CN111984354A - Project optimization method and system - Google Patents

Abstract

A project optimization method and system are provided. The project optimization method includes: providing an optimization tool interface, and a simulation page representing a real application scenario of a project to be optimized is displayed in a predetermined simulation area in the optimization tool interface, wherein the simulation page includes a A simulation module corresponding to the business module of the project to be optimized in the application scenario; detecting a user operation performed in the simulation page, wherein the user operation is used to select the simulation module corresponding to the business module of the project to be optimized in the simulation page; and responding to the detection At least one optimization tool identifier associated with the business module of the project to be optimized corresponding to the selected simulation module is displayed in the predetermined Kanban area outside the predetermined simulation area in the optimization tool interface to prompt the user that the optimization tool is used to adjust the corresponding business module.

Description

Project Optimization Methods and Systems

technical field

The present disclosure relates to optimization techniques for projects, and more particularly, to a project optimization method and system.

Background technique

The project service platform can usually provide a variety of optimization tools, and each optimization tool can be used to adjust the business module of the client's project (ie, the project to be optimized), so that the adjusted business module can better match the client's business needs.

In the existing project service platform, a variety of optimization tools are usually listed and displayed to customers for customers to choose. The customer needs to select the corresponding optimization tool based on the optimization requirements of the business module, and then use the optimization tool to adjust the business module.

However, everyone has a different understanding of the business of the optimization project. Only through the listed optimization tools, the customer cannot establish the connection between the optimization tool and the business module very accurately. Therefore, it is impossible to quickly and accurately locate based on the optimization requirements of the business module. To the corresponding optimization tool, the user needs to spend a lot of time to find the optimization tool associated with the desired adjustment business module.

SUMMARY OF THE INVENTION

Exemplary embodiments of the present disclosure may or may not address at least the above-mentioned problems.

According to an aspect of the present disclosure, a project optimization method is provided, including: providing an optimization tool interface, and a simulation page representing a real application scenario of the project to be optimized is displayed in a predetermined simulation area in the optimization tool interface, wherein the simulation page includes A simulation module corresponding to the business module of the project to be optimized in the real application scenario; detecting a user operation performed in the simulation page, wherein the user operation is used to select the simulation module corresponding to the business module of the project to be optimized in the simulation page; and responding Upon detection of a user operation, at least one optimization tool identifier associated with the business module of the project to be optimized corresponding to the selected simulation module is displayed in the predetermined Kanban area outside the predetermined simulation area in the optimization tool interface to prompt the user that the optimization tool is used for adjustment the corresponding business module.

Optionally, the simulation page includes a content template constructed based on the real content of the real application scenario of the project to be optimized and includes a simulation module corresponding to at least one business module; or, the simulation page includes the real simulation content of the real application scenario of the project to be optimized. , wherein the real simulation content includes simulation modules corresponding to corresponding business modules.

Optionally, the user operation includes: clicking the simulation module on the simulation page or hovering the mouse pointer on the simulation module.

Optionally, the predetermined simulation area is located on the left side of the optimization tool interface, and the predetermined Kanban area is located on the right side of the optimization tool interface; and/or, the simulation page has a display frame corresponding to a real application scenario.

Optionally, the item to be optimized includes one of an application, a website, and an offline entity.

Optionally, the method further includes: in response to an operation of displaying all the optimization tools selected by the user, displaying all the optimization tool identifiers on the optimization tool interface, or displaying all the optimization tool identifiers and industries related to the project to be optimized on the optimization tool interface. Related commonly used optimization tool identifiers.

Optionally, the method further includes: in response to an operation of adding a common optimization tool by the user, displaying the common optimization tool identifier added by the user in the area where the current common optimization tool identifier is located.

Optionally, the method further includes: displaying a configuration page of the optimization tool in response to a user's selection operation on the optimization tool identifier; and generating an adjustment strategy in response to a user's configuration operation on the configuration page of the optimization tool.

Optionally, the method further includes: outputting an adjustment strategy, or adjusting a corresponding business module in a real application scenario according to the adjustment strategy.

Optionally, the business module includes a commodity search module, and the corresponding optimization tool includes at least one of personalized search and real-time hot list; and/or, the business module includes a commodity classification module, and the corresponding optimization tool includes personalized menu, at least one of personalized information flow and associated recommendation; and/or, the business module includes a customer service module, and the corresponding optimization tool includes intelligent customer service.

According to another aspect of the present disclosure, a project optimization system is provided. The project optimization system includes an interface display module, an operation detection module and a first identification display module; the interface display module is configured to: provide an optimization tool interface, and the interface display module in the optimization tool interface A simulation page representing a real application scenario of the project to be optimized is displayed in the predetermined simulation area, wherein the simulation page includes a simulation module corresponding to the business module of the project to be optimized in the real application scenario; the operation detection module is configured to: detect that the simulation is in progress The user operation performed in the page, wherein the user operation is used to select the simulation module corresponding to the business module of the item to be optimized in the simulation page; the first identification display module is configured to: in response to detecting the user operation, in the optimization tool interface The predetermined Kanban area outside the predetermined simulation area displays at least one optimization tool identifier associated with the business module of the project to be optimized corresponding to the selected simulation module to prompt the user that the optimization tool is used to adjust the corresponding business module.

Optionally, the simulation page includes a content template constructed based on the real content of the real application scenario of the project to be optimized and includes a simulation module corresponding to at least one business module; or, the simulation page includes the real simulation content of the real application scenario of the project to be optimized. , wherein the real simulation content includes simulation modules corresponding to corresponding business modules.

Optionally, the user operation includes: clicking the simulation module on the simulation page or hovering the mouse pointer on the simulation module.

Optionally, the predetermined simulation area is located on the left side of the optimization tool interface, and the predetermined Kanban area is located on the right side of the optimization tool interface; and/or, the simulation page has a display frame corresponding to a real application scenario.

Optionally, the item to be optimized includes one of an application, a website, and an offline entity.

Optionally, the system further includes a second identification display module, and the second identification display module is configured to: in response to the operation of the user selecting to display all the optimization tools, display all the optimization tool identifications on the optimization tool interface, or display all the optimization tool identifications on the optimization tool interface. All optimization tool identifiers and commonly used optimization tool identifiers related to the industry of the project to be optimized are displayed on the .

Optionally, the second identification display module is further configured to: in response to the user's operation of adding a commonly used optimization tool, display the commonly used optimization tool identification added by the user in the area where the current commonly used optimization tool identification is located.

Optionally, the system further includes an execution module, the execution module is configured to: in response to the user's selection operation on the optimization tool identifier, display the configuration page of the optimization tool; in response to the user's configuration operation in the configuration page of the optimization tool, generate an adjustment Strategy.

Optionally, the execution module is configured to: output an adjustment policy, or adjust a corresponding business module in a real application scenario according to the adjustment policy.

Optionally, the business module includes a commodity search module, and the corresponding optimization tool includes at least one of personalized search and real-time hot list; and/or, the business module includes a commodity classification module, and the corresponding optimization tool includes personalized menu, at least one of personalized information flow and associated recommendation; and/or, the business module includes a customer service module, and the corresponding optimization tool includes intelligent customer service.

According to another aspect of the present disclosure, there is provided a computer-readable storage medium storing instructions, wherein the instructions, when executed by at least one computing device, cause at least one computing device to perform the above-described project optimization method.

According to another aspect of the present disclosure, there is provided a system comprising at least one computing device and at least one storage device storing instructions, wherein the instructions, when executed by the at least one computing device, cause the at least one computing device to perform the above-described project optimization method .

According to the project optimization method and system provided by the exemplary embodiments of the present disclosure, in the optimization tool interface, the real application scenarios and business modules of the project to be optimized are simulated and displayed, and the business modules of the project are associated with the optimization tool. When the user selects When simulating the simulation module corresponding to the business module on the page, the optimization tool logo associated with the business module is displayed. On the one hand, the optimization tool interface including the simulation page is displayed to create a real application scenario of the project to be optimized. Application scenarios to quickly and accurately locate the business module that you want to optimize. On the other hand, when it is detected that the user has selected the simulation module corresponding to the business module you want to adjust on the simulation page, the optimization tool that can adjust the business module is displayed by displaying the optimization tool. It is convenient for users to quickly locate the required optimization tools. The above project optimization method can reduce the learning cost of the user, help improve the work efficiency of the user, and can significantly improve the user experience.

Description of drawings

These and/or other aspects and advantages of the present disclosure will become apparent, and be more readily understood, from the following description of embodiments, taken in conjunction with the accompanying drawings, wherein:

FIG. 1 is a flowchart of an item optimization method of an exemplary embodiment of the present disclosure.

FIG. 2 is a schematic diagram of an initial state of an optimization tool interface when a virtual page is displayed according to an exemplary embodiment of the present disclosure.

FIG. 3 is a state diagram of an optimization tool interface when a commodity search simulation module is selected according to an exemplary embodiment of the present disclosure.

FIG. 4 is a state diagram of an optimization tool interface when a commodity classification simulation module is selected according to an exemplary embodiment of the present disclosure.

FIG. 5 is a state diagram of an optimization tool interface when a customer service simulation module is selected according to an exemplary embodiment of the present disclosure.

FIG. 6 is a state diagram of an optimization tool interface when all optimization tools are displayed according to an exemplary embodiment of the present disclosure.

FIG. 7 is a schematic diagram of a recommended scene management page according to an exemplary embodiment of the present disclosure.

FIG. 8 is a schematic diagram of a home page recommendation scene page and a rule configuration page according to an exemplary embodiment of the present disclosure.

FIG. 9 is a block diagram of a project optimization system according to an exemplary embodiment of the present disclosure.

Detailed ways

The following description with reference to the accompanying drawings is provided to assist in a comprehensive understanding of embodiments of the present disclosure as defined by the claims and their equivalents. Various specific details are included to aid in that understanding, but are to be regarded as exemplary only. Accordingly, those of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the present disclosure. Also, descriptions of well-known functions and constructions are omitted for clarity and conciseness.

It should be noted here that "at least one of several items" in the present disclosure all means including "any one of the several items", "a combination of any of the several items", The three categories of "the whole of the several items" are juxtaposed. For example, "including at least one of A and B" includes the following three parallel situations: (1) including A; (2) including B; (3) including A and B. Another example is "execute at least one of step 1 and step 2", which means the following three parallel situations: (1) execute step 1; (2) execute step 2; (3) execute step 1 and step 2.

Exemplary embodiments of the present disclosure provide a project optimization system, such as a project service platform, wherein the project optimization system can provide service support for project operation, and the project optimization system can execute the projects provided by the exemplary embodiments of the present disclosure when running. Optimization. It should be emphasized that, in the embodiment of the present disclosure, the term "optimization" may refer to the adjustment of the business module of the project to be optimized, for example, adjusting the business logic of the business module, adjusting the function of the business module, etc., and may specifically be in any aspect In order to make the business module better match the customer's business needs, the purpose of optimization includes but is not limited to target modification, experience improvement, performance improvement, etc. As an example, the item to be optimized may be an operation item, such as an online storefront (eg, an online store or a website), or an offline storefront. The project optimization system may be a system for improving operational conditions, and as an example, the system may be a software system installed locally or in the cloud, such as an application program and the like. As the users of the system, the operator formulates the adjustment strategy of each business module in the project to be optimized through the optimization of the system, and outputs the adjustment strategy or directly uses the adjustment strategy to complete the adjustment process of the corresponding business module.

As an example, the item to be optimized may include any one of an application, a website, and an offline entity, and relevant data (such as commodity data, personnel data, business data, etc.) of the item to be optimized is associated with the item optimization system. The project optimization system includes a plurality of optimization tools, here, as an example, the optimization tools may be used to optimize the operation of business modules. The user can select optimization tools in the project optimization system as required, and each optimization tool provides adjustment strategies based on relevant data of the project to be optimized, based on requirements, etc., and the adjustment strategies are used to adjust the corresponding business modules.

Take a shopping application (or a shopping website) as an example, a shopping application generally includes a commodity search module (such as a commodity search box), and the optimization tool related to the commodity search module of the project optimization system can adjust the commodity search module, such as adjusting the search strategy. etc., specifically including changing the search algorithm, changing the priority setting of a certain search keyword, or adding a certain search keyword, or shielding the original search keyword, etc. Taking an offline restaurant as an example, the work of advertising in the restaurant is abstracted into the advertising module of the restaurant, and the optimization tools related to the advertising module of the project optimization system can provide advertising strategies.

FIG. 1 is a flowchart of an item optimization method of an exemplary embodiment of the present disclosure.

1, in step 110, an optimization tool interface is provided.

A simulation page representing a real application scenario of the project to be optimized is displayed in the predetermined simulation area in the optimization tool interface, and the simulation page includes a simulation module corresponding to the business module of the project to be optimized in the real application scenario.

The scenarios displayed on the simulation page are similar or identical to the real application scenarios of the project to be optimized. The form of the simulation page is related to the type of the project to be optimized. Different types of projects to be optimized may have different forms of simulation pages. For example, the types of business modules and/or the layout of business modules included in different types of projects to be optimized are different. Therefore, the simulation modules included in the simulation pages representing the real application scenarios of different types of projects to be optimized are different. Types and/or mock modules are laid out differently. As an example, a shopping application and an online bank have different forms of mock pages.

The optimization tool interface may include a predetermined simulation area and a predetermined Kanban area, wherein the predetermined simulation area may display a simulation page, and the predetermined Kanban area may display an optimization tool logo. When step 110 is performed, any optimization tool identifier may not be displayed in the predetermined Kanban area, or an optimization tool identifier may be displayed, wherein the optimization tool identifier may include at least one of the name, icon, and brief description of the optimization tool.

At step 120, a user operation performed in the simulated page is detected.

Here, the user operation is used to select the simulation module corresponding to the business module of the project to be optimized in the simulation page.

The real application scenario of the project to be optimized may include multiple business modules, so the simulation page representing the project to be optimized may also include multiple simulation modules corresponding to multiple business modules respectively. Select the simulation module corresponding to the business module expected to be adjusted for the project to be optimized. In the process of the user selecting the simulation module corresponding to the service module desired to be adjusted, the user operation performed in the simulation page is detected.

In step 130, in response to detecting the user operation, at least one optimization tool identifier associated with the business module of the project to be optimized corresponding to the selected simulation module is displayed in a predetermined Kanban area outside the predetermined simulation area in the optimization tool interface.

If the associated optimization tool identifier is originally displayed in the predetermined Kanban area, in step 130, the associated optimization tool identifier can be further highlighted. If there is no optimization area identifier originally displayed in the predetermined Kanban area, you can Enter animation and other ways to display the associated optimization tool logo.

The optimization tool identifier displayed in step 130 is used to prompt the user that the optimization tool represented by the currently displayed optimization tool identifier can be used to adjust the corresponding business module. It can be understood that the business module here can be the one expected to be adjusted in step S120. business module.

In the project optimization method of the exemplary embodiment of the present disclosure, the simulation module in the simulation page corresponding to each business module of the project to be optimized is preliminarily associated with an optimization tool capable of adjusting the business module. Based on the detected user operation, the simulation module selected by the user can be determined, and then the optimization tool associated with the business module expected to be adjusted corresponding to the selected simulation module can be determined, and finally the determined optimization tool identifier is displayed in the optimization tool Scheduled Kanban area of the interface. Based on the optimization tool identifier, the user can know that the optimization tool represented by the currently displayed optimization tool identifier can be used to adjust the corresponding business module. In subsequent steps, the user can also activate the corresponding optimization tool by selecting the optimization tool identifier, and use the optimization tool to adjust the corresponding business module.

According to the project optimization method provided by the exemplary embodiment of the present disclosure, in the optimization tool interface, the real application scenario and business module of the project to be optimized are simulated and displayed, and the business module of the project is associated with the optimization tool. When the user selects the simulation page When the simulation module corresponding to the business module is displayed, the optimization tool logo associated with the business module is displayed. On the one hand, the real application scenario of the project to be optimized is created by displaying the optimization tool interface including the simulation page. to quickly and accurately locate the business module to be optimized. On the other hand, when it is detected that the user selects the simulation module corresponding to the business module that is expected to be adjusted on the simulation page, the optimization tool identifier that can adjust the business module is displayed. It is convenient for users to quickly locate the required optimization tools. The above project optimization method can reduce the learning cost of the user, help improve the work efficiency of the user, and can significantly improve the user experience.

In an embodiment of the present disclosure, the items to be optimized can be divided into applications, websites, and offline entities according to main types, and the items to be optimized under each main type have a corresponding simulation page. Specifically, the form of the simulated page may include a form similar to the real application scenario of the application, a form similar to the real application scenario of the website, and a form similar to the real application scenario of an offline entity.

Further, each main type may also include multiple sub-types, and the items to be optimized under each sub-type have a corresponding form of simulation page. For example, the applications to be optimized may include shopping applications, short video applications, and financial product applications, etc. The form of the simulated page may further include a form similar to the real application scenario of a shopping application, and a real application scenario of an online banking application. form, and a form similar to the real application scenarios of financial product applications. It can be understood that the items to be optimized of the website category and the items to be optimized of the offline entity category may also respectively include items to be optimized of multiple subtypes, which will not be repeated here.

In an embodiment of the present disclosure, the simulation page includes a content template constructed based on the real content of the real application scenario of the item to be optimized and including at least one business module corresponding to a simulation module. Here, the content template is equivalent to a functional abstraction of a real application scenario, that is, abstracting each business module in the real content of the real application scenario into a corresponding simulation module.

FIG. 2 is a schematic diagram of an initial state of an optimization tool interface when a virtual page is displayed according to an exemplary embodiment of the present disclosure. Taking the virtual page in FIG. 2 representing the simulated page of the real application scenario of the shopping application as an example, for the shopping application, its business modules in the real application scenario may include a commodity search module, a commodity classification module and a customer service module, etc., which will represent the real application scenario of the shopping application. The commodity search module, commodity classification module and customer service module of the real application scenario of the shopping application are abstracted into the commodity search simulation module, commodity classification simulation module and customer service simulation module in Figure 2, respectively.

Here, the scenario displayed on the simulated page is similar to the real application scenario of the project to be optimized, but not necessarily the same. For example, the simulation module in the simulation page is different from the graphics, color, displayed content and/or layout position of the business module in the real application scenario of the project to be optimized. For example, the product search module in the real application scenario of the shopping application is represented by "blue search box", while the product search module in the simulated page is represented by "red search box + controls marked with search".

For projects to be optimized that include the same type of business modules in real application scenarios, the same virtual page can be used. For example, in the real application scenario, the business modules of shopping application A and shopping application B include a product search module, a product classification module and a customer service module. Therefore, the simulation pages representing the real application scenarios of shopping application A and shopping application B can use The simulation page shown in Figure 2.

In an embodiment of the present disclosure, the simulation page includes real simulation content of a real application scenario of the item to be optimized. Here, the real simulation content includes simulation modules corresponding to corresponding service modules.

In the above embodiment, the scene displayed on the simulated page may be the same as the real application scene of the item to be optimized. For example, a screenshot of the real application scenario of the project to be optimized can be obtained, and a simulation page can be generated based on the screenshot, so that the scene displayed on the simulation page is exactly the same as the real application scenario of the project to be optimized, that is, the simulation module in the simulation page is the same as the simulation module to be optimized. The corresponding business modules in the real application scenario of the project can be identical in form, for example, the simulated page is a screenshot of the real interface of the shopping application, and the simulated page is a real picture of an offline store.

In an embodiment of the present disclosure, the simulated page has a display frame corresponding to the real application scenario, so that the simulated page is closer to the real application scenario, and the prompting and guiding effect for the user is enhanced. The specific form of the above-mentioned display frame may be determined according to the type of equipment running the project to be optimized. Continuing to take FIG. 2 as an example, the item to be optimized (eg, a shopping application) runs in a mobile terminal (eg, a mobile phone), and the display frame corresponding to the real application scenario is the frame of the mobile terminal. Of course, if the project to be optimized runs on a computer, the display frame corresponding to the real application scenario may be the frame frame of the display of the computer.

The type of the device running the project to be optimized can be preset according to the type of the project to be optimized. For example, if the project to be optimized of the application class runs on the mobile device by default, the outer frame of the mobile terminal is used as the display frame; The project to be optimized runs in the computer by default, and the outer frame of the computer monitor is used as the display frame.

The user can also set the form of the display frame according to the actual situation. For example, if the project to be optimized in the application class actually runs on the computer, the user can set the frame of the computer monitor to display the frame, based on the user settings. The corresponding form of the display frame.

In an embodiment of the present disclosure, for step S120, the step of selecting the simulation module corresponding to the business module of the project to be optimized in the simulation page, that is, the user operation may specifically include: clicking the simulation module in the simulation page or moving the mouse pointer Hover over the mock module.

Here, the simulation page may include one or more pages of display content, and the user may search the display content through operations such as scrolling or page turning, and complete the selection of the simulation module through positioning operations such as clicking or hovering.

Optionally, the manner of clicking the simulation module in the simulation page includes: using a stylus or a user's finger to click the simulation module desired to be adjusted in the simulation page.

Optionally, the way of hovering the mouse pointer on the simulation module includes: the user moves the mouse to change the position of the mouse pointer in the simulation page, and hovers the mouse pointer on the simulation module desired to be adjusted.

As before, it is necessary to establish an association relationship between the simulation module in the simulation page corresponding to each business module of the project to be optimized and the optimization tool that can adjust the business module. The business modules in the application scenario include a commodity search module, a commodity classification module and a customer service module, and the simulation modules representing the simulation page of the real application scenario of the shopping application include a commodity search simulation module, a commodity classification simulation module and a customer service simulation module.

Here, the optimization tool capable of adjusting the commodity search module includes at least one of a personalized search tool and a real-time hot list tool, and at least one of a commodity search simulation module and a personalized search tool and a real-time hot list tool can be pre-established The optimization tool that can adjust the commodity classification module includes at least one of a personalized menu tool, a personalized information flow tool, and an associated recommendation tool, and a commodity classification simulation module, a personalized menu tool, and a personalized information flow can be established in advance. The relationship between the tool and at least one of the related recommendation tools; the optimization tool capable of adjusting the customer service module includes the intelligent customer service tool, and the relationship between the customer service simulation module and the intelligent customer service tool can be established in advance.

In step S130, as shown in FIG. 3, if based on the detected user operation, for example, when the user hovers the mouse over the commodity search simulation module, it can be determined that the user selects the commodity search simulation module, then the preset kanban in the optimization tool interface The area displays the logo of at least one of the personalized search tool and the real-time hot list tool, prompting the user that these two optimization tools can be used to adjust the product search module; similarly, as shown in Figure 4, if based on the detected The user operation can determine that the user selects the commodity classification simulation module, then the logo of at least one of the personalized menu tool, the personalized information flow tool and the associated recommendation tool is displayed in the predetermined Kanban area of the optimization tool interface; as shown in Figure 5, If it can be determined based on the detected user operation that the user selects the customer service simulation module, the identifier of the intelligent customer service tool is displayed in the predetermined Kanban area of the optimization tool interface.

In an embodiment of the present disclosure, referring to FIGS. 3 to 5 , the predetermined simulation area is located on the left side of the optimization tool interface, and the predetermined Kanban area is located on the right side of the optimization tool interface. The partial mode of the above-mentioned predetermined simulation area and predetermined Kanban area enables the user to select the simulation module corresponding to the business module expected to be adjusted of the project to be optimized on the left side of the optimization tool interface, and view the selected business expected to be adjusted on the right side. The optimization tool logo corresponding to the module is more in line with the user's operating habits and viewing habits.

Continuing to take Figure 3 as an example, the simulation page representing the real application scenario of the shopping application is displayed in the predetermined simulation area on the left side of the optimization tool interface. When the user selects the commodity search simulation module corresponding to the commodity search module of the shopping application in the simulation page, The logo of at least one of the personalized search box tool and the real-time hot list tool corresponding to the product search module is displayed in the predetermined Kanban area on the right side of the optimization tool interface.

Further, in an embodiment of the present disclosure, the project optimization method includes: in response to an operation of a user selecting to display all optimization tools, displaying all optimization tool identifiers on an optimization tool interface, such as a predetermined simulation area and a predetermined Kanban area, Or on the optimization tool interface, for example, the predetermined simulation area and the predetermined Kanban area or different areas thereof display all the optimization tool identifiers and the commonly used optimization tool identifiers related to the industry of the project to be optimized.

Referring to FIG. 2 , there is a “full function” control in the optimization tool interface, and the operation of the user selecting to display all the optimization tools may include clicking the “full function” control.

FIG. 6 is a state diagram of an optimization tool interface when all optimization tools are displayed according to an exemplary embodiment of the present disclosure.

After the user clicks the "all functions" control, the simulation page can no longer be displayed, and the predetermined simulation area and the predetermined Kanban area form a whole area, and all the optimization tool identifiers can be displayed in the whole area. Referring to FIG. 6 , all optimization tool identifiers and commonly used optimization tool identifiers related to the industry of the project to be optimized may also be displayed in different sub-areas of the above-mentioned overall area. For example, common optimization tool identifiers related to the industry of the project to be optimized are displayed near the top of the optimization tool interface, and all optimization tool identifiers are displayed below the area where the common optimization tool identifiers are located.

After the user clicks the "All Functions" control, a window can also pop up, in which all the optimization tool identifiers can be displayed, or all the optimization tool identifiers and the industries related to the project to be optimized can be displayed in different areas of the window. The commonly used optimization tool identifiers.

It should be noted that the commonly used optimization tools may be preset according to the industry to which the project to be optimized belongs. For example, as shown in FIG. 6 , for shopping applications in the online shopping industry, commonly used optimization tools may include personalized search tools, personalized information flow tools, and associated recommendation tools.

In an embodiment of the present disclosure, the project optimization method includes: in response to an operation of adding a common optimization tool by a user, displaying the common optimization tool identifier added by the user in an area where the current common optimization tool identifier is located.

Users can add commonly used optimization tools according to actual needs, so that the commonly used optimization tool logos after adding can be displayed in the area where the current commonly used optimization tool logos are located, so that users can quickly find the required commonly used optimization tools in the future.

Optionally, the operation of adding a common optimization tool by the user may include: clicking a control for adding a common optimization tool, for example, clicking the "add common" control in FIG. 6 to select at least one optimization tool as a common optimization tool among all the optimization tools.

In one embodiment of the present disclosure, the project optimization method includes: in response to a user selecting an optimization tool identifier, displaying a configuration page of the optimization tool; and generating an adjustment policy in response to a user's configuration operation on the configuration page of the optimization tool.

Optionally, the user's selection operation on the optimization tool identifier may include: the user clicks the optimization tool identifier.

Optionally, the identification of the optimization tool may include the name of the optimization tool, the icon of the optimization tool, and the startup control of the optimization tool. In addition, as an example, the identification may further include a brief description of the optimization tool. Continuing to take Figure 4 as an example, for a personalized information flow tool, "Personalized Information Flow" is the name of the optimization tool, the circular figure above "Personalized Information Flow" is the icon of the optimization tool, "Personalized Information Flow" "Function Optimization" under "Stream" is the launch control for the optimization tool.

Optionally, the identifier of the user-clicked optimization tool may include any one of the name of the user-clicked optimization tool, an icon of the optimization tool, and a startup control of the optimization tool.

Under normal circumstances, the algorithm of the default optimization tool is generally used to automatically adjust the corresponding business module. However, in the project optimization method provided by the exemplary embodiment of the present disclosure, the user can intervene in the adjustment process of the business module. Specifically, the adjustment process of the user's intervention in the business module may include: after opening the configuration page of the optimization tool, the user can configure the configuration page as required, and based on the user's configuration operation on the configuration page of the optimization tool, the desired optimized business is generated. The adjustment strategy of the module.

The following takes the optimization tool of personalized information flow as an example to introduce the function adjustment of the optimization tool to the product classification module. Based on the commodity classification module, the project optimization system has provided preset optimization services for the commodity classification module, but the original preset optimization services may not match the business needs. Therefore, user intervention is required, that is, the user intervenes in the optimization through optimization tools service, so that the commodity classification module can provide functions that meet business needs. Specifically, the user needs to intervene in the product classification module through the optimization tool, including the following three situations:

Scenario A: User intervention is required when the actual optimization objective is inconsistent with the algorithmic optimization objective of the personalized information flow tool.

When using the original algorithm of the personalized information flow tool for automatic optimization, the optimization goal is to improve the overall click-through rate of all the products in the product distribution module. However, during the release of a new product, in order to build momentum for the product, the exposure rate of some other products is discarded at this time, and the new product is displayed in the designated position in the optimization tool interface of the shopping application, and the exposure rate of the new product is increased. Increase the click-through rate of new products.

Situation B: The actual optimization goal is consistent with the original algorithm optimization goal of the personalized information flow tool, but the user intervention is required when the preset expert rules followed by the algorithm implementation path are not suitable for the current actual situation.

For example, during a certain shopping festival, there is a temporary explosion of popular products, and the original algorithm of the personalized information flow tool cannot respond to this situation in time, and user intervention is required at this time.

Situation C: User intervention is required when it is desired to block a certain product for certain groups of people for some objective reasons.

For the above three situations, it is necessary to manually intervene in the algorithm of the personalized information flow tool, that is, to adjust the original algorithm by using the optimization tool of the personalized information tool.

Optionally, in the above application scenario, the configuration page of the optimization tool may include a customer grouping page, an operation resource management-material management page, and a recommended scenario management page. On the recommendation scene management page, you can enter the home page recommendation scene page, the product page related recommendation page, and the shopping cart recommendation scene page. On the home page recommendation scene page, you can enter the rule configuration page. A customer here is a customer who uses a shopping app to buy or browse items.

FIG. 7 is a schematic diagram of a recommended scene management page according to an exemplary embodiment of the present disclosure, and FIG. 8 is a schematic diagram of a home page recommended scene page and a rule configuration page according to an exemplary embodiment of the present disclosure.

For Situation A and Situation B, strong recommendation intervention can be taken. The user's configuration operation on the configuration page of the optimization tool can include the following process: select the target group expected to be recommended on the customer grouping page; on the operation resource management - material management page Select the target product you want to recommend in the menu; select the scene that needs intervention on the recommended scene management page shown in Figure 7, for example, you can click the "configuration control" corresponding to the "home recommended scene" to enter the home page recommended scene page; on the home page recommended scene Enter the rule configuration page on the page, for example, you can click "Create New Rule Control" in Figure 8 to enter the rule configuration page; enter the basic information (such as the name of the rule and the effective time, etc.), the target you expect to be recommended in the rule configuration page. ID information of the crowd, ID information of the target product to be recommended, and operation location information.

Based on the above configuration operation of the user, a corresponding adjustment strategy can be generated, and the adjustment strategy can adjust the commodity classification module to compulsorily recommend the target commodity.

For case C, strong shielding intervention can be taken. The user's configuration operation on the configuration page of the optimization tool may include the following process: select the target group that is expected to be shielded on the customer grouping page; select the desired target group on the operation resource management - material management page The target product to be blocked; select the scene that needs intervention on the recommended scene management page shown in Figure 7, for example, you can click the "configuration control" corresponding to the "home recommended scene" to enter the home recommended scene page; enter the home recommended scene page On the rule configuration page, for example, you can click "Create New Rule Control" in Figure 8 to enter the rule configuration page; enter the basic information (such as the name of the rule and the effective time, etc.), the ID of the target group to be blocked in the rule configuration page information, the ID information of the target product to be blocked, and the operation location information.

Based on the above configuration operation of the user, a corresponding adjustment strategy can be generated, and the adjustment strategy can adjust the commodity classification module to forcibly block the target commodity.

As can be seen from the previous content, the manual intervention process is introduced in the pure algorithm adjustment process of the personalized information flow tool, which can cope with complex market changes, make business innovation simpler, and continuously accumulate adjustment strategies in multiple scenarios.

In an embodiment of the present disclosure, the project optimization method includes: outputting an adjustment strategy, or adjusting a corresponding business module in a real application scenario according to the adjustment strategy.

Optionally, for applications and websites to be optimized, the adjustment strategy can be used to adjust the corresponding business modules in the real application scenarios of the projects to be optimized, such as the commodity search module and commodity classification module in the real application scenarios of shopping applications. or customer service module, etc.

Optionally, for offline entities to be optimized, output adjustment strategies for the business modules of the to-be-optimized projects, such as output purchase adjustment strategies, passenger flow adjustment strategies, and advertisement placement adjustment strategies.

FIG. 9 is a block diagram of a project optimization system according to an exemplary embodiment of the present disclosure.

The modules that the project optimization system can have and the operations that can be performed by each module are briefly described below. For the details involved, please refer to the relevant description above, and will not be repeated here.

Referring to FIG. 9 , the project optimization system includes an interface display module 210 , an operation detection module 220 and a first identification display module 230 .

The interface display module 210 is configured to: provide an optimization tool interface, and a simulation page representing a real application scenario of the project to be optimized is displayed in a predetermined simulation area in the optimization tool interface, wherein the simulation page includes the project to be optimized in the real application scenario. The corresponding simulation module of the business module.

The operation detection module 220 is configured to detect a user operation performed in the simulation page, wherein the user operation is used to select the simulation module corresponding to the business module of the item to be optimized in the simulation page.

The first identification display module 230 is configured to: in response to detecting the user operation, display at least one optimization associated with the business module of the project to be optimized corresponding to the selected simulation module in a predetermined Kanban area located outside the predetermined simulation area in the optimization tool interface. Tool ID to prompt the user that the optimization tool is used to adjust the corresponding business module.

Optionally, the simulation page includes a content template constructed based on the real content of the real application scenario of the project to be optimized and includes a simulation module corresponding to at least one business module; or, the simulation page includes the real simulation content of the real application scenario of the project to be optimized. , wherein the real simulation content includes simulation modules corresponding to corresponding business modules.

Optionally, the step of selecting the simulation module corresponding to the business module of the project to be optimized in the simulation page includes: clicking the simulation module in the simulation page or hovering the mouse pointer on the simulation module.

Optionally, the predetermined simulation area is located on the left side of the optimization tool interface, and the predetermined Kanban area is located on the right side of the optimization tool interface; and/or, the simulation page has a display frame corresponding to a real application scenario.

Optionally, the item to be optimized includes one of an application, a website, and an offline entity.

Optionally, the system further includes a second identification display module 240, and the second identification display module 240 is configured to: in response to an operation of displaying all optimization tools selected by the user, display all optimization tool identifications on the optimization tool interface, or display all optimization tool identifications on the optimization tool interface. The tool interface displays all the optimization tool identifiers and the commonly used optimization tool identifiers related to the industry of the project to be optimized.

Optionally, the second identification display module 240 is further configured to: in response to the user's operation of adding a commonly used optimization tool, display the commonly used optimization tool identification added by the user in the area where the current commonly used optimization tool identification is located.

Optionally, the system further includes an execution module 250, and the execution module 250 is configured to: display a configuration page of the optimization tool in response to the user's selection operation on the optimization tool identifier; in response to the user's configuration operation in the configuration page of the optimization tool, Generate a tuning strategy.

Optionally, the execution module 250 is configured to: output an adjustment policy, or adjust a corresponding business module in a real application scenario according to the adjustment policy.

Optionally, the business module includes a commodity search module, and the corresponding optimization tool includes at least one of personalized search and real-time hot list; and/or, the business module includes a commodity classification module, and the corresponding optimization tool includes personalized menu, at least one of personalized information flow and associated recommendation; and/or, the business module includes a customer service module, and the corresponding optimization tool includes intelligent customer service.

The project optimization method and system according to the exemplary embodiments of the present disclosure have been described above with reference to FIGS. 1 to 9 .

According to the project optimization method and system provided by the exemplary embodiments of the present disclosure, in the optimization tool interface, the real application scenarios and business modules of the project to be optimized are simulated and displayed, and the business modules of the project are associated with the optimization tool. When the user selects When simulating the simulation module corresponding to the business module on the page, the optimization tool logo associated with the business module is displayed. On the one hand, the optimization tool interface including the simulation page is displayed to create a real application scenario of the project to be optimized. The application scenario can quickly and accurately locate the business module to be optimized. On the other hand, when it is detected that the user has selected the simulation module corresponding to the business module to be adjusted on the simulation page, the optimization tool that can adjust the business module can be displayed by displaying the optimization tool. It is convenient for users to quickly locate the required optimization tools. The above project optimization method can reduce the learning cost of the user, help improve the work efficiency of the user, and can significantly improve the user experience.

The various modules in the project optimization system shown in FIG. 9 may be configured as software, hardware, firmware or any combination of the foregoing to perform specific functions. For example, each module may correspond to a dedicated integrated circuit, may also correspond to pure software code, or may correspond to a module combining software and hardware. In addition, one or more functions implemented by each module can also be uniformly performed by components in a physical entity device (eg, a processor, a client or a server, etc.).

Furthermore, the item optimization method described with reference to FIG. 1 may be implemented by programs (or instructions) recorded on a computer-readable storage medium. For example, in accordance with exemplary embodiments of the present disclosure, a computer-readable storage medium storing instructions may be provided that, when executed by at least one computing device, cause the at least one computing device to perform project optimization in accordance with the present disclosure method.

The computer program in the above-mentioned computer-readable storage medium can run in an environment deployed in computer equipment such as a client, a host, an agent device, a server, etc. It should be noted that the computer program can also be used to perform additional steps in addition to the above-mentioned steps or More specific processing is performed when the above steps are performed, and the contents of these additional steps and further processing have been mentioned in the description of the related method with reference to FIG. 1 , so they will not be repeated here to avoid repetition.

It should be noted that each module in the project optimization system according to the exemplary embodiment of the present disclosure can completely rely on the running of the computer program to achieve corresponding functions, that is, each module corresponds to each step in the functional architecture of the computer program, so that the entire system It is called through special software packages (for example, lib library) to realize the corresponding functions.

On the other hand, each module shown in FIG. 9 can also be implemented by hardware, software, firmware, middleware, microcode or any combination thereof. When implemented in software, firmware, middleware, or microcode, program codes or code segments for performing corresponding operations may be stored in a computer-readable medium such as a storage medium, so that a processor can read and execute the corresponding program by reading code or code segment to perform the corresponding action.

For example, exemplary embodiments of the present disclosure may also be implemented as a computing device including a storage component and a processor, the storage component stores a computer-executable instruction set, and when the computer-executable instruction set is executed by the processor, executes the A project optimization method according to an exemplary embodiment of the present disclosure.

Specifically, the computing device may be deployed in a server or a client, or may be deployed on a node device in a distributed network environment. Furthermore, the computing device may be a PC computer, a tablet device, a personal digital assistant, a smartphone, a web application, or other device capable of executing the set of instructions described above.

Here, the computing device does not have to be a single computing device, but can also be any set of devices or circuits capable of individually or jointly executing the above-mentioned instructions (or instruction sets). The computing device may also be part of an integrated control system or system manager, or may be configured as a portable electronic device that interfaces locally or remotely (eg, via wireless transmission).

In a computing device, a processor may include a central processing unit (CPU), a graphics processing unit (GPU), a programmable logic device, a special purpose processor system, a microcontroller, or a microprocessor. By way of example and not limitation, processors may also include analog processors, digital processors, microprocessors, multi-core processors, processor arrays, network processors, and the like.

Some operations described in the project optimization method according to an exemplary embodiment of the present disclosure may be implemented by software, some operations may be implemented by hardware, and in addition, these operations may also be implemented by a combination of software and hardware.

The processor may execute instructions or code stored in one of the storage components, which may also store data. Instructions and data may also be sent and received over a network via a network interface device, which may employ any known transport protocol.

The memory component may be integrated with the processor, eg, RAM or flash memory arranged within an integrated circuit microprocessor or the like. Additionally, the storage components may include separate devices, such as external disk drives, storage arrays, or any other storage device that may be used by a database system. The storage component and the processor may be operatively coupled, or may communicate with each other, eg, through I/O ports, network connections, etc., to enable the processor to read files stored in the storage component.

In addition, the computing device may also include a video display (such as a liquid crystal display) and a user interaction interface (such as a keyboard, mouse, touch input device, etc.). All components of the computing device may be connected to each other via a bus and/or network.

A project optimization method according to an exemplary embodiment of the present disclosure may be described as various interconnected or coupled functional blocks or functional diagrams. However, these functional blocks or functional diagrams may be equally integrated into a single logical device or operate along non-precise boundaries.

Accordingly, the project optimization method described with reference to FIG. 1 may be implemented by a system including at least one computing device and at least one storage device storing instructions.

According to an exemplary embodiment of the present disclosure, at least one computing device is a computing device for executing an item optimization method according to an exemplary embodiment of the present disclosure, and a computer-executable instruction set is stored in the storage device. When executed by at least one computing device, the item optimization method described with reference to FIG. 1 is executed.

Various exemplary embodiments of the present disclosure have been described above, and it should be understood that the above description is only exemplary and not exhaustive, and the present disclosure is not limited to the disclosed exemplary embodiments. Numerous modifications and variations will be apparent to those of ordinary skill in the art without departing from the scope and spirit of this disclosure. Therefore, the scope of protection of the present disclosure should be determined by the scope of the claims.

Claims (10)

1. A method of project optimization, comprising:

providing an optimization tool interface, wherein a simulation page representing a real application scene of an item to be optimized is displayed in a preset simulation area in the optimization tool interface, wherein the simulation page comprises a simulation module corresponding to a service module of the item to be optimized in the real application scene;

detecting user operation executed in the simulation page, wherein the user operation is used for selecting a simulation module corresponding to a business module of the item to be optimized in the simulation page; and

in response to detecting the user operation, displaying at least one optimization tool identifier associated with the business module of the item to be optimized corresponding to the selected simulation module in a predetermined billboard region outside the predetermined simulation region in the optimization tool interface to prompt a user that the optimization tool is used for adjusting the corresponding business module.

2. The method of claim 1, wherein the simulation page comprises a content template including a simulation module corresponding to at least one business module constructed based on real content of a real application scene of the item to be optimized; or the simulation page comprises real simulation content of a real application scene of the item to be optimized, wherein the real simulation content comprises simulation modules corresponding to the corresponding business modules.

3. The method of claim 1, wherein the user action comprises:

clicking the simulation module in the simulation page or hovering a mouse pointer over the simulation module.

4. The method of claim 1, wherein the item to be optimized comprises one of an application, a website, and an offline entity.

5. The method of claim 1, wherein the method further comprises:

responding to the selection operation of the user on the optimization tool identification, and displaying a configuration page of the optimization tool;

and generating an adjustment strategy in response to the configuration operation of the user in the configuration page of the optimization tool.

6. The method of claim 5, wherein the method further comprises: and outputting the adjustment strategy, or adjusting the corresponding service module in a real application scene according to the adjustment strategy.

7. The method of claim 1, wherein,

the business module comprises a commodity searching module, and the corresponding optimization tool comprises at least one of personalized search and real-time popular hot list;

and/or the presence of a gas in the gas,

the business module comprises a commodity classification module, and the corresponding optimization tool comprises at least one of a personalized menu, a personalized information flow and associated recommendation;

and/or the presence of a gas in the gas,

the business module comprises a customer service module, and the corresponding optimization tool comprises intelligent customer service.

8. A project optimization system, comprising:

an interface display module configured to: providing an optimization tool interface, wherein a simulation page representing a real application scene of an item to be optimized is displayed in a preset simulation area in the optimization tool interface, wherein the simulation page comprises a simulation module corresponding to a service module of the item to be optimized in the real application scene;

an operation detection module configured to: detecting user operation executed in the simulation page, wherein the user operation is used for selecting a simulation module corresponding to a business module of the item to be optimized in the simulation page;

a first identity display module configured to: in response to detecting the user operation, displaying at least one optimization tool identifier associated with the business module of the item to be optimized corresponding to the selected simulation module in a predetermined billboard region outside the predetermined simulation region in the optimization tool interface to prompt a user that the optimization tool is used for adjusting the corresponding business module.

9. A computer-readable storage medium storing instructions that, when executed by at least one computing device, cause the at least one computing device to perform a project optimization method as claimed in any one of claims 1 to 7.

10. A system comprising at least one computing device and at least one storage device storing instructions that, when executed by the at least one computing device, cause the at least one computing device to perform the method of project optimization of any of claims 1 to 7.

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