CN114428902A - Information search method, device, electronic device and storage medium - Google Patents

Abstract

The present disclosure provides an information search method, device, electronic device and storage medium, and relates to the technical field of data processing, in particular to the technical field of cloud computing and intelligent search, including: receiving user input to obtain a search term; obtaining according to the search term A first landing page corresponding to the search term; obtaining a search result page corresponding to the search term; and forming a presentation page with the first landing page and the search result page.

Description

Information search method, device, electronic device and storage medium

technical field

The present disclosure relates to the technical field of data processing, and in particular, to the technical field of cloud computing and intelligent search.

Background technique

At present, when a user searches for the required information in a search engine, they need to enter a search term, obtain a search result page according to the search term, and then select a landing page from the search result page. Accuracy is also lower.

SUMMARY OF THE INVENTION

The present disclosure provides an information search method, device, electronic device and storage medium.

According to an aspect of the present disclosure, an information search method is provided, comprising:

Receive user input and get search terms;

Obtain the first landing page corresponding to the search term according to the search term;

obtaining a search result page corresponding to the search term;

The first landing page and the search result page form a presentation page.

According to another aspect of the present disclosure, an information search apparatus is provided, comprising:

The receiving module is used to receive user input and obtain the search term;

a processing module, configured to obtain the first landing page corresponding to the search term according to the search term;

The processing module is further configured to obtain a search result page corresponding to the search term;

The processing module is further configured to form a presentation page with the first landing page and the search result page.

According to another aspect of the present disclosure, there is provided an electronic device, comprising:

at least one processor; and

a memory communicatively coupled to the at least one processor; wherein,

The memory stores instructions executable by the at least one processor to enable the at least one processor to perform the method of any of the above.

According to another aspect of the present disclosure, there is provided a non-transitory computer-readable storage medium storing computer instructions, wherein the computer instructions are used to cause the computer to perform any of the methods described above.

According to another aspect of the present disclosure, there is provided a computer program product comprising a computer program that, when executed by a processor, implements any of the methods described above.

It should be understood that what is described in this section is not intended to identify key or critical features of embodiments of the disclosure, nor is it intended to limit the scope of the disclosure. Other features of the present disclosure will become readily understood from the following description.

Description of drawings

The accompanying drawings are used for better understanding of the present solution, and do not constitute a limitation to the present disclosure. in:

1 is a schematic flowchart of an information search method provided according to an embodiment of the present disclosure;

2 is a schematic diagram of a page presented to a user according to an embodiment of the present disclosure;

3 is a schematic diagram of another page presented to a user according to an embodiment of the present disclosure;

4 is a schematic structural diagram of an information search apparatus provided according to an embodiment of the present disclosure;

FIG. 5 is a block diagram of an electronic device used to implement the information search method of an embodiment of the present disclosure.

Detailed ways

Exemplary embodiments of the present disclosure are described below with reference to the accompanying drawings, which include various details of the embodiments of the present disclosure to facilitate understanding and should be considered as exemplary only. Accordingly, those of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the present disclosure. Also, descriptions of well-known functions and constructions are omitted from the following description for clarity and conciseness.

In order to return the most accurate landing page to the user to reduce the steps of user search, as shown in FIG. 1 , an embodiment of the present disclosure provides an information search method, and the method includes:

Step 101: Receive user input to obtain a search term.

Receive search terms entered by the user;

For example, receiving the "charging call" input by the user, and obtaining the search term of this search: "charging the call".

Step 102: Acquire a first landing page corresponding to the search term according to the search term.

The first landing page corresponding to the search term is obtained according to the search term, and the first landing page may be a web page address or a small program.

Step 103, obtaining a search result page corresponding to the search term;

Obtain multiple second landing pages corresponding to the search term, and combine the links corresponding to the multiple second landing pages to form a search result page. The second landing page refers to multiple search results obtained by conventional search methods, which can be webpage addresses or small programs. ;

For example, if a user searches for "call charge", the first landing page matching the search term "call charge" is "call charge applet", and multiple second landing pages matching the search term "call charge" are "third-party call charge" Web page address” and “third-party phone charge applet”, the links corresponding to the “third-party phone charge web page address” and the “third-party phone charge applet” are formed into a search result page, and the second landing page may also meet the user’s search needs. .

Step 104 , composing the first landing page and the search result page into a presentation page.

As shown in Figure 2(a), the first landing page and the search result page are combined to form a presentation page, and the first landing page is at least half of the full screen, so that the user can see the content of the first landing page at the first time , to determine whether the first landing page is the search result you need.

After entering the search term, the user can directly obtain the display page displayed after calculation by this method, without having to click one by one from the multiple landing page links in the search result page to open and check whether the content meets their own search needs, because the first landing page The page is at least one-half of the full screen, so users can see the content of the first landing page at the first time, and determine whether the first landing page is the search result they need, and the first landing page displayed to the user is the most suitable The landing page for users' search needs, users can meet their own search needs without tedious operations, reduce the user's search steps, and improve the user's search experience.

In step 101, before acquiring the search term, in a possible implementation manner, the method further includes:

Step 201, acquiring multiple first landing pages.

Obtain multiple first landing pages, the first landing page can be a web page address or a small program, and the first landing page can usually meet the user's search needs;

For example, a certain first landing page is a "call charge applet", and the first landing page can meet the user's demand for call charge.

Step 202 , according to each first landing page, determine a recall word corresponding to the first landing page.

Determine the recall word corresponding to the first landing page according to each first landing page;

For example, the recalled word of the "Charge Charge Mini Program" on the first landing page can be determined as "Charge Charge".

Step 203, forming a preset database of the plurality of first landing pages and the recall words corresponding to each first landing page one-to-one.

Multiple first landing pages and recall words corresponding to each first landing page are formed into a preset database. The construction of the preset database enables users to obtain the first landing page in the early stage of the project, which improves the user's search experience, and If the first landing page in the preset database is successfully matched with the user's search term, then the matching first landing page can basically meet the user's search requirement, which improves the efficiency of the user in obtaining the search requirement.

In step 102, the first landing page is obtained according to the search term, which, in an optional implementation manner, includes:

Step 301: Obtain a first landing page corresponding to the recall word that is exactly the same as the search word.

Obtain the first landing page corresponding to the recalled word that is exactly the same as the search term. For example, the search term for this search is "call charge", if there is a recall word with the content of "call charge", and the corresponding recall word The first landing page is the "call charge applet", then the "call charge applet" is the first landing page, which can improve the user's search experience.

In step 102, the first landing page is obtained according to the search term, which, in an optional implementation manner, includes:

Step 401: Obtain the first landing page corresponding to the recall word contained in the search word.

Obtain the first landing page corresponding to the recalled word contained in the searched word;

For example, after fuzzy matching, if there is a recalled word with the content of "charging call", and the recalled word is included in the search term "I want to charge the call", the first landing page corresponding to the recalled word "calling charge" will be obtained. program";

Some users are unfamiliar with the search mechanism and may enter search terms that are not exactly the same as the recall terms, but there is a first landing page that can meet the user's search needs. The first landing page corresponding to the recalled word improves the user's search experience and improves the stability of the search.

In step 102, obtaining a first landing page according to the search term, including:

Step 501: Perform semantic understanding on the search term to obtain the semantics of the search term.

Semantically understand the search words to obtain the semantics of the search words, and the semantics of the search words represent the user's search needs;

For example, the search term entered by a user is "I want to charge the mobile phone bill", and the search word "I want to charge the mobile phone bill" is semantically understood to obtain the semantics of the search word.

Step 502: Acquire a first landing page according to the semantics of the search word.

The semantic understanding of each recall word is performed in advance, and each recall word has a one-to-one corresponding recall word semantics, and the search word semantics obtained after the semantic understanding of the search word in the previous step is matched with the recall word semantics of each recall word , to obtain the first landing page corresponding to the recall word with the same semantics as the search word;

Some users do not understand the search mechanism at all, and may enter search words that are completely different from the recall words, and cannot find the corresponding recall words after fuzzy matching, but there is a first landing page that can meet the user's search needs, then this At the same time, the semantic understanding of the search words can be carried out to obtain the semantics of the search words. By matching the semantics of the search words with the semantics of the recall words of each recall word, the first landing page corresponding to the recall words with the same semantics as the search words can be obtained, which further improves the The user's search experience further improves the stability of the search.

In step 104, after composing the first landing page and the search result page into a presentation page, in an embodiment, it further includes:

Step 601 , in response to the first specific instruction of the user, display the first landing page in the display pages as a full screen.

As shown in Figure 2(b), when the user thinks that the first landing page can meet his search needs, the user makes an action corresponding to the first specific instruction, and in response to the first specific instruction, the first landing page in the page will be displayed. The landing page is displayed in full screen, the search result page is reduced to the bottom bar, and the search result page can also be reduced to a floating window or hidden, and then users can browse or operate the first landing page to meet their own search needs;

In this embodiment, the first specific instruction may be an instruction that is convenient for a user to operate, such as a slide down instruction, a side slide instruction, and the like.

In step 104, after composing the first landing page and the search result page into a presentation page, in an embodiment, it further includes:

Step 701, in response to the second specific instruction of the user, displaying the search result page in the display page as a full screen.

As shown in Figure 3(a), when the user thinks that the first landing page cannot meet his search requirements, the user makes a second specific instruction, and in response to the second specific instruction, the search result page in the presentation page is displayed as Full screen, the first landing page is reduced to the top bar, and the first landing page can also be reduced to a floating window or hidden;

In this embodiment, the second specific instruction may be an instruction that is convenient for the user to operate, such as an upward sliding instruction, a side sliding instruction, and the like.

Step 702: In response to the third specific instruction of the user, display the second landing page corresponding to the second landing page link selected by the third specific instruction to the user, and the search result page contains a plurality of second landing page links. .

As shown in Figure 3(b), the search result page contains multiple second landing page links, and the user can use the third specific command in the search result page to select the link corresponding to the second landing page, and then the corresponding first landing page can be opened. The second landing page, to meet their own search needs and further improve the user experience;

In this embodiment, the third specific instruction may be a click instruction, a knuckle instruction, or an instruction that is convenient for the user to operate.

In step 601, after displaying the first landing page in the display page as a full screen, the method further includes:

Step 801: Obtain a plurality of historical user operation data whose search term is the same as the search term.

Each historical user operation data includes the search term of the search, the landing page clicked by the user after the search, and obtains multiple historical user operation data with the same search term as the search term;

For example, if the search term for this search is "call credit", then multiple historical user operation data whose search term is "call credit" in the historical user operation data is acquired.

Step 802: Determine the landing page with the highest user click rate according to the multiple historical user operation data.

The multiple historical user operation data whose search term is the same as the search term of this search represent the historical user operation data of all the search terms of this search. Therefore, according to the multiple historical user operation data, all users who have searched for the search term can be obtained. The landing page and the user click rate corresponding to each landing page, determine the landing page with the highest user click rate;

For example, a user searches for "call charge", and according to the search term "call charge", multiple historical user operation data whose search terms are all "call charge" are obtained. Users have clicked on the "call charge applet", "third-party call charge web page address" and "third-party call charge applet", and the click rate of users on the first landing page "call charge applet" is 30%, the second landing page The click-through rate of the page "third-party phone billing page address" is 20%, and the click-through rate of the second landing page "third-party phone billing applet" is 50%, then the landing page with the highest user click-through rate is the second landing page "No. Three-party phone bill mini program".

Step 803, in response to the landing page with the highest user click rate being different from the first landing page, determine whether the user click rate of the landing page with the highest user click rate exceeds a first preset percentage.

If the landing page with the highest user click rate is not the first landing page displayed to the user in this search, it means that the first landing page cannot meet the needs of most users who search for the search term, and continue to judge whether the user click rate exceeds the first preset percentage;

For example, the click-through rate of users on the first landing page "mini program for charging phone bills" is 30%, the click-through rate of users on the second landing page "website address for third-party charging bills" is 20%, and the click-through rate of users on the second landing page "small third-party charging bills" is 20%. If the user click-through rate of “Program” is 50%, the landing page with the highest user click-through rate is the second landing page “Third-party call charge applet”, and “third-party call charge applet” is not the first search returned to the user. On the landing page, it is determined whether the user click-through rate of the "third-party phone charging applet" on the second landing page exceeds the first preset percentage.

Step 804, in response to the user click rate of the landing page with the highest user click rate exceeding the first preset percentage, replace the first landing page with the landing page with the highest user click rate.

If the user's click-through rate exceeds the first preset percentage, replace the first landing page with the landing page with the highest user's click-through rate;

For example, the first preset percentage is set to 45% in this embodiment, and the landing page with the highest user click-through rate is the second landing page "third-party phone charging applet". The user's click-through rate is 50%, which exceeds the first If the preset percentage is 45%, the second landing page "third-party call charge applet" will replace the first landing page "call charge applet" returned to the user in this search, and the first landing page "call charge applet" corresponding to the recall word "call charge" will be recalled. On the landing page, "call charge applet" is changed to "third-party call charge applet";

Obtain the user click rate of the landing page clicked by the user corresponding to the search term according to the historical user operation data, and replace the original first landing page with the landing page with the highest user click rate and exceeding the first preset percentage. The accuracy of the first landing page that can be matched by the search term is getting higher and higher, the accuracy of the first landing page returned to the user can be effectively improved, and the user experience can be greatly improved.

In step 601, after displaying the first landing page in the display page as a full screen, the method further includes:

Step 901: Acquire a plurality of historical user operation data whose search term is the same as the search term.

Step 902, in response to the quantity of the plurality of historical user operation data exceeding a first preset quantity, determine whether the click-through rate of the first landing page is less than a second preset percentage.

Because the number of search terms searched by users exceeds a certain number, this operation is performed. Therefore, when the number of multiple historical user operation data exceeds the first preset number, it is determined whether the click-through rate of the first landing page is lower than the second preset number. percentage;

For example, in the present embodiment, the first preset number is set to 10,000, then only when the number of historical user operation data obtained according to the search term "charging call" in this search exceeds 10,000, the click on the first landing page will be determined. whether the rate is less than the second preset percentage;

The number of historical user operation data obtained according to the search terms of this search exceeds the first preset number, then it is determined whether the click-through rate of the first landing page returned to the user is less than the second preset percentage according to the multiple historical user operation data, That is to say, the proportion of the number of the first landing page returned to the user after the user clicked this search in the multiple historical user operation data;

For example, 12,000 historical user operation data are obtained according to the search term "charge call fee" in this search. According to the 12,000 historical user operation data, the number of the first landing page returned to the user after clicking this search is 1,200. Then the user click rate of the first landing page returned to the user by this search is 10%, and in this embodiment, the second preset percentage is set to 15%, then the user click rate of the first landing page returned to the user by this search less than the second preset percentage.

Step 903, in response to the click rate of the first landing page being less than a second preset percentage, delete the first landing page.

If the user click rate of the first landing page returned to the user by this search is less than the second preset percentage, the first landing page returned to the user by this search, that is, the first landing page corresponding to the recalled word, is deleted, and the user clicks If the rate is less than the second preset percentage, it means that the first landing page cannot meet the search needs of the user for this search, so delete the first landing page to reduce the number of first landing pages that are displayed to users but cannot meet the user’s search needs. to further improve the user experience.

In step 601, after displaying the first landing page in the display page as a full screen, the method further includes:

Step 1001: Obtain a plurality of historical user operation data whose search term is the same as the search term.

Step 1002, in response to the quantity of the plurality of historical user operation data exceeding a second preset quantity, determine whether the user click rate of the first landing page is less than a third preset percentage.

Because the number of search terms searched by the user exceeds a certain number, the operation is performed. Therefore, when the number of historical user operation data exceeds the second preset number, it is determined whether the user click rate of the first landing page is lower than that of the first landing page. Three preset percentages;

For example, in this embodiment, the first preset number is set to 100,000, and the first landing page will only be determined when the number of historical user operation data obtained according to the search term "charging call" in this search exceeds 100,000 Whether the click-through rate of users is less than the third preset percentage;

If the number of historical user operation data obtained according to the search terms of this search exceeds the second preset number, it is determined whether the click-through rate of the first landing page returned to the user is less than the third preset percentage according to the multiple historical user operation data. That is, to obtain the proportion of the number of the first landing page returned to the user after the user clicked this search in the multiple historical user operation data, and the third preset percentage is higher than the second preset percentage;

For example, 120,000 historical user operation data are obtained based on the search term "charged" in this search. According to the 120,000 historical user operation data, the number of the first landing page returned to the user by clicking this search is 24,000. Then the user click rate of the first landing page returned to the user by this search is 20%, and in this embodiment, the third preset percentage is set to 30%, then the user click rate of the first landing page returned to the user by this search less than the third preset percentage.

Step 1003, in response to the user click rate of the first landing page being less than a third preset percentage, increase the first preset percentage.

If the user click rate of the first landing page returned to the user by this search is less than the third preset percentage, and the first landing page returned to the user by this search has replaced the previous first landing page according to historical user operation data , it means that the setting of the first preset percentage is relatively low, and it is not accurate enough to filter out the new first landing page that replaces the previous first landing page, and cannot meet the user's search needs, then the first preset percentage is increased. , which makes the subsequent replacement of the first landing page higher, and the accuracy of the replaced landing page is higher, which further improves the user experience.

An embodiment of the present disclosure provides an information search apparatus, as shown in FIG. 4 , the apparatus includes:

a receiving module 10, configured to receive user input to obtain a search term;

a processing module 20, configured to obtain the first landing page corresponding to the search term according to the search term;

The processing module 20 is further configured to obtain a search result page corresponding to the search term;

The processing module 20 is further configured to form a presentation page with the first landing page and the search result page.

Wherein, the receiving module 10 is further configured to obtain a plurality of first landing pages;

The processing module 20 is further configured to determine, according to each first landing page, a recall word corresponding to the first landing page;

The processing module 20 is further configured to form a preset database with the multiple first landing pages and the recall words corresponding to each first landing page one-to-one.

Wherein, the processing module 20 is further configured to obtain the first landing page corresponding to the recall word that is exactly the same as the search word.

Wherein, the processing module 20 is further configured to acquire the first landing page corresponding to the recall word contained in the search word.

Wherein, the processing module 20 is further configured to perform semantic understanding on the search words to obtain the semantics of the search words;

The processing module 20 is further configured to acquire the first landing page according to the semantics of the search word.

Among them, it also includes:

The presentation module 30 is configured to present the first landing page in the presentation pages as a full screen in response to the user's first specific instruction.

Wherein, the presentation module 30 is further configured to display the search result page in the presentation page as a full screen in response to the second specific instruction of the user;

The presentation module 30 is further configured to, in response to the third specific instruction of the user, display to the user the second landing page corresponding to the second landing page link selected by the third specific instruction, where the search result page contains multiple A second landing page link.

Among them, it also includes:

The processing module 20 is further configured to obtain a plurality of historical user operation data with the same search term as the search term;

The processing module 20 is further configured to determine the landing page with the highest user click rate according to the multiple historical user operation data;

A determination module 40, configured to determine whether the user click rate of the landing page with the highest user click rate exceeds a first preset percentage in response to the difference between the landing page with the highest user click rate and the first landing page;

The processing module 20 is further configured to replace the first landing page with the landing page with the highest user click rate in response to the user click rate of the landing page with the highest user click rate exceeding the first preset percentage.

Wherein, the processing module 20 is further configured to obtain a plurality of historical user operation data with the same search term as the search term;

The judgment module 40 is further configured to judge whether the click-through rate of the first landing page is less than a second preset percentage in response to the quantity of the multiple historical user operation data exceeding a first preset quantity;

The processing module 20 is further configured to delete the first landing page if the click-through rate of the first landing page is less than the second preset percentage.

Wherein, the processing module 20 is further configured to obtain a plurality of historical user operation data with the same search term as the search term;

The judging module 40 is further configured to judge whether the user click rate of the first landing page is less than a third preset percentage in response to the quantity of the multiple historical user operation data exceeding a second preset quantity;

The processing module 20 is further configured to increase the first preset percentage in response to the user click rate of the first landing page being less than the third preset percentage.

In the technical solution of the present disclosure, the acquisition, storage and application of the user's personal information involved are all in compliance with the provisions of relevant laws and regulations, and do not violate public order and good customs.

According to embodiments of the present disclosure, the present disclosure also provides an electronic device, a readable storage medium, and a computer program product.

5 shows a schematic block diagram of an example electronic device 1100 that may be used to implement embodiments of the present disclosure. Electronic devices are intended to represent various forms of digital computers, such as laptops, desktops, workstations, personal digital assistants, servers, blade servers, mainframe computers, and other suitable computers. Electronic devices may also represent various forms of mobile devices, such as personal digital processors, cellular phones, smart phones, wearable devices, and other similar computing devices. The components shown herein, their connections and relationships, and their functions are by way of example only, and are not intended to limit implementations of the disclosure described and/or claimed herein.

As shown in FIG. 5 , the device 1100 includes a computing unit 1101 that can be executed according to a computer program stored in a read only memory (ROM) 1102 or a computer program loaded from a storage unit 1108 into a random access memory (RAM) 1103 Various appropriate actions and handling. In the RAM 1103, various programs and data necessary for the operation of the device 1100 can also be stored. The computing unit 1101 , the ROM 1102 , and the RAM 1103 are connected to each other through a bus 1104 . An input/output (I/O) interface 1105 is also connected to the bus 1104 .

Various components in the device 1100 are connected to the I/O interface 1105, including: an input unit 1106, such as a keyboard, mouse, etc.; an output unit 1107, such as various types of displays, speakers, etc.; a storage unit 1108, such as a magnetic disk, an optical disk, etc. ; and a communication unit 1109, such as a network card, a modem, a wireless communication transceiver, and the like. The communication unit 1109 allows the device 1100 to exchange information/data with other devices through a computer network such as the Internet and/or various telecommunication networks.

Computing unit 1101 may be various general-purpose and/or special-purpose processing components with processing and computing capabilities. Some examples of computing units 1101 include, but are not limited to, central processing units (CPUs), graphics processing units (GPUs), various specialized artificial intelligence (AI) computing chips, various computing units that run machine learning model algorithms, digital signal processing processor (DSP), and any suitable processor, controller, microcontroller, etc. The computing unit 1101 executes the various methods and processes described above, such as an information search method. For example, in some embodiments, the information search method may be implemented as a computer software program tangibly embodied on a machine-readable medium, such as storage unit 1108 . In some embodiments, part or all of the computer program may be loaded and/or installed on device 1100 via ROM 1102 and/or communication unit 1109 . When the computer program is loaded into the RAM 1103 and executed by the computing unit 1101, one or more steps of the information search method described above may be performed. Alternatively, in other embodiments, the computing unit 1101 may be configured to perform the information search method by any other suitable means (eg, by means of firmware).

Various implementations of the systems and techniques described herein above may be implemented in digital electronic circuitry, integrated circuit systems, field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chips system (SOC), load programmable logic device (CPLD), computer hardware, firmware, software, and/or combinations thereof. These various embodiments may include being implemented in one or more computer programs executable and/or interpretable on a programmable system including at least one programmable processor that The processor, which may be a special purpose or general-purpose programmable processor, may receive data and instructions from a storage system, at least one input device, and at least one output device, and transmit data and instructions to the storage system, the at least one input device, and the at least one output device an output device.

Program code for implementing the methods of the present disclosure may be written in any combination of one or more programming languages. These program codes may be provided to a processor or controller of a general purpose computer, special purpose computer or other programmable data processing apparatus, such that the program code, when executed by the processor or controller, performs the functions/functions specified in the flowcharts and/or block diagrams. Action is implemented. The program code may execute entirely on the machine, partly on the machine, partly on the machine and partly on a remote machine as a stand-alone software package or entirely on the remote machine or server.

In the context of the present disclosure, a machine-readable medium may be a tangible medium that may contain or store a program for use by or in connection with the instruction execution system, apparatus or device. The machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. Machine-readable media may include, but are not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, devices, or devices, or any suitable combination of the foregoing. More specific examples of machine-readable storage media would include one or more wire-based electrical connections, portable computer disks, hard disks, random access memory (RAM), read only memory (ROM), erasable programmable read only memory (EPROM or flash memory), fiber optics, compact disk read only memory (CD-ROM), optical storage, magnetic storage, or any suitable combination of the foregoing.

To provide interaction with a user, the systems and techniques described herein may be implemented on a computer having a display device (eg, a CRT (cathode ray tube) or LCD (liquid crystal display) monitor) for displaying information to the user ); and a keyboard and pointing device (eg, a mouse or trackball) through which a user can provide input to the computer. Other kinds of devices can also be used to provide interaction with the user; for example, the feedback provided to the user can be any form of sensory feedback (eg, visual feedback, auditory feedback, or tactile feedback); and can be in any form (including acoustic input, voice input, or tactile input) to receive input from the user.

The systems and techniques described herein may be implemented on a computing system that includes back-end components (eg, as a data server), or a computing system that includes middleware components (eg, an application server), or a computing system that includes front-end components (eg, a user computer having a graphical user interface or web browser through which a user may interact with implementations of the systems and techniques described herein), or including such backend components, middleware components, Or any combination of front-end components in a computing system. The components of the system may be interconnected by any form or medium of digital data communication (eg, a communication network). Examples of communication networks include: Local Area Networks (LANs), Wide Area Networks (WANs), and the Internet.

A computer system can include clients and servers. Clients and servers are generally remote from each other and usually interact through a communication network. The relationship of client and server arises by computer programs running on the respective computers and having a client-server relationship to each other. The server can be a cloud server, a distributed system server, or a server combined with blockchain.

It should be understood that steps may be reordered, added or deleted using the various forms of flow shown above. For example, the steps described in the present disclosure can be executed in parallel, sequentially, or in different orders. As long as the desired results of the technical solutions disclosed in the present disclosure can be achieved, there is no limitation herein.

The above-mentioned specific embodiments do not constitute a limitation on the protection scope of the present disclosure. It should be understood by those skilled in the art that various modifications, combinations, sub-combinations and substitutions may occur depending on design requirements and other factors. Any modifications, equivalent replacements, and improvements made within the spirit and principles of the present disclosure should be included within the protection scope of the present disclosure.

Claims (20)

1. An information search method, comprising: Receive user input and get search terms; Obtain the first landing page corresponding to the search term according to the search term; obtaining a search result page corresponding to the search term; The first landing page and the search result page form a presentation page. 2. The method according to claim 1, before said acquiring the search term, further comprising: Get multiple first landing pages; Determine the recall word corresponding to the first landing page according to each first landing page; The multiple first landing pages and the recall words corresponding to each first landing page one-to-one are formed into a preset database. 3. The method according to claim 1, wherein the acquiring the first landing page according to the search term comprises: Obtain the first landing page corresponding to the recall word that is exactly the same as the search word. 4. The method according to claim 1, wherein acquiring the first landing page according to the search term comprises: Obtain the first landing page corresponding to the recall word contained in the search word. 5. The method according to claim 1, wherein the obtaining a first landing page according to the search term comprises: Perform semantic understanding on the search term to obtain the semantics of the search term; The first landing page is acquired according to the semantics of the search term. 6. The method according to claim 1, after forming the first landing page and the search result page into a presentation page, further comprising: In response to the user's first specific instruction, the first landing page in the display pages is displayed as a full screen. 7. The method according to claim 1, after the first landing page and the search result page are formed into a presentation page, further comprising: In response to the second specific instruction of the user, the search result page in the presentation page is presented as a full screen; In response to the user's third specific instruction, a second landing page corresponding to the second landing page link selected by the third specific instruction is displayed to the user, and the search result page includes a plurality of second landing page links. 8. The method according to claim 6, after the displaying the first landing page in the displayed page as a full screen, further comprising: Obtain multiple historical user operation data with the same search term as the search term; Determine the landing page with the highest user click rate according to the multiple historical user operation data; In response to the landing page with the highest user click rate being different from the first landing page, determine whether the user click rate of the landing page with the highest user click rate exceeds a first preset percentage; In response to the user click rate of the landing page with the highest user click rate exceeding the first preset percentage, the first landing page is replaced with the landing page with the highest user click rate. 9 . The method according to claim 6 , after displaying the first landing page in the displayed page as a full screen, the method further comprises: 10 . Obtain multiple historical user operation data with the same search term as the search term; In response to the quantity of the plurality of historical user operation data exceeding a first preset quantity, determining whether the click-through rate of the first landing page is less than a second preset percentage; In response to the click rate of the first landing page being less than the second preset percentage, the first landing page is deleted. 10. The method according to claim 6, after the displaying the first landing page in the displayed page as a full screen, the method further comprises: Obtain multiple historical user operation data with the same search term as the search term; In response to the number of the multiple historical user operation data exceeding a second preset number, determine whether the user click rate of the first landing page is less than a third preset percentage; In response to the user click rate of the first landing page being less than the third preset percentage, the first preset percentage is increased. 11. An information search device, comprising: The receiving module is used to receive user input and obtain the search term; a processing module, configured to obtain the first landing page corresponding to the search term according to the search term; The processing module is further configured to obtain a search result page corresponding to the search term; The processing module is further configured to form a presentation page with the first landing page and the search result page. 12. The apparatus of claim 11, comprising: The receiving module is further configured to obtain a plurality of first landing pages; The processing module is further configured to determine, according to each first landing page, a recall word corresponding to the first landing page; The processing module is further configured to form a preset database of the plurality of first landing pages and recall words corresponding to each first landing page one-to-one. 13. The apparatus of claim 11, comprising: The processing module is further configured to acquire the first landing page corresponding to the recall word that is exactly the same as the search word. 14. The apparatus of claim 11, further comprising: The processing module is further configured to obtain the first landing page corresponding to the recall word contained in the search word. 15. The apparatus of claim 11, comprising: The processing module is also used to perform semantic understanding on the search term to obtain the semantics of the search term; The processing module is further configured to acquire the first landing page according to the semantics of the search word. 16. The apparatus of claim 11, further comprising: The presentation module is configured to present the first landing page in the presentation pages as a full screen in response to the user's first specific instruction. 17. The apparatus of claim 11, comprising: The presentation module is further configured to present the search result page in the presentation page as a full screen in response to the second specific instruction of the user; The presentation module is further configured to display the second landing page corresponding to the second landing page link selected by the third specific instruction to the user in response to the third specific instruction of the user, and the search result page contains multiple Second landing page link. 18. An electronic device comprising: at least one processor; and a memory communicatively coupled to the at least one processor; wherein, The memory stores instructions executable by the at least one processor, the instructions being executed by the at least one processor to enable the at least one processor to perform the execution of any of claims 1-10 Methods. 19. A non-transitory computer-readable storage medium storing computer instructions for causing the computer to perform the method of any of claims 1-10. 20. A computer program product comprising a computer program which, when executed by a processor, implements the method of any of claims 1-10.

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