CN107786895A - A kind of method for evaluating quality and device of broadcast page video recommendations - Google Patents
A kind of method for evaluating quality and device of broadcast page video recommendations Download PDFInfo
- Publication number
- CN107786895A CN107786895A CN201710970952.XA CN201710970952A CN107786895A CN 107786895 A CN107786895 A CN 107786895A CN 201710970952 A CN201710970952 A CN 201710970952A CN 107786895 A CN107786895 A CN 107786895A
- Authority
- CN
- China
- Prior art keywords
- video
- user
- page
- video playback
- next stage
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Granted
Links
- 238000000034 method Methods 0.000 title claims abstract description 62
- 238000013441 quality evaluation Methods 0.000 claims abstract description 34
- 238000004891 communication Methods 0.000 claims description 12
- 238000004590 computer program Methods 0.000 claims description 9
- 238000001514 detection method Methods 0.000 claims description 6
- 238000001303 quality assessment method Methods 0.000 claims description 4
- 238000000151 deposition Methods 0.000 claims description 2
- 238000005516 engineering process Methods 0.000 description 3
- 238000010586 diagram Methods 0.000 description 2
- 230000002349 favourable effect Effects 0.000 description 1
- 230000004048 modification Effects 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
- SBNFWQZLDJGRLK-UHFFFAOYSA-N phenothrin Chemical compound CC1(C)C(C=C(C)C)C1C(=O)OCC1=CC=CC(OC=2C=CC=CC=2)=C1 SBNFWQZLDJGRLK-UHFFFAOYSA-N 0.000 description 1
- 238000006467 substitution reaction Methods 0.000 description 1
- 238000005303 weighing Methods 0.000 description 1
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
- H04N21/44222—Analytics of user selections, e.g. selection of programs or purchase activity
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N17/00—Diagnosis, testing or measuring for television systems or their details
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/4508—Management of client data or end-user data
- H04N21/4532—Management of client data or end-user data involving end-user characteristics, e.g. viewer profile, preferences
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/482—End-user interface for program selection
- H04N21/4826—End-user interface for program selection using recommendation lists, e.g. of programs or channels sorted out according to their score
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N17/00—Diagnosis, testing or measuring for television systems or their details
- H04N2017/008—Diagnosis, testing or measuring for television systems or their details for television teletext
Landscapes
- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Databases & Information Systems (AREA)
- General Health & Medical Sciences (AREA)
- Health & Medical Sciences (AREA)
- Social Psychology (AREA)
- Biomedical Technology (AREA)
- Computer Networks & Wireless Communication (AREA)
- Software Systems (AREA)
- Human Computer Interaction (AREA)
- Information Transfer Between Computers (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The embodiments of the invention provide a kind of method for evaluating quality and device of broadcast page video recommendations.A kind of method for evaluating quality of broadcast page video recommendations, applied to server, methods described includes：Obtain the video playback page to be assessed for including video recommendations information；Obtain each user and browse complete playing flow caused by the video playback page to be assessed；In each complete playing flow, statistics is each clicked by the video recommendations information and the playing duration summation of video is played on the video playback page to be assessed；According to the playing duration summation counted in each complete playing flow.It is determined that assess score corresponding to each user；Score is assessed according to corresponding to each user, the quality evaluation score of the video playback page video recommendations is calculated by preset algorithm.Compared with prior art, the application can more accurately weigh user to recommending the engagement of video, so as to more accurately assess the service quality of broadcast page video recommendations.
Description
Technical field
The present invention relates to Internet video play-back technology field, more particularly to a kind of quality evaluation side of broadcast page video recommendations
Method and device.
Background technology
The associated video of recommendation can be generally shown in the video playback page of network, for example, user is in video jukebox software
Homepage clicks on the video for oneself wanting to see, then can eject a video playback page, commences play out the video that above-mentioned user wants to see, is broadcasting
Put while state video, video recommendations information can be shown on the right side of the broadcast page, the usually video with thumbnail push away
Recommend link.
User can click on above-mentioned video recommendations information when watching video, then broadcast page can commence play out video recommendations letter
Video corresponding to breath, user can continue to click on video recommendations information to watch different videos, until user closes above-mentioned broadcast
Put page.
Generally, our said process are referred to as the complete playing flow that a user browses a certain video playback page.User
The video duration summation browsed in above-mentioned complete playing flow can embody input of the user to above-mentioned video playback page
Degree.
The quality evaluation of traditional broadcast page video recommendations is all server by being pushed away to video in current video broadcast page
Recommend what the clicking rate of information was assessed, but under many circumstances, user jumps to another clicking on video recommendations information
After video, it may continue to click on video recommendations information so as to watch different videos.Regarded it can be seen that only counting in the current video page
The clicking rate of frequency recommendation information, it is impossible to analyze the complete watching process of user so that the result of assessment can not be accurately anti-
Reflect the service quality of recommendation.
The content of the invention
The purpose of the embodiment of the present invention is to provide a kind of method for evaluating quality of broadcast page video recommendations, with realize to
The complete watching process in family is counted, so that the result assessed more accurately reflects the service quality of recommendation.Particular technique
Scheme is as follows：
A kind of method for evaluating quality of broadcast page video recommendations provided by the invention, methods described include：
Obtain the video playback page to be assessed for including video recommendations information；
Obtain each user and browse complete playing flow caused by the video playback page to be assessed；
In each complete playing flow, statistics each by the video recommendations information be clicked and described to be evaluated
Estimate the playing duration summation that video is played on video playback page；
According to the playing duration summation counted in each complete playing flow, it is determined that being assessed corresponding to each user
Score；
Score is assessed according to corresponding to each user, the quality of the video playback page video recommendations is calculated by preset algorithm
Assess score.
According to a kind of embodiment provided by the invention, each user of acquisition browses the video to be assessed and broadcast
The step of putting complete playing flow caused by page, including：
The video playback page to be assessed is defined as currently to show page；
Obtain user's mark of the user of the current display page；
After the video recommendations information in the current display page is clicked, generation includes the next stage of video recommendations information
Recommend video playback page；The next stage recommends video playback page to be used to play recommendation corresponding to the video recommendations information being clicked
Video；
The mark of video will be recommended corresponding to user mark, the mark of current display page and the video recommendations information
Added in the tracking table record of the default user；
Next stage recommendation video playback page is pushed into the user；
Judge that the next stage recommends whether video playback page is closed；
If the next stage recommends video playback page to be closed, record the next stage and recommend to recommend in video playback page
The playing duration of video is simultaneously added in the tracking table record of the user and completes tracking process；
Or if the next stage recommends video playback page not to be closed, whether detection terminal receives the use
Recommend the next stage click of video recommendations information in video playback page in family；
If detect that terminal receives the user and recommends video recommendations information in video playback page to the next stage
Click, then record the next stage recommend to recommend in video playback page the playing duration of video and added to the user with
It is defined as currently showing page in track record sheet and by next stage recommendation video playback page, returns described when in the current display page
Video recommendations information be clicked after, generation comprising video recommendations information next stage recommend video playback page the step of；
Or video in video playback page is recommended the next stage to push away if being not detected by terminal and receiving the user
The click of information is recommended, then returns and described judges that the next stage recommends the whether pent step of video playback page.
According to a kind of embodiment provided by the invention, described in each complete playing flow, statistics is every
Individual be clicked by the video recommendations information and the playing duration summation of video is played on the video playback page to be assessed
Step, including：
The playing duration of each recommendation video is obtained from the tracking table record of the user；
The playing duration of all recommendation videos is added, obtains playing duration summation.
According to a kind of embodiment provided by the invention, counted in each complete playing flow of the basis
Playing duration summation, it is determined that the step of assessing score corresponding to each user, including：
For the playing duration summation of each user, according to default playing duration and the corresponding relation for assessing score, really
Score is assessed corresponding to the fixed video playback duration summation, score is assessed as corresponding to the user.
According to a kind of embodiment provided by the invention, score is assessed corresponding to each user of basis, by pre-
Imputation method calculates the step of quality evaluation score of the video playback page video recommendations, including：
It is averaged score is assessed corresponding to user, obtains the quality evaluation score of broadcast page plane video recommendation；Or,
Extract assessment score corresponding to certain customers to be averaged, obtain the quality evaluation score of broadcast page plane video recommendation.
A kind of quality assessment device of broadcast page video recommendations provided by the invention, described device include：
Video playback page to be assessed obtains module, for obtaining the video playback page to be assessed for including video recommendations information；
Playing flow acquisition module, the video to be assessed for including video recommendations information is browsed for obtaining each user
Complete playing flow caused by broadcast page；
Duration statistical module, in each complete playing flow, counting each by the video recommendations information
It is clicked and the playing duration summation of video is played on the video playback page to be assessed；
User assesses score determining module, for total according to the playing duration counted in each complete playing flow
With it is determined that assessing score corresponding to each user；
Quality evaluation points calculating module, for assessing score according to corresponding to each user, calculated by preset algorithm
The quality evaluation score of the video playback page video recommendations.
According to a kind of embodiment provided by the invention, the playing flow acquisition module includes：
Determination sub-module, for being defined as the video playback page to be assessed currently to show page；
User, which identifies, obtains submodule, user's mark of the user for obtaining the current display page；
Next stage recommends video playback page generation submodule, for when the video recommendations information quilt in the current display page
After click, next stage of the generation comprising video recommendations information recommends video playback page；The next stage recommends video playback page to use
Recommend video corresponding to the video recommendations information that is clicked in playing；
Submodule is added, for user mark, the mark of current display page and the video recommendations information is corresponding
Recommendation video mark added to the default user tracking table record in；
Submodule is pushed, for next stage recommendation video playback page to be pushed into the user；
First judging submodule, for judging that the next stage recommends whether video playback page is closed；
If the next stage recommends video playback page to be closed, record the next stage and recommend to recommend in video playback page
The playing duration of video is added in the tracking table record of the user and completes tracking process；
Or if the next stage recommends video playback page not to be closed, whether detection terminal receives the use
Recommend the next stage click of video recommendations information in video playback page in family；
If detect that terminal receives the user and recommends video recommendations information in video playback page to the next stage
Click, then record the tracking that the next stage is recommended to recommend the playing duration of video to be added to the user in video playback page
It is defined as currently showing page in record sheet and by next stage recommendation video playback page, triggers the next stage and recommend video playback page
Generate submodule；
Or video recommendations in video page are recommended the next stage to believe if being not detected by terminal and receiving the user
The click of breath, then trigger first judging submodule.
According to a kind of embodiment provided by the invention, the duration statistical module, it is specifically used for：
The playing duration of each recommendation video is obtained from the tracking table record of the user；
The playing duration of all recommendation videos is added, obtains playing duration summation.
According to a kind of embodiment provided by the invention, the user assesses score determining module, is specifically used for：
For the playing duration summation of each user, according to default playing duration and the corresponding relation for assessing score, really
Score is assessed corresponding to the fixed video playback duration summation, score is assessed as corresponding to the user.
According to a kind of embodiment provided by the invention, the quality evaluation points calculating module, it is specifically used for：
Scoring corresponding to user is averaged, obtains the quality evaluation score of broadcast page plane video recommendation；Or, extract
Scoring is averaged corresponding to certain customers, obtains the quality evaluation score of broadcast page plane video recommendation.
A kind of server provided by the invention, it is characterised in that total including processor, communication interface, memory and communication
Line, wherein, processor, communication interface, memory completes mutual communication by bus.
Memory, for depositing computer program；
Processor, during for performing the program deposited on memory, realize any described method steps of claim 1-5
Suddenly.
A kind of computer-readable recording medium provided by the invention, it is characterised in that the computer-readable recording medium
Internal memory contains computer program, and the computer program realizes claim 1-5 any described methods when being executed by processor
Step.
Compared with prior art, the method for evaluating quality and system of broadcast page video recommendations provided in an embodiment of the present invention,
Can counting user browse the video duration summation watched in the complete playing flow of video playback page to be assessed, according to statistics
Duration summation determine the assessment score of each user, then final quality evaluation is calculated by the assessment score of each user and obtained
Point.As can be seen here, the embodiment of the present invention is from the angle of user's operation, for the complete playing flow of each user, is first obtained
The assessment score of one user, final quality evaluation score, therefore, Ke Yigeng are obtained further according to the assessment score of each user
Add the satisfaction and engagement for accurately weighing user to recommending video, so as to the more accurately service to broadcast page video recommendations
Quality is assessed.Certainly, any product or method for implementing the present invention must be not necessarily required to reach above-described institute simultaneously
There is advantage.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing
There is the required accompanying drawing used in technology description to be briefly described.
Fig. 1 is a kind of flow chart of the method for evaluating quality of broadcast page video recommendations provided in an embodiment of the present invention；
Fig. 2 is in another embodiment, obtains user and browses complete broadcasting stream caused by the video playback page to be assessed
A kind of particular flow sheet of journey；
Fig. 3 a- Fig. 3 c are that the video playback page and next stage to be assessed being related in the embodiment of the present invention recommend video playback page
Display schematic diagram；
Fig. 4 is a kind of structural representation of the quality assessment device of broadcast page video recommendations provided in an embodiment of the present invention；
Fig. 5 is a kind of concrete structure schematic diagram of playing flow acquisition module in another embodiment；
Fig. 6 is the structural representation of the server described in the embodiment of the present invention.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is described.
Referring to Fig. 1, the embodiment of the present invention one provides a kind of method for evaluating quality of broadcast page video recommendations, methods described
Comprise the following steps：
Step S101：Obtain the video playback page to be assessed for including video recommendations information；
The video playback page to be assessed is clicked the video playback page shown by video recommendations information to be non-.For example,
Broadcast page of certain video so as to generation is clicked in video software homepage.Rather than by clicking on video recommendations information in certain broadcast page
And the broadcast page generated.
Step S102:Obtain each user and browse complete playing flow caused by the video playback page to be assessed；
The video recommendations information for recommending relevant videos can be generally shown in the video playback page of network.For example, with
The video for oneself wanting to see is clicked at family in video jukebox software homepage, then can eject a video playback page, commence play out above-mentioned use
The video seen is wanted at family, while above-mentioned video is played, can show video recommendations information, usually band on the right side of the broadcast page
The video recommendations for having thumbnail link.User can click on above-mentioned video recommendations information when watching video, then broadcast page can be held
Begin to play video corresponding to video recommendations information, user can continue to click on video recommendations information to watch different videos, directly
Above-mentioned broadcast page is closed to user.Said process is exactly the complete playing flow that a user browses a certain video playback page.
In said process, user clicks on the video for oneself wanting to see in video jukebox software homepage, ejects a video playback
Page is the video playback page to be assessed obtained in step S101.In this step, server can obtain user and browse to be assessed regard
Complete playing flow caused by frequency broadcast page.
Step S103, in each complete playing flow, statistics be each clicked by the video recommendations information and
The playing duration summation of the video played on the video playback page to be assessed；
In step s 102, the playing duration of video corresponding to the video recommendations information that server can click on user is all
It is recorded in the tracking table record of the user.
After server completes the tracking process to user, each push away can be obtained from the tracking table record of the user
The playing duration of video is recommended, and the playing duration of all recommendation videos is added, obtains playing duration summation.
Step S104, according to the playing duration summation counted in each complete playing flow, it is determined that each user
Corresponding assessment score；
It is that some is believed comprising video recommendations based on a user that score is assessed in this step, corresponding to described user
The assessment score of the video recommendations of the video playback page to be assessed of breath.
In this step, the playing duration summation of each user can be directed to, according to default playing duration and is assessed
The corresponding relation divided, determine to assess score corresponding to the video playback duration summation, score is assessed as corresponding to the user.
Specifically, in the present embodiment, pushed away in the complete playing flow that directly can be obtained S102 steps by video
Recommend information to be clicked and the playing duration summation of video is played on the video playback page to be assessed as assessment score.Example
Such as, obtained for some video playback page to be assessed, statistics in the complete playing flow that certain user browses the video playback page, by
The playing duration summation for the video that video recommendations information is clicked and played is 150 minutes, then using 150 as corresponding to the user
Assess score.The assessment score can intuitively embody input degree of the user to recommendation video, so as to reflect the broadcasting page
The quality of video recommendations.
In another embodiment, specific scoring process can be converted into hundred-mark system, can according to it is default some when
Length is used as 100 points, then the score according to corresponding to proportional relation calculates duration.For example, preset duration is used as full marks in 10 hours
100 points, then if statistics obtains the playing duration for the video that some playing flow is clicked and played by video recommendations information
Summation is 6 hours, then can calculate to obtain to assess corresponding to the playing flow and be scored at 60 points.Specific preset duration is how many conduct
100 points of benchmark, it can be determined according to the data that get largely are counted.The present embodiment is not limited this.In this embodiment,
Obtained assessment score is easy to count, compared, and facilitates administrative staff's statistics to preset the video recommendation page of score less than some, from
And carry out the adjustment of content recommendation.
Step S105, score is assessed according to corresponding to each user, the video playback page video is calculated by preset algorithm
The quality evaluation score of recommendation.
In this step, it can be averaged score is assessed corresponding to user, obtain broadcast page plane video recommendation
Quality evaluation score；Assessment score corresponding to certain customers can also be extracted to be averaged, obtain broadcast page plane video recommendation
Quality evaluation score.
Specifically, for it is above-mentioned some include the video playback page to be assessed of video recommendations information, institute can be taken
Have and scored corresponding to user, be then averaged, obtain the quality evaluation score of the video playback page video recommendations to be assessed.Examine
Considering number of users may be very huge, scores, is averaged corresponding to certain customers so can also extract, for example, removing
The highest scoring and the minimum scoring of predetermined number user of predetermined number user, scoring corresponding to remaining user is put down
Calculate, here presetting at quantity can be arranged as required to., can also be to user in other embodiments provided by the invention
Scoring be weighted, such as be higher than weight corresponding to domestic consumer for weight corresponding to member user, it is exemplary,
Weight corresponding to member user is 0.6, and weight corresponding to domestic consumer (non-member user) is 0.4 etc..Due to member user one
As belong to loyal user, its scoring may have more reasonability, may can more reflect user to favorable rating of video etc., therefore
By the scoring of different user according to whether being weighted averagely for member, obtained fraction can preferably assess associated video.
Compared with prior art, the embodiment of the present invention is considered only by the video recommendations letter to current video broadcast page
The not can completely that counts for ceasing clicking rate obtains input degree of the user to recommendation video, therefore the embodiment of the present invention is seen to user
See that the entire flow of video is counted, the duration that can obtain the recommendation video that user watches in the complete flow is total
With the assessment score of each user is determined according to the duration summation of statistics, then calculated finally by the assessment score of each user
Quality evaluation score.As can be seen here, the embodiment of the present invention is from the angle of user's operation, for the complete broadcasting of each user
Flow, the assessment score of a user is first obtained, final quality evaluation score is obtained further according to the assessment score of each user,
Therefore, engagement of the user to recommendation video can be more accurately weighed, so as to more accurately to broadcast page video recommendations
Service quality is assessed.
In an alternative embodiment of the invention, each user of acquisition is browsed caused by the video playback page to be assessed
The process of complete playing flow, can be with as shown in Fig. 2 comprise the following steps：
Step S201：The video playback page to be assessed is defined as currently to show page；
Step S202：Obtain user's mark of the user of the current display page；
Step S203：After the video recommendations information in the current display page is clicked, generation is believed comprising video recommendations
The next stage of breath recommends video playback page；The next stage recommends video playback page to be used to play the video recommendations information being clicked
Corresponding recommendation video；
Step S204：By recommendation corresponding to user mark, the mark of current display page and the video recommendations information
The mark of video is added in the tracking table record of the default user；
Step S205：Next stage recommendation video playback page is pushed into the user；
Step S206：Judge that the next stage recommends whether video playback page is closed, if the next stage is recommended to regard
Frequency broadcast page is closed, then performs step S207, otherwise performs step S208；
Step S207：The next stage is recorded to recommend to recommend the playing duration of video in video playback page and described in
In the tracking table record of user and complete tracking process；
Step S208：Whether detection terminal, which receives the user, is recommended the next stage video in video playback page to push away
Recommend the click of information；
If detect that terminal receives the user and recommends video recommendations information in video playback page to the next stage
Click, then perform step S209；
Video recommendations in video playback page are recommended the next stage to believe if being not detected by terminal and receiving the user
The click of breath, then return to step S206；
Step S209：The next stage is recorded to recommend to recommend the playing duration of video in video playback page and described in
It is defined as currently showing page, return to step S203 in the tracking table record of user and by next stage recommendation video playback page.
With reference to Figure of description, said process is described in detail with a specific example：
Assuming that a user opens certain video software, video A is clicked in video software homepage, then video software, which commences play out, regards
Frequency A, play in video A broadcast page and include video recommendations information a, b, c, as shown in Figure 3 a, the broadcast page is to be assessed regards
Frequency broadcast page.
Generally, for user when video playback page watches video, server can record the identification information of active user, for example,
The account that user logs in, or the unique mark distributed using server during visitor's identity logs as user.
In embodiments of the present invention, above-mentioned video playback page to be assessed is first defined as currently showing page by server, then
User's mark of the user of the current display page is obtained, for example, server obtains active user Z identification information.
User Z is when watching above-mentioned video A, if interested in a video recommendations information believe so as to click on a video recommendations
Breath.Then server can detect the click of a video recommendations information in current display page, so as to generate comprising video recommendations information
Next stage recommends video playback page, as shown in Fig. 3 (b)；The next stage recommends video playback page to be used to play a video recommendations letter
Recommend video corresponding to breath, and include new video recommendations information d, e, f.
Meanwhile in the present embodiment, server can be that user Z presets a tracking table record, clear for recording user Z
The various information look at during above-mentioned video playback page to be assessed, can include：User Z identification information, what user Z was opened treats
The identification information of video playback page is assessed, recommends the mark of video corresponding to the video recommendations information that user Z is clicked on.Then, take
The next stage of above-mentioned generation is recommended video playback page to be pushed to user Z by business device.
User Z may watch the video of broadcast page broadcasting always during browsing next stage and recommending video playback page,
Closed until by broadcast page.In this case, server is after judging that the next stage recommends video playback page to be closed,
The playing duration of video corresponding to a video recommendations information in the broadcast page can be recorded and be added to the track record of the user Z
In table, and complete the tracking process to user Z.
User Z is when watching video corresponding to above-mentioned video recommendations information a, it is also possible to clicks on video recommendations in the broadcast page
One of information d, e, f, so as to watch corresponding video.As shown in Fig. 3 (c), after user Z clicks on video recommendations information d, broadcast page
Video corresponding to video recommendations information d is commenced play out, while is also believed in the broadcast page comprising newly-generated m, n, p video recommendations
Breath.
In the above case said, server is able to detect that user Z recommends the next stage video in video playback page to push away
Recommend information d click, server can record the playing duration of video corresponding to video recommendations information a, and be added to user Z with
In track record sheet；Meanwhile the next stage can be recommended video playback page to be defined as currently showing page by server, and will be newly-generated
The broadcast page comprising video recommendations information m, n, p be defined as next stage recommend video playback page；Continue to detect the next stage and push away
Recommend whether the video recommendations information in video playback page is clicked or whether the broadcast page is closed.
It can be seen that in embodiments of the present invention, user Z often clicks on primary video recommendation information, server will record last
The duration of video playback, and be added in user Z tracking table record；Newly-generated video playback page is defined as simultaneously next
Level recommends video playback page；Whether the video recommendations information for continuing to detect in next stage recommendation video playback page is clicked.On
The process of stating can be carried out always, and until server detects that the broadcast page is closed, then server can record last video and broadcast
The duration put, and be added in user Z tracking table record, complete the tracking process to user Z.
To sum up, in embodiments of the present invention, server is when each user of acquisition browses the video playback page to be assessed
During caused complete playing flow, each the video duration that can watch user is added to the tracking table record of the user
In, it can completely record the whole process that user browses the broadcast page to be assessed.Make in this way process it is relatively simple,
It is easily achieved.And can more accurately reflect that user watches the input degree that broadcast page recommends video, so as to more accurately right
Broadcast page recommends quality to be assessed.
Corresponding to above method embodiment, the embodiment of the present invention additionally provides a kind of quality of broadcast page video recommendations and commented
Estimate device, shown in Figure 4, described device can include with lower module：
Video playback page to be assessed obtains module 401：For obtaining the video playback to be assessed for including video recommendations information
Page.
Playing flow acquisition module 402：For obtain each user browse it is described to be assessed comprising video recommendations information
Complete playing flow caused by video playback page.
Duration statistical module 403：For in each complete playing flow, statistics each to be believed by the video recommendations
Breath is clicked and the playing duration summation of video is played on the video playback page to be assessed.
User assesses score determining module 404：During for according to the broadcasting counted in each complete playing flow
Long summation, it is determined that assessing score corresponding to each user.
Quality evaluation points calculating module 405：For assessing score according to corresponding to each user, calculated by preset algorithm
Go out the quality evaluation score of the video playback page video recommendations.
As can be seen here, the quality assessment device of broadcast page video recommendations provided by the invention, can obtain and be pushed away comprising video
Recommend the video playback page to be assessed of information；Obtain each user and browse and completely played caused by the video playback page to be assessed
Flow；In each complete playing flow, statistics each by the video recommendations information be clicked and described to be assessed
The playing duration summation of video is played on video playback page；According to the playing duration counted in each complete playing flow
Summation.It is determined that assess score corresponding to each user；Score is assessed according to corresponding to each user, this is calculated by preset algorithm
The quality evaluation score of video playback page video recommendations.
Compared with prior art, the embodiment of the present invention is considered only by the video recommendations letter to current video broadcast page
The not can completely that counts for ceasing clicking rate analyzes input degree of the user to recommendation video, and the embodiment of the present invention regards to user's viewing
The entire flow of frequency is counted, and can obtain the duration summation of the recommendation video that user watches in the complete flow,
Therefore, engagement of the user to recommendation video can be more accurately weighed, so as to more accurately to broadcast page video recommendations
Service quality is assessed.
Optionally, in another embodiment of the present invention, the playing flow acquisition module 402, specifically may include with
Lower module：
Determination sub-module 501, for being defined as the video playback page to be assessed currently to show page；
User, which identifies, obtains submodule 502, user's mark of the user for obtaining the current display page；
Next stage recommends video playback page generation submodule 503, for when the video recommendations letter in the current display page
After breath is clicked, next stage of the generation comprising video recommendations information recommends video playback page；The next stage recommends video playback
Page, which is used to play, recommends video corresponding to the video recommendations information being clicked；
Submodule 504 is added, for being identified the user, currently showing the mark of page and the video recommendations information pair
The mark for the recommendation video answered is added in the tracking table record of the default user；
Submodule 505 is pushed, for next stage recommendation video playback page to be pushed into the user；
First judging submodule 506, for judging that the next stage recommends whether video playback page is closed；
If the next stage recommends video playback page to be closed, record the next stage and recommend to recommend in video playback page
The playing duration of video is added in the tracking table record of the user and completes tracking process；
Or if the next stage recommends video playback page not to be closed, whether detection terminal receives the use
Recommend the next stage click of video recommendations information in video playback page in family；
If detect that terminal receives the user and recommends video recommendations information in video playback page to the next stage
Click, then record the tracking that the next stage is recommended to recommend the playing duration of video to be added to the user in video playback page
It is defined as currently showing page in record sheet and by next stage recommendation video playback page, triggers the next stage and recommend video playback page
Generate submodule；
Or video recommendations in video page are recommended the next stage to believe if being not detected by terminal and receiving the user
The click of breath, then trigger first judging submodule.
Optionally, in another embodiment of the present invention, the duration statistical module 403, specifically can be used for：
The playing duration of each recommendation video is obtained from the tracking table record of the user；
The playing duration of all recommendation videos is added, obtains playing duration summation.
Optionally, in another embodiment of the present invention, the user assesses score determining module 404, specifically can be with
For：
For the playing duration summation of each user, according to default playing duration and the corresponding relation for assessing score, really
Score is assessed corresponding to the fixed video playback duration summation, score is assessed as corresponding to the user.
Optionally, in another embodiment of the present invention, the quality evaluation points calculating module 405, specifically can be with
For：
Scoring corresponding to user is averaged, obtains the quality evaluation score of broadcast page plane video recommendation；Or, extract
Scoring is averaged corresponding to certain customers, obtains the quality evaluation score of broadcast page plane video recommendation.
For device embodiment, because it is substantially similar to embodiment of the method, what is be described is fairly simple, related
Part illustrates referring to the part of embodiment of the method.
Corresponding to above method embodiment, present invention also offers a kind of server, can include processor, communication connects
Mouthful, memory and communication bus, wherein, processor, communication interface, memory completes mutual communication by bus.
Memory, user deposit computer program；
Processor, user perform the program deposited on memory, realize the method and step in above-described embodiment.
Corresponding to above method embodiment, present invention also offers a kind of computer-readable recording medium, the calculating
Machine readable storage medium storing program for executing internal memory contains computer program, and the computer program is realized in above-described embodiment when being executed by processor
Method and step.
It should be noted that herein, such as first and second or the like relational terms are used merely to a reality
Body or operation make a distinction with another entity or operation, and not necessarily require or imply and deposited between these entities or operation
In any this actual relation or order.Moreover, term " comprising ", "comprising" or its any other variant are intended to
Nonexcludability includes, so that process, method, article or equipment including a series of elements not only will including those
Element, but also the other element including being not expressly set out, or it is this process, method, article or equipment also to include
Intrinsic key element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that
Other identical element also be present in process, method, article or equipment including the key element.
Each embodiment in this specification is described by the way of related, identical similar portion between each embodiment
Divide mutually referring to what each embodiment stressed is the difference with other embodiment.It is real especially for system
For applying example, because it is substantially similar to embodiment of the method, so description is fairly simple, related part is referring to embodiment of the method
Part explanation.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the scope of the present invention.It is all
Any modification, equivalent substitution and improvements made within the spirit and principles in the present invention etc., are all contained in protection scope of the present invention
It is interior.
Claims (12)
1. a kind of method for evaluating quality of broadcast page video recommendations, it is characterised in that methods described includes：
Obtain the video playback page to be assessed for including video recommendations information；
Obtain each user and browse complete playing flow caused by the video playback page to be assessed；
In each complete playing flow, statistics is each clicked by the video recommendations information and to be assessed regarded described
The playing duration summation of video is played on frequency broadcast page；
According to the playing duration summation counted in each complete playing flow, it is determined that being assessed corresponding to each user
Point；
Score is assessed according to corresponding to each user, the quality evaluation of the video playback page video recommendations is calculated by preset algorithm
Score.
2. according to the method for claim 1, it is characterised in that each user of acquisition browses the video to be assessed and broadcast
The step of putting complete playing flow caused by page, including：
The video playback page to be assessed is defined as currently to show page；
Obtain user's mark of the user of the current display page；
After the video recommendations information in the current display page is clicked, next stage of the generation comprising video recommendations information is recommended
Video playback page；The next stage recommends video playback page to be used to recommend to regard corresponding to the video recommendations information that broadcasting is clicked
Frequently；
Corresponding to user mark, the mark of current display page and the video recommendations information mark of video will be recommended to add
Into the tracking table record of the default user；
Next stage recommendation video playback page is pushed into the user；
Judge that the next stage recommends whether video playback page is closed；
If the next stage recommends video playback page to be closed, record the next stage and recommend to recommend video in video playback page
Playing duration and added in the tracking table record of the user and completing tracking process；
Or if the next stage recommends video playback page not to be closed, whether detection terminal receives the user to institute
State the click that next stage recommends video recommendations information in video playback page；
If detect that terminal receives the point that the user recommends the next stage video recommendations information in video playback page
Hit, then record the next stage and recommend to recommend the playing duration of video in video playback page and remember added to the tracking of the user
It is defined as currently showing page in record table and by next stage recommendation video playback page, returns described when regarding in the current display page
After frequency recommendation information is clicked, the step of next stage comprising video recommendations information recommends video playback page is generated；
Or video recommendations in video playback page are recommended the next stage to believe if being not detected by terminal and receiving the user
The click of breath, then return and described judge that the next stage recommends the whether pent step of video playback page.
3. according to the method for claim 1, it is characterised in that in each complete playing flow, statistics each by
The video recommendations information be clicked and on the video playback page to be assessed play video playing duration summation the step of,
Including：
The playing duration of each recommendation video is obtained from the tracking table record of the user；
The playing duration of all recommendation videos is added, obtains playing duration summation.
4. according to the method for claim 1, it is characterised in that counted in each complete playing flow of the basis
Playing duration summation, it is determined that the step of assessing score corresponding to each user, including：
For the playing duration summation of each user, according to default playing duration and the corresponding relation for assessing score, it is determined that should
Score is assessed corresponding to video playback duration summation, score is assessed as corresponding to the user.
5. according to the method for claim 1, it is characterised in that score is assessed corresponding to each user of basis, by pre-
Imputation method calculates the step of quality evaluation score of the video playback page video recommendations, including：
It is averaged score is assessed corresponding to user, obtains the quality evaluation score of broadcast page plane video recommendation；
Or, extract assessment score corresponding to certain customers and be averaged, the quality evaluation for obtaining broadcast page plane video recommendation obtains
Point.
6. a kind of quality assessment device of broadcast page video recommendations, it is characterised in that described device includes：
Video playback page to be assessed obtains module, for obtaining the video playback page to be assessed for including video recommendations information；
Playing flow acquisition module, the video playback to be assessed for including video recommendations information is browsed for obtaining each user
Complete playing flow caused by page；
Duration statistical module, in each complete playing flow, counting each by the video recommendations information by point
Hit and the playing duration summation of video is played on the video playback page to be assessed；
User assesses score determining module, for according to the playing duration summation counted in each complete playing flow,
It is determined that assess score corresponding to each user；
Quality evaluation points calculating module, for assessing score according to corresponding to each user, calculate this by preset algorithm and regard
The quality evaluation score of frequency broadcast page video recommendations.
7. device according to claim 6, it is characterised in that the playing flow acquisition module includes：
Determination sub-module, for being defined as the video playback page to be assessed currently to show page；
User, which identifies, obtains submodule, user's mark of the user for obtaining the current display page；
Next stage recommends video playback page generation submodule, for being clicked when the video recommendations information in the current display page
Afterwards, next stage of the generation comprising video recommendations information recommends video playback page；The next stage recommends video playback page to be used to broadcast
Put and recommend video corresponding to the video recommendations information being clicked；
Submodule is added, for will be pushed away corresponding to user mark, the mark of current display page and the video recommendations information
The mark for recommending video is added in the tracking table record of the default user；
Submodule is pushed, for next stage recommendation video playback page to be pushed into the user；
First judging submodule, for judging that the next stage recommends whether video playback page is closed；
If the next stage recommends video playback page to be closed, record the next stage and recommend to recommend video in video playback page
Playing duration added in the tracking table record of the user and completing tracking process；
Or if the next stage recommends video playback page not to be closed, whether detection terminal receives the user couple
The next stage recommends the click of video recommendations information in video playback page；
If detect that terminal receives the point that the user recommends the next stage video recommendations information in video playback page
Hit, then record the track record that the next stage is recommended to recommend the playing duration of video to be added to the user in video playback page
It is defined as currently showing page in table and by next stage recommendation video playback page, triggers the next stage and recommend the generation of video playback page
Submodule；
Or video recommendations in video playback page are recommended the next stage to believe if being not detected by terminal and receiving the user
The click of breath, then trigger first judging submodule.
8. device according to claim 6, it is characterised in that the duration statistical module, be specifically used for：
The playing duration of each recommendation video is obtained from the tracking table record of the user；
The playing duration of all recommendation videos is added, obtains playing duration summation.
9. device according to claim 6, it is characterised in that the user assesses score determining module, is specifically used for：
For the playing duration summation of each user, according to default playing duration and the corresponding relation for assessing score, it is determined that should
Score is assessed corresponding to video playback duration summation, score is assessed as corresponding to the user.
10. device according to claim 6, it is characterised in that the quality evaluation points calculating module, be specifically used for：
Scoring corresponding to user is averaged, obtains the quality evaluation score of broadcast page plane video recommendation；Or, extract part
Scoring is averaged corresponding to user, obtains the quality evaluation score of broadcast page plane video recommendation.
A kind of 11. server, it is characterised in that including processor, communication interface, memory and communication bus, wherein, processing
Device, communication interface, memory complete mutual communication by bus；
Memory, for depositing computer program；
Processor, during for performing the program deposited on memory, realize any described method and steps of claim 1-5.
12. a kind of computer-readable recording medium, it is characterised in that the computer-readable recording medium internal memory contains computer
Program, the computer program realize claim 1-5 any described method and steps when being executed by processor.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710970952.XA CN107786895B (en) | 2017-10-18 | 2017-10-18 | A kind of method for evaluating quality and device of broadcast page video recommendations |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710970952.XA CN107786895B (en) | 2017-10-18 | 2017-10-18 | A kind of method for evaluating quality and device of broadcast page video recommendations |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN107786895A true CN107786895A (en) | 2018-03-09 |
| CN107786895B CN107786895B (en) | 2019-09-17 |
Family
ID=61434575
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710970952.XA Active CN107786895B (en) | 2017-10-18 | 2017-10-18 | A kind of method for evaluating quality and device of broadcast page video recommendations |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN107786895B (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109600641A (en) * | 2018-12-18 | 2019-04-09 | 北京字节跳动网络技术有限公司 | Method and apparatus for handling information |
| CN109862429A (en) * | 2019-01-03 | 2019-06-07 | 百度在线网络技术（北京）有限公司 | Video playing control method, device, equipment and storage medium |
| CN116744060A (en) * | 2023-08-15 | 2023-09-12 | 厦门互量科技有限公司 | Short video management method and system based on Internet |
Citations (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101442633A (en) * | 2007-11-23 | 2009-05-27 | 深圳华为通信技术有限公司 | Method and device for browsing and playing sub-window channel |
| CN102685565A (en) * | 2012-05-18 | 2012-09-19 | 合一网络技术(北京)有限公司 | Click feedback type individual recommendation system |
| US20130110772A1 (en) * | 2011-11-01 | 2013-05-02 | Lemi Technology, Llc | Systems, methods, and computer readable media for maintaining recommendations in a media recommendation system |
| CN103501434A (en) * | 2013-09-17 | 2014-01-08 | 北京奇艺世纪科技有限公司 | Method and device for analyzing quality of video |
| US8645986B2 (en) * | 2007-11-06 | 2014-02-04 | Sharp Kabushiki Kaisha | Contents watching device and contents recommending method |
| CN103870454A (en) * | 2012-12-07 | 2014-06-18 | 盛乐信息技术（上海）有限公司 | Method and method for recommending data |
| CN104869439A (en) * | 2015-05-14 | 2015-08-26 | 无锡天脉聚源传媒科技有限公司 | Video push method and device |
| CN105847984A (en) * | 2016-03-25 | 2016-08-10 | 乐视控股（北京）有限公司 | Video recommending method and apparatus |
| CN106303588A (en) * | 2016-08-22 | 2017-01-04 | 乐视控股（北京）有限公司 | Video recommendation method, client and server |
| CN106844446A (en) * | 2016-12-16 | 2017-06-13 | 飞狐信息技术（天津）有限公司 | Video methods of marking, device and video system based on user's viewing behavior |
-
2017
- 2017-10-18 CN CN201710970952.XA patent/CN107786895B/en active Active
Patent Citations (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US8645986B2 (en) * | 2007-11-06 | 2014-02-04 | Sharp Kabushiki Kaisha | Contents watching device and contents recommending method |
| CN101442633A (en) * | 2007-11-23 | 2009-05-27 | 深圳华为通信技术有限公司 | Method and device for browsing and playing sub-window channel |
| US20130110772A1 (en) * | 2011-11-01 | 2013-05-02 | Lemi Technology, Llc | Systems, methods, and computer readable media for maintaining recommendations in a media recommendation system |
| CN102685565A (en) * | 2012-05-18 | 2012-09-19 | 合一网络技术(北京)有限公司 | Click feedback type individual recommendation system |
| CN103870454A (en) * | 2012-12-07 | 2014-06-18 | 盛乐信息技术（上海）有限公司 | Method and method for recommending data |
| CN103501434A (en) * | 2013-09-17 | 2014-01-08 | 北京奇艺世纪科技有限公司 | Method and device for analyzing quality of video |
| CN104869439A (en) * | 2015-05-14 | 2015-08-26 | 无锡天脉聚源传媒科技有限公司 | Video push method and device |
| CN105847984A (en) * | 2016-03-25 | 2016-08-10 | 乐视控股（北京）有限公司 | Video recommending method and apparatus |
| CN106303588A (en) * | 2016-08-22 | 2017-01-04 | 乐视控股（北京）有限公司 | Video recommendation method, client and server |
| CN106844446A (en) * | 2016-12-16 | 2017-06-13 | 飞狐信息技术（天津）有限公司 | Video methods of marking, device and video system based on user's viewing behavior |
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109600641A (en) * | 2018-12-18 | 2019-04-09 | 北京字节跳动网络技术有限公司 | Method and apparatus for handling information |
| CN109600641B (en) * | 2018-12-18 | 2021-08-10 | 北京字节跳动网络技术有限公司 | Method and apparatus for processing information |
| CN109862429A (en) * | 2019-01-03 | 2019-06-07 | 百度在线网络技术（北京）有限公司 | Video playing control method, device, equipment and storage medium |
| CN116744060A (en) * | 2023-08-15 | 2023-09-12 | 厦门互量科技有限公司 | Short video management method and system based on Internet |
| CN116744060B (en) * | 2023-08-15 | 2023-11-07 | 厦门互量科技有限公司 | Short video management method and system based on Internet |
Also Published As
| Publication number | Publication date |
|---|---|
| CN107786895B (en) | 2019-09-17 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US8402025B2 (en) | Video quality measures | |
| CN109829775B (en) | Item recommendation method, device, device and readable storage medium | |
| CN103886090B (en) | Content recommendation method and device based on user preferences | |
| CN104899302B (en) | Recommend the method and apparatus of music to user | |
| CN105160008B (en) | Method and device for positioning recommended user | |
| KR101620748B1 (en) | Item recommendation method and apparatus | |
| CN104391999B (en) | Information recommendation method and device | |
| CN105868685A (en) | Advertisement recommendation method and device based on face recognition | |
| KR102150660B1 (en) | Method to recommend digital contents based on search log and apparatus therefor | |
| CN101317177A (en) | System and method for determining content provider priority | |
| CN112364202A (en) | Video recommendation method and device and electronic equipment | |
| CN108134950B (en) | Intelligent video recommendation method and system | |
| CN110175895B (en) | Article recommendation method and device | |
| TW201543238A (en) | Method and system for evaluating user satisfaction with respect to a user session | |
| CN103297814A (en) | Television viewing rate assessment method and system based on internet protocol television (IPTV) | |
| US20120311140A1 (en) | Method of processing web access information and server implementing same | |
| CN106156351B (en) | Multimedia resource recommendation information generation method and device | |
| Chen et al. | A study of user behavior in online VoD services | |
| US20200192930A1 (en) | Method and device for assessing quality of multimedia resource | |
| KR20140096411A (en) | Method to recommend digital contents based on reliavility of contents assessment and apparatus therefor | |
| CN107786895A (en) | A kind of method for evaluating quality and device of broadcast page video recommendations | |
| JP2004362019A (en) | Information recommendation device, information recommendation method, information recommendation program, and recording medium | |
| KR101486924B1 (en) | Method for recommanding media contents using social network service | |
| KR20170079423A (en) | Dynamic Noise Reduction Method based on Content Rating Distribution for Content Recommendation and Content Recommendation System Using Thereof | |
| CN108876517A (en) | User preferences analysis method and system based on artificial intelligence |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| GR01 | Patent grant | ||
| GR01 | Patent grant |