body heat and activates a built-in freely programmable language processor. So the customer will be on the shelf informed offer, z. B. Offers about coffee, butter, clothes, electronics, etc. The short voice information time from the device is very effective since the customer is in the field of cheap goods are located. The response time is immediate, the talk time is from 2 to 20 seconds, the interval response time customer too Customer 2 to 20 seconds, so that more than 1000 times the device is on standby per day.

In Fig. 1 ist das Funktionsdiagramm des Systems, Pos. 1 Mikrofon, Pos. 2 Vorverstärker, Pos. 3 Sprachpro zessor, Pos. 4 RAM Speicher 64-256 K, Pos. 5 Wär mesensor, Pos. 6 Verstärker, Pos. 7 Timer, Pos. 8 NF Vorverstärker, Pos. 9 NF Endstufe, Pos. 10 Laut sprecher, Pos. 11 Netzteil.In Fig. 1 is the functional diagram of the system, item 1 microphone, item 2 preamplifier, item 3 Sprachpro processor, item 4 RAM memory 64-256 K, item 5 heat sensor, item 6 amplifier, item 7 Timer, item 8 NF preamplifier, item 9 NF power amplifier, item 10 loudspeaker, item 11 power supply.

Claims

1. Device for direct advertising for products, which can be set up in sales rooms or the like and automatically transmits product information to customers, characterized by

a) a sensor ( 5 ) which detects the presence of a customer by detecting the body heat emitted by him;
b) a speech reproduction device ( 3 ) which brings a pre-storable text to the ear when the sensor ( 5 ) emits a signal indicating the presence of a customer.

2. Device according to claim 1, characterized in that the speech reproduction device ( 3 ) is a freely programmable speech processor.

3. Device according to claim 2, characterized in that the speech processor ( 3 ) is assigned a RAM memory ( 4 ).

4. Device according to one of claims 1 to 3, characterized by a microphone ( 1 ), via which the text to be reproduced can be input into the speech reproduction device ( 3 ).